Recommended information display methods, devices, electronic equipment and storage media

Abstract

This disclosure relates to a method, apparatus, electronic device, and storage medium for displaying recommendation information. The method includes: displaying a target multimedia resource on a target resource page; the target multimedia resource is a multimedia resource for a target recommendation object; during the display of the target multimedia resource, displaying target bullet comments associated with the target recommendation object on the target resource page; the target bullet comments include a first bullet comment, which includes an object image of the target recommendation object and key point description information of the target recommendation object. This disclosure improves the efficiency of users obtaining object information of target recommendation objects.

Description

Technical Field

[0001] This disclosure relates to the field of computer technology, and in particular to a method, apparatus, electronic device, and storage medium for displaying recommendation information. Background Technology

[0002] In related technologies, when it is necessary to recommend objects, multimedia resources corresponding to the objects to be recommended can generally be generated. The objects to be recommended can be displayed to the user by showing the multimedia resources. However, this recommendation method requires the user to watch the entire multimedia resource in order to understand the objects to be recommended, which makes the user's acquisition of object information for the objects to be recommended relatively inefficient. Summary of the Invention

[0003] This disclosure provides a method, apparatus, electronic device, and storage medium for displaying recommendation information, to at least address the problem of low efficiency in users obtaining object information for recommended items in related technologies. The technical solution of this disclosure is as follows:

[0004] According to a first aspect of the present disclosure, a method for displaying recommendation information is provided, including:

[0005] The target multimedia resources are displayed on the target resource page; the target multimedia resources are multimedia resources specifically for the target recommended audience.

[0006] During the display of the target multimedia resource, target bullet comments associated with the target recommended object are displayed on the target resource page; the target bullet comments include a first bullet comment, which includes an object image of the target recommended object and key point description information of the target recommended object.

[0007] In one exemplary embodiment, the target bullet screen further includes a second bullet screen, which includes an image of an associated person, the associated person being someone who has a positive influence on the recommendation results of the target recommendation object;

[0008] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0009] The target resource page displays a pop-up message including an object image of the target recommended object and key point description information of the target recommended object, as well as a pop-up message including an image of the associated person.

[0010] In one exemplary embodiment, the target bullet screen further includes a third bullet screen, which includes target comment information, which is comment information on the target multimedia resource;

[0011] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0012] The target resource page displays a barrage of comments including an object image of the target recommended object and key point description information of the target recommended object, as well as barrages of comments including the target.

[0013] In one exemplary embodiment, at least one bullet screen in the target bullet screen includes interactive prompt information;

[0014] The method further includes:

[0015] In response to an interactive action triggered by the interactive prompt information, the bullet comments corresponding to the interactive action are highlighted.

[0016] In one exemplary embodiment, the interactive prompt information includes the number of times the bullet screen has been interacted with;

[0017] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0018] The target resource page displays target bullet comments including the number of times the bullet comments have been interacted with.

[0019] In one exemplary embodiment, the interactive prompt information includes live stream identification information; the target bullet comment includes bullet comments posted by the target resource account; the bullet comments posted by the target resource account include the account image identifier of the target resource account and the live stream identification information;

[0020] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0021] Display target bullet comments including the live stream identification information on the target resource page;

[0022] The method further includes:

[0023] In response to the triggering operation of the live stream identifier information, the live stream page of the target live stream room corresponding to the target resource account is displayed, wherein the target live stream room is the live stream room that recommends the target recommended object.

[0024] In one exemplary embodiment, the target recommendation object includes multiple recommendation sub-objects; the object image of the target recommendation object includes the pairing display images of the multiple recommendation sub-objects, and the key point description information of the target recommendation object includes the pairing recommendation information of the multiple recommendation sub-objects;

[0025] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0026] The target resource page displays images showing the combinations of the multiple recommended sub-objects, as well as pop-up comments with matching recommendation information for the multiple recommended sub-objects.

[0027] In an exemplary embodiment, the step of displaying target bullet comments associated with the target recommendation object on the target resource page during the display of the target multimedia resource includes:

[0028] During the display of the target multimedia resource, a countdown timer with bullet comments is displayed;

[0029] When the countdown for the bullet comments ends, the target bullet comments associated with the target recommended object are displayed on the target resource page.

[0030] In an exemplary embodiment, during the display of the target multimedia resource, after displaying the target bullet comments associated with the target recommendation object on the target resource page, the method further includes:

[0031] In response to a barrage closing operation triggered based on the target resource page, the target barrage is closed.

[0032] In one exemplary embodiment, the method further includes:

[0033] During the display of the target bullet screen, operation prompts are displayed; these prompts indicate that users should perform a preset movement operation on the target terminal to jump to the object details page corresponding to the target recommended object.

[0034] In response to the preset movement operation on the target terminal, the object details page is displayed.

[0035] In one exemplary embodiment, the method further includes:

[0036] After the target barrage display ends, view the touch information for details.

[0037] In response to the touch operation that triggers the viewing of details, the object details page corresponding to the target recommended object is displayed.

[0038] According to a second aspect of the present disclosure, a recommendation information display device is provided, comprising:

[0039] The multimedia resource display unit is configured to display a target multimedia resource on a target resource page; the target multimedia resource is the multimedia resource of the recommended target object.

[0040] The target bullet screen display unit is configured to display target bullet screens associated with the target recommended object on the target resource page during the display process of the target multimedia resource; the target bullet screens include a first bullet screen, which includes an object image of the target recommended object and key point description information of the target recommended object.

[0041] In one exemplary embodiment, the target bullet screen further includes a second bullet screen, which includes an image of an associated person, the associated person being someone who has a positive influence on the recommendation results of the target recommendation object;

[0042] The target bullet screen display unit is configured to execute:

[0043] The target resource page displays a pop-up message including an object image of the target recommended object and key point description information of the target recommended object, as well as a pop-up message including an image of the associated person.

[0044] In one exemplary embodiment, the target bullet screen further includes a third bullet screen, which includes target comment information, which is comment information on the target multimedia resource;

[0045] The target bullet screen display unit is configured to execute:

[0046] The target resource page displays a barrage of comments including an object image of the target recommended object and key point description information of the target recommended object, as well as barrages of comments including the target.

[0047] In one exemplary embodiment, at least one bullet screen in the target bullet screen includes interactive prompt information;

[0048] The device also includes a highlighting unit configured to perform:

[0049] In response to an interactive action triggered by the interactive prompt information, the bullet comments corresponding to the interactive action are highlighted.

