Printing systems, programs, and servers

Abstract

Print priority ad images in an easy-to-view format. [Solution] Specific information is obtained that includes either setting information related to print settings or model information indicating the model of the print execution unit, or both. Print image data for printing multiple advertisement images on one or more sheets is generated using the specific information and the respective priorities of the multiple advertisement images. The multiple advertisement images include a first advertisement image and a second advertisement image having a higher priority than the first advertisement image. Print image data for printing the first advertisement image on the first part of the sheet and the second advertisement image on the second part of the sheet, which is downstream of the first part in the discharge direction, is generated using the specific information.

Claims

1. A printing system, A specific information acquisition unit that acquires specific information including either setting information related to print settings or model information indicating the model of the print execution unit, or both of the above. An ad acquisition unit that acquires multiple ad images, A generation unit generates printable image data for printing the aforementioned multiple advertising images onto one or more sheets, using the aforementioned specific information and the respective priorities of the aforementioned multiple advertising images. The printing execution unit prints the plurality of advertising images represented by the print image data onto one or more sheets. Equipped with, The printing execution unit is configured to discharge the printed sheet in the discharge direction. The plurality of advertising images include a first advertising image and a second advertising image having a higher priority than the first advertising image. The generation unit generates print image data using the specific information for printing the first advertisement image on a first portion of the sheet and the second advertisement image on a second portion of the sheet, which is the portion downstream of the first portion in the discharge direction. Printing system.

2. A printing system according to claim 1, The aforementioned specific information includes the aforementioned model information, The aforementioned model information indicates one of several models, including a face-up model which performs face-up paper output and a face-down model which performs face-down paper output. The aforementioned face-up paper output involves ejecting a single-sided printed sheet with the printed side facing upwards. The aforementioned face-down paper output involves ejecting a single-sided printed sheet with the printed side facing downwards. The plurality of advertising images include a third advertising image and a fourth advertising image having a higher priority than the third advertising image. The aforementioned one or more sheets include two or more sheets, The generating unit is If the model information indicates the face-up model, the print image data is generated for printing the third advertisement image on a first sheet that is ejected before the last sheet among the two or more sheets, and for printing the fourth advertisement image on a second sheet that is ejected after the first sheet among the two or more sheets. If the model information indicates the face-down model, the print image data is generated for printing the third advertisement image on a third sheet that is ejected after the first sheet among the two or more sheets, and printing the fourth advertisement image on a fourth sheet that is ejected before the third sheet among the two or more sheets. Printing system.

3. A printing system according to claim 2, The generating unit is If the model information indicates the face-up model, the print image data is generated for printing the third advertisement image on the first sheet that is ejected first among the two or more sheets, and for printing the fourth advertisement image on the second sheet that is ejected last among the two or more sheets. If the model information indicates the face-down model, the print image data is generated for printing the third advertisement image on the third sheet which is the last sheet to be ejected among the two or more sheets, and for printing the fourth advertisement image on the fourth sheet which is the first sheet to be ejected among the two or more sheets. Printing system.

4. A printing system according to claim 2 or 3, The aforementioned specific information includes the aforementioned setting information, The aforementioned setting information includes information indicating whether or not double-sided printing is selected. The plurality of advertising images include a fifth advertising image and a sixth advertising image having a higher priority than the fifth advertising image. The generating unit is If the setting information indicates that double-sided printing is selected, and the model information indicates the face-up model, then the print image data is generated for printing the fifth advertisement image on the first side of the sheet to be printed, and the sixth advertisement image on the second side of the sheet to be printed. If the setting information indicates that double-sided printing is selected, and the model information indicates the face-down model, then the print image data is generated for printing the fifth advertisement image on the first side of the sheet to be printed, and the sixth advertisement image on the second side of the sheet to be printed. Printing system.

5. A printing system according to any one of claims 1 to 3, The aforementioned multiple advertising images are advertising images that were successfully bid on at auction. The priority changes according to one or more parameters associated with the advertising image having the priority, and the one or more parameters include the winning bid price. Among multiple priorities that differ only in their winning bid prices, the higher the winning bid price, the higher the priority. Printing system.

6. A printing system according to any one of claims 1 to 3, The priority changes according to one or more parameters associated with the advertising image having the priority, and the one or more parameters include an orientation relationship indicating whether the image orientation information matches the sheet orientation information, the image orientation information is the orientation of the advertising image and indicates whether it is portrait or landscape, and the sheet orientation information is the orientation of the sheet with respect to the discharge direction and indicates whether it is portrait or landscape. Printing system.

7. A printing system according to claim 5, The priority changes according to two or more parameters associated with the advertising image having the priority, the two or more parameters include the winning bid price and the orientation relationship, the orientation relationship indicates whether the image orientation information and the sheet orientation information match or do not match, the image orientation information is the orientation of the advertising image and indicates whether it is portrait or landscape, and the sheet orientation information is the orientation of the sheet with respect to the discharge direction and indicates whether it is portrait or landscape. Among multiple priorities that differ only in their orientation, the priority associated with the inconsistent orientation is higher than the priority associated with the matching orientation. Among a plurality of priorities where only the winning bid price and the orientation relationship differ from each other, the higher the winning bid price, the higher the priority. Printing system.

8. It is a program, A specific information acquisition function that acquires specific information including either setting information related to print settings, model information indicating the model of the print execution unit, or both of the above. An ad retrieval function that retrieves multiple ad images, A generation function that generates printable image data for printing the aforementioned multiple advertising images onto one or more sheets, using the aforementioned specific information and the respective priorities of the aforementioned multiple advertising images. A transmission function that transmits the print image data to a printer having the print execution unit, To make this a reality on a computer, The printing execution unit is configured to discharge the printed sheet in the discharge direction. The plurality of advertising images include a first advertising image and a second advertising image having a higher priority than the first advertising image. The generation function generates print image data using the specified information for printing the first advertisement image on a first portion of the sheet and the second advertisement image on a second portion of the sheet, which is the portion downstream of the first portion in the discharge direction. program.

9. It is a server, A specific information acquisition unit that acquires specific information including either setting information related to print settings or model information indicating the model of the print execution unit, or both of the above. An ad acquisition unit that acquires multiple ad images, A generation unit generates printable image data for printing the aforementioned multiple advertising images onto one or more sheets, using the aforementioned specific information and the respective priorities of the aforementioned multiple advertising images. A transmission unit that transmits the print image data to a printer having the print execution unit, Equipped with, The printing execution unit is configured to discharge the printed sheet in the discharge direction. The plurality of advertising images include a first advertising image and a second advertising image having a higher priority than the first advertising image. The generation unit generates print image data using the specific information for printing the first advertisement image on a first portion of the sheet and the second advertisement image on a second portion of the sheet, which is the portion downstream of the first portion in the discharge direction. server.

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