Electronic apparatus, method of providing information thereof, and non-transitory computer-readable recording medium comprising a computer program for performing the method

Abstract

This invention provides an information providing method and an electronic device for implementing the method. One embodiment of the information providing method includes the following steps: confirming items in a shopping cart; confirming a set of pushable items as the object of a pushable display from the set of items in the shopping cart; providing a first page, the first page including a first area sequentially displaying information on the pushable type of the pushable items included in the pushable item set, and information on the set of items in the shopping cart.

Description

Technical Field

[0001] This invention relates to an information provision method implemented by an electronic device and an electronic device for implementing the method. More specifically, this invention relates to an information provision method and an electronic device for implementing the method, the information provision method comprising the following steps: confirming an item set in a shopping cart; confirming, within the item set in the shopping cart, an item set that is a nudge display object; providing a first page, the first page including a first area sequentially displaying information on the nudge type of the nudge items included in the nudge item set, and information on the item set in the shopping cart. Prior Technology

[0002] With the widespread use of the internet, the e-commerce market is expanding. Consequently, as e-commerce expands, the number of goods purchased, the variety of goods, and the purchase period through e-commerce are constantly increasing, resulting in a massive accumulation of data. The use of technologies that provide specific information to users based on this accumulated data to guide their purchases is becoming increasingly common.

[0003] In particular, when a product possesses characteristics such as "discount about to end" or "almost sold out," serving as an "urgency nudge," providing this information to users can encourage purchase. In this case, a nudge refers to a psychological and environmental design that guides consumers in making their own purchasing decisions while simultaneously directing them in a specific direction. Specifically, this method can be applied to providing nudge information about products that users have already added to their shopping carts, thereby increasing the purchase rate.

[0004] On the other hand, on specific pages such as shopping carts with organized product lists, excessively displaying push notification badges for each product results in overly complex pages that are difficult for users to navigate at a glance. This also hinders the efficient delivery of other information, making it difficult for users to easily refer to relevant information and forcing them to select the desired information from a single screen, thus causing inconvenience and potentially degrading service quality. Therefore, there is a need for a push notification delivery method that can efficiently convey product information while also increasing the purchase rate.

[0005] For related information, see previous literature such as KR2694580B1. Summary of the Invention

[0006] [The problem the invention aims to solve] The problem to be solved by the disclosed embodiments is to provide a method and electronic device for efficiently providing push notifications for items on a page displaying item information.

[0007] The problem to be solved by the disclosed embodiments is to provide a method and electronic device for integrating and displaying items that are pushed on a shopping cart page.

[0008] The problem to be solved by the disclosed embodiments is to provide a method and electronic device that provides a separate page that integrates and displays information about an item as the object of a push-to-display, thereby promoting user purchases.

[0009] The technical problem to be solved in this embodiment is not limited to the technical problem described above. Other technical problems can be deduced from the following embodiments. [Technical means to solve the problem]

[0010] According to one embodiment of the present invention, an information provision method implemented by an electronic device includes the following steps: confirming an item set in a shopping cart; confirming, within the item set in the shopping cart, an item set that is a nudge display object; providing a first page, the first page including a first area that sequentially displays information on the nudge type of the nudge items included in the nudge item set, and information on the item set in the shopping cart.

[0011] According to one embodiment, the steps of providing the first page mentioned above further include the step of identifying the exposed items of each of the above-mentioned push types in the push item set, wherein the information of the push type includes an image of the exposed items of each of the above-mentioned push types.

[0012] According to one embodiment, the aforementioned push type includes at least one of being about to sell out, a price reduction, and a discount that is about to end.

[0013] According to one embodiment, the first area above simultaneously displays information of two or more of the above-mentioned push types.

[0014] According to one embodiment, the first area is implemented as a fixed banner on the first page.

[0015] According to one embodiment, the step of providing the first page further includes the step of determining the display time of each of the above-mentioned push types, and the first area sequentially displays information of the push types based on the display time of each of the above-mentioned push types.

[0016] According to one embodiment, the step of determining the exposure time of each of the above-mentioned push types includes the following steps: setting the exposure time of each of the above-mentioned push types based on the number of push types identified in the above-mentioned push item set and the number of push items of each of the above-mentioned push types.

[0017] According to one embodiment, in the first region described above, information about the push type is displayed sequentially based on the priority corresponding to the push type.

[0018] According to one embodiment, the above information providing method further includes the following steps: confirming whether a selection corresponding to the push item is made based on user input confirmed by the first page; and excluding at least a portion of the push items from the push display objects in the first area based on whether the selection is made.

[0019] According to one embodiment, the above information providing method further includes the following steps: corresponding to the user's input to the first area, providing a first subpage including a list of push items of the push item set.

[0020] According to one embodiment, the first subpage is implemented as the bottom action bar of the first page.

[0021] According to one embodiment, on the first subpage, the list of pushable items is arranged based on the push type of the pushable items.

[0022] According to one embodiment, the first subpage includes a selection interface for receiving user input on whether to select the push item.

[0023] According to one embodiment, the above information providing method further includes the following steps: based on whether the above-mentioned push item is selected as confirmed by the above-mentioned selection interface, updating the arrangement of items in the shopping cart on the above-mentioned first page.

[0024] According to one embodiment, the first subpage includes a purchase interface for receiving the user's purchase request for a push item, and the method further includes the following steps: providing an order page corresponding to the purchase item confirmed through the purchase interface.

[0025] According to one embodiment, the steps of providing the order page include the following steps: confirming whether a minimum order quantity for the items to be purchased has been set; based on whether the minimum order quantity has been set, providing a second subpage including minimum order quantity information for the items to be purchased; and providing the order page in response to user input on the second subpage.

[0026] According to one embodiment, the minimum order information includes information for purchasing at least one additional purchase item of the aforementioned target item.

[0027] According to one embodiment, the first subpage includes information on the quantity of each type of push item in the list of push items.

[0028] One embodiment of the present invention provides a computer-readable non-volatile recording medium recording a program for executing an information provisioning method on a computer. The information provisioning method includes the following steps: confirming an item set in a shopping cart; confirming, within the item set in the shopping cart, an item set that is a nudge display object; providing a first page, the first page including a first area that sequentially displays information on the nudge type of the nudge items included in the nudge item set, and information on the item set in the shopping cart.

[0029] An electronic device according to one embodiment of the present invention, as an information provider to a user terminal, includes a transceiver, memory, and a processor. The processor controls at least one of the transceiver and memory to perform the following steps: confirming a set of items in a shopping cart; confirming, within the set of items in the shopping cart, a set of items to be nudged; and providing a first page, the first page including a first area that sequentially displays information about the nudge type of the nudge items included in the set of nudges.

[0030] Specific details of other embodiments are included in the detailed description and drawings. [Effects of the Invention]

[0031] According to the present invention, push information of items that are the objects of push display can be provided efficiently on a page displaying an item catalog or information.

[0032] According to the present invention, multiple items can be integrated and displayed on a shopping cart page by pushing them together.

