An information publishing method, system and storage medium for marketing

CN115689613BActive Publication Date: 2026-08-18GUIZHOU XIANGZIQIAN NETWORK TECH CO LTD
View PDF 3 Cites 0 Cited by

Patent Information

Application Number
CN202211413102.7
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2022-11-11
Publication Date
2026-08-18
Estimated Expiration
2042-11-11

AI Technical Summary

Technical Problem

[0010]鉴于上述现有技术的不足,本发明的目的在于提供一种用于营销的信息发布方法、系统及存储介质,旨在解决现有技术中现有用于营销的信息发布方法推广效果较差的问题

Benefits of technology

[0034]一种用于实现用于营销的信息发布方法的系统,其包括存储器及处理器,所述存储器用于存储用于营销的信息发布程序,所述处理器用于运行所述用于营销的信息发布程序以实现如上所述的用于营销的信息发布方法。所述系统包括用于营销的信息发布方法的所有技术特征,因此也具有上述用于营销的信息发布方法的所有技术效果,不再赘述。

✦ Generated by Eureka AI based on patent content.

Smart Images

  • Figure CN115689613B_ABST
    Figure CN115689613B_ABST
Patent Text Reader

Abstract

The application discloses an information publishing method and system for marketing and a storage medium, wherein the method comprises the following steps: in response to an operation instruction of uploading information and setting a priority by an information publisher, storing the uploaded information to be published by the information publisher and the display priority corresponding to the information to be published; the information to be published comprises first information, second information,..., and Nth information which are sequentially sorted according to the display priority; in response to an operation instruction of scanning a code to unlock by a user, accumulating the total number of information viewing times of the user, and displaying the information to be published containing the password and having the same number of pieces as the total number of information viewing times of the user according to the display priority. The application sequentially increases the number of information display for the same scanning code user, on the one hand, ensures that the user will necessarily pay attention to the information which the information publisher wants to publish most, and improves the user attention degree of important information; on the other hand, reduces the resistance degree of the user to the promoted information as much as possible, and improves the promotion effect of the information.
Need to check novelty before this filing date? Find Prior Art

Description

Technical Field

[0001] This invention relates to the field of information dissemination technology, and in particular to a method, system and storage medium for disseminating information for marketing. Background Technology

[0002] Invention patent application CN110232616A discloses a method and system for promoting customized information, wherein the method includes the following steps:

[0003] The first terminal obtains the unlocking password of the anti-counterfeiting lock from the server by scanning the unlocking tag on the anti-counterfeiting lock used to lock the product packaging shell, and creates an editable interface on the first terminal;

[0004] When the first terminal receives the edited content entered by the user on the editable interface, the first terminal generates custom information based on the edited content, and sends the custom information to the server to associate it with the unlock password and save it;

[0005] After the custom information is generated, the second terminal scans the unlocking tag on the anti-counterfeiting lock so that the second terminal can obtain the unlocking password and the custom information that can be played on the second terminal from the server.

[0006] This patent application integrates the unlock password and the information to be published on the same page, and then links the page into a QR code and displays it on the anti-counterfeiting lock of the product packaging. The aim is to increase users' initiative to access the information-carrying page. However, even if users enter the corresponding page, it is still uncertain whether they will browse the information to be published, and the promotion effect of the information is still relatively poor.

[0007] Patent application number 2022101253030 discloses an information dissemination method, system, and storage medium based on a combination lock, such as... Figure 1 As shown, it includes the following steps: receiving pre-entered information from the information promoter containing a first information to be published containing a password symbol; generating password page promotion information based on the password of the combination lock; generating a QR code containing a link to the password page; receiving and responding to a link access request sent by the lock opener by scanning the QR code; and displaying password page promotion information containing the password to unlock the combination lock.

[0008] This patent application aims to ensure that users who scan the code to unlock the door can only learn the password after reading the information to be published, changing the monotonous and simple style of traditional passwords and enriching the content contained in the password page; at the same time, it ensures that users will definitely receive this information, thereby improving the efficiency of information dissemination.

