Box with display device
A movable housing with a display device and control system enables real-time, location-based advertising updates, improving reach and engagement through integrated power and interactive features.
Patent Information
- Application Number
- TW114114119
- Authority / Receiving Office
- TW · TW
- Patent Type
- Patents
- Current Assignee / Owner
- Filing Date
- 2025-04-15
- Publication Date
- 2026-07-11
- Estimated Expiration
- 2045-04-14
AI Technical Summary
Existing advertising billboards cannot update advertising content in real time, incur high production and replacement costs, and are limited by the need for external power sources, restricting their deployment and effectiveness in dynamic advertising.
A housing with a display device integrated into a movable structure, equipped with a control motherboard, positioning and communication modules, and a battery or solar power system, allowing real-time updating of advertising content based on location and time, and enabling independent operation.
Enhances advertising reach and effectiveness by dynamically adjusting content according to location, supports localized advertising, and integrates interactive features like identification tags for enhanced consumer engagement.
Smart Images

Figure IMG-2_DRAW_114114119-A0305-14-0001-1 
Figure IMG-2_DRAW_114114119-A0305-14-0002-2 
Figure IMG-2_DRAW_114114119-A0305-14-0003-3
Abstract
Description
Technical Field
[0001] This disclosure relates to a housing with a display device. Prior Technology
[0002] Existing advertising billboards cannot update advertising content in real time, mainly relying on manual replacement of images or text. This not only involves a cumbersome workflow but also incurs high production and replacement costs, making it impossible to frequently update advertising information.
[0003] Furthermore, most electronic billboards rely on external power sources and cannot operate independently of a fixed power supply system. Therefore, they can usually only be installed in specific locations, such as building exteriors, entrances and exits of large shopping malls, or major traffic nodes. Due to the high cost of setting up and maintaining such billboards, their deployment is limited, making it difficult to form a widely distributed advertising network. Moreover, it is difficult to conduct dynamic advertising targeting specific pedestrian flow lines or areas, thus reducing their appeal for temporary or short-term events.
[0004] For example, when a department store holds an anniversary sale, simply posting advertisements at the entrances and exits will only attract people within their immediate vicinity, failing to reach potential customers in the surrounding area, resulting in limited overall advertising effectiveness. To increase the event's exposure, a large amount of advertising resources are often required, leading to a significant increase in costs. Therefore, the industry urgently needs an advertising display device that can dynamically adjust its content according to changes in location, allowing advertising information to be updated in real time based on location or time, thereby effectively improving advertising reach and overall promotional effectiveness. Summary of the Invention
[0005] Therefore, the purpose of this disclosure is to provide a cabinet with a display device integrated with the cabinet and which can be installed on a mobile vehicle, thereby increasing the reach of advertising content and the overall promotional effect.
[0006] According to one embodiment of the structural pattern disclosed herein, a housing with a display device is provided, comprising a movable housing, a display device, and a control motherboard. The movable housing includes a surface. The display device is disposed on the surface. The display device displays at least one projection information. The control motherboard is signal-connected to the display device and includes a positioning module and a communication module. The positioning module is used to provide location information of the display device. The communication module is signal-connected to the positioning module and is used to upload the location information to a cloud server. The cloud server is used to store projection information of at least one region, and outputs the corresponding region's projection information to the communication module based on the location information, and then displays it on the display device.
[0007] Other embodiments of the aforementioned implementation are as follows: The aforementioned control motherboard further includes a memory. The memory is signal-connected to the communication module and the display device to receive and store delivery information from the communication module, and to enable the stored delivery information to be displayed by the display device.
[0008] Other embodiments of the aforementioned implementation are as follows: The aforementioned housing with a display device further includes an antenna. The antenna is disposed on one side of the display device and is connected to the communication module for signal transmission.
[0009] Other embodiments of the aforementioned implementation are as follows: the aforementioned display device is a cholesteric liquid crystal display device or an electronic ink device.
[0010] Other embodiments of the aforementioned implementation are as follows: When the display device is a cholesteric liquid crystal display device, the display device includes a substrate. The substrate is glass, polyethylene terephthalate, or polyurethane.