[0033] According to the present invention, information on the items displayed as objects by swiping is provided on a separate page, and the interface of the page can guide users to easily select or purchase the desired items, thereby promoting user purchases.

[0034] The effects of the invention are not limited to those mentioned above. Those skilled in the art can clearly understand other effects not mentioned based on the description in the patent application. Simple Explanation of the Diagram

[0035] Figure 1 is a diagram illustrating an information provision system that implements various embodiments of the present invention through an electronic device, providing an information provision method. Figure 2 is a diagram illustrating the process of an electronic device providing a first page according to one embodiment of the present invention. Figure 3 is a diagram illustrating the process by which an electronic device according to one embodiment of the present invention provides a first subpage. Figure 4 is a diagram illustrating a page provided by an electronic device according to one embodiment of the present invention. Figure 5 is a diagram illustrating the push area displaying push type information according to one embodiment of the present invention. Figure 6 is a diagram illustrating a method of sequentially displaying information of each type in a push area displaying push type information according to an embodiment of the present invention. Figure 7 is a diagram illustrating a method for simultaneously displaying information on two or more push types in a push area according to one embodiment of the present invention. Figure 8 is a diagram illustrating a subpage provided by an electronic device according to one embodiment of the present invention. Figure 9 is a diagram illustrating an embodiment of the present invention showing the process of selecting whether to push an item via a subpage on a webpage. Figure 10 is a diagram illustrating a purchase interface displayed on a subpage according to one embodiment of the present invention. Figure 11 is a sequence diagram illustrating the operation of an electronic device that confirms a user's purchase request via a purchase interface according to an embodiment of the present invention, wherein the purchase interface is confirmed via a subpage. Figure 12 is a sequence diagram illustrating an information provision method according to one embodiment of the present invention. Figure 13 is an illustrative diagram illustrating the configuration of an electronic device according to one embodiment of the present invention. Implementation

[0036] The terminology used in the embodiments is selected as widely used common terms as possible to consider the functions of this invention, but may vary depending on the intent or precedent of those skilled in the art, the emergence of new technologies, etc. Furthermore, in certain situations, there may be terms arbitrarily chosen by the applicant; in such cases, their meanings will be described in detail in the corresponding description. Therefore, the terminology used in this invention should be defined based on its meaning and the entire content of this invention, and not simply based on the name of the term.

[0037] Throughout this specification, when a section states that it "includes" a certain component, it means that, unless otherwise specified, other components may be included, rather than excluding them. Furthermore, terms such as "...section" and "...module" used in the specification refer to a unit that processes at least one function or action. This unit can be implemented by hardware or software, or by a combination of both.

[0038] The expression "at least one of a, b and c" as used throughout the specification may include "a alone", "b alone", "c alone", "a and b", "a and c", "b and c", or "all three of a, b and c".

[0039] The term "terminal" as used below can refer to a computer or a portable terminal that can connect to a server or other terminal via a network. Here, a computer includes, for example, a laptop, desktop, or tablet computer equipped with a web browser. A portable terminal, as a wireless communication device ensuring portability and mobility, can include, for example, IMT (International Mobile Telecommunication), CDMA (Code Division Multiple Access), W-CDMA (W-Code Division Multiple Access), LTE (Long Term Evolution) communication terminals, as well as all types of handheld wireless communication devices such as smartphones and tablets.

[0040] Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings, so that those skilled in the art can easily implement the invention. However, the present invention can be implemented in various different forms and is not limited to the embodiments described herein.

[0041] Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

[0042] In describing the embodiments, descriptions of technical content well-known in the technical field to which this invention pertains and not directly related to this invention are omitted. This is because omitting redundant descriptions clearly conveys the essence of the invention, thus avoiding confusion regarding its main points.

[0043] For the same reason, some of the constituent elements are exaggerated, omitted, or simplified in the accompanying drawings. Furthermore, the dimensions of each constituent element do not perfectly reflect the actual dimensions. In each drawing, the same or corresponding constituent elements are assigned the same reference number.

[0044] The advantages and features of the present invention, as well as the methods for achieving such advantages and features, will become clear from the accompanying drawings and the embodiments described in detail below. However, the present invention is not limited to the embodiments disclosed below and can be implemented in various different forms. These embodiments are provided only to fully disclose the invention and to enable those skilled in the art to fully understand the scope of the invention. The invention is defined only by the scope of the technical solution. Throughout this specification, the same reference numerals refer to the same constituent elements.

[0045] At this point, it can be understood that the combination of blocks in a flowchart and the flowchart itself can be executed by computer program instructions. These computer program instructions can be loaded onto the processor of a general-purpose computer, a special-purpose computer, or other programmable data processing equipment. Therefore, these instructions, executed by the processor of a computer or other programmable data processing equipment, produce methods for implementing the functions described in the blocks of the flowchart. To implement the functions in a specific manner, these computer program instructions can be stored in computer-usable or computer-readable memory that is accessible to a computer or other programmable data processing equipment. Therefore, the instructions stored in such computer-usable or computer-readable memory can also produce manufactured items containing instructions for implementing the functions described in the blocks of the flowchart. The computer program instructions can also be loaded into a computer or other programmable data processing equipment. Therefore, a series of action steps are performed in the computer or other programmable data processing equipment to produce a flow executed by the computer. Thus, the instructions executed by the computer or other programmable data processing equipment can also provide steps for executing the functions described in the blocks of the flowchart.

[0046] Furthermore, each block can represent a module, segment, or portion of code comprising one or more executable instructions used to perform a specific logical function. It should also be noted that in some alternative execution examples, the functions mentioned in the blocks may be executed out of order. For example, two blocks shown successively may actually be executed simultaneously, or occasionally in reverse order depending on their corresponding functions.

[0047] Figure 1 is a diagram illustrating an information providing system that implements an information providing method via an electronic device, allowing for various embodiments of the present invention to be carried out. The information providing system of the present invention may include an electronic device 110 and a user terminal 120. Furthermore, the system shown in Figure 1 illustrates that the electronic device 110 can be connected to the user terminal 120 in various embodiments of the present invention. Those skilled in the art related to this embodiment will understand that common components may be included in the electronic device 110 or the user terminal 120.

[0048] According to one embodiment, the electronic device 110 is a device that provides various types of information. The electronic device 110 can provide the information through web pages or application screens, or provide information to the user terminal 120 in a manner that allows the user terminal 120 to receive information and display it through web pages or application screens.

[0049] In one embodiment, the electronic device 110 may be implemented as a server device, which can be a device that performs wireless and wired communication with a plurality of user terminals 120, including a storage device with a large storage capacity. For example, the electronic device 110 may be a cloud device connected to a plurality of user terminals 120.

[0050] According to one embodiment, the electronic device 110 can, in response to a user's request, confirm the set of items in the shopping cart corresponding to the user, confirm the push-type items included in the set of items in the shopping cart, and provide a first page containing information on the set of items in the shopping cart and the push-type of the push-type items.