[0009] However, it is not difficult to understand that although this invention patent application enriches the content contained in the password page to a certain extent and improves the interest of information promotion to a certain extent, the large amount of information promotion content is easy to cause people to feel disgusted. Therefore, the information promotion method based on password lock disclosed in 2022101253030, like other existing technologies, cannot guarantee the effectiveness of information promotion. Summary of the Invention

[0010] In view of the shortcomings of the prior art, the purpose of this invention is to provide an information dissemination method, system and storage medium for marketing, aiming to solve the problem that the existing information dissemination methods for marketing have poor promotion effects.

[0011] The technical solution of the present invention is as follows:

[0012] A method for disseminating information for marketing, comprising:

[0013] Responding to the information publisher's operation instructions to upload information and set priorities, the system stores the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published. The information to be published includes: first information, second information, ... and Nth information ordered in order of display priority.

[0014] In response to the user's command to scan the code to unlock, the system accumulates the total number of times the user's information has been viewed, and displays pending information containing passwords with the same number of entries as the total number of times the user's information has been viewed, according to the display priority.

[0015] The effectiveness of the above solution is as follows: This invention first allows information publishers to independently upload a series of information they want to promote and configure the priority of each piece of information. Then, when a user scans the code to unlock the door, the total number of times the user's information is viewed is accumulated. Based on the total number of times each user's information is viewed and their priority, information containing the password is displayed. This ensures that when a user scans the code for the first time, they will only see the information that the information publisher considers most important. On the second scan, they will see the two pieces of information that the information publisher considers most important and the next most important, and so on. For the same user scanning the code, the number of information displayed increases sequentially. On the one hand, this ensures that users will inevitably notice the information that the information publisher most wants to publish, increasing the user's attention to important information. On the other hand, it minimizes the user's resistance to the promoted information, improving the promotion effect of the information.

[0016] In a further preferred embodiment, the steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the information to be published containing the password and having the same number of entries as the total number of times the user's information has been viewed according to the display priority further include: displaying the detailed information of the product corresponding to the combination lock, and generating a shareable link containing the detailed product information and the information to be published;

[0017] After the steps of displaying detailed information of the product corresponding to the combination lock and generating a shareable link containing detailed product information and the information to be published, the method further includes: receiving and responding to the operation instruction of the user to be shared by clicking the shareable link, and displaying the unlocking password, detailed product information and the information to be published.

[0018] The advantages of the above solution are as follows: Existing information publishing methods, regardless of their layout design, target only the single user scanning the QR code, thus failing to maximize the information publishing effect. This invention, by displaying detailed product information, encourages the user who scans the code to share the information page with other users. Furthermore, by integrating the detailed product information with the information to be published on the same page and generating a shareable link, it improves the convenience for other users to access product information and enhances the effectiveness of information publishing. Moreover, the detailed product information is not information the publisher intends to promote (such as advertisements), thus avoiding information overload and confusion for users who may not grasp the key points.

[0019] In a further preferred embodiment, the step of receiving and responding to the operation instruction of the user to be shared by clicking the link to be shared, and displaying the unlocking password, product details and information to be published, specifically includes: receiving and responding to the operation instruction of the user to be shared by clicking the link to be shared, obtaining the identity information of the user to be shared, accumulating the total number of times the information of the user to be shared has been viewed, and displaying information to be published containing the password and with the same number of entries as the total number of times the information of the user to be shared has been viewed, according to the display priority.

[0020] The advantages of the above solution are as follows: Since the number of information items to be published in this invention is based on the total number of information views, and the total number of information views is based on the user's identity, for the same user, whether they actively scan the code to view or are viewed through sharing, the number of views will be accumulated. This improves the effectiveness of information publishing while accurately counting the number of information items that should be displayed to each user, ensuring the implementation effect of this invention. Furthermore, for different users who view the information attached to the same QR code at the same time, the information displayed will be different, which improves the explorability and interest of information publishing, further enhancing the effectiveness of information publishing.

[0021] In a further preferred embodiment, the steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the unpublished information containing a password and having the same number of entries as the total number of times the user's information has been viewed according to the display priority are as follows: responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, generating and displaying an automatically flipping brochure containing a password that has the same number of entries as the total number of times the user's information has been viewed according to the display priority.

[0022] The above solution has the following effect: the automatic page-turning brochure can display the first, second, and Mth information (M less than or equal to N) one by one according to the display priority. On the one hand, it makes users focus on the first information and gradually increase their impression as the number of views increases, thus improving the promotion effect of the "most important information". On the other hand, it simplifies each page, minimizing the probability and degree of user resistance to the promoted information, thereby improving the promotion effect of the promoted information.