[0050] In one exemplary embodiment, the interactive prompt information includes the number of times the bullet screen has been interacted with;

[0051] The target bullet screen display unit is configured to execute:

[0052] The target resource page displays target bullet comments including the number of times the bullet comments have been interacted with.

[0053] In one exemplary embodiment, the interactive prompt information includes live stream identification information; the target bullet comment includes bullet comments posted by the target resource account; the bullet comments posted by the target resource account include the account image identifier of the target resource account and the live stream identification information;

[0054] The target bullet screen display unit is configured to execute:

[0055] Display target bullet comments including the live stream identification information on the target resource page;

[0056] The device also includes a live streaming room page display unit, configured to perform:

[0057] In response to the triggering operation of the live stream identifier information, the live stream page of the target live stream room corresponding to the target resource account is displayed, wherein the target live stream room is the live stream room that recommends the target recommended object.

[0058] In one exemplary embodiment, the target recommendation object includes multiple recommendation sub-objects; the object image of the target recommendation object includes the pairing display images of the multiple recommendation sub-objects, and the key point description information of the target recommendation object includes the pairing recommendation information of the multiple recommendation sub-objects;

[0059] The target bullet screen display unit is configured to execute:

[0060] The target resource page displays images showing the combinations of the multiple recommended sub-objects, as well as pop-up comments with matching recommendation information for the multiple recommended sub-objects.

[0061] In one exemplary embodiment, the target bullet screen display unit is configured to perform:

[0062] During the display of the target multimedia resource, a countdown timer with bullet comments is displayed;

[0063] When the countdown for the bullet comments ends, the target bullet comments associated with the target recommended object are displayed on the target resource page.

[0064] In one exemplary embodiment, the device further includes a bullet screen closing unit, configured to perform:

[0065] In response to a barrage closing operation triggered based on the target resource page, the target barrage is closed.

[0066] In one exemplary embodiment, the apparatus further includes a first operation triggering unit configured to perform:

[0067] During the display of the target bullet screen, operation prompts are displayed; these prompts indicate that users should perform a preset movement operation on the target terminal to jump to the object details page corresponding to the target recommended object.

[0068] In response to the preset movement operation on the target terminal, the object details page is displayed.

[0069] In one exemplary embodiment, the apparatus further includes a second operation triggering unit configured to perform:

[0070] After the target barrage display ends, view the touch information for details.

[0071] In response to the touch operation that triggers the viewing of details, the object details page corresponding to the target recommended object is displayed.

[0072] According to a third aspect of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing processor-executable instructions; wherein the processor is configured to execute the instructions to implement the recommendation information display method as described above.

[0073] According to a fourth aspect of the present disclosure, a computer-readable storage medium is provided, wherein when instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to perform the recommendation information display method as described above.

[0074] According to a fifth aspect of the present disclosure, a computer program product is provided, the computer program product including a computer program stored in a readable storage medium, wherein at least one processor of a computer device reads from the readable storage medium and executes the computer program, causing the device to perform the above-described method for displaying recommendation information.

[0075] The technical solutions provided by the embodiments of this disclosure have at least the following beneficial effects:

[0076] In the process of displaying the target multimedia resource, this disclosure allows for the display of target bullet comments associated with the target recommended object on the target resource page where the target multimedia resource is located. These target bullet comments may include a first bullet comment, which includes an image of the target recommended object and key point descriptions of the target recommended object. The image of the target recommended object clearly and intuitively displays the object information in visual form, while the key point descriptions describe the core and highlights of the target recommended object in textual form. Because bullet comments are concise, direct, and interactive, displaying the target recommended object's image and key point descriptions within the bullet comments allows for a close integration of the target recommended object and bullet comment information. This enables users to quickly and intuitively understand the key information of the target recommended object through the displayed first bullet comment, accelerating their understanding of the target recommended object and improving the efficiency of their acquisition of object information.

[0077] It should be understood that the above general description and the following detailed description are exemplary and explanatory only, and are not intended to limit this disclosure. Attached Figure Description

[0078] The accompanying drawings, which are incorporated in and form part of this specification, illustrate embodiments consistent with this disclosure and, together with the description, serve to explain the principles of this disclosure, and are not intended to unduly limit this disclosure.

[0079] Figure 1 This is a schematic diagram of an implementation environment according to an exemplary embodiment;

[0080] Figure 2 This is a flowchart illustrating a method for displaying recommendation information according to an exemplary embodiment;

[0081] Figure 3 This is a first display diagram of a first bullet screen according to an exemplary embodiment;

[0082] Figure 4 This is a second display diagram of the first bullet screen according to an exemplary embodiment;

[0083] Figure 5 This is a schematic diagram illustrating a second bullet screen display according to an exemplary embodiment;

[0084] Figure 6 This is a schematic diagram illustrating a third bullet screen display according to an exemplary embodiment;

[0085] Figure 7 This is a schematic diagram illustrating the display of interactive prompt information according to an exemplary embodiment;

[0086] Figure 8This is an interactive display illustration based on an exemplary embodiment;

[0087] Figure 9 This is a schematic diagram illustrating a bullet screen countdown display according to an exemplary embodiment;

[0088] Figure 10 This is a schematic diagram illustrating operation prompt information according to an exemplary embodiment;

[0089] Figure 11 This is a schematic diagram illustrating the display of touch information for viewing object details, according to an exemplary embodiment.

[0090] Figure 12 This is a block diagram illustrating a recommendation information display device according to an exemplary embodiment;

[0091] Figure 13 This is a schematic diagram of an electronic device structure according to an exemplary embodiment. Detailed Implementation

[0092] To enable those skilled in the art to better understand the technical solutions of this disclosure, the technical solutions in the embodiments of this disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0093] It should be noted that the terms "first," "second," etc., used in the specification, claims, and accompanying drawings of this disclosure are used to distinguish similar objects and are not necessarily used to describe a specific order or sequence. It should be understood that such data can be interchanged where appropriate so that the embodiments of this disclosure described herein can be implemented in orders other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with this disclosure. Rather, they are merely examples of apparatuses and methods consistent with some aspects of this disclosure as detailed in the appended claims.

[0094] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data used for display, data used for analysis, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties.

[0095] Please see Figure 1 The illustration shows an implementation environment provided by the present disclosure, which may include at least one resource display terminal 110 and a resource server 120, and the resource display terminal 110 and the resource server 120 may communicate with each other via a network.