[0051] User terminal 120 serves as a terminal used by each user, allowing them to access services provided via network 140. For example, electronic device 110 can provide user terminal 120 with applications that offer information related to ordering various items. Users can use the applications installed on their respective terminals 120 to confirm and order items corresponding to searched keywords. At this time, the user can interact with the customer who is responsible for delivering the ordered items. For example, users can use the applications installed on their respective terminals 120 to confirm and order items they have previously purchased. At this time, the user can interact with the customer who is responsible for delivering the ordered items.

[0052] Database 130, as a data structure implemented in a specified storage space, may include relational databases such as MySQL, Oracle, and MSSQL; non-relational databases such as Redis, MongoDB, and CouchDB; open-source search engines such as Elasticsearch; and combinations thereof.

[0053] According to one embodiment, various information about users and / or products can be stored in the database 130. For example, the database 130 can store information about products loaded into the shopping cart by the user of the user terminal 120, information about products with a purchase history, past purchase information, etc. The database 130 can also store usage history information of applications corresponding to multiple user accounts.

[0054] According to one embodiment, the electronic device 110 can confirm various relevant information related to the service in the database 130. For example, the database 130 may include a list of items in the user's corresponding shopping cart, information on the user's purchasing patterns, and may store price information, discount information, delivery information, inventory information, and evaluation information for each item included in the service. It may also include information on one or more categories for each item. The electronic device 110 can confirm, modify, and manage user information or item information in the database 130 based on requests from external devices such as the user terminal 120 or from its own internal system.

[0055] At this time, the information on items stored in database 130 may include nudge information. Here, a nudge can refer to a psychological and environmental design that allows consumers to decide whether to purchase, while guiding them in a specific direction. In this invention, nudge information can be information output in various ways to guide users' purchases and purchase-related activities, and can be information displayed to support users in determining their intentions. In one embodiment, nudge information can be distinguished according to corresponding types, for example, it can be distinguished into types such as "almost sold out," "price reduction," and "discount ending soon." In this invention, the type corresponding to the nudge information can be referred to as the nudge type.

[0056] In one embodiment, push information for each item stored in database 130 can be generated and managed by electronic device 110. Specifically, electronic device 110 can use a defined algorithm to confirm the information of items stored in database 130, and when an item is a push target, it can generate and manage push information for that item. For example, when a discount on a specific item is about to end based on its discount information, push information indicating that the discount is about to end can be generated and managed.

[0057] User terminal 120, database 130, and electronic device 110 can communicate with each other in network 140. Network 140 may include Local Area Network (LAN), Wide Area Network (WAN), Value Added Network (VAN), mobile radio communication network, satellite communication network, and combinations thereof. This network is a comprehensive data communication network that enables the main components of the networks 140 shown in FIG1 to communicate smoothly with each other. It may include wired Internet, wireless Internet, and mobile wireless communication network. Wireless communication may include, for example, Wi-Fi, Bluetooth, Bluetooth Low Energy, Zigbee, WFD (Wi-Fi Direct), UWB (ultra-wideband), IrDA (infrared data association), NFC (Near Field Communication), etc., but is not limited to these.

[0058] Figure 1 shows an electronic device 110 connected to a database 130 via a network 140, but the database 130 can also be included within the electronic device 110. The electronic device 110 can also obtain data from the database 130 via the network 140 and provide it to the user terminal 120. Furthermore, the electronic device 110, including the database 130, can also provide information to the user terminal 120 without needing to obtain information stored in the database 130 via the network 140.

[0059] Figure 2 is a diagram illustrating the process by which an electronic device 110, according to one embodiment of the present invention, provides a first page.

[0060] In step S201, according to one embodiment, the electronic device 110 may confirm the request for the first page from the user terminal 120. For example, the user terminal 120 may send a request for a search page to the electronic device 110 based on the user's input selecting a search window displayed on the homepage of the gateway domain. Alternatively, the user terminal 120 may send a request for a search page to the electronic device 110 based on the user's input selecting a search icon displayed on the homepage or a specific item's single detail page (SDP).

[0061] In one embodiment, the first page may include information about items stored in the user's shopping cart. Specifically, the electronic device 110 may confirm the information about items stored in the shopping cart based on the user's activity history confirmed in the database 130, and display the information about items stored in the shopping cart on the first page. The first page may be a specific screen of an application running on the user's terminal, or a webpage provided by a web browser. It may also be implemented as a dashboard including user-customized recommendation information. In various embodiments of the present invention, the first page may be provided as part of a basic main screen running on the user's terminal, or implemented as a separate page accessible through a separate menu selection. Under certain conditions, it may also be displayed as a pop-up or a bottom sheet.

[0062] In step S202, the electronic device 110 confirms the items in the shopping cart and the information of each item in the database 130. Based on a user's request to add a specific item to the shopping cart confirmed via a user terminal, the electronic device 110 stores and manages the catalog of items in a specific user's shopping cart in the database 130, and can confirm the catalog of items corresponding to that user in the shopping cart, and the information of each item included in the catalog of items in the shopping cart, in the database 130. The information of each item confirmed by the electronic device 110 in the database 130 may include the item's name, category information, price information, discount information, and delivery information.

[0063] In step S203, the electronic device 110 confirms the push item set in the collection of items in the shopping cart. Specifically, the electronic device 110 can confirm the information of each item in the shopping cart in the database 130. The electronic device 110 can confirm the push information of a specific item confirmed in the database 130, confirm the item matching this push information as the push item, and determine the set of items including the items matching the push information in the collection of items in the shopping cart as the push item set.

[0064] In step S204, the electronic device 110 can provide the user terminal 120 with information on the items in the shopping cart and the items being pushed. In step S205, the user terminal 120 outputs a first page including information on the items in the shopping cart, thereby providing relevant information to the user.

[0065] In one embodiment, the first page may include a first area that sequentially displays information about the pushable items included in the pushable item set, and information about the item set in the shopping cart. The first page of this invention can output the information about the item set in the shopping cart and the items included in the item set in the shopping cart as a list, displaying item information such as price information, discount information, delivery information, inventory information, and evaluation information in the area corresponding to each item. Furthermore, the first page may include a user interface for selecting items and ordering the selected items, and the user can select the items to be purchased from the item list displayed on the first page and enter a request to enter the order page for the selected items. Specifically, the first page may be implemented as a shopping cart page including information about the items in the shopping cart, and the first page may be implemented as a user selecting the items to be purchased from the shopping cart page and entering a request to enter the order page for the selected items.

[0066] In one embodiment, a first area can be displayed on a first page, where information about the push type of the push item is displayed sequentially. For this purpose, the electronic device 110 can confirm the push type in the push item set and control the user terminal to display the relevant information in the first area. For example, when the push type confirmed in the push item set is "almost sold out," "price reduction," or "discount about to end," the electronic device 110 can generate first push information for the "almost sold out" type, second push information for the "price reduction" type, and third push information for the "discount about to end" type and provide them to the user terminal 120, and control the user terminal 120 to sequentially display the aforementioned first to third push information in the first area via the user terminal 120. The push notification may include specific text depending on the push type. For example, when the push type is "almost sold out", it may include a statement such as "almost sold out, n items remaining". However, it is not limited to this. According to various forms of the present invention, it may include statements that provide push type information.