[0023] In a further preferred embodiment, after the steps of responding to the information publisher's operation instructions for uploading information and setting priorities, storing the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published, the method further includes: converting all the information uploaded by the information publisher into plain text information and arranging it line by line after the unlocking password according to the display priority.

[0024] The steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the number of pending information items containing the password that is the same as the total number of times the user's information has been viewed according to the display priority, further include: if the pending information to be displayed is not loaded or is not fully loaded within a preset time, then the loading of the pending information is canceled, and the unlocking password and plain text information arranged after the unlocking password are displayed.

[0025] The above solution is effective in situations where network speed is poor and loading large files such as images or videos is difficult. It can ensure the normal display of the unlock password and the completeness of the information to be published. Although it cannot display all the content uploaded by the information publisher, it improves the promotion effect of the information to be published compared to normal display when the network speed is poor.

[0026] In a further preferred embodiment, the steps of responding to the information publisher's operation instructions for uploading information and setting priorities, storing the information to be published uploaded by the information publisher and the display priorities corresponding one-to-one with the information to be published are replaced by: receiving and responding to the information publisher's operation instructions for specifying users and uploading information, and storing the information to be published uploaded by the information publisher.

[0027] The steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the pending information containing the password and with the same number of entries as the total number of times the user's information has been viewed according to the display priority are replaced by: receiving the user's operation command to scan the code to unlock, and determining whether the user scanning the code belongs to the user specified by the information publisher. If not, no information is displayed; if so, the pending information uploaded by the information publisher is displayed.

[0028] The advantages of the above approach are: not all information is suitable for all users, and precise information delivery is sometimes more effective in improving promotional results; moreover, not all products are suitable for advertising, especially for gifts, where it is obviously more appropriate to precisely display information to specific users.

[0029] In a further preferred embodiment, the step of receiving and responding to the operation instructions of the information publisher to specify the user and upload information, and storing the information to be published uploaded by the information publisher, further includes: receiving the operation instructions of the information publisher to pre-set response actions, and storing the response actions pre-set by the information publisher;

[0030] The steps of receiving the user's operation instruction to unlock the door by scanning the code and determining whether the user scanning the code belongs to the user specified by the information publisher, and if not, not displaying any information, and if so, displaying the information to be published uploaded by the information publisher, also include: executing the response action preset by the information publisher.

[0031] The effect of the above solution is that, in other words, the QR code in this invention can not only be used to display information, but also to perform pre-set actions, such as projecting the information to be displayed onto the screen, or opening specified music or videos in third-party software, thereby increasing the application scope of the QR code and the information that can be displayed.

[0032] In a further preferred embodiment, the information dissemination method for marketing also includes the steps of: identifying product distributors, referrers, information publishers, and QR code scanning users, and establishing and updating a product sales database.

[0033] The effect of the above solution is that the system backend will know which distributor sold the product, which customer purchased it, and which user scanned the code based on the information in the QR code. This establishes a sales relationship between the distributor and the user who scanned the code, as well as a referral relationship between the purchasing customer and the user who scanned the code. When a customer who scanned the code places an order to buy the product, the system can determine that the order will be shipped from their distributor. At the same time, the referrer can receive referral points or other rewards, and the distributor can obtain sales revenue.

[0034] A system for implementing a marketing information dissemination method includes a memory and a processor. The memory stores a marketing information dissemination program, and the processor runs the marketing information dissemination program to implement the marketing information dissemination method as described above. The system includes all the technical features of the marketing information dissemination method and therefore also possesses all the technical effects of the aforementioned marketing information dissemination method, which will not be elaborated further.

[0035] A computer-readable storage medium storing a computer program thereon, which, when executed by a processor, implements the steps of the marketing information dissemination method described above. The storage medium includes all the technical features of the aforementioned marketing information dissemination method and therefore also possesses all the technical effects of the aforementioned marketing information dissemination method, which will not be elaborated further.

