Information display method and device, electronic equipment and storage medium

Abstract

The present disclosure provides an information display method and device, electronic equipment and storage medium, belonging to the technical field of multimedia. The method comprises: displaying a target interactive activity in a live room, the target interactive activity comprising a plurality of activity stages; for any one of the plurality of activity stages, when the activity progress of the target interactive activity is in the activity stage, displaying a virtual scene of the target interactive activity in the live room based on the activity stage, the style of the virtual scene being related to the activity stage of the target interactive activity. The above technical solution not only enriches the display information in the live room, but also enables the objects in the live room to quickly learn the activity progress, improves the information transmission efficiency, thereby prompting the objects in the live room to interact in time, and further improves the interaction efficiency and human-computer interaction efficiency between the objects in the live room.

Description

Technical Field

[0001] This disclosure relates to the field of multimedia technology, and in particular to an information display method, apparatus, electronic device and storage medium. Background Technology

[0002] With the development of multimedia technology, in order to increase the entertainment value of live streams and attract more viewers, various interactive methods are usually provided for the streamer to choose from. Among these, interactive activities, similar to games, are particularly typical. For example, after initiating an interactive activity, the streamer may encourage viewers to send virtual items to complete the activity.

[0003] However, in the aforementioned interactive activities, only the countdown or progress bar changes with the live stream time to show the progress of the interactive activities. The information displayed is limited, resulting in low interaction efficiency between the host and the audience, and consequently, low overall human-computer interaction efficiency. Summary of the Invention

[0004] This disclosure provides an information display method, apparatus, electronic device, and storage medium, which not only enriches the displayed information in the live broadcast room but also improves information transmission efficiency, interaction efficiency between objects in the live broadcast room, and human-computer interaction efficiency. The technical solution of this disclosure is as follows:

[0005] According to one aspect of the embodiments of this disclosure, an information display method is provided, including:

[0006] The target interactive activity is displayed in the live broadcast room, and the target interactive activity includes multiple activity stages;

[0007] For any of the multiple activity stages, if the progress of the target interactive activity is in that activity stage, a virtual scene of the target interactive activity is displayed in the live broadcast room based on the activity stage, and the style of the virtual scene is related to the activity stage of the target interactive activity.

[0008] According to another aspect of the embodiments of this disclosure, an information display device is provided, comprising:

[0009] The first display unit is configured to display a target interactive activity in the live broadcast room, the target interactive activity including multiple activity stages;

[0010] The second display unit is configured to, for any of the plurality of activity stages, if the activity progress of the target interactive activity is in the activity stage, display a virtual scene of the target interactive activity in the live broadcast room based on the activity stage, wherein the style of the virtual scene is related to the activity stage of the target interactive activity.

[0011] In some embodiments, the virtual scene includes a subject element, which is used to indicate the theme of the target interactive activity;

[0012] The second display unit is configured to, for any of the plurality of activity phases, display in the live stream the state indicated by the activity phase when the progress of the target interactive activity is in the activity phase.

[0013] In some embodiments, the second display unit is configured to perform at least one of the following:

[0014] The form of the main element displayed in the live broadcast room is the form indicated by the activity stage;

[0015] The act of displaying the main element in the live stream is the act indicated by the activity phase.

[0016] In some embodiments, the second display unit is configured to perform the behavior of displaying the subject element faster in response to the progress of the target interactive activity entering the activity stage for any of the plurality of activity stages.

[0017] In some embodiments, the apparatus further includes:

[0018] The third display unit is configured to perform the following actions in response to setting the main element in the target interactive activity: displaying an activity settings panel for setting information related to the target interactive activity; displaying a reference image in the activity settings panel in response to an image upload operation in the activity settings panel, the reference image including a reference subject; and displaying a main element in the virtual scene in response to a confirmation setting operation in the activity settings panel, the main element having the same style as the reference subject.

[0019] In some embodiments, the virtual scene includes environmental elements that indicate the atmosphere of the target interactive activity;

[0020] The second display unit is configured to, for any of the plurality of activity phases, display the environmental elements indicated by the activity phase in the live broadcast room when the activity progress of the target interactive activity is in the activity phase.

[0021] In some embodiments, the second display unit is configured to perform any of the following:

[0022] For any of the multiple activity phases, if the activity time of the target interactive activity reaches the start time of the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room is updated to the virtual scene indicated by the activity phase.

[0023] For any of the multiple activity phases, if the number of interactive behaviors related to the target interactive activity reaches a preset value indicated by the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room is updated to the virtual scene indicated by the activity phase.

[0024] For any of the multiple activity stages, if the current activity result of the target interactive activity meets the triggering condition of the activity stage, the virtual scene of the target interactive activity displayed in the live broadcast room is updated to the virtual scene indicated by the activity stage.

[0025] In some embodiments, the apparatus further includes:

[0026] The fourth display unit is configured to display objects participating in the target interactive activity in the live broadcast room. The objects are displayed with an activity identifier. The style of the activity identifier is related to the style of