[0067] The first area can be implemented in various forms on the first page. For example, the first area can be implemented as a fixed banner displayed on the first page. Fixed banners can include top fixed banners fixed at the top of the first page, bottom fixed banners fixed at the bottom, and floating banners displayed on the first page.

[0068] In one embodiment, the electronic device 110 can identify the exposed items for each type of pusher in the pusher item set. The information on the pusher type displayed in the first area may include images of the exposed items for each type of pusher. That is, the exposed items for each type of pusher can be implemented as thumbnails of that pusher type, and the electronic device 110 can select exposed items according to the various forms of the present invention, corresponding to the pusher type. In one embodiment, the electronic device 110 can determine the item with the highest urgency as the exposed item for that pusher type based on an urgency criterion corresponding to a specific pusher type. For example, electronic device 110 can determine the inventory quantity as an urgency criterion for the "sold out" push type. Therefore, among the items corresponding to the "sold out" type, the item with the minimum inventory quantity can be identified as the displayed item. For the "price reduction" push type, the price reduction amount can be identified as an urgency criterion, and the item with the largest price reduction amount can be identified as the displayed item corresponding to the price reduction type. For the "end of the push" type, the remaining period can be identified as an urgency criterion, and the item with the minimum remaining period can be identified as the displayed item corresponding to the "end of the discount" type. However, the criteria for electronic device 110 to determine the displayed items are not limited to these and can be determined according to various forms of the present invention.

[0069] In one embodiment, the first area can simultaneously display information on two or more push types. For example, when displaying information on both "sold out" and "price reduction" push types simultaneously, a statement such as "View items that are about to sell out or have a price reduction" can be displayed in the first area. Furthermore, when displaying information on two or more push types in the first area, when determining the displayed items corresponding to the two or more push types, in addition to the urgency of the push type, the priority of the push type can also be considered. For example, when determining the displayed items for items that are about to sell out and have a price reduction, if the priority set for the "sold out" push type is higher than the priority set for the "price reduction" push type, the item with the highest urgency among the items corresponding to the "sold out" push type can be determined as the displayed item.

[0070] Information on push types is displayed sequentially in the first area, thus the display time for each push type's information can be set in the first area. In one embodiment, the electronic device 110 can set the display time for each push type confirmed in the push item set, and control the user terminal 120 so that the first area displays information for each push type based on the display time of each push type. For example, the electronic device 110 can set the display time for each push type to 3 seconds, so that all push types are displayed sequentially for 3 seconds, or the display time for push types can be set differently according to type. In one embodiment, the electronic device 110 can set the display time for each push type based on the number of push types of push items included in the push item set and the number of push items of each push type. Specifically, as more push types are confirmed in the push item set, the electronic device 110 can set a shorter display time for each type of push type, so as to display more push type information in the same amount of time. Furthermore, as the number of push objects corresponding to a specific push type increases, the electronic device 110 can set the exposure time of each type of push type for a longer period of time. At this time, the electronic device 110 can set the exposure time of each type of push type by adding a predetermined time to the base exposure time. However, setting the exposure time of each type of push type is not limited to this, and the exposure time of each type of push type can be set in various ways.

[0071] In one embodiment, the order in which push notification information is displayed in the first area can be determined based on a priority set for each push notification type. The electronic device 110 can determine, based on a preset priority corresponding to each type, the push notification information to be displayed first from the moment the first page is provided, and control the user terminal 120 to display the push notification information in the first area sequentially according to priority. For example, when the priority of push notification types is set according to the order of "almost sold out," "price reduction," and "discount ending," the electronic device can control the user terminal 120 to display the "almost sold out" push notification information first on the first page, and then display the "price reduction" and "discount ending" push notification information in sequence. The priority corresponding to the push notification type can be automatically set based on the user account's activity history, purchase history, service-related data, etc., or the priority corresponding to each push notification type can be set according to various forms of the present invention, such as being manually set by the service administrator.

[0072] In one embodiment, the electronic device 110 can confirm whether to make a selection corresponding to a push item based on user input confirmed via the first page, and exclude at least a portion of the push items from the push display objects based on whether a selection is made. The purpose of the push type information displayed in the first area is to increase the selection rate related to the push item. When the user selects a push item, the purpose of push display of that item is achieved. After excluding the item from the push display objects, the electronic device 110 can update the push type information and display method displayed in the first area based on the newly confirmed push item set. For example, when excluding a specific item from the push display objects, the electronic device 110 can update the push information, push type priority, and display time of each push type displayed in the first area based on the newly confirmed push item set.

[0073] Figure 3 is a diagram illustrating the process by which an electronic device 110, according to one embodiment of the present invention, provides a first subpage.

[0074] In step S305, the electronic device 110 can output a first page including information about the items in the shopping cart via the user terminal 120, providing relevant information to the user. Step S305 in Figure 3 corresponds to step S205 in Figure 2. In step S305, various embodiments related to the process of the electronic device 110 providing the first page via the user terminal 120 can be seen with reference to Figure 2 and correspond to the content described above.

[0075] In step S306, the electronic device 110 confirms the user's input to the first area included on the first page. The user's input to the first area may include, for example, touch input corresponding to the first area confirmed by the user terminal 120.

[0076] In step S307, the electronic device 110 can confirm the information of the pushable items in the database 130 according to the user's input to the first area, and in step S308, the information of the pushable items is provided to the user terminal 120. Subsequently, in step S309, the electronic device 110 can output a first subpage containing a list of pushable items, including the set of pushable items, through the user terminal 120, thereby providing relevant information to the user.

[0077] Through the series of processes performed using steps S305 to S309, the first area can function as an entry point for connecting to the first subpage, which is used to output a list of pushable items on the first page. That is, corresponding to user input corresponding to the first area, the electronic device 110 can provide a first subpage displaying the list of pushable items via the user terminal 120. The first subpage, as a page displayed based on input to the first page, can be implemented in various forms; for example, the first subpage can be implemented as a bottom sheet of the first page.

[0078] In one embodiment, the first subpage may include information on the quantity of each push type. For example, if there are 4 push items in the push item set that correspond to the push type that is about to sell out, a notification statement such as "Hurry up, there are 4 items that are about to sell out" may be displayed on the first subpage. This notification statement may be displayed at the top of the first subpage, or in the case where the first subpage is implemented as a bottom action bar, it may be displayed in the bottom action bar header.

[0079] The first subpage can display a list of promoted items in the promoted item set, and information about each promoted item can be displayed in the promoted item list. For example, the information about each promoted item displayed on the first subpage may include image information of the item, price information before discount, price information after discount, arrival time information, and whether the item is delivered by rocket. In one embodiment, the promoted item list displayed on the first subpage can be arranged based on promoted item type. For example, when prioritizing promoted item types according to the order of soon-to-be-sold out, price reduction, and discount ending, the electronic device 110 can control the user terminal 120 to arrange and display promoted items corresponding to the soon-to-be-sold out, price reduction, and discount ending promoted item types in order from the top of the first subpage.

