Scene-picture-based advertising method and system

A technology of pictures and scenes, applied in the field of advertising methods and systems based on scene pictures, can solve problems such as inaccuracy, avoid detours, save waiting time, and achieve the effect of simple operation

Active Publication Date: 2017-03-22
GUANGZHOU WOXI INFORMATION TECH +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, after passengers place an order, how to quickly pick up the driver poses a big challenge
At present, according to the intelligent navigation, the driver can quickly know the approximate location of the passenger, but the location is not accurate enough

Method used

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  • Scene-picture-based advertising method and system
  • Scene-picture-based advertising method and system

Examples

Experimental program
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Embodiment Construction

[0014] The solution of the present invention will be described in detail below in combination with the preferred embodiments thereof.

[0015] Such as figure 1 As shown, the method in this embodiment includes steps:

[0016] S101: Obtain a rough location of the user.

[0017] The user opens the taxi-hailing software, and the taxi-hailing software obtains the rough location of the user according to the positioning system (GPS, Beidou), and can automatically generate the corresponding address name, because the range referred to by an address name may be very large (such as the name of a bus station, large In some cases, I don’t know which side of the bus station it is), which may cause the driver to take a long detour when picking up and dropping off passengers. After the user's current rough location is obtained, the system obtains selected locations within a preset range, and these selected locations are generally experience values ​​obtained by the system after passengers h...

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PUM

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Abstract

The invention relates to a scene-picture-based advertising method. The method comprises: rough information of a user is obtained; according to the rough information, selected positions within a first preset range are obtained and first scene pictures corresponding to all selected positions are obtained; a user shoots a second scene picture which the user watches currently and uploads the second scene picture to a server; according to a similarity degree of the first scene pictures and the second scene picture, comparison is carried out to obtain a current position of the user, wherein the first scene pictures are panoramic pictures shot at all the selected positions by rotation around the positions; and when the second scene pictures are uploaded to the server, advertising information is displayed to the user. On the one hand, the user can obtain an accurate positioning coordinate; and on the other hand, the advertiser can carry out advertising at a taxi taking platform. Meanwhile, the invention also provides a scene-picture-based advertising system.

Description

technical field [0001] The invention relates to the field of urban traffic advertisements, in particular to an advertising method and system based on scene pictures. Background technique [0002] Taxi-hailing software has changed the traditional way of taxi-hailing, and established and cultivated a modern travel mode for users led by the era of the big mobile Internet. However, after passengers place an order, how to quickly pick up the driver poses a big challenge. At present, according to the intelligent navigation, the driver can quickly know the approximate location of the passenger, but the location is not accurate enough. At the same time, as product advertisements have brought huge profits to merchants, most merchants will continue to look for suitable platforms for advertising. An advertising method that allows users to obtain more accurate positioning coordinates and at the same time allows merchants to advertise and promote products in suitable scenarios has beco...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0261
Inventor 李学聪赖来利曾昭兴
Owner GUANGZHOU WOXI INFORMATION TECH
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