[0011] Other embodiments of the aforementioned implementation are as follows: The aforementioned movable housing includes a battery module. The display device includes a solar module. The solar module is electrically connected to the battery module to generate electricity for storage in the battery module.
[0012] Other embodiments of the aforementioned implementation are as follows: The aforementioned movable housing includes a battery module. The battery module is electrically connected to the display device.
[0013] Other embodiments of the aforementioned implementation are as follows: The aforementioned housing with a display device further includes an adhesive layer. The adhesive layer is disposed on the movable housing or the display device. The adhesive layer bonds the movable housing and the display device.
[0014] Other embodiments of the foregoing implementation are as follows: The aforementioned display device includes a stitched portion. The stitched portion is stitched to the surface.
[0015] Other embodiments of the foregoing implementation are as follows: The aforementioned display device includes a locking part. The locking part is locked to the surface by a plurality of locking members.
[0016] Other embodiments of the aforementioned implementation are as follows: The aforementioned display device includes a snap-fit portion. The snap-fit portion is snapped onto the surface via a plurality of latches.
[0017] Other embodiments of the aforementioned implementation are as follows: The aforementioned display device includes a magnetic suction unit. The surface of the movable housing is a magnetic suction surface. The magnetic suction unit is magnetically connected to the magnetic suction surface.
[0018] Other embodiments of the aforementioned implementation are as follows: The aforementioned delivery information includes an identification tag for reading by an electronic device.
[0019] Other embodiments of the aforementioned implementation are as follows: The aforementioned identification tag includes at least one of the following: restaurant information, reservation information, discount information, review information, social media link information, event promotion information, recommended menu information, and combinations thereof. Simple Explanation of the Diagram
[0020] Figure 1 is a schematic diagram illustrating a housing with a display device installed in a mobile vehicle according to a first embodiment of the present disclosure; Figure 2 is a block diagram illustrating a housing with a display device according to a first embodiment of the present disclosure; Figure 3 is an exploded perspective view of a movable housing, a display device, and an adhesive layer within a housing according to a first embodiment of the present disclosure. Figure 4 is an exploded perspective view of a movable housing and a display device within a housing according to a second embodiment of this disclosure; Figure 5 is an exploded perspective view of a movable housing and a display device within a housing according to the third embodiment of this disclosure; Figure 6 is an exploded perspective view of a movable housing and a display device within a housing according to the fourth embodiment of this disclosure; Figure 7 is an exploded perspective view of a movable housing and a display device within a housing according to the fifth embodiment of this disclosure; Figure 8 is a perspective view illustrating an electronic device used in a housing with a display device according to a sixth embodiment of this disclosure; and Figure 9 is a block diagram illustrating a housing with a display device according to the seventh embodiment of this disclosure. Implementation
[0021] Several embodiments of this disclosure will be described below with reference to the drawings. For clarity, many practical details will be described in the following description. However, it should be understood that these practical details should not be used to limit the disclosure. That is, these practical details are not essential in some embodiments of this disclosure. Furthermore, for the sake of simplicity, some conventional structures and elements will be shown in a simple schematic manner in the drawings; and repeated elements may be denoted by the same number.
[0022] Furthermore, in this document, when a component (or unit or module, etc.) is "connected / linked" to another component, it can mean that the component is directly connected / linked to the other component, or it can mean that the component is indirectly connected / linked to the other component, that is, there is another component between the component and the other component. Only when it is explicitly stated that a component is "directly connected / linked" to another component does it mean that there is no other component between the component and the other component. The terms "first," "second," and "third" are only used to describe different components and do not limit the components themselves. Therefore, the first component can also be referred to as the second component. Moreover, the combination of components / units / circuits in this document is not a combination that is generally known, conventional, or customary in this field. Whether the component / unit / circuit itself is customary cannot be used to determine whether its combination relationship is easily completed by someone with ordinary knowledge in the technical field.