[0080] In one embodiment, the first subpage may include a selection interface for receiving user input regarding whether to select a push item. Specifically, the first page may include an interface for selecting items in a shopping cart and requesting access to the order page for the selected items. Correspondingly, as a subpage supporting user input for selecting items to be displayed on the first page, the first subpage can be configured to display push items separately from the items displayed on the first page, and includes a selection interface for selecting push items and inputting a selection completion request. The electronic device 110 can control the user terminal 120 to reflect and display the user's input regarding whether to select a push item via the first subpage after the user completes the selection on the first subpage.

[0081] According to one embodiment of the present invention, the list of items in the shopping cart displayed on the first page can be arranged based on whether an item is selected. The electronic device 110 can reflect whether an item is selected via the first subpage on the first page and update the arrangement of items in the shopping cart displayed on the first page. Specifically, the first page can be set to prioritize and display selected items at the top of the first page. The electronic device 110 can reflect whether an item is selected via the first subpage and update the item arrangement on the first page. According to this update, the item selected via the first subpage is displayed at the top of the first page. Furthermore, according to one embodiment, the item arrangement order on the first page can be set so that the most recently selected item is displayed at the top. The electronic device 110 can reflect whether an item is selected via the first subpage in this arrangement order, thereby updating the item arrangement on the first page.

[0082] In one embodiment, the first subpage may include a purchase interface for receiving a user's purchase request for pushable items. Specifically, the purchase interface may include quantity input corresponding to each pushable item and an "Immediate Purchase" button for purchasing the input quantity. The electronic device 110 may, in response to a purchase request for the item confirmed through the purchase interface, confirm the order information of the item and output an order page including the order information via the user terminal 120.

[0083] According to various embodiments of the present invention, the service of the present invention may include setting a minimum order amount for a specific item. Relatedly, when the order amount for the desired item purchased via the first subpage does not reach the minimum order amount, the electronic device 110 may provide a second subpage, including relevant minimum order information, instead of the order page for the desired item, corresponding to the user's input on the second subpage, thus providing the order page for the desired item. The minimum order information for the desired item may include, for example, the minimum order amount set for the desired item and the additional order amount required for ordering the desired item. Regarding the electronic device 110 providing the order page for the desired item in response to the user's input on the second subpage, based on the user input confirmed via the second subpage, the second subpage may include a purchase interface activated only when the additional order amount required for the desired item is reached, providing the order page for the desired item in response to the user input entered therein. For example, when adjusting the order quantity of the target item through the second subpage to achieve the minimum order amount, the purchase interface of the second subpage can be activated, and the electronic device 110 can provide the user terminal 120 with an order page for the target item corresponding to the quantity adjusted according to the user's input on the activated purchase interface.

[0084] In one embodiment, the minimum order information may include information on at least one additional purchase item for the purchase of the target item. Specifically, the additional purchase item is an item categorized in the same minimum order category as the target item among other items in the user's shopping cart, and may be an item used to reach the minimum order amount. In one embodiment, when the minimum order amount is reached by selecting additional purchase items through the second subpage, the purchase interface of the second subpage can be activated, and the electronic device 110 can provide the user terminal 120 with an order page for the target items corresponding to the quantity adjusted according to the user's input on the activated purchase interface.

[0085] Figure 4 is a diagram illustrating a page 400 provided by an electronic device 110 according to one embodiment of the present invention. Page 400 may include information about items in a user's shopping cart. Page 400 may be a specific screen of an application running on a user terminal 120, or a webpage provided by a web browser.

[0086] Referring to Figure 4, page 400 can display a list of items in the shopping cart, which may include item images, pre-discount price information, post-discount price information, arrival time information, and whether it is rocket delivery information. Furthermore, the areas corresponding to each item displayed on page 400 can serve as entry points to subpages providing detailed information about those items.

[0087] Page 400 may be a page that summarizes the items to be purchased from the items in the shopping cart and receives requests to enter the order page for ordering the summarized items. To this end, as shown in Figure 4, page 400 may include an interface for receiving and displaying a checkbox-like interface indicating whether selections have been made for each item, and an interface displaying text such as "Purchased a total of n (number of selected items) items". In one embodiment, the order of items displayed on page 400 may be based on whether selections have been made for each item, and the time when each item was added to the shopping cart, and may be periodically updated based on user activity (adding new items to the shopping cart or selecting items).

[0088] As shown in Figure 4, page 400 may include a push area 410 that sequentially displays information about the push type of the pushed item. Page 400a shows an example of push area 410a being implemented as a floating push at the bottom on page 400a, and page 400b shows an example of push area 410b being implemented as a fixed banner at the top on page 400b.

[0089] Figure 5 illustrates a push area 510 displaying push type information according to one embodiment of the present invention. The push area 510 shown in Figure 5 corresponds to the push area 410 shown in Figure 4.

[0090] Referring to Figure 5, the push area 510, which displays push type information, may include an image 511 of the item to be displayed for each push type, a notification statement 512 corresponding to the push type, and a deactivation button 513 for the push area 510.

[0091] The image 511 of the displayed item for each push type can function as a thumbnail of information for that push type. At this time, the displayed item for each push type can be an item selected from the push items corresponding to the type where the discount is about to end. The electronic device 110 can select the displayed item according to various aspects of the present invention, such as setting an urgency criterion corresponding to a specific push type.

[0092] The notification statement 512 corresponding to the push type can be determined according to the type of push displayed. For example, as shown in Figure 5, corresponding to the push type where the discount is about to end, a notification statement such as "There are items with HH:MM:SS (time remaining until the discount ends) remaining" can be displayed. The time remaining until the discount ends as displayed in the notification statement 512 can be determined according to the displayed item 511.

[0093] The push area 510 of this invention may include a push deactivation button 513. The electronic device 110 can clear the display of the push area 510 on the page based on user input corresponding to the push deactivation button 513. Furthermore, when the push area 510 functions as an entry point for a subpage of a push item list, a subpage displaying a list of push items can be provided to the user terminal 120 within the push area 510 based on user input to the corresponding area of ​​the image 511 of each push type and the notification statement 512 corresponding to the push type. In this case, the push area 510 can be implemented to distinguish between subpage requests and push area 510 deactivation requests, including a dead zone between areas 512 and 513.

[0094] Figure 6 is a diagram illustrating a method for sequentially displaying information of each type in a push area 610 that displays push type information according to one embodiment of the present invention. The push area 610 may correspond to the push area 410 shown in Figure 4.

[0095] Referring to Figure 6, multiple push-type information 610a, 610c, and 610e can be sequentially displayed in the push-type area 610. Transition animations 610b and 610d can be displayed corresponding to the transitions between push-type information 610a, 610c, and 610e. As shown in Figure 6, transition animations 610b and 610d can be implemented as scrolling animations, with the information of the previous push type rising upwards and the information of the next push type rising downwards. However, the transition animations 610b and 610d shown in Figure 6 are only an example of a possible implementation in various embodiments of the present invention. The transition animations of the present invention are not limited to this; various transition animations can be set within the push-type area 610 corresponding to the transitions between push-type information 610a, 610c, and 610e.

