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Associated information issuing method and device, electronic equipment and associated information issuing system

A technology for associating information and identity information, applied in data processing applications, instruments, computing, etc., can solve the problems of lack of interaction, weak promotion effect, not environmental protection, etc., and achieve the effect of improving the purchase conversion rate

Pending Publication Date: 2019-08-27
TOSHIBA TEC KK
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] First, the medium is paper or cards, which are not environmentally friendly and costly;
[0004] Second, coupons are issued uniformly by shopping places (for example, stores). It is not an interactive expression. It is formulated by the shopping mall from top to bottom for all customers, rather than being provided to designated people according to the purchase characteristics of customers. Therefore, the promotional effect is relatively weak
[0005] In addition, although some promotional information is no longer sent in the form of paper, there is still a lack of interaction with consumers' purchasing habits, and the promotion effect is weak for all consumers.

Method used

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  • Associated information issuing method and device, electronic equipment and associated information issuing system
  • Associated information issuing method and device, electronic equipment and associated information issuing system
  • Associated information issuing method and device, electronic equipment and associated information issuing system

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Embodiment Construction

[0064] Embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings.

[0065]Embodiments of the present disclosure are described below through specific examples, and those skilled in the art can easily understand other advantages and effects of the present disclosure from the contents disclosed in this specification. Apparently, the described embodiments are only some of the embodiments of the present disclosure, not all of them. The present disclosure can also be implemented or applied through different specific implementation modes, and various modifications or changes can be made to the details in this specification based on different viewpoints and applications without departing from the spirit of the present disclosure. It should be noted that, in the case of no conflict, the following embodiments and features in the embodiments can be combined with each other. Based on the embodiments in the present disclosure, all...

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PUM

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Abstract

The invention discloses an associated information issuing method and device, electronic equipment and an associated information issuing system. The associated information issuing method comprises thesteps of receiving identity information of a consumer; determining associated information corresponding to the consumer based on the identity information of the consumer; sending the associated information for a consumer to select; wherein the associated information comprises first information, and the first information is obtained in advance in the following modes: searching a plurality of historical behavior tracks of a current consumer in a given area; counting a first commodity set of which the correlation degree with the plurality of historical behavior tracks exceeds a given first threshold value; and selecting one or more commodities from the first commodity set, and generating the corresponding first information. By adopting the technical means, the purchase conversion rate of thepromotion information is improved, and the associated information matched with the purchase habits and willingness of the consumers is more effectively issued.

Description

technical field [0001] The present invention relates to the technical field of front-end web pages, and in particular to a related information distribution method, device, electronic equipment and related information distribution system. Background technique [0002] At present, the sending of product-related information is generally universal, that is, for all consumers. For example, the most commonly used product-associated information is coupons (such as gift certificates, discount coupons, etc.) in shopping places, which have the following problems: [0003] First, the medium is paper or cards, which are not environmentally friendly and costly; [0004] Second, coupons are issued uniformly by shopping places (for example, stores). It is not an interactive expression. It is formulated by the shopping mall from top to bottom for all customers, rather than being provided to designated people according to the purchase characteristics of customers. Therefore, the promotiona...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0224
Inventor 王黎东宋庆伟和爽杨威
Owner TOSHIBA TEC KK