Supercharge Your Innovation With Domain-Expert AI Agents!

Auxiliary apparatus, method and program for analyzing motive for purchase

A technology that assists analysis and motivation. It is used in special data processing applications, instruments, and business. It can solve problems such as difficult objective/accurate judgments and the impact of user purchase actions.

Inactive Publication Date: 2005-10-12
FUJITSU LTD
View PDF2 Cites 4 Cited by
  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

This applies not only to photos, but also to illustrations, CG images, texts (advertisements, etc.), and even for the same product, differences in the creator's perception, skills, abilities, etc. will also have different influences on the purchase behavior.
[0008] However, in the method of the above-mentioned patent document 1, it is only counted which part of the advertisement in a certain advertisement page is interested in, and it is not known whether it has an impact on the user's purchase behavior
[0009] In this way, although advertisers (product sellers) want to know who is a capable producer, it is difficult to make an objective / accurate judgment on this
And, therefore, the ability of the producer may not be properly reflected in the producer's remuneration

Method used

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Image

Smart Image Click on the blue labels to locate them in the text.
Viewing Examples
Smart Image
  • Auxiliary apparatus, method and program for analyzing motive for purchase
  • Auxiliary apparatus, method and program for analyzing motive for purchase
  • Auxiliary apparatus, method and program for analyzing motive for purchase

Examples

Experimental program
Comparison scheme
Effect test

Embodiment Construction

[0037] Hereinafter, embodiments of the present invention will be described with reference to the drawings.

[0038] In addition, in the following description, "commodities" are not limited to commodities as things, but also include services and the like.

[0039] figure 1 It is a configuration / function block diagram of the entire network system including the purchase motivation support analysis device of this embodiment.

[0040] In this figure, websites 1a, 1b, 1c, . . . , user terminals 2a, 2b, 2c, . . . , and a server 3 are each connected to a network 4 such as the Internet.

[0041] Each of the websites 1a, 1b, 1c, ... is a server that discloses arbitrary homepages on the Internet, and on these homepages, advertising images (photographs, illustrations, CG image, text (advertisement, etc.) etc.).

[0042] The user terminals 2a, 2b, 2c, .

[0043] The server 3 is, for example, any commodity sales website on the Internet. Also, for example, the server 3 has a purchase mo...

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

PUM

No PUM Login to View More

Abstract

This invention relates to a device, method and program for analyzing purchase motives through homepages on web sites. Users browse advertisements on homepages and hit their pictures to log on their sale sites. Servers record the chain source data from the concerned sites based on the pictures hit by users through their terminals. Periodically, servers analyze click throughs and display statistics.

Description

technical field [0001] The present invention relates to a device, a method, etc. for assisting in analyzing the effects of advertisements, etc. based on purchase actions, and reflecting the analysis results on rewards, etc. Background technique [0002] Conventional advertisements are carried out by posting photographs, illustrations, catch words, etc. of products on paper media such as catalogs, flyers, and magazines. [0003] Also, in recent years, advertisements have been carried out on homepages on the Internet. On the other hand, for example, the invention described in Japanese Unexamined Patent Publication No. 2002-74177 (hereinafter referred to as Patent Document 1) proposes that labor costs can be reduced by posting advertisements on the Internet. In addition, desired advertisements can be browsed by performing an advertisement search on the homepage for advertisement search. And proposed following scheme, promptly, in the advertisement page (for example " the adve...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

Application Information

Patent Timeline
no application Login to View More
Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/00
CPCG06Q30/0263G06Q30/0258G06Q30/02G06Q30/0242
Inventor 师尾润
Owner FUJITSU LTD
Features
  • R&D
  • Intellectual Property
  • Life Sciences
  • Materials
  • Tech Scout
Why Patsnap Eureka
  • Unparalleled Data Quality
  • Higher Quality Content
  • 60% Fewer Hallucinations
Social media
Patsnap Eureka Blog
Learn More

Browse by: Latest US Patents, China's latest patents, Technical Efficacy Thesaurus, Application Domain, Technology Topic, Popular Technical Reports.

© 2025 PatSnap. All rights reserved.Legal|Privacy policy|Modern Slavery Act Transparency Statement|Sitemap|About US| Contact US: help@patsnap.com