[0096] In one embodiment, the electronic device 110 can set the exposure time corresponding to the information 610a, 610c, 610e of each push type displayed in the push area 610. The information 610a, 610c, 610e of each push type can be set to the same time (e.g., 3 seconds), or adjusted in different ways according to each push type. Specifically, when there is a large amount of information of a push type to be displayed in the push area 610, the exposure time can be set to be shorter. When there are many items of a particular push type, the exposure time can be set by adding an extra time to the exposure time of that push type. At this time, the exposure time can be set to a basic exposure time based on the number of push items corresponding to all push types, and further include an additional exposure time based on the number of push items corresponding to a specific type. The electronic device 110 can control the user terminal 120 to display information of the push type in the push area 610 within the exposure time set for each push type.

[0097] In one embodiment, the electronic device 110 can be configured to display the information 610a, 610c, 610e of each push type in the push area 610 in an order that allows for easy display. The electronic device 110 can control the user terminal 120 to display the information 610a, 610c, 610e of each push type in the area 610 according to the priority corresponding to the information of each push type, in order from the push type with higher priority to the push type with lower priority. The priority corresponding to the push type can be set based on the user account's activity history, purchase history, service-related data, etc.

[0098] Figure 7 is a diagram illustrating a method for simultaneously displaying information on two or more push types in a push area 710 according to one embodiment of the present invention. The push area 710 may correspond to the push area 410 shown in Figure 4.

[0099] Figure 7 shows two scenarios in the push item collection: 710a, where both "sold out" and "price reduction" push items are confirmed simultaneously; and 710b, where both "sold out," "price reduction," and "discount about to end" push items are confirmed simultaneously.

[0100] As shown in Figure 7, when two push notification types—"Sold Out Soon" and "Price Reduction"—are displayed simultaneously, a notification statement such as "View Sold Out Soon" or "Price Reduction Items" can be displayed in push notification area 710a. When three push notification types—"Sold Out Soon," "Price Reduction," and "Discount Ending Soon"—are displayed simultaneously, a notification statement such as "View Sold Out Soon," "Price Reduction," and "Discount Ending Soon" can be displayed in push notification area 710b. As shown in Figure 7, the notification statements displayed in push notification area 710 may include statements corresponding to each push notification type ("Sold Out Soon," "Price Reduction," and "Discount Ending Soon"). In one embodiment, the order of the statements corresponding to each push notification type displayed in the notification statements can be determined based on the priority corresponding to each push notification type.

[0101] When information on two or more push types is displayed in the push area 710, the electronic device 110 may consider the priority of the push type when determining the displayed items corresponding to the two or more push types. For example, when determining the displayed items for items that are about to sell out and items that are discounted, if the priority set for the push type that is about to sell out is higher than the priority set for the push type that is discounted, then the item with the highest urgency among the items corresponding to the push type that is about to sell out can be determined as the displayed item.

[0102] Among the push notification types confirmed in the push notification item group, the push notification types to be simultaneously displayed in push notification area 710 can be determined based on the priority of each push notification type and the number of push notification items corresponding to each push notification type. For example, if the push notification types confirmed in the push notification item group are "Sold Out Soon," "Price Reduction," and "Discount Ending Soon," and the number of push notification items corresponding to "Sold Out Soon" is the largest, then the information for the "Sold Out Soon" push notification type can be displayed separately in push notification area 710, while the information for the "Price Reduction" and "Discount Ending Soon" push notification types can be displayed simultaneously in push notification area 710. In this case, as explained above, along with the simultaneous display of the information for the "Price Reduction" and "Discount Ending Soon" push notification types, a corresponding notification statement such as "View Price Reduction and Discount Ending Soon Items" can be displayed.

[0103] Whether to display information of a single push type in the push area 710, or whether to display information of two or more push types, is not limited to the above content. It can be determined according to various forms of the present invention, or a method that combines the two methods described above and displays them sequentially can be applied.

[0104] Figure 8 is a diagram illustrating a subpage 820 provided by an electronic device 110 according to an embodiment of the present invention. Figure 8 shows a page 800 providing subpage 820 based on a user's request for subpage 820 confirmed via page 800, according to the information providing method of the present invention. Page 800 may include information about items in the user's shopping cart. Page 800 may be a specific screen of an application running on the user terminal 120, or it may be a webpage provided via a webpage.

[0105] Referring to Figure 8, page 800 may include subpage 820, which can be implemented as a bottom action bar of page 800, displaying a list of pushable items shown on page 800. Furthermore, subpage 820 may include item image information for each pushable item, price information before discount, price information after discount, arrival time information, and information on whether it is rocket delivery. Additionally, the area corresponding to each item displayed on subpage 820 can serve as an entry point for linking to a subpage displaying detailed information about that item.

[0106] In one embodiment, subpage 820 may include selection interfaces 821 and 822 for receiving user input regarding whether to select a push item. Subpage 820, as a subpage supporting user selection input for items displayed on page 800, can be implemented to display a push item individually among the items displayed on page 800, and includes a selection interface 821 for selecting a single displayed push item, and an interface 822 for receiving input that ultimately reflects the selection of a push item via subpage 820. Electronic device 110 can control user terminal 120 to reflect and display the user's selection of a push item via subpage 820 on page 800 after the user completes the selection. As shown in FIG8, selection interface 821 for selecting a single push item can be implemented as a checkbox shape 821 corresponding to a single item, and interface 822 for receiving input that ultimately reflects the selection can be implemented as a button at the bottom of subpage 820. When the selected item is not present on subpage 820, interface 822 can be disabled, or it can be activated only when the selected item is confirmed. In this case, a statement such as "A total of n (number of selected items) items have been selected" can be displayed in interface 822.

[0107] Referring to Figure 8, the quantity information for each type of push notification can be displayed in the bottom action bar header 823 of subpage 820. As shown in Figure 8, the title "Shopping Basket Notification" can be displayed in the bottom action bar header 823. When the push notification items are confirmed to be about to sell out, discounted, or have an end to their discount, and when 3 items are confirmed in the push notification items, the notification statement "There are 3 items that are about to sell out, discounted, or have an end to their discount" can be displayed in the bottom action bar header 823. The notification statement displayed in the bottom action bar header 823 is not limited to that shown in Figure 8, and can be implemented to display the quantity of each type of push notification in sequence. As an example of displaying the quantity of each type of push notification, the quantity information for each type of push notification corresponding to the about-to-sell-out push notification can be displayed as a notification statement such as "Hurry up, n items are about to sell out."

[0108] Figure 9 is a diagram illustrating the process of selecting or pushing an item via a subpage, as shown on a page according to an embodiment of the present invention. Figure 9 shows a shopping cart page 900a before the selection is made via subpage 920, a shopping cart page 900b displaying subpage 920b, and a shopping cart page 900c after the selection is made via subpage 920. Pages 900a, 900b, and 900c can be specific screens of an application running on the user terminal 120, or they can be web pages provided via web pages.