[0023] Please refer to Figures 1 and 2, where Figure 1 is a schematic diagram illustrating a housing with a display device installed on a mobile vehicle according to a first embodiment of this disclosure; and Figure 2 is a block diagram illustrating a housing with a display device according to a first embodiment of this disclosure. As shown in Figures 1 and 2, the housing 100 with a display device includes a movable housing 110, a display device 120, and a control motherboard 130. The movable housing 110 has a surface 111, the display device 120 is disposed on the surface 111 and displays at least one delivery information, and the control motherboard 130 is disposed on the movable housing 110 and signal-connected to the display device 120. In the first embodiment, the movable housing 110 is installed on a mobile vehicle 20 (i.e., a motorcycle) and can move with the mobile vehicle 20, but is not limited thereto. In other embodiments, the movable housing can be carried by a person or installed on a bicycle, trolley, logistics transport vehicle, or other mobile vehicle. The information to be displayed refers to advertising content that can be played by the display device 120. Its form may include, but is not limited to, images, text, audio and video, and is used to present commercial promotion, brand promotion or event information and other related content.
[0024] The display device 120 may be a cholesteric liquid crystal display (ChLCD), but is not limited thereto. The principle of a cholesteric liquid crystal display is to use a specially arranged liquid crystal structure to reflect light of a specific color, displaying images without backlighting. Therefore, it possesses characteristics such as high color saturation, low power consumption, and resistance to ambient light interference, but is not limited thereto. In other embodiments, the display device may also be an electronic ink display (E Ink Display).
[0025] The control motherboard 130 includes a positioning module 131 and a communication module 132. The positioning module 131 is a Global Positioning System (GPS), which provides location information to the display device 120. The communication module 132 is signal-connected to the positioning module 131 and can upload the acquired location information to a cloud server 140 via wireless transmission, such as 4G, 5G, or Wi-Fi. The cloud server 140 stores deployment information for at least one region and outputs the corresponding deployment information for that region to the communication module 132 based on the location information, which is then displayed on the display device 120. In other words, the cloud server 140 stores delivery information corresponding to different regions, and automatically selects the delivery information for the corresponding region based on the received location information, and sends it back to the communication module 132. After receiving the information, the communication module 132 transmits it to the display device 120 for display. In other embodiments, the server can also be located locally, allowing it to directly transmit the stored local delivery information to the communication module to improve transmission efficiency.
[0026] This allows for automatic switching and delivery of relevant advertising information based on the different locations visited, thus meeting localized advertising needs.
[0027] It should be noted that the number of display devices 120 is not limited to one. In other embodiments, two or more display devices can be installed on the mobile housing, respectively configured on different surfaces, to expand the viewing range or display different content according to advertising needs. For example, a display device can be installed on the left and right sides of the mobile housing to simultaneously display the same or different advertising information, thereby enhancing the advertising effect.
[0028] In a first embodiment, the cholesteric liquid crystal display device includes a substrate (not otherwise labeled) made of glass. Glass substrates are less prone to deformation, which helps improve the clarity and stability of the image display, making them suitable for displaying advertising content for extended periods, but this is not a limitation. In other embodiments, the substrate may also be made of flexible materials such as polyethylene terephthalate (PET) or polyimide (PI). Compared to glass substrates, PET and PI are lightweight, less prone to breakage, and highly flexible, making them suitable for uneven or curved installation environments. These material properties improve the durability of the display device on mobile vehicles, reducing the risk of damage caused by vibration or deformation.
[0029] Please refer to Figure 2. The control motherboard 130 may further include a memory 133. The memory 133 is signal-connected to the communication module 132 and the display device 120. It is used to receive and store the delivery information transmitted by the communication module 132 for display on the display device 120. In other words, the memory 133 can be regarded as a temporary storage device. It can continuously supply pre-stored delivery information to the display device 120 in the event of wireless communication interruption, weak signal, or unstable network, avoiding screen interruption or blank screen, and ensuring uninterrupted delivery information. In addition, the memory 133 can be selected with different capacities according to actual application needs. If it is necessary to store multiple delivery information corresponding to different regions, time periods, or advertisers, a large-capacity memory can be selected to facilitate switching or repeating the display of multiple sets of delivery information. If the application scope changes little or the delivery information is updated less frequently, a small-capacity memory can be selected to reduce costs and power consumption.