[0096] Specifically, the object recommender can generate target multimedia resources for the target recommended object, which are multimedia resources used to recommend the target recommended object, and publish the target multimedia resources to the resource server 120; the resource server 120 can distribute the target multimedia resources so that the resource display terminal 110 can receive the target multimedia resources distributed by the resource server 120 and display the target multimedia resources.

[0097] The resource display terminal 110 can communicate with the resource server 120 based on a browser / server (B / S) mode or a client / server (C / S) mode. The resource display terminal 110 may include physical devices such as smartphones, tablets, laptops, digital assistants, smart wearable devices, and in-vehicle terminals. The operating system running on the resource display terminal 110 in this embodiment may include, but is not limited to, Android, iOS, Linux, and Windows.

[0098] The resource server 120 and the resource display terminal 110 can establish a communication connection via wired or wireless means. The resource server 120 may include a stand-alone server, a distributed server, or a server cluster consisting of multiple servers, wherein the server may be a cloud server.

[0099] To address the technical problem of low efficiency in users obtaining object information for recommended items in related technologies, this disclosure proposes a method for displaying recommendation information. The executing entity of this method can be the aforementioned resource display terminal; please refer to [link / reference] for details. Figure 2 The method may include:

[0100] S210. Display the target multimedia resources on the target resource page; the target multimedia resources are multimedia resources for the target recommended object.

[0101] A target resource page is a page used to display target multimedia resources. Specifically, it can be triggered by an action on the resource cover of a target multimedia resource, displaying the resource on the target resource page; or it can be displayed on the target resource page through a resource switching action in a continuous resource browsing scenario. Target multimedia resources are multimedia resources used to recommend target objects. Target multimedia resources can be video-type multimedia resources. Within the target multimedia resource, object information of the target recommended object can be displayed, including the object image, text description information, and usage effect information. The target resource page can display target multimedia resources, interactive components, and resource description components. Interactive components allow interaction with the multimedia resource, while resource description components display information such as the resource publisher and resource theme. The target multimedia resource can fill the entire target resource page, with interactive components and resource description components overlaid on top of it for display.

[0102] S220. During the display of the target multimedia resource, target bullet comments associated with the target recommended object are displayed on the target resource page; the target bullet comments include a first bullet comment, which includes an object image of the target recommended object and key point description information of the target recommended object.

[0103] In this embodiment, the target bullet screen can be displayed synchronously on the target resource page at the start of the target multimedia resource display, or it can be displayed at a preset progress point during the target multimedia resource display process. Specifically, the target bullet screen can slowly float out from a specific position on the target resource page, which can be the top, bottom, or side of the target resource page, and move and display within the target resource page; the target bullet screen can also gradually increase in visibility on the target resource page until it is fully displayed. For example, at the initial moment of the bullet screen display, the target bullet screen is in a completely transparent state, and as time goes by, the visibility of the target bullet screen gradually increases until the target bullet screen is finally fully displayed. When the target bullet screen is fully displayed, it can move and display within the target resource page. The target bullet screen can include a first bullet screen, which can be a bullet screen including an object image of the target recommended object and key point description information of the target recommended object; the object image of the target recommended object can clearly and intuitively display the object information of the target recommended object in the form of an image, and the key point description information of the target recommended object can describe and display the core information and highlights of the target recommended object in the form of text.

[0104] Please see Figure 3The diagram illustrates the first display of the first bullet screen, where the target multimedia resource 310, interactive component 320, and resource description component 330 are displayed on the target resource page 310. When the target bullet screen begins to be displayed on the target resource page, a full-screen display mode can be entered. In the full-screen display mode, some components on the target resource page are hidden, such as the resource description component 330. The first bullet screen may include the object image 340 of object a and the key point description information 350 of object a. Taking object a top as an example, the object image 340 of object a can be an image that can characterize the features of object a, and the key point description information 350 of object a can be the highlight information of object a, such as the use of new technologies, new materials, or the addition of new ingredients, specifically "using ×× technology to achieve ××"; it can also be the current discount information of object a, the positive reviews of object a, etc.

[0105] In one example, the target recommendation object includes multiple recommendation sub-objects; the object image of the target recommendation object includes the matching display images of the multiple recommendation sub-objects; and the key point description information of the target recommendation object includes the matching recommendation information of the multiple recommendation sub-objects.

[0106] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0107] The target resource page displays images showcasing the combinations of the multiple recommended sub-objects, along with pop-up comments providing recommendations for those combinations. The images showcasing the combinations of the multiple recommended sub-objects can refer to a display of the combined effects shown in the same pop-up comment.

[0108] The target recommended object can have multiple optional specifications, and the number of corresponding first bullet comments can be multiple. Each first bullet comment corresponds to one optional specification of the target recommended object. Specifically, each first bullet comment may include an object image of one specification and key point description information of the target recommended object. In each first bullet comment, the key point description information of the target recommended object can be the key point description information of the target recommended object as a whole, or it can be the key point description information corresponding to the target recommended object of the corresponding specification. This embodiment does not make a specific limitation. Different specifications can be different colors, different combinations, etc. For different colors, there can be multiple optional colors of the target recommended object. For example, if the target recommended object is a top, it corresponds to multiple optional colors, such as black, white, red, etc. For different combinations, there can be... The target recommendation object includes multiple recommendation sub-objects. These sub-objects can be used together or individually, allowing for various combinations. When multiple sub-objects are used together, the image displayed in the first bullet screen will show the combined effect. For example, if the target recommendation object is a set, the sub-objects could include a top and pants, resulting in combinations such as top, pants, or top + pants. Similarly, sub-objects could include day cream and night cream, leading to combinations such as day cream, night cream, or day cream + night cream. Furthermore, sub-objects could include a computer, keyboard, and mouse, resulting in combinations such as computer, keyboard, mouse, computer + keyboard, computer + mouse, or computer + keyboard + mouse, etc. Please refer to [link / reference]. Figure 4 The diagram illustrates the second display of the first bullet screen, using the example of different sizes representing different combinations and multiple recommended sub-objects including tops and pants. The target recommended object can include recommended sub-objects a1 and a2, where recommended sub-object a1 is a top and recommended sub-object a2 is pants. The resulting different sizes can be recommended sub-object a1, recommended sub-object a2, and recommended sub-object a1 + recommended sub-object a2. This allows the display of the first bullet screen 410 corresponding to recommended sub-object a1, the first bullet screen 420 corresponding to recommended sub-object a2, and the first bullet screen 420 corresponding to recommended sub-object a1 + recommended sub-object a2. For example, the first bullet comment 430 and the first bullet comment 410 can display the object image of the recommended sub-object a1 and the corresponding key point description information, the first bullet comment 420 can display the object image of the recommended sub-object a2 and the corresponding key point description information, and the first bullet comment 430 can display the object images of the recommended sub-objects a1 and a2. Specifically, it can be the image of the combination effect of the recommended sub-objects a1 and a2, such as the image of the combination of a top and pants, and the corresponding key point description information, such as "Used together, the effect is better ××".

