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Method, system, server and browser for delivering recommendation information

A technology for recommending information and browsers, applied in marketing, instrumentation, electronic digital data processing, etc., can solve the problems of inability to accurately deliver recommended information, difficult to achieve, and low accuracy.

Active Publication Date: 2018-07-27
TENCENT TECH (BEIJING) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0008] To sum up, the existing method of sending recommendation information based on cookie tracking is not easy to implement, its accuracy is low, and recommendation information cannot be delivered accurately

Method used

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  • Method, system, server and browser for delivering recommendation information
  • Method, system, server and browser for delivering recommendation information
  • Method, system, server and browser for delivering recommendation information

Examples

Experimental program
Comparison scheme
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example

[0034] see figure 1 , which is an example of a flow chart of a method for issuing recommended information in the present invention, which includes the following steps:

[0035] Step 101, receiving the first web page content acquisition request from the browser, sending the web page content including logo pictures to the browser, generating a unique electronic identification for the requester, and sending the electronic identification to the browser; establishing and storing The mapping relationship between the electronic ID and the requester ID.

[0036]The browser cache has the function of storing webpage pictures. In the present invention, after the browser receives the webpage content and the electronic identification from the server, it stores the electronic identification corresponding to the logo picture in the browser cache; if the electronic identification is stored in the browser cache, it indicates The corresponding logo picture is stored, and after the electronic i...

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PUM

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Abstract

The invention discloses a method, system, server and browser for sending recommendation information, wherein the method includes: receiving the first web page content acquisition request from the browser, sending the web page content including logo pictures to the browser, And generate a unique electronic identification for the requester, send it to the browser for caching; establish and store the mapping relationship between the electronic identification and the requester identification; The electronic identification extracted from the cache; the requested webpage content is sent to the browser, and the delivered webpage content does not include the logo picture; the requester identification corresponding to the electronic identification is obtained in the mapping relationship, and the requester identification is used to obtain information about the request The characteristic information of the party; the recommendation information associated with the characteristic information is extracted and sent to the browser. The solution of the present invention can perform precise positioning under the condition of no cookie tracking, so as to deliver recommendation information accurately.

Description

technical field [0001] The present invention relates to network information processing technology, in particular to a method, system, server and browser for delivering recommendation information. Background technique [0002] The scheme for issuing recommendation information includes: the requester uses a browser to access the webpage; after receiving the access request, the server first locates the requester, then extracts the recommendation information that matches the requester, and sends it to the requester for display. [0003] At present, the method of locating the requester is mainly based on cookie tracking, which will be described below. Cookies, sometimes used in its plural form cookies, refer to the data (usually encrypted) stored on the user's local terminal by some websites in order to identify the user's identity and track the session (session). [0004] After the user logs out of the web page, the previously stored data will still be retained in the cookie. ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535G06Q30/02G06Q30/0251G06Q50/01
Inventor 周彬
Owner TENCENT TECH (BEIJING) CO LTD