[0036] Compared with the prior art, the information publishing method for marketing provided by the present invention includes the following steps: responding to the operation instructions of the information publisher to upload information and set priorities; storing the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published, including: first information, second information, ... and Nth information ordered in order of display priority; responding to the operation instructions of the user to scan the code to unlock; accumulating the total number of times the user has viewed the information; and displaying the information to be published, which contains passwords and has the same number of entries as the total number of times the user has viewed the information, according to the display priority. This invention first allows information publishers to independently upload a series of information they want to promote and configure the priority of each piece of information. Then, when a user scans a code to unlock a door, the total number of times that user's information is viewed is accumulated. Based on each user's total number of information views and priority, information including the password is displayed. This ensures that when a user scans the code for the first time, they will only see the information that the information publisher considers most important. On the second scan, they will see the two information that the information publisher considers most important and the next most important, and so on. For the same user who scans the code, the number of information displayed increases progressively. On the one hand, this ensures that users will inevitably notice the information that the information publisher wants to publish, increasing user attention to important information. On the other hand, it minimizes user resistance to the promoted information, improving the promotion effect. Attached Figure Description

[0037] Figure 1 This is a flowchart of the information promotion method based on password locks published on 2022101253030.

[0038] Figure 2 This is a flowchart of a marketing information dissemination method in a preferred embodiment of the present invention. Detailed Implementation

[0039] This invention provides a method, system, and storage medium for marketing information dissemination. To make the objectives, technical solutions, and effects of this invention clearer and more explicit, the invention will be further described in detail below with reference to the accompanying drawings and examples. It should be understood that the specific embodiments described herein are only for explaining the invention and are not intended to limit the invention.

[0040] The terminology used in this invention is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. The singular forms “a” and “the” used in this invention and the appended claims are also intended to include the plural forms, unless the context clearly indicates otherwise. It should also be understood that the term “and / or” used herein refers to and includes any or all possible combinations of one or more of the associated listed items.

[0041] It should be understood that although the terms first, second, third, etc., may be used in this invention to describe various information, this information should not be limited to these terms. These terms are only used to distinguish information of the same type from one another. For example, first information may also be referred to as second information without departing from the scope of this invention, and similarly, second information may also be referred to as first information. Depending on the context, the word "if," as used herein, can be interpreted as "when," "when," or "in response to determination."

[0042] Releasing a large number of advertisements simultaneously has at least two drawbacks for users receiving the information for the first time: 1. It can easily cause user annoyance, and at least some users will develop resistance; 2. The information overload makes it difficult for users to focus on or even pay attention to the most important information that the publisher wants to promote. Based on this, the present invention provides a method for disseminating marketing information, such as... Figure 1 As shown, it includes:

[0043] S100, responds to the information publisher's operation instructions to upload information and set priorities, stores the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published. The information to be published includes: the first information, the second information, ... and the Nth information, ordered in order of display priority.

[0044] The information publisher refers to the party publishing the information. They access the information publishing backend by scanning the QR code corresponding to each combination lock, and then upload information and set the priority of each piece of information. After the product leaves the factory, the QR code is not bound by the information publisher and is a "blank QR code". The person scanning the code can first register in the information publishing backend, then scan the "blank QR code" to bind the combination lock (naturally, bind the product corresponding to the combination lock) and perform the information upload operation; alternatively, they can directly edit the information to be published and its corresponding priority in the information publishing backend, and then scan the "blank QR codes" in batches to bind the combination locks and products. It is understood that, in addition to the above binding methods, those skilled in the art can also choose other binding methods according to the actual situation to lay the foundation for the subsequent display of information, and this invention does not specifically limit this.

[0045] Information to be published refers to all information that the information publisher wants to promote. This information can take the form of images, text, videos, other advertising formats, or a combination of various information display methods. In this invention, it includes first information, second information, ..., and Nth information, ordered by priority. That is, the first information is the most important information the information publisher wants to promote, the second information is the next most important information, and so on. It should be noted that this invention does not limit the upload and storage order of the first, second, ..., and Nth information. Furthermore, for the same information publisher, the priority of these information is not necessarily fixed; the information publisher can arbitrarily choose or modify them according to the actual situation.

[0046] S200: Respond to the user's operation command to scan the code to unlock, accumulate the total number of times the user's information has been viewed, and display pending information containing passwords with the same number of entries as the total number of times the user's information has been viewed, according to the display priority.