[0109] When a target recommended object has multiple optional specifications, the object image and key point description information corresponding to different specifications can be displayed in multiple first-view bullet screens. This allows users to understand the details of different specifications of the target recommended object through multiple first-view bullet screens without having to jump to the object details page to understand the different specifications, thereby improving the efficiency of obtaining detailed information on different specifications of the target recommended object.

[0110] In the process of displaying the target multimedia resource, this disclosure allows for the display of target bullet comments associated with the target recommended object on the target resource page where the target multimedia resource is located. These target bullet comments may include a first bullet comment, which includes an image of the target recommended object and key point descriptions of the target recommended object. The image of the target recommended object clearly and intuitively displays the object information in visual form, while the key point descriptions describe the core and highlights of the target recommended object in textual form. Because bullet comments are concise, direct, and interactive, displaying the target recommended object's image and key point descriptions within the bullet comments allows for a close integration of the target recommended object with the bullet comment information. This enables users to quickly and intuitively understand the key information of the target recommended object through the displayed first bullet comment, accelerating user comprehension and improving the efficiency of acquiring object information from the target recommended object.

[0111] In an optional embodiment, the target bullet screen in this embodiment further includes a second bullet screen, which includes a person image of an associated person, wherein the associated person is a person who has a positive influence on the recommendation result of the target recommendation object;

[0112] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0113] The target resource page displays a pop-up message including an object image of the target recommended object and key point description information of the target recommended object, as well as a pop-up message including an image of the associated person.

[0114] When there is only one associated person, the corresponding second bullet screen may include the image of the associated person and the associated person's recommendation to the target recommended object; when there are multiple associated people, multiple images of the associated people and their recommendation to the target recommended object may be included in one second bullet screen, or multiple images of the associated people and their recommendation to the target recommended object may be displayed in multiple second bullet screens respectively, that is, each second bullet screen corresponds to one associated person.

[0115] Please see Figure 5It shows a schematic diagram of the second bullet screen display, in which the second bullet screen includes a character image 510 of the associated person and a recommendation 520 of the associated person to the target recommended object, such as "Come and try it".

[0116] In this embodiment, by displaying bullet comments that include images of related individuals, the richness and diversity of bullet comment information can be improved. On the other hand, by displaying images of related individuals, the recommendation results for the target recommended object can play a positive recommendation role.

[0117] In another optional embodiment, the target bullet screen in this embodiment may further include a third bullet screen, the third bullet screen including target comment information, the target comment information being comment information on the target multimedia resource;

[0118] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0119] The target resource page displays a barrage of comments including an object image of the target recommended object and key point description information of the target recommended object, as well as barrages of comments including the target.

[0120] When a user is watching a target multimedia resource, they can trigger the comment control in the interactive controls to comment on the target multimedia resource. The comment information can be displayed on the comment page. In this embodiment, when the target bullet screen is displayed on the target resource page, a third bullet screen including the target comment information can also be displayed. Specifically, the target comment information may include the image identifier of the commenting account and the comment content of the commenting account. When displaying the third bullet screen including the target comment information, the image identifier of the commenting account and the comment content of the commenting account can be displayed in the third bullet screen.

[0121] Please refer to details. Figure 6 It shows a schematic diagram of the third bullet screen display, which may include the image identifier 610 of the commenting account and the comment content 620 of the commenting account, such as the comment content being "pretty good".

[0122] In this embodiment, when the target bullet screen is displayed on the target resource page, a third bullet screen including the target comment information can also be displayed. This allows the target comment information to be displayed in the form of bullet screens, realizing the linkage between bullet screens and comment information, and further improving the diversity and richness of information display within the bullet screens.

[0123] Furthermore, at least one of the target bullet comments includes interactive prompt information;

[0124] The method further includes:

[0125] In response to an interactive action triggered by the interactive prompt information, the bullet comments corresponding to the interactive action are highlighted.

[0126] The target bullet screen can include interactive bullet screens, which are bullet screens that can be interacted with. Each interactive bullet screen can include interactive prompts to indicate to the user that the bullet screen is interactive; that is, a bullet screen containing interactive prompts is an interactive bullet screen. Interactive prompts can be displayed in any area of ​​the corresponding bullet screen. For example, to easily distinguish interactive prompts from other information in the bullet screen, they can be displayed at the beginning or end of the corresponding bullet screen. Specific interactive prompts can be text prompts such as "+1", "Tap", or "Poke". Interactive actions triggered by interactive prompts can be clicks or long-presses on the interactive prompts or on bullet screens containing interactive prompts. When an interactive action is triggered by an interactive prompt, the corresponding bullet screen can be highlighted, for example, by adding a border, enlarging it, or adding animation effects. Since the bullet comments displayed on the target resource page are in motion, highlighting the bullet comments corresponding to interactive operations can also be achieved by having different motion states between the bullet comments corresponding to interactive operations and those without interactive operations. These different states could be due to different directions of movement between the bullet comments corresponding to interactive operations and those without; different movement paths between the bullet comments corresponding to interactive operations (e.g., the path of the bullet comments corresponding to interactive operations is a curve, while the path of the bullet comments without interactive operations is a straight line); or different movement states could mean that the bullet comments corresponding to interactive operations can be displayed in a repetitive loop on the target resource page, while the bullet comments without interactive operations can be displayed in a single movement on the target resource page.

[0127] Please see Figure 7 The diagram shows an interactive prompt message display, in which interactive prompt message 710 is displayed at the end of the bullet screen 1. The interactive prompt message 710 can be "+1", thereby prompting the user that bullet screen 1 is an interactive bullet screen. When an interactive operation is performed on bullet screen 1, bullet screen 1 can be highlighted, for example, bullet screen 1 can be highlighted.

[0128] In this embodiment, interactive prompts are displayed in the bullet comments to remind users that the corresponding bullet comments are interactive; and when an interactive operation is responded to, the bullet comments corresponding to the interactive operation can be highlighted, thereby improving the convenience of user interaction with bullet comments and the timeliness of interactive effect display.