[0030] Please refer to Figures 1 and 2. The enclosure 100 with the display device may further include an antenna 150. The antenna 150 is disposed on one side of the display device 120 and is signal-connected to the communication module 132. The antenna 150 is used to receive and transmit wireless communication signals, such as 4G, 5G, Wi-Fi, and GPS signals. By receiving the above signals through the antenna 150, the communication module 132 can obtain the location information of the display device 120 and upload the location information to the cloud server 140. The cloud server 140 selects and transmits the corresponding area's delivery information based on the received location information. After receiving the information, the communication module 132 transmits the delivery information to the display device 120 for display. In other embodiments, the antenna may also be embedded in the display device or disposed on a mobile enclosure in different ways. The specific placement can be adjusted according to the actual installation space, structural configuration, or usage requirements.
[0031] The following describes the transmission and display process of the information delivery in the first embodiment, explaining how the information delivery is updated and displayed on the display device 120 according to the change in location.
[0032] The positioning module 131 in the control motherboard 130 can detect the location of the display device 120 and transmit the obtained location information to the communication module 132. The communication module 132 transmits and receives wireless signals via the antenna 150 and uploads the location information to the cloud server 140 via wireless transmission. After receiving the location information, the cloud server 140 queries and retrieves the delivery information stored in the corresponding area, and transmits the corresponding location information back to the communication module 132 via the antenna 150. After receiving the information, the communication module 132 transmits the delivery information to the memory 133 in the control motherboard 130 for storage. The display device 120 can read the delivery information from the memory 133 and play it on the display screen of the display device 120.
[0033] Please refer to Figure 2. The movable housing 110 may further include a battery module 112. The display device 120 may include a solar module 121, which is electrically connected to the battery module 112 to generate electricity and store it in the battery module 112. In detail, the solar module 121 can generate electricity in a sunlight environment. The generated electricity is first stored in the battery module 112, and then the battery module 112 provides power to the display device 120 to ensure the stability of the display function.
[0034] Furthermore, the solar module 121 can be made of monocrystalline silicon, polycrystalline silicon, or flexible solar panels, and the specific form can be adjusted according to factors such as actual installation space, weight limitations, and power generation efficiency. In the first embodiment, the solar module 121 is disposed around the outer casing of the display device 120, but this is not a limitation. In other embodiments, the solar module can also be disposed on the top of the display device or the top of the movable housing to facilitate effective reception of sunlight and improve power generation efficiency.
[0035] Please refer to Figure 3, which is an exploded perspective view of a movable housing, a display device, and an adhesive layer within a housing with a display device according to a first embodiment of this disclosure. The display device 120 can be connected to the movable housing 110 in various ways. In the first embodiment, the housing 100 with the display device may further include an adhesive layer 160. The adhesive layer 160 is disposed on the movable housing 110 or the display device 120 and is used to bond and fix the movable housing 110 and the display device 120. Specifically, the adhesive layer 160 may be made of double-sided tape, acrylic adhesive, hot melt adhesive, silicone, or other materials with adhesive properties. Such materials have good adhesion and flexibility, effectively fixing the display device 120 and absorbing external impacts, thereby improving structural stability and durability. Bonding and fixing via the adhesive layer 160 also simplifies the assembly process, reduces the use of mechanical components, helps reduce manufacturing costs, and improves mass production efficiency.
[0036] Please refer to Figure 4, which is an exploded perspective view of the movable housing and the display device within a housing according to the second embodiment of this disclosure. As shown in Figure 4, the main difference between the second embodiment and the first embodiment lies in the way the movable housing 110a and the display device 120a are joined. Specifically, in the second embodiment, the display device 120a is provided with a stitching portion 122a. The stitching portion 122a is stitched to the surface 111a, thereby fixing the display device 120a to the movable housing 110a.
[0037] This provides a secure and durable fixation, making it particularly suitable for applications that require long-term installation on fabric or flexible materials.
[0038] It should be noted that the remaining components and structural configuration of the cabinet with display device in the second embodiment are the same as or similar to those of the cabinet 100 with display device in the first embodiment, and will not be described again here.
