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Published information display method and device

A technology for publishing information and geographic location information, applied in the field of information publishing display methods and devices, can solve problems such as poor accuracy and weak localized advertising capabilities, reduce advertising costs, enhance advertising capabilities, and meet information release needs Effect

Active Publication Date: 2020-04-24
BEIJING QIHOO TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, this method of advertising delivery is not accurate and the ability to deliver localized ads is weak

Method used

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  • Published information display method and device
  • Published information display method and device
  • Published information display method and device

Examples

Experimental program
Comparison scheme
Effect test

Embodiment Construction

[0043] Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.

[0044] figure 1 A flow chart of a method for displaying published information provided by Embodiment 1 of the present invention is shown. Such as figure 1 As shown, the method includes:

[0045] Step 101, obtaining a locally scanned Wi-Fi list.

[0046] When the Wi-Fi is turned on, the terminal device can scan and collect the surrounding Wi-Fi information, and obtain the Wi-Fi list after the terminal device locally scans the su...

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PUM

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Abstract

The present invention discloses a method and device for displaying release information, wherein the method includes: receiving a MAC address list configured according to release requirements issued by a server; One or more MAC addresses are matched with one or more MAC addresses in the MAC address list sent by the server; if at least one MAC address matches, send an information request message carrying at least one MAC address to the server to For the server to query the release information corresponding to at least one MAC address; receive the release information fed back by the server; display the release information on the preset page according to the page display logic. With this solution, real-time and accurate user information release can be realized according to the user's location, and by locally matching the MAC address list corresponding to the current Wi-Fi list with the MAC address list issued by the server, it can reduce the number of requests from the user to the server. Report the number of times to reduce the user's traffic and power consumption.

Description

technical field [0001] The present invention relates to the field of computer information technology, in particular to a method and device for displaying published information. Background technique [0002] Compared with traditional advertising methods, the Internet advertising model has become one of the most popular advertising methods due to its low cost and large coverage. [0003] At present, in the Internet advertising delivery mode, the analysis of basic user information, such as age, gender, occupation and other information, is often used to deliver advertisements to users. However, this advertising delivery method has poor accuracy and weak localized advertising delivery capabilities. The user's consumption behavior is mostly related to the scene where the user is located, especially the geographical location of the user. For example, when a user is located in Bainaohui, placing preferential information on a certain type of computer to their mobile terminal will g...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06Q30/02H04L29/08H04L29/12
CPCG06Q30/0261G06Q30/0277H04L2101/622H04L67/52H04L67/535
Inventor 杜保江孟齐源李红义周楠王强
Owner BEIJING QIHOO TECH CO LTD