[0129] Furthermore, the interactive prompt information includes the number of times the bullet screen has been interacted with;

[0130] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0131] The target resource page displays target bullet comments including the number of times the bullet comments have been interacted with.

[0132] For interactive bullet comments, each interaction with the bullet comment increments the interaction count by 1. Therefore, when the interactive bullet comment is displayed, the interaction counts of other users can be shown in the corresponding bullet comment. In another example, including the interaction count in the bullet comment indicates that it is interactive, and the displayed interaction count can be considered an interaction prompt, serving the same purpose as the interaction prompts described in this embodiment—to remind users that the corresponding bullet comment is interactive. The interaction count can be displayed in any area of ​​the corresponding bullet comment. For example, to easily distinguish the interaction count from other information in the bullet comment, it can be displayed at the beginning or end of the bullet comment.

[0133] Please see Figure 8 The diagram shows an interactive display, in which the number of interactions 810 is displayed at the end of the bullet screen 2. The number of interactions 810 can be "××", thus prompting the user that bullet screen 2 is an interactive bullet screen and that the number of interactions 810 of bullet screen 2 is "××".

[0134] In this embodiment, by displaying the number of interactions in the interactive bullet comments, the real-time interaction status of each interactive bullet comment can be displayed, thereby improving the real-time display of interactive information. In addition, by displaying the number of interactions in the bullet comments, it can be indicated that the corresponding bullet comment is interactive, and users can perform interactive operations on the bullet comments, which improves the convenience of users interacting with bullet comments.

[0135] Furthermore, the interactive prompt information includes live stream identification information; the target bullet screen includes bullet screens posted by the target resource account; the bullet screens posted by the target resource account include the account image identifier of the target resource account and the live stream identification information; for example, the target resource account can be the account that posted the target multimedia resource or an associated account of the account that posted the target multimedia resource.

[0136] The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0137] Display target bullet comments including the live stream identification information on the target resource page;

[0138] The method further includes:

[0139] In response to the triggering operation of the live stream identifier information, the live stream page of the target live stream room corresponding to the target resource account is displayed, wherein the target live stream room is the live stream room that recommends the target recommended object.

[0140] If the bullet comments posted by the target resource account include live stream identification information, such as Figure 8 As shown, this indicates that the target resource account is currently live. By triggering the live stream identifier of the target resource account, you can be redirected to the live stream page of the target live stream. This allows you to further obtain the object information of the target recommended object during the live stream explanation, thereby improving the comprehensiveness and efficiency of obtaining the object information of the target recommended object.

[0141] Additionally, for bullet comments posted by other resource accounts besides the target resource account, if the bullet comments posted by other resource accounts also contain the corresponding live broadcast identification information, that is, other resource accounts are in a live broadcast state, by triggering the live broadcast identification information of other resource accounts, it is also possible to jump to the live broadcast room page of the other resource account.

[0142] In one example, for a bullet comment posted by the target resource account, triggering the account image identifier of the target resource account in the bullet comment can also redirect to the object details page of the target recommended object; or, triggering a bullet comment posted by the target resource account can achieve the same result as redirecting to the object details page of the target recommended object.

[0143] In another example, for bullet comments posted by the target resource account, triggering the account image identifier of the target resource account in the bullet comments can also display a relationship establishment control, such as a "follow" control. By triggering the relationship establishment control, the relationship between the current resource browsing account and the target resource account can be established.

[0144] In another example, for bullet comments posted by the target resource account, triggering the account image identifier of the target resource account in the bullet comments can also display a floating layer. The floating layer can display the account description information of the target resource account and the relationship establishment control, such as a "follow" control. By triggering the relationship establishment control, the relationship between the current resource browsing account and the target resource account can be established.

[0145] It should be noted that the interactive bullet screen in this embodiment can be one or more of the first bullet screen, the second bullet screen and the third bullet screen mentioned above, which can be determined according to the specific implementation.

[0146] Furthermore, in this embodiment, during the display of the target multimedia resource, displaying the target bullet comments associated with the target recommendation object on the target resource page includes:

[0147] During the display of the target multimedia resource, a countdown timer with bullet comments is displayed;

[0148] When the countdown for the bullet comments ends, the target bullet comments associated with the target recommended object are displayed on the target resource page.

[0149] The countdown timer can be displayed as a decreasing number or as a time progress bar. The time progress bar can be a bar-shaped progress bar or a circular progress bar, etc. This embodiment does not make any specific limitations.

[0150] Specifically, the countdown timer can be displayed in a window, overlay, or card on the target resource page, thus enabling a differentiated display of the countdown timer from the target multimedia resource.

[0151] Please see Figure 9 The document illustrates a countdown timer for the bullet comments. The target resource page displays content card 910, which in turn displays a bullet comment countdown timer 920. The countdown timer can display messages such as "After ××s, we invite you to interact!". When the countdown ends, the target bullet comment will be displayed on the target resource page, and the corresponding content card and resource description component will be hidden.

[0152] In this embodiment, displaying a countdown timer during the presentation of the target multimedia resources creates a mysterious and tense atmosphere for the user, thereby enhancing the interest of the information presentation.

[0153] In an optional embodiment, during the display of the target multimedia resource, after displaying the target bullet comments associated with the target recommendation object on the target resource page, the method further includes:

[0154] In response to a barrage closing operation triggered based on the target resource page, the target barrage is closed.

[0155] In this embodiment, when displaying a target bullet comment, the bullet comment can be turned off by triggering a non-bullet comment display area on the target resource page; the target resource page may also include a bullet comment turning-off control, which can also be triggered to turn off the bullet comment.

[0156] When it is necessary to close the target bullet comments on the target resource page, the bullet comment closing operation can be triggered based on the target resource page, thereby closing the target bullet comments, which improves the flexibility of bullet comment display and the convenience of bullet comment closing.

[0157] Furthermore, the method for displaying recommendation information in this embodiment may also include:

[0158] During the display of the target bullet screen, operation prompts are displayed; these prompts indicate that users should perform a preset movement operation on the target terminal to jump to the object details page corresponding to the target recommended object.

[0159] In response to the preset movement operation on the target terminal, the object details page is displayed.

[0160] In this embodiment, the target terminal can be a terminal device that displays target multimedia resources. The preset movement operation performed on the target terminal can be an operation that changes the position of the target terminal, such as shaking the target terminal, flipping the target terminal, or twisting the target terminal.