[0109] Page 900a includes a swiping area 910a. Electronic device 110 confirms user input corresponding to the swiping area 910a, and user terminal 120 provides page 900b, which displays subpage 920b in the form of a bottom action bar. Subsequently, based on user input on subpage 920b to the selection approval box interface 921b corresponding to the item "Laundry Detergent, 2.5L, 4 pieces," the selection of "Laundry Detergent, 2.5L, 4 pieces" is activated and displayed on the approval box interface 921b. Subsequently, based on user input to the interface 922b receiving the final input, subpage 920b is closed, and user terminal 120 provides page 900c reflecting the selection of "Laundry Detergent, 2.5L, 4 pieces" input via subpage 920b. Page 900c displays "Laundry Detergent, 2.5L, 4 pcs" at the top of the item list displayed on page 900c. At this time, the selection interface 901c corresponding to "Laundry Detergent, 2.5L, 4 pcs" included on page 900c is activated, and a notification 902c reflecting the selection input via subpage 920b is displayed on page 900c as a floating pop-up window. Furthermore, the user terminal 120 is controlled to exclude "Laundry Detergent, 2.5L, 4 pcs" from the push-to-display list in the push-to-display area 910c included on page 900c based on the selection, and the push-to-display type information corresponding to "Laundry Detergent, 2.5L, 4 pcs" is not displayed in the push-to-display area 910c.

[0110] Depending on whether the user selects to push an item based on the input via a subpage, the page output in the user terminal 120 is not limited to that shown in Figure 9, and can be implemented in a suitable manner according to various forms of the present invention.

[0111] Figure 10 is a diagram illustrating a purchase interface 1021 displayed on a subpage 1020 according to one embodiment of the present invention. In one embodiment, the subpage 1020 of page 1020 may include the purchase interface 1021 for the user's purchase request for the pushed item. As shown in Figure 10, the purchase interface 1021 can be implemented to receive whether the user has purchased each item, and may include a quantity display button and a purchase button for inputting the purchase quantity.

[0112] Figure 11 is a sequence diagram illustrating the operation of an electronic device 110 that confirms a user's purchase request via a purchase interface according to an embodiment of the present invention, wherein the purchase interface is confirmed via a subpage.

[0113] In step S1101, the electronic device 110 provides a first subpage including a purchase interface. In one embodiment, as shown in FIG10, the purchase interface may include a quantity input button corresponding to the pushed item and an "Immediate Purchase" button for purchasing the input quantity.

[0114] In step S1102, the electronic device 110 can confirm the purchase request for the item through the purchase interface. Specifically, the electronic device 110 can confirm the quantity and price information of the item to be purchased in the purchase request.

[0115] In step S1103, the electronic device 110 confirms whether a minimum order amount has been set for the items to be purchased. Setting a minimum order amount is a base amount set in a way that requires a fixed amount to be purchased before delivery can be made when ordering a specific item. It can be set so that, for items for which a minimum order amount has been set, an order can be made when items with a corresponding minimum order amount or higher are purchased at the same time.

[0116] In step S1103, if the electronic device 110 confirms that the item to be purchased is an item for which no minimum order has been set, it proceeds to step S1104 (S1103 -> "No") and provides the order page for the item to be purchased. The order page for the item to be purchased may include delivery information corresponding to the user (e.g., recipient's name, contact information, delivery address, delivery remarks, delivery method, etc.), ordered product information (e.g., product name, options, quantity, seller, price, image, etc.), price information (total product amount, discount information, delivery fee, total settlement amount, accumulated credit information), and payment method information (credit card, quick payment, points, payment method registration), etc. The electronic device 110 can confirm the purchase information corresponding to the user account and the item to be purchased in the database 130 and provide it to the user terminal 120.

[0117] In step S1103, when the electronic device 110 confirms that the item to be purchased is an item for which a minimum order has been set, it branches to step S1105 (S1103-> "Yes") and provides a second subpage including minimum order information.

[0118] The second subpage may include a prompt such as "This item can be delivered if the minimum order is 19,800 Korean Won or more." It may also include the price of the item to be purchased and the amount remaining before the minimum order amount. The minimum order information for the item to be purchased included on the second subpage may include information used to order the item, such as the minimum order amount set for the item and the amount required to add to the order.

[0119] Furthermore, although not shown in Figure 11, the electronic device 110 can perform the step of providing an order page for the target item based on the user input confirmed via the second subpage. The user input confirmed via the second subpage may include a purchase interface that is activated only when the required order amount for the target item is reached, and an order page for the target item is provided corresponding to the user input entered therein.

[0120] In one embodiment, the second subpage may include information on the minimum order amount for the target item and information on additional purchase items to be purchased together to reach the minimum order amount. In one embodiment, the additional purchase items are items categorized in the same minimum order category as the target item among other items in the user's shopping cart, and may be items used to reach the minimum order amount. Specifically, the additional purchase items are items categorized in the same minimum order category as the target item among other items in the user's shopping cart, and may be items used to reach the minimum order amount. In one embodiment, when additional purchase items are selected to reach the minimum order amount by means of the second subpage, the purchase interface of the second subpage can be activated, and the electronic device 110 can provide the user terminal 120 with an order page for the target items corresponding to the quantity adjusted according to the user's input to the activated purchase interface.

[0121] Figure 12 is a sequence diagram illustrating an information providing method according to one embodiment of the present invention. A series of actions related to the information providing method in various embodiments of the present invention can be implemented by a single physical device, or can be implemented by organically combining multiple physical devices. For example, a portion of the actions related to the information providing method of the present invention can be implemented by one physical device, while the remainder can be implemented by other physical devices. For example, one physical device can be implemented as part of electronic device 110, and other physical devices can also be implemented as part of other external devices. Depending on the situation, the functions and actions of electronic device 110 can be implemented by organically combining constituent elements that are respectively distributed in different physical devices. For example, electronic device 110 in this specification may also include at least one sub-device, described as a portion of the actions performed by electronic device 110 being performed by a first sub-device, and other portions of the actions being performed by a second sub-device.

[0122] An information provision method implemented by an electronic device according to one embodiment may include the following steps: confirming an item set in a shopping cart (S1101); confirming, within the item set in the shopping cart, an item set to be pushed as a push display object (S1102); providing a first page, the first page including a first area that sequentially displays information on the push type of the push items included in the push item set, and information on the item set in the shopping cart (S1103).

[0123] Figure 13 is an illustrative diagram illustrating the configuration of an electronic device according to one embodiment of the present invention. Referring to Figure 11, the electronic device 110 may include a processor 111, a memory 112, and a transceiver 113. The electronic device 110 may be connected to external devices such as a user terminal 120 and a database 130 via the transceiver 113 to implement information provision methods and control signals and exchange data.

[0124] The processor 111 may include at least one device described by FIG1 to FIG12, or perform at least one method described by FIG1 to FIG12. The memory 112 may store information for performing at least one method described by FIG1 to FIG12. The memory 112 may be volatile memory or non-volatile memory.

[0125] Furthermore, the electronic device 110 of the embodiment may further include an interface that can provide information to users or administrators.