[0039] Please refer to Figure 5, which is an exploded perspective view of a movable housing and a display device within a housing according to the third embodiment of this disclosure. As shown in Figure 5, the main difference between the third embodiment and the first embodiment lies in the way the movable housing 110b and the display device 120b are combined. Specifically, in the third embodiment, the display device 120b includes a locking part 123b. The locking part 123b is locked to the surface 111b by a plurality of locking members 170.
[0040] In this way, the locking part 123b, together with the locking component 170, can provide a stable and detachable fixing effect, so that the display device 120b has good structural stability after installation, which is convenient for future maintenance, replacement or reassembly.
[0041] It should be noted that the remaining components and structural configuration of the cabinet with display device in the third embodiment are the same as or similar to those of the cabinet 100 with display device in the first embodiment, and will not be described again here.
[0042] Please refer to Figure 6, which is an exploded perspective view of a movable housing and a display device within a housing according to the fourth embodiment of this disclosure. As shown in Figure 6, the main difference between the fourth embodiment and the first embodiment lies in the way the movable housing 110c and the display device 120c are joined. Specifically, in the fourth embodiment, the display device 120c includes a snap-fit portion 124c. The snap-fit portion 124c is engaged with the surface 111c via a plurality of latches 180.
[0043] In this way, the snap-fit part 124c, together with the latch 180, provides a structural configuration for quick installation and removal, allowing the display device 120c to be easily installed on the movable housing 110c without the need for additional tools. This configuration helps improve the efficiency of the installation operation and facilitates future replacement and adjustment.
[0044] It should be noted that the remaining components and structural configuration of the cabinet with display device in the fourth embodiment are the same as or similar to those of the cabinet 100 with display device in the first embodiment, and will not be described again here.
[0045] Please refer to Figure 7, which is an exploded perspective view of a movable housing and a display device within a housing according to the fifth embodiment of this disclosure. As shown in Figure 7, the main difference between the fifth embodiment and the first embodiment lies in the way the movable housing 110d and the display device 120d are combined. Specifically, in the fifth embodiment, the display device 120d includes a magnetic attachment portion 125d. The surface of the movable housing 110d is a magnetic attachment surface 114d. The magnetic attachment portion 125d is magnetically connected to the magnetic attachment surface 114d.
[0046] In this way, the magnetic part 125d can be directly attached to the magnetic surface 114d, providing tool-free quick installation and removal. This magnetic structure has good convenience and reusability, and is suitable for applications that require frequent disassembly and reassembly, or that need to change the installation position between different mobile carriers.
[0047] It should be noted that the remaining components and structural configuration of the cabinet with display device in the fifth embodiment are the same as or similar to those of the cabinet 100 with display device in the first embodiment, and will not be described again here.
[0048] Figure 8 is a perspective view illustrating an electronic device used in a housing with a display device according to a sixth embodiment of this disclosure. In the sixth embodiment, the projection information displayed by the display device 120e includes an identification tag 190 for reading by an electronic device 200. The electronic device 200 may be a smartphone, but is not limited thereto. In other embodiments, the electronic device may also be a device with reading capabilities, such as a tablet computer or other mobile device.
[0049] Users scan the identification tag 190 on the displayed information using electronic device 200 to read the information content contained therein. The identification tag 190 can be a text link, image, barcode, QR code, or other recognizable tag format. After the electronic device 200 completes the identification, it can guide the user to open the corresponding information.
[0050] The information contained in the identification tag 190 may include restaurant information, reservation information, discount information, review information, social media links, recommended menu information, or any combination of the above. By setting the identification tag 190, users can be provided with more extended information, further enhancing the interactivity of the advertising content.
[0051] It should be noted that the remaining components and structural configuration of the cabinet with display device in the sixth embodiment are the same as or similar to those of the cabinet 100 with display device in the first embodiment, and will not be described again here.
[0052] Please refer to Figure 9, which is a block diagram illustrating a housing with a display device according to a seventh embodiment of this disclosure. In the seventh embodiment, the movable housing 110f includes a battery module 112f. The battery module 112f is electrically connected to the display device 120f as a stable power source. Unlike the first embodiment, in the seventh embodiment, the display device 120f does not include a solar module, but instead obtains its power source by connecting to the battery module 112f via wires or connectors.