[0047] When a user scans a code to unlock the door, the mini-program / app will obtain the user's information to determine whether the user has scanned the code before or to know the number of times the user has scanned the code. The total number of times the same user's information has been viewed can be accumulated, and the display strategy for the information to be published can be determined accordingly. Specifically, when a user scans the code for the first time, only the first piece of information containing the unlocking password is displayed. When the user scans the code again, the first and second pieces of information containing the unlocking password are displayed. When the user scans the code a third time, the first, second, and third pieces of information containing the unlocking password are displayed. Throughout this process, the display position of the unlocking password is not specifically limited by this invention, but examples are given below: When only the first password is displayed, the unlocking password is displayed above (or to one side) the first piece of information; when both the first and second passwords are displayed, the unlocking password is divided into two parts and displayed above (or to one side) the first piece of information and above (or to one side) the second piece of information; when the first, second, and third passwords are displayed simultaneously, the unlocking password is divided into three parts and displayed above (or to one side) the first piece of information, above (or to one side) the second piece of information, and above (or to one side) the third piece of information; when the number of displayed information is greater than the number of digits in the unlocking password, for example, if the unlocking password has 4 digits and there are 6 pieces of displayed information, the unlocking password is divided into 4 parts and randomly displayed above (or to one side) 4 of the pieces of information. Of course, the above password display methods are merely examples and are not intended to limit the scope of protection of this invention.

[0048] Compared to existing technologies, this invention first allows information publishers to independently upload a series of information they want to promote and configure the priority of each piece of information. Then, when a user scans a code to unlock a door, the total number of times that user's information is viewed is accumulated. Based on each user's total number of information views and priority, information including the password is displayed. This ensures that when a user scans the code for the first time, they will only see the information that the information publisher considers most important. On the second scan, they will see the two information that the information publisher considers most important and the next most important, and so on. For the same user scanning the code, the number of information displayed increases progressively. On the one hand, this ensures that users will inevitably notice the information that the information publisher most wants to publish, increasing user attention to important information. On the other hand, it minimizes user resistance to the promoted information, improving the promotional effect.

[0049] In a further preferred embodiment of the present invention, S100 further includes: displaying detailed information of the product corresponding to the combination lock, and generating a shareable link containing the detailed product information and the information to be published;

[0050] After the steps of displaying detailed information of the product corresponding to the combination lock and generating a shareable link containing detailed product information and the information to be published, the method further includes: receiving and responding to the operation instruction of the user to be shared by clicking the shareable link, and displaying the unlocking password, detailed product information and the information to be published.

[0051] Existing information dissemination methods, regardless of their layout design, target only the single user scanning the QR code, thus failing to maximize the information dissemination effect. This invention, by displaying detailed product information, encourages the user who scans the code to share the information page with other users. Furthermore, by integrating the detailed product information with the information to be published on the same page and generating a shareable link, it improves the convenience for other users to access product information and enhances the effectiveness of information dissemination. Moreover, the detailed product information is not information the publisher intends to promote, thus avoiding information overload and confusion for users, preventing them from focusing on key points.

[0052] Furthermore, the step of receiving and responding to the operation instruction of the user clicking the link to be shared, and displaying the unlocking password, product details, and information to be published, specifically involves: receiving and responding to the operation instruction of the user clicking the link to be shared, obtaining the identity information of the user, accumulating the total number of times the user has viewed the information, and displaying, according to display priority, the number of information items containing the password that is the same as the total number of times the user has viewed the information. Since the number of information items to be published in this invention is based on the total number of information views, and the total number of information views is based on the user's identity, for the same user, whether they actively scan the code to view or are viewed through sharing, the number of views will be accumulated. This improves the information publishing effect while accurately counting the number of information items that should be displayed to each user, ensuring the implementation effect of this invention. Moreover, for different users viewing the information attached to the same QR code at the same time, the displayed information will be different, increasing the explorability and interest of information publishing, further improving the effectiveness of information publishing.