[0126] On the other hand, preferred embodiments of the present invention are disclosed in this specification and drawings. Although specific terms are used, these terms are used only for the purpose of easily explaining the technical content of the present invention and aiding in understanding the invention, and are not intended to limit the scope of the present invention. Those skilled in the art to which this invention pertains will understand that other variations based on the technical concept of the present invention can be implemented in addition to the embodiments disclosed herein.

[0127] The server or terminal in the above embodiments may include a processor, memory for storing and executing program data, permanent storage such as a disk drive, a communication port for communicating with external devices, and a user interface device such as a touch panel, key, or button. Computer-readable code or program commands, implemented using software modules or algorithms and executable in the processor, can be stored on a computer-readable recording medium. Here, computer-readable recording media include magnetic storage media (e.g., ROM (read-only memory), RAM (random-access memory), floppy disks, hard disks, etc.) and optical reading media (e.g., CD-ROM, DVD). The computer-readable recording medium is distributed across a network-connected computer system, enabling distributed storage and execution of computer-readable code. The medium can be read by a computer, stored in memory, and executed in a processor.

[0128] This embodiment can be represented by functional blocks and various processing steps. These functional blocks can be implemented by different numbers of hardware and / or software components performing specific functions. For example, the embodiment can employ integrated circuits capable of performing various functions via the control of one or more microprocessors or other control devices, such as memory, processing, logic, lookup tables, etc. The components can be executed by software programs or software elements. Similarly, this embodiment includes, for example, various algorithms implemented as combinations of data structures, programs, routines, or other programs, and can therefore be implemented using programming or scripting languages ​​such as C, C++, Java, assemblers, and Python. Functionally, it can be implemented by algorithms executed in one or more processors. Furthermore, this embodiment can employ prior art for electronic environment setup, signal processing, and / or data processing. Terms such as "mechanism," "component," "mechanism," and "construction" are used broadly and are not limited to mechanical and physical structures. The above terms may be associated with processors and include the meaning of a series of software processes.

[0129] The above embodiment is only an example, and other embodiments can be implemented within the scope of the invention application described below.

[0130] 110: Electronic devices 111: Processor 112: Memory 113: Transceiver 120: User Terminal 130: Database 140: Internet 400: Page 400a: Page 400b: Page 410: Gently push the area 410a: Gentle Push Area 410b: Gentle Push Area 510: Gently push the area 511: Images 512: Notification Statements 513: Deactivate button 610: Gently push the area 610a: Information on the Light Push Type 610b: Transition Animation 610c: Information on the Light Push Type 610d: Transition Animation 610e: Information on the Light Push Type 710: Gently push the area 710a: Light push area 710b: Gentle Push Area 800: Page 820: Subpage 821: Select Interface 822: Interface 823: Bottom Action Bar Header 900a: Shopping Cart Page 900b: Shopping Cart Page 900c: Shopping Cart Page 901c: Select Interface 902c: Notification 910a: Light push area 910c: Light push area 920b: Subpage 921b: Approved Block Interface 922b: Interface 1020: Subpage 1021: Purchase Interface S201: Steps S202: Steps S203: Steps S204: Steps S205: Steps S305: Steps S306: Steps S307: Steps S308: Steps S309: Steps S1101: Steps S1102: Steps S1103: Steps S1104: Steps S1105: Steps

Claims

1. An information provision method implemented via an electronic device, comprising the steps of: confirming an item set in a shopping cart; confirming, within the item set in the shopping cart, a push item set as the object of a push display, the push item set corresponding to at least one push type among "sold out," "price reduction," and "discount about to end"; providing a first page including a first area, the first area being configured to sequentially display information of the push item set as information of the push type corresponding to the at least one push type, and information of the item set in the shopping cart.

2. The information provision method as described in Request 1, wherein the step of providing the aforementioned first page further includes the step of identifying the exposed items for each of the aforementioned push types in the aforementioned push item set, wherein the information for the aforementioned push type includes an image of the exposed items for each of the aforementioned push types.

3. As in the information provision method of request item 1, wherein the first area above displays two or more of the above-mentioned push-type information simultaneously.

4. The information provision method as described in request item 1, wherein the first area mentioned above is implemented as a fixed banner on the first page mentioned above.

5. The information provision method as described in Request 1, wherein the step of providing the first page further includes the step of determining the display time of each of the aforementioned push types, and the first area sequentially displays information of the aforementioned push types based on the display time of each of the aforementioned push types.

6. The information provision method as described in Request 5, wherein the step of determining the exposure time of each of the above-mentioned push types includes the following steps: setting the exposure time of each of the above-mentioned push types based on the number of push types confirmed in the above-mentioned push item set and the number of push items of each of the above-mentioned push types.

7. The information provision method as described in request item 1, wherein in the first area above, information of the above push type is displayed sequentially based on the priority corresponding to the above push type.

8. The information provision method of request item 1 further includes the following steps: based on the user input confirmed by the first page above, confirming whether a selection corresponding to the push item has been made; and in the first area above, excluding at least a portion of the push items from the push display objects based on whether the selection has been made.

9. The information provision method of request item 1 further includes the following steps: providing a first subpage containing a list of push items including the push item set, in response to the user's input to the first area above.

10. The information provision method as described in request item 9, wherein the aforementioned first subpage is implemented as the bottom action bar of the aforementioned first page.

11. The information provision method as described in request item 9, wherein on the first subpage mentioned above, the list of push items is arranged based on the push type of the push item.

12. The information provision method as described in request item 9, wherein the aforementioned first subpage includes a selection interface for receiving user input regarding whether to select the aforementioned push item.

13. The information provision method as described in request item 12, further comprising the following steps: based on whether the above-mentioned push item is selected as confirmed by the above-mentioned selection interface, updating the arrangement of items in the shopping cart on the above-mentioned first page.

14. The information provision method as described in request item 9, wherein the first subpage includes a purchase interface for receiving the user's purchase request for the push item, the method further includes the following steps: providing an order page corresponding to the purchase item confirmed through the purchase interface.

15. The information provision method as described in request item 14, wherein the step of providing the above-mentioned order page includes the following steps: confirming whether a minimum order quantity for the above-mentioned purchase target item is set; based on whether the above-mentioned minimum order quantity is set, providing a second subpage including minimum order quantity information for the above-mentioned purchase target item; and providing the above-mentioned order page in response to user input on the above-mentioned second subpage.

16. The information provision method as described in Request 15, wherein the aforementioned minimum order information includes information on at least one additional purchase item for purchasing the aforementioned target item.

17. The information provision method as described in request item 9, wherein the aforementioned first subpage includes information on the quantity of each push type in the aforementioned push item list.

18. A computer-readable non-volatile recording medium recording a program for performing the method as described in claim 1 on a computer.

19. An electronic device that provides information to a user terminal, comprising: transceiver; Memory; and processor; The processor controls at least one of the transceiver and memory to perform the following steps: confirming the items in the shopping cart; confirming, within the items in the shopping cart, the push item set as the target of the push display, the push item set corresponding to at least one push type among "sold out," "price reduction," and "discount about to end"; providing a first page including a first area, the first area being configured to sequentially display information of the push item set as information of the push type corresponding to the at least one push type, and information of the items in the shopping cart.

Images