[0161] Please see Figure 10 The diagram shows an operation prompt information display. The target resource page displays target pop-up messages and operation prompt information. The operation prompt information may include operation image prompt information 1010 and operation text prompt information 1020. The operation image prompt information may be an image representing the change of the target terminal's pose, and the operation prompt information may be "Twist the target terminal to jump to the details page".

[0162] In this embodiment, by displaying operation prompts, users can be prompted to perform a preset movement operation on the target terminal to jump to the object details page corresponding to the target recommended object. In other words, the object details page can be displayed simply by moving the target terminal, which improves the ease of operation and viewing efficiency of the object details page.

[0163] In another example, the recommendation information display method of this embodiment may further include:

[0164] After the target barrage display ends, view the touch information for details.

[0165] In response to the touch operation that triggers the viewing of details, the object details page corresponding to the target recommended object is displayed.

[0166] After the target bullet screen display ends, further details can be displayed via touch controls, which can be specific to view details. Please refer to [link / reference]. Figure 11The diagram illustrates the display of touch information for viewing object details. When the target bullet screen display ends, the resource description component can be restored to display, showing the object details viewing touch information 1110 on the target resource page, specifically the details viewing control. Furthermore, details guidance information 1120 can be displayed in the adjacent area of ​​the details viewing control, such as the object image of the target recommended object and the text guidance information of the target recommended object, "×× great gifts are coming, go and check it out!".

[0167] In this embodiment, after the target bullet screen display ends, further details viewing touch information can be displayed so that users can enter the object details page by touching the details viewing touch information, thereby improving the viewing efficiency of the object details page.

[0168] Figure 12 This is a block diagram illustrating a recommendation information display device according to an exemplary embodiment. (Refer to...) Figure 12 The device includes:

[0169] The multimedia resource display unit 1210 is configured to display a target multimedia resource on a target resource page; the target multimedia resource is the multimedia resource of the recommended target object.

[0170] The target bullet screen display unit 1220 is configured to display target bullet screens associated with the target recommended object on the target resource page during the display process of the target multimedia resource; the target bullet screens include a first bullet screen, which includes an object image of the target recommended object and key point description information of the target recommended object.

[0171] In one exemplary embodiment, the target bullet screen further includes a second bullet screen, which includes an image of an associated person, the associated person being someone who has a positive influence on the recommendation results of the target recommendation object;

[0172] The target bullet screen display unit is configured to execute:

[0173] The target resource page displays a pop-up message including an object image of the target recommended object and key point description information of the target recommended object, as well as a pop-up message including an image of the associated person.

[0174] In one exemplary embodiment, the target bullet screen further includes a third bullet screen, which includes target comment information, which is comment information on the target multimedia resource;

[0175] The target bullet screen display unit is configured to execute:

[0176] The target resource page displays a barrage of comments including an object image of the target recommended object and key point description information of the target recommended object, as well as barrages of comments including the target.

[0177] In one exemplary embodiment, at least one bullet screen in the target bullet screen includes interactive prompt information;

[0178] The device also includes a highlighting unit configured to perform:

[0179] In response to an interactive action triggered by the interactive prompt information, the bullet comments corresponding to the interactive action are highlighted.

[0180] In one exemplary embodiment, the interactive prompt information includes the number of times the bullet screen has been interacted with;

[0181] The target bullet screen display unit is configured to execute:

[0182] The target resource page displays target bullet comments including the number of times the bullet comments have been interacted with.

[0183] In one exemplary embodiment, the interactive prompt information includes live stream identification information; the target bullet comment includes bullet comments posted by the target resource account; the bullet comments posted by the target resource account include the account image identifier of the target resource account and the live stream identification information;

[0184] The target bullet screen display unit is configured to execute:

[0185] Display target bullet comments including the live stream identification information on the target resource page;

[0186] The device also includes a live streaming room page display unit, configured to perform:

[0187] In response to the triggering operation of the live stream identifier information, the live stream page of the target live stream room corresponding to the target resource account is displayed, wherein the target live stream room is the live stream room that recommends the target recommended object.

[0188] In one exemplary embodiment, the target recommendation object includes multiple recommendation sub-objects; the object image of the target recommendation object includes the pairing display images of the multiple recommendation sub-objects, and the key point description information of the target recommendation object includes the pairing recommendation information of the multiple recommendation sub-objects;

[0189] The target bullet screen display unit is configured to execute:

[0190] The target resource page displays images showing the combinations of the multiple recommended sub-objects, as well as pop-up comments with matching recommendation information for the multiple recommended sub-objects.

[0191] In one exemplary embodiment, the target bullet screen display unit is configured to perform:

[0192] During the display of the target multimedia resource, a countdown timer with bullet comments is displayed;

[0193] When the countdown for the bullet comments ends, the target bullet comments associated with the target recommended object are displayed on the target resource page.

[0194] In one exemplary embodiment, the device further includes a bullet screen closing unit, configured to perform:

[0195] In response to a barrage closing operation triggered based on the target resource page, the target barrage is closed.

[0196] In one exemplary embodiment, the apparatus further includes a first operation triggering unit configured to perform:

[0197] During the display of the target bullet screen, operation prompts are displayed; these prompts indicate that users should perform a preset movement operation on the target terminal to jump to the object details page corresponding to the target recommended object.

[0198] In response to the preset movement operation on the target terminal, the object details page is displayed.

[0199] In one exemplary embodiment, the apparatus further includes a second operation triggering unit configured to perform:

[0200] After the target barrage display ends, view the touch information for details.

[0201] In response to the touch operation that triggers the viewing of details, the object details page corresponding to the target recommended object is displayed.

[0202] Regarding the apparatus in the above embodiments, the specific manner in which each module performs its operation has been described in detail in the embodiments related to the method, and will not be elaborated upon here.

[0203] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided. Optionally, the computer-readable storage medium may be a ROM, random access memory (RAM), CD-ROM, magnetic tape, floppy disk, and optical data storage device, etc. When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is able to perform any of the methods described above.

[0204] In an exemplary embodiment, a computer program product is also provided, the computer program product including a computer program stored in a readable storage medium, wherein at least one processor of a computer device reads from the readable storage medium and executes the computer program, causing the device to perform any of the methods described above.