[0053] According to another aspect of the present invention, S200 specifically involves: responding to the user's operation command to scan a code to unlock the door, accumulating the total number of times the user's information has been viewed, and generating and displaying an automatically flipping brochure containing a password, which is the same as the total number of times the user's information has been viewed, according to the display priority. That is, the information to be published in the automatically flipping brochure is ordered according to the display priority and is automatically flipped, preferably with one piece of information per page, i.e., the first page displays the first piece of information, the second page displays the second piece of information, the third page displays the third piece of information, and so on, with the Nth page displaying the Nth piece of information; during display, the automatically flipping brochure will flip from the first page to the second page, from the second page to the third page, and so on, from the N-1th page to the Nth page at a set time; the password can be split and displayed on various pages, or it can be displayed on any page, or even on a separate page independent of the page displaying the promoted information; the present invention does not specifically limit this.

[0054] It's easy to understand that an automatically flipping brochure can display information sequentially according to display priority, from the first piece of information to the second, and so on up to the Mth piece (M ≤ N). This ensures that users focus on the first piece of information and gradually build impressions with each viewing, thus increasing the promotional effect of the information according to display priority (for example, if a user scans the QR code and / or is shared for the third time, that user will see the first piece of information on the homepage three times, the second piece of information on the next page twice, and the third piece of information on the third page once; if a user scans the QR code and / or is shared for the fourth time, that user will see the first piece of information on the homepage four times). Seeing the second piece of information on the next page three times, the third piece of information on the third page twice, and the fourth piece of information on the fourth page once, and so on, the first piece of information on the homepage will gradually reinforce the user's impression, followed by the second and third pieces of information (completely according to the order set by the information publisher); on the other hand, simplifying each page and displaying only one piece of information on each page greatly reduces the probability and degree of user resistance, and users can clearly obtain the information conveyed by each page, without losing sight of the key information due to overly cluttered pages, thereby improving the promotional effect of the information.

[0055] According to another aspect of the present invention, after S100, the method further includes: converting all the information uploaded by the information publisher into plain text information and arranging it line by line after the unlocking password according to the display priority; S200 further includes: if the information to be published to be displayed is not loaded or not fully loaded within a preset time, then the loading of the information to be published is canceled, and the unlocking password and the plain text information arranged after the unlocking password are displayed.

[0056] This setting is applicable when network speed is poor and loading large files such as images or videos is difficult. It can ensure the normal display of the unlock password and the completeness of the information to be published. Although it cannot display all the content uploaded by the information publisher, it improves the promotion effect of the information to be published compared to normal display when the network speed is poor (it is obviously better to only display text content than to not be able to load content. The conversion of the information to be published can be achieved through technologies such as OCR, which are not specifically limited in this invention).

[0057] According to another aspect of the present invention, S100 is replaced by: receiving and responding to the operation instruction of the information publisher to specify the user and upload information, and storing the information to be published uploaded by the information publisher; S200 is replaced by: receiving the operation instruction of the user to scan the code to unlock, and determining whether the scanning user belongs to the user specified by the information publisher. If not, no information is displayed; if so, the information to be published uploaded by the information publisher is displayed.

[0058] Not all information is suitable for all users; precise information delivery can sometimes be more effective in improving promotional results. Moreover, not all products are suitable for advertising, especially for gifts, where it is clearly more appropriate to display information precisely to specific users.

[0059] Furthermore, the step of receiving and responding to the operation instructions of the information publisher to specify the user and upload information, and storing the information to be published uploaded by the information publisher, further includes: receiving the operation instructions of the information publisher to pre-set response actions, and storing the response actions pre-set by the information publisher;

[0060] The steps of receiving the user's operation instruction to unlock the door by scanning the code and determining whether the user scanning the code belongs to the user specified by the information publisher, and if not, not displaying any information, and if so, displaying the information to be published uploaded by the information publisher, also include: executing the response action preset by the information publisher.

[0061] In other words, the QR code in this invention can not only be used to display information, but also to perform pre-set actions, such as projecting the information to be displayed onto a screen, or opening specified music or videos in third-party software, thereby expanding the application scope of the QR code and the information that can be displayed.

[0062] According to another aspect of the present invention, the information dissemination method for marketing further includes the steps of: statistically analyzing product distributors, referrers, information publishers, and QR code scanning users, and establishing and updating a product sales database. The system backend will know which distributor sold the product, which customer purchased it, and which user scanned the code based on the QR code information, thereby establishing a sales relationship binding between the distributor and the scanning user, as well as a referral relationship between the purchasing customer and the scanning user. Through customer referrals and other means, when a scanning customer places an order for a product, the system can determine that the order will be shipped from their distributor. Simultaneously, the referrer can receive referral points or other rewards, and the distributor can obtain sales revenue.

