Display method and device for live broadcast, electronic equipment and storage medium

By determining the pending knowledge text from multiple preset knowledge texts and displaying the corresponding target materials and post-material materials in the digital live broadcast, the problem of high production cost and lack of real-time interaction in the digital live broadcast room is solved, and efficient and personalized live broadcast content production is achieved, which improves user experience and commercial value.

CN119653127APending Publication Date: 2025-03-18BEIJING BAIDU NETCOM SCI & TECH CO LTD
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Patent Information

Application Number
CN202411897003.X
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2024-12-20
Publication Date
2025-03-18

AI Technical Summary

Technical Problem

Currently, the cost of material production in the digital live broadcast room is high, which limits the frequency and flexibility of content updates, lacks real-time interaction capabilities, resulting in a decrease in user participation and experience, making it difficult to provide personalized live broadcast content, affecting the coverage and commercial value of live broadcasts.

Method used

By determining the pending knowledge text corresponding to the problem information from multiple preset knowledge texts, the target material corresponding to the pending knowledge text is displayed on the visual interface of the live video stream, and the post-material is determined based on the pending knowledge text and problem information, ensuring that the visual style attributes of the target material and the post-material are consistent with the interface style attributes.

Benefits of technology

It improves the richness, interactivity and personalization of live broadcast content, reduces the cost of live broadcast content production, and enhances the user experience and the commercial value of the live broadcast room.

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Abstract

The invention provides a display method for live broadcast, and relates to the technical field of artificial intelligence, in particular to the technical field of live broadcast and intelligent e-commerce. According to the specific implementation scheme, at least one to-be-processed knowledge text corresponding to question information is determined from multiple preset knowledge texts; a target material corresponding to the at least one to-be-processed knowledge text is displayed on a visual interface used for playing a live video stream, and the live video stream is used for displaying a target display object in the multiple to-be-displayed objects; and according to at least one of the at least one to-be-processed knowledge text and the question information, a post material for the target display object is determined, the visual style attribute of the target material is consistent with the interface style attribute of the visual interface, and the visual style attribute of the post material is consistent with the interface style attribute. The invention further provides a display device for live broadcast, electronic equipment and a storage medium.
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