[0205] Figure 13 This is a block diagram illustrating an electronic device for displaying recommendation information according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as follows: Figure 13 As shown, the device may include an RF (Radio Frequency) circuit 1310, a memory 1320 including one or more computer-readable storage media, an input unit 1330, a display unit 1340, a sensor 1350, an audio circuit 1360, a WiFi (Wireless Fidelity) module 1370, a processor 1380 including one or more processing cores, and a power supply 1390, among other components. Those skilled in the art will understand that... Figure 13 The terminal structure shown does not constitute a limitation on the terminal and may include more or fewer components than shown, or combine certain components, or have different component arrangements. Wherein:

[0206] RF circuit 1310 can be used for receiving and transmitting signals during information transmission or calls. Specifically, it receives downlink information from the base station and hands it over to one or more processors 1380 for processing; additionally, it transmits uplink data to the base station. Typically, RF circuit 1310 includes, but is not limited to, an antenna, at least one amplifier, a tuner, one or more oscillators, a Subscriber Identity Module (SIM) card, a transceiver, a coupler, an LNA (Low Noise Amplifier), a duplexer, etc. Furthermore, RF circuit 1310 can also communicate wirelessly with networks and other terminals. Wireless communication can use any communication standard or protocol, including but not limited to GSM (Global System for Mobile communication), GPRS (General Packet Radio Service), CDMA (Code Division Multiple Access), WCDMA (Wideband Code Division Multiple Access), LTE (Long Term Evolution), email, SMS (Short Messaging Service), etc.

[0207] The memory 1320 can be used to store software programs and modules. The processor 1380 executes various functional applications and data processing by running the software programs and modules stored in the memory 1320. The memory 1320 may mainly include a program storage area and a data storage area. The program storage area may store the operating system, application programs required for the functions, etc.; the data storage area may store data created according to the use of the terminal, etc. In addition, the memory 1320 may include high-speed random access memory, and may also include non-volatile memory, such as at least one disk storage device, flash memory device, or other volatile solid-state storage device. Accordingly, the memory 1320 may also include a memory controller to provide access to the memory 1320 for the processor 1380 and the input unit 1330.

[0208] Input unit 1330 can be used to receive input numerical or character information, and generate keyboard, mouse, joystick, optical, or trackball signal inputs related to user settings and function control. Specifically, input unit 1330 may include touch-sensitive surface 1331 and other input devices 1332. Touch-sensitive surface 1331, also known as a touch display screen or touchpad, can collect user touch operations on or near it (such as user operations using fingers, styluses, or any suitable object or accessory on or near touch-sensitive surface 1331), and drive corresponding connection devices according to a pre-set program. Optionally, touch-sensitive surface 1331 may include two parts: a touch detection device and a touch controller. The touch detection device detects the user's touch position and the signal generated by the touch operation, and transmits the signal to the touch controller; the touch controller receives touch information from the touch detection device, converts it into touch point coordinates, sends it to processor 1380, and can receive and execute commands from processor 1380. In addition, the touch-sensitive surface 1331 can be implemented using various types such as resistive, capacitive, infrared, and surface acoustic wave. Besides the touch-sensitive surface 1331, the input unit 1330 may also include other input devices 1332. Specifically, other input devices 1332 may include, but are not limited to, one or more of the following: a physical keyboard, function keys (such as volume control buttons, power buttons, etc.), a trackball, a mouse, and a joystick.

[0209] The display unit 1340 can be used to display information input by the user or information provided to the user, as well as various graphical user interfaces of the terminal. These graphical user interfaces can be composed of graphics, text, icons, videos, and any combination thereof. The display unit 1340 may include a display panel 1341, which may optionally be configured as an LCD (Liquid Crystal Display), OLED (Organic Light-Emitting Diode), or similar display panel 1341. Further, a touch-sensitive surface 1331 may cover the display panel 1341. When the touch-sensitive surface 1331 detects a touch operation on or near it, it transmits the information to the processor 1380 to determine the type of touch event. Subsequently, the processor 1380 provides corresponding visual output on the display panel 1341 according to the type of touch event. The touch-sensitive surface 1331 and the display panel 1341 can be two independent components to implement input and output functions. However, in some embodiments, the touch-sensitive surface 1331 and the display panel 1341 can be integrated to achieve both input and output functions.

[0210] The terminal may also include at least one sensor 1350, such as a light sensor, a motion sensor, and other sensors. Specifically, the light sensor may include an ambient light sensor and a proximity sensor. The ambient light sensor can adjust the brightness of the display panel 1341 according to the ambient light level, and the proximity sensor can turn off the display panel 1341 and / or the backlight when the terminal is moved to the ear. As a type of motion sensor, a gravity acceleration sensor can detect the magnitude of acceleration in various directions (generally three axes). When stationary, it can detect the magnitude and direction of gravity and can be used for applications that identify the terminal's posture (such as landscape / portrait switching, related games, magnetometer posture calibration), vibration recognition-related functions (such as pedometer, tapping), etc. Other sensors that may be configured on the terminal, such as gyroscopes, barometers, hygrometers, thermometers, and infrared sensors, will not be described in detail here.

[0211] Audio circuitry 1360, speaker 1361, and microphone 1362 provide an audio interface between the user and the terminal. Audio circuitry 1360 converts received audio data into electrical signals, which are then transmitted to speaker 1361, where they are converted into sound signals for output. Conversely, microphone 1362 converts collected sound signals into electrical signals, which are received by audio circuitry 1360, converted back into audio data, and then processed by processor 1380 before being transmitted via RF circuitry 1310 to, for example, another terminal, or output to memory 1320 for further processing. Audio circuitry 1360 may also include an earphone jack to facilitate communication between a peripheral headset and the terminal.

[0212] WiFi is a short-range wireless transmission technology. This terminal, through the WiFi module 1370, can help users send and receive emails, browse web pages, and access streaming media, providing users with wireless broadband internet access. Although Figure 13 WiFi module 1370 is shown, but it is understood that it is not an essential component of the terminal and can be omitted as needed without changing the nature of the invention.

[0213] The processor 1380 is the control center of the terminal, connecting various parts of the terminal through various interfaces and lines. It executes software programs and / or modules stored in the memory 1320, and calls data stored in the memory 1320 to perform various functions and process data, thereby enabling overall monitoring of the terminal. Optionally, the processor 1380 may include one or more processing cores; preferably, the processor 1380 may integrate an application processor and a modem processor, wherein the application processor mainly handles the operating system, user interface, and applications, while the modem processor mainly handles wireless communication. It is understood that the modem processor may not be integrated into the processor 1380.