[0063] For example, if customer A spends 30,000 yuan to customize a combination lock, the account corresponding to customer A in the product sales database will receive 6,000 points (equivalent to 20% of the cost). Afterwards, when customer A customizes another product, the 6,000 points can be used to offset the customization cost and update the product sales database. If customer B, recommended by customer A, also spends 30,000 yuan to customize a product, both customer A and customer B will receive 6,000 points. The product sales database will then be updated in the same way, and the points can be used to offset the purchase of goods.

[0064] For example, if partner (or distributor) E sells a customized combination lock worth 30,000 yuan to customer F, then partner E's account in the product sales database will receive 12,000 points (40% of the cost), and customer F will receive 6,000 points (20% of the cost). If customer C then purchases the same customized product worth 30,000 yuan through customer F's product and promotion, then partner E will receive 12,000 points (40% of the cost), and both customer F and customer C will receive 6,000 points (20% of the cost). The product sales database will then be updated in the same way, and these points can be used to offset purchases.

[0065] In other words, this invention achieves complete statistics and management of the sales chain through a QR code that corresponds one-to-one with the combination lock. That is, a single QR code in this invention realizes multiple functions such as information release, information promotion data statistics, and sales data management, thus expanding the breadth and depth of the application of QR codes in existing technologies.

[0066] A system for implementing a marketing information dissemination method includes a memory and a processor. The memory stores a marketing information dissemination program, and the processor runs the marketing information dissemination program to implement the marketing information dissemination method as described above. The system includes all the technical features of the marketing information dissemination method and therefore also possesses all the technical effects of the aforementioned marketing information dissemination method, which will not be elaborated further.

[0067] A computer-readable storage medium storing a computer program thereon, which, when executed by a processor, implements the steps of the marketing information dissemination method described above. The storage medium includes all the technical features of the aforementioned marketing information dissemination method and therefore also possesses all the technical effects of the aforementioned marketing information dissemination method, which will not be elaborated further.

[0068] Those skilled in the art will understand that all or part of the processes in the above embodiments can be implemented by a computer program instructing related hardware. The computer program can be stored in a non-volatile computer-readable storage medium. When executed, the computer program can include the processes of the embodiments of the above methods. Any references to memory, storage, databases, or other media used in the embodiments provided by this invention can include non-volatile and / or volatile memory. Non-volatile memory may include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), or flash memory. Volatile memory may include random access memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in a variety of forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), dual data rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous link DRAM (SLDRAM), RAM bus direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM), etc.

[0069] The technical features of the above embodiments can be combined in any way. For the sake of brevity, not all possible combinations of the technical features in the above embodiments are described. However, as long as there is no contradiction in the combination of these technical features, they should be considered to be within the scope of this specification.

[0070] It should be understood that the application of the present invention is not limited to the examples above. Those skilled in the art can make improvements or modifications based on the above description, and all such improvements and modifications should fall within the protection scope of the appended claims.

Claims

1. A method for disseminating marketing information, characterized in that, include: Responding to the information publisher's operation instructions to upload information and set priorities, the system stores the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published. The information to be published includes: first information, second information, ... and Nth information ordered in order of display priority. In response to the user's operation command to scan the code to unlock, the system accumulates the total number of times the user's information has been viewed, and displays pending information containing passwords with the same number of entries as the total number of times the user's information has been viewed, according to the display priority. The steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the same number of pending information items containing passwords and the same number of items as the total number of times the user's information has been viewed according to the display priority are as follows: responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, generating and displaying an automatically flipping brochure containing passwords that is the same as the total number of times the user's information has been viewed according to the display priority; The automatic page-turning brochure is used to display the first, second, and Mth pieces of information one by one according to the display priority, so that users will focus on the first piece of information and gradually increase their impression as the number of views increases, while simplifying each page. The unlocking password is split into password segments equal to the number of currently displayed messages to be published, and each password segment is displayed in a preset position corresponding to each message to be published; however, when the number of displayed messages to be published is greater than the number of unlocking password segments, the unlocking password is split into a number of password segments equal to the number of password segments, and randomly assigned and displayed in the preset positions corresponding to the number of messages to be published. The system collects statistics on product distributors, referrers, information publishers, and QR code scanning users, and establishes and updates a product sales database. This enables the system to bind sales relationships between distributors and QR code scanning users, as well as referral relationships between purchasing customers and QR code scanning users. When a QR code scanning user places an order for a product, the system determines that the order will be shipped from the distributor they are linked to, and the referrer will receive referral points.

