Clustering method and device of search terms in website
A clustering method and search word technology, applied in the information field, can solve problems such as large errors in the initial search word clustering algorithm, large error in search word clustering in the website, and differences in clustering results
Active Publication Date: 2017-05-24
BEIJING GRIDSUM TECH CO LTD
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However, when using the existing method to cluster search words, since the system has not clustered at the initial clustering, that is, there is no experience in the clustering process, the error of the adjusted initial search word clustering algorithm is relatively large. As a result, the results of the clustering of search terms in the site in the early stage will be very different from the expected clustering results, and the inaccuracy of the clustering results in the early stage will lead to greater differences in the subsequent clustering results, eventually resulting in The clustering error of the search words in the website is large and the accuracy is low
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[0021] Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.
[0022] The embodiment of the present invention provides a clustering method for search terms in a website, such as figure 1 As shown, the method includes:
[0023] 101. Obtain website content information corresponding to the website.
[0024] Wherein, different website categories correspond to different website content information. For example, for a shopping website, the website content information may be product name, product t...
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The invention discloses a clustering method of search terms in a website and a clustering device of the search terms in the website, and relates to the technical field of information; the method and device can reduce the clustering bias of the search items in the website, and improve the clustering precision of the search items in the website. The method includes steps of firstly, acquiring website content information corresponding to the website; according to the website content information, adjusting the clustering algorithm corresponding to the website according to the website content information; at last, classifying the in-station search items of the website according to the adjusted initial search term clustering algorithm. The invention is applicable to classify the search terms in the website.
Description
technical field [0001] The invention relates to the field of information technology, in particular to a method and device for clustering search words in a website. Background technique [0002] With the continuous development of Internet technology, the enterprise's own requirements for information structure, management, and release, as well as users' requirements for information organization, query, and findability, are getting higher and higher, so on-site search appears. Especially in content-rich websites, when users are purposefully looking for target content but cannot find it directly from the homepage or navigation page, users will turn to on-site search for help. In order to enable users to perform better search on the site, the search words on the site are usually clustered. The function of clustering is to put search words on the site with the same or similar meanings in the same group. In this way, cluster analysis of search terms in the site can be realized, an...
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IPC IPC(8): G06F17/30
CPCG06F16/35G06F16/951
Inventor 张鹏霄冯鸳鹤
Owner BEIJING GRIDSUM TECH CO LTD