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Commodity advertisement putting system and working method thereof

A technology of advertising delivery and working method, applied in the field of commodity advertising delivery system, can solve the problems of inability to promote the sales of non-discounted commodities, single advertising method, etc., and achieve the effect of promoting overall sales.

Inactive Publication Date: 2021-04-02
苏州大晋影视传媒有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] In order to increase supermarket sales and meet the diverse shopping needs of customers, billboards will be set up inside and outside the supermarket. These billboards usually only display discounted products that are being promoted. The supermarket hopes to attract customers to buy through the discounted products to increase sales. There is not necessarily a relationship between these discounted products, and the billboards will only display a number of independent product information. This single advertising method cannot promote the sales of non-discounted products

Method used

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  • Commodity advertisement putting system and working method thereof
  • Commodity advertisement putting system and working method thereof
  • Commodity advertisement putting system and working method thereof

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0058] Such as figure 1 As shown, this embodiment provides a working method of a commodity advertisement delivery system, including the following working steps:

[0059] S101: Obtain cash register information from the background server, the cash register information includes several independent bills, and the bills include commodity names;

[0060] S102: Analyze each bill separately, and extract the product name included in the bill;

[0061] S103: judging whether the number of different commodity names is greater than or equal to two;

[0062] S104: If yes, establish a first correspondence between commodity names in the bill, and store the first correspondence;

[0063] S105: extracting the first corresponding relationship including the target commodity;

[0064] S106: Extract other commodities from the first corresponding relationship in S105;

[0065] S107: Count the number of occurrences of the other commodities, and extract a preset number of other commodities with th...

Embodiment 2

[0083] Such as figure 2 As shown, S104 also includes:

[0084] Extract the commodity price of each commodity in the bill;

[0085] Judging whether each commodity in the bill is in a promotional state according to the commodity price;

[0086] A first corresponding relationship will be established between the names of commodities that are in the promotion state or not in the promotion state.

[0087] Specifically, when an item is on sale, the increase in sales is due to a decrease in price, not because the item on sale is in the user's shopping list, so there is not necessarily a relationship between the item on sale and the item on non-sale, that is to say , there is not necessarily a relationship between commodities in different states.

[0088] Analyze each bill separately, extract the price of each product in the bill, compare the bill price with the regular selling price of the product, and judge whether the product is in a promotional state. Divide the products in the...

Embodiment 3

[0090] Such as image 3 As shown, after S110, it also includes:

[0091] When creating a new bill, update the first corresponding relationship, corresponding commodity, and second corresponding relationship of the commodities included in the bill;

[0092] judging whether the second corresponding relationship changes;

[0093] If so, adjust the advertisement information output on the advertisement placement screen.

[0094] Specifically, whenever a new bill appears, the correlation between commodities may change, and the system captures the newly created bill, re-executes S102-S108, and judges whether the new second correspondence is the same as the original second correspondence, that is, the first Whether the commodity names included in the two corresponding relationships are the same does not involve the sorting of commodity names. If they are the same, the original advertisement information will continue to be played. For the commodity in the second corresponding relati...

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Abstract

The invention discloses a commodity advertisement putting system and a working method thereof, and the system comprises a first obtaining module which is configured to obtain cashier information froma background server, wherein the cashier information comprises a bill, and the bill comprises a commodity name; a first corresponding relation module which is configured to establish a first corresponding relation between the commodity names in the bill; a second extraction module which is configured to extract a first corresponding relationship including the target commodity; a third extraction module which is configured to extract other commodities from the first corresponding relationship; a statistics module which is configured to count the frequency of occurrence of other commodities andextract a preset number of other commodities with the highest frequency of occurrence as corresponding commodities; a second corresponding relation module which is configured to establish a second corresponding relation between the target commodity and the corresponding commodity; a fourth extraction module which is configured to extract an advertisement putting screen at the shelf where the target commodity is placed; and an advertisement putting module which is configured to output the advertisement information of the corresponding commodity through an advertisement putting screen.

Description

technical field [0001] The invention relates to the field of advertisements, in particular to a product advertisement delivery system and a working method thereof. Background technique [0002] In order to increase supermarket sales and meet the diverse shopping needs of customers, billboards will be set up inside and outside the supermarket. These billboards usually only display discounted products that are being promoted. The supermarket hopes to attract customers to buy through the discounted products to increase sales. There is not necessarily a relationship between these discounted products, and the billboards will only display a number of independent product information. This single advertising method cannot promote the sales of non-discounted products. Contents of the invention [0003] Purpose of the invention: In order to overcome the shortcomings in the background technology, the embodiment of the present invention provides a product advertisement delivery system...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0254
Inventor 郁中天
Owner 苏州大晋影视传媒有限公司