[0214] The terminal also includes a power supply 1390 (such as a battery) to power various components. Preferably, the power supply can be logically connected to the processor 1380 through a power management system, thereby enabling functions such as charging, discharging, and power consumption management through the power management system. The power supply 1390 may also include one or more DC or AC power supplies, a recharging system, a power fault detection circuit, a power converter or inverter, a power status indicator, and other arbitrary components.

[0215] Although not shown, the terminal may also include a camera, Bluetooth module, etc., which will not be described in detail here. Specifically, in this embodiment, the display unit of the terminal is a touch screen display, and the terminal also includes a memory and one or more programs, wherein one or more programs are stored in the memory and configured to be executed by one or more processors of the instructions in the method embodiment of the present invention.

[0216] Other embodiments of this disclosure will readily occur to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of this disclosure that follow the general principles of this disclosure and include common knowledge or customary techniques in the art not disclosed herein. The specification and examples are to be considered exemplary only, and the true scope and spirit of this disclosure are indicated by the following claims.

[0217] It should be understood that this disclosure is not limited to the precise structures described above and shown in the accompanying drawings, and various modifications and changes can be made without departing from its scope. The scope of this disclosure is limited only by the appended claims.

Claims

1. A method for displaying recommendation information, characterized in that, include: Display the target multimedia resources on the target resource page; The target multimedia resources are multimedia resources specifically designed for the target recommendation object; The target recommendation object has multiple optional specifications; the target recommendation object includes multiple recommendation sub-objects; the multiple optional specifications include multiple different combinations obtained by combining the multiple recommendation sub-objects; During the display of the target multimedia resource, target bullet comments associated with the target recommended object are displayed on the target resource page; the target bullet comments include a first bullet comment, which includes an object image of the target recommended object and key point description information of the target recommended object; the object image of the target recommended object includes a combination display image of multiple recommended sub-objects, and the key point description information of the target recommended object includes combination recommendation information of the multiple recommended sub-objects; there are multiple first bullet comments, and each first bullet comment corresponds to an optional specification of the target recommended object; The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes: The target resource page displays images showing the combinations of the multiple recommended sub-objects, as well as pop-up comments with matching recommendation information for the multiple recommended sub-objects.

2. The method according to claim 1, characterized in that, The target bullet screen also includes a second bullet screen, which includes images of associated individuals, namely individuals who have a positive impact on the recommendation results of the target recommended object; The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes: The target resource page displays a pop-up message including an object image of the target recommended object and key point description information of the target recommended object, as well as a pop-up message including an image of the associated person.

3. The method according to claim 1, characterized in that, The target bullet screen also includes a third bullet screen, which includes target comment information, which is comment information on the target multimedia resource; The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes: The target resource page displays a barrage of comments including an object image of the target recommended object and key point description information of the target recommended object, as well as barrages of comments including the target.

4. The method according to claim 1, characterized in that, At least one of the target bullet comments includes interactive prompt information; The method further includes: In response to an interactive action triggered by the interactive prompt information, the bullet comments corresponding to the interactive action are highlighted.

5. The method according to claim 4, characterized in that, The interactive prompt information includes the number of times the bullet comments have been interacted with; The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes: The target resource page displays target bullet comments including the number of times the bullet comments have been interacted with.

6. The method according to claim 4, characterized in that, The interactive prompt information includes live stream identification information; the target bullet comments include bullet comments posted by the target resource account; the bullet comments posted by the target resource account include the account image identifier of the target resource account and the live stream identification information; The step of displaying the target bullet comments associated with the target recommendation object on the target resource page includes: Display target bullet comments including the live stream identification information on the target resource page; The method further includes: In response to the triggering operation of the live stream identifier information, the live stream page of the target live stream room corresponding to the target resource account is displayed, wherein the target live stream room is the live stream room that recommends the target recommended object.

7. The method according to claim 1, characterized in that, During the display of the target multimedia resource, displaying the target bullet comments associated with the target recommendation object on the target resource page includes: During the display of the target multimedia resource, a countdown timer with bullet comments is displayed; When the countdown for the bullet comments ends, the target bullet comments associated with the target recommended object are displayed on the target resource page.

8. The method according to claim 1, characterized in that, During the display of the target multimedia resource, after displaying the target bullet comments associated with the target recommendation object on the target resource page, the method further includes: In response to a barrage closing operation triggered based on the target resource page, the target barrage is closed.

9. The method according to claim 1, characterized in that, The method further includes: During the display of the target bullet screen, operation prompts are displayed; these prompts indicate that users should perform a preset movement operation on the target terminal to jump to the object details page corresponding to the target recommended object. In response to the preset movement operation on the target terminal, the object details page is displayed.

10. The method according to claim 1, characterized in that, The method further includes: After the target barrage display ends, view the touch information for details. In response to the touch operation that triggers the viewing of details, the object details page corresponding to the target recommended object is displayed.

11. A recommendation information display device, characterized in that, include: The multimedia resource display unit is configured to display the target multimedia resource on the target resource page. The target multimedia resource is the multimedia resource of the recommended target object; The target recommendation object has multiple optional specifications; the target recommendation object includes multiple recommendation sub-objects; The multiple optional specifications include a variety of different combinations obtained by combining the multiple recommended sub-objects; The target bullet screen display unit is configured to, during the display of the target multimedia resource, display target bullet screens associated with the target recommended object on the target resource page; the target bullet screens include first bullet screens, which include an object image of the target recommended object and key point description information of the target recommended object; the object image of the target recommended object includes a combined display image of multiple recommended sub-objects, and the key point description information of the target recommended object includes combined recommendation information of the multiple recommended sub-objects; there are multiple first bullet screens, and each first bullet screen corresponds to an optional specification corresponding to the target recommended object; The step of displaying the target bullet comments associated with the target recommended object on the target resource page includes: displaying bullet comments on the target resource page that include the matching display images of the multiple recommended sub-objects and the matching recommendation information of the multiple recommended sub-objects.

12. An electronic device, characterized in that, include: processor; Memory used to store the processor's executable instructions; The processor is configured to execute the instructions to implement the recommendation information display method as described in any one of claims 1 to 10.

13. A computer-readable storage medium, characterized in that, When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device is enabled to perform the recommendation information display method as described in any one of claims 1 to 10.

14. A computer program product comprising a computer program / instructions, characterized in that, When the computer program / instructions are executed by the processor, they implement the recommendation information display method according to any one of claims 1 to 10.

Images