[0053] It should be noted that the remaining components and structural configuration of the cabinet with display device in the seventh embodiment are the same as or similar to those of the cabinet 100 with display device in the first embodiment, and will not be described again here.
[0054] In summary, the display unit disclosed herein has the following advantages: firstly, it increases the reach of advertising content and the overall promotional effect; secondly, it automatically switches and displays advertising information corresponding to the surrounding area to meet localized advertising needs; and thirdly, the displayed information can be combined with interactive identification tags, allowing consumers to scan links to restaurant information through electronic devices, further enhancing advertising interactivity and traffic conversion efficiency.
[0055] Although the present disclosure has been described above with reference to embodiments, it is not intended to limit the present disclosure. Anyone skilled in the art may make various modifications and alterations without departing from the spirit and scope of the present disclosure. Therefore, the scope of protection of the present disclosure shall be determined by the claims defined in the appended patent application.
[0056] 100: Cabinet with display device 110, 110a, 110b, 110c, 110d, 110e, 110f: Mobile enclosures 111,111a,111b,111c: Surface 114d: Magnetic surface 112, 112e, 112f: Battery module 120, 120a, 120b, 120c, 120d, 120e, 120f: Display devices 121: Solar Module 122a: Suture 123b: Locking part 124c: Socket 125d: Magnetic suction part 130: Control motherboard 131: Positioning Module 132: Communication Module 133: Memory 140: Cloud Server 150: Antenna 160: Adhesive layer 170: Locking component 180: Clamp 190: Identify Labels 20: Mobile Vehicles 200: Electronic devices
Claims
1. A housing with a display device, comprising: a movable housing including a surface; a display device, which is a cholesteric liquid crystal display device or an electronic ink device disposed on the surface, the display device displaying at least one delivery information; and a control motherboard, signal-connected to the display device, and comprising: a positioning module for providing location information of the display device; and a communication module, signal-connected to the positioning module for uploading the location information to a cloud server, wherein the cloud server is used to store the at least one delivery information of at least one region, and outputs the at least one delivery information of the at least one region corresponding to the location information to the communication module and then displays it on the display device.
2. The enclosure with a display device as described in claim 1, wherein the control motherboard further includes a memory that is signal-connected to the communication module and the display device, for receiving and storing the at least one projection information from the communication module, and for displaying the stored at least one projection information by the display device.
3. The enclosure with a display device as described in claim 1 further includes: an antenna disposed on one side of the display device and signal connected to the communication module.
4. The housing having a display device as described in claim 1, wherein when the display device is the cholesteric liquid crystal display device, the display device includes a substrate, the substrate being glass, polyethylene terephthalate or polyurethane.
5. The housing having a display device as described in claim 1, wherein, The mobile housing includes a battery module; and the display device includes a solar module electrically connected to the battery module to generate electricity for storage in the battery module.
6. A housing having a display device as described in claim 1, wherein the movable housing includes a battery module electrically connected to the display device.
7. The housing with a display device as described in claim 1 further comprises: an adhesive layer disposed on the movable housing or the display device, the adhesive layer bonding the movable housing and the display device.
8. The housing having a display device as described in claim 1, wherein the display device includes a stitched portion stitched to the surface.
9. The housing having a display device as described in claim 1, wherein, The display device includes a locking part that is locked to the surface by a plurality of locking members.
10. A housing having a display device as described in claim 1, wherein, The display device includes a snap-fit part that is snapped onto the surface by a plurality of latches.
11. The housing having a display device as described in claim 1, wherein, The display device includes a magnetic part; and the surface of the movable housing is a magnetic surface, and the magnetic part is magnetically connected to the magnetic surface.
12. The housing with a display device as described in claim 1, wherein the at least one delivery information includes an identification tag for reading by an electronic device.
13. The housing with a display device as described in claim 12, wherein the identification tag includes at least one of restaurant information, reservation information, discount information, review information, social media link information, event promotion information, recommended menu information, and combinations thereof.