2. The information dissemination method for marketing according to claim 1, characterized in that, The steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the number of pending information items containing the password that is the same as the total number of times the user's information has been viewed according to the display priority, further include: displaying the detailed information of the product corresponding to the combination lock, and generating a shareable link containing the detailed product information and the pending information; After the steps of displaying detailed information of the product corresponding to the combination lock and generating a shareable link containing detailed product information and the information to be published, the method further includes: receiving and responding to the operation instruction of the user to be shared by clicking the shareable link, and displaying the unlocking password, detailed product information and the information to be published.

3. The information dissemination method for marketing according to claim 2, characterized in that, The steps of receiving and responding to the operation instruction of the user to be shared clicking the link to be shared, and displaying the unlocking password, product details and information to be published are as follows: receiving and responding to the operation instruction of the user to be shared clicking the link to be shared, obtaining the identity information of the user to be shared, accumulating the total number of times the information of the user to be shared has been viewed, and displaying information to be published containing passwords and with the same number of entries as the total number of times the information of the user to be shared has been viewed according to the display priority.

4. The information dissemination method for marketing according to claim 1, characterized in that, The steps of responding to the information publisher's operation instructions for uploading information and setting priorities, storing the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published one by one, further include: converting all the information uploaded by the information publisher into plain text information and arranging it line by line after the unlocking password according to the display priority; The steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the number of pending information items containing the password that is the same as the total number of times the user's information has been viewed according to the display priority, further include: if the pending information to be displayed is not loaded or is not fully loaded within a preset time, then the loading of the pending information is canceled, and the unlocking password and plain text information arranged after the unlocking password are displayed.

5. The information dissemination method for marketing according to claim 1, characterized in that, The steps of responding to the information publisher's operation instructions for uploading information and setting priorities, storing the information to be published uploaded by the information publisher and the display priorities corresponding to the information to be published are replaced by: receiving and responding to the information publisher's operation instructions for specifying users and uploading information, and storing the information to be published uploaded by the information publisher. The steps of responding to the user's operation command to scan the code to unlock, accumulating the total number of times the user's information has been viewed, and displaying the pending information containing the password and with the same number of entries as the total number of times the user's information has been viewed according to the display priority are replaced by: receiving the user's operation command to scan the code to unlock, and determining whether the user scanning the code belongs to the user specified by the information publisher. If not, no information is displayed; if so, the pending information uploaded by the information publisher is displayed.

6. The information dissemination method for marketing according to claim 5, characterized in that, The steps of receiving and responding to the operation instructions of the information publisher specifying the user and uploading information, and storing the information to be published uploaded by the information publisher, further include: receiving the operation instructions of the information publisher to pre-set response actions, and storing the response actions pre-set by the information publisher; The steps of receiving the user's operation instruction to unlock the door by scanning the code and determining whether the user scanning the code belongs to the user specified by the information publisher, and if not, not displaying any information, and if so, displaying the information to be published uploaded by the information publisher, also include: executing the response action preset by the information publisher.

7. The information dissemination method for marketing according to claim 1, characterized in that, The information dissemination method for marketing also includes the steps of: identifying product distributors, referrers, information publishers, and QR code scanning users, and establishing and updating a product sales database.

8. A system for implementing a method for disseminating information for marketing, characterized in that, The device includes a memory and a processor, the memory being used to store a marketing information dissemination program, and the processor being used to run the marketing information dissemination program to implement the marketing information dissemination method as described in any one of claims 1 to 7.

9. A computer-readable storage medium having a computer program stored thereon, characterized in that, When the computer program is executed by a processor, it implements the steps of the marketing information dissemination method as described in any one of claims 1 to 7.

Citation Information

Patent Citations

  • User-defined information popularization method and system

    CN110232616A

  • Application pendant display method and device and electronic equipment

    CN110780941A

  • Information promotion method and system based on coded lock and storage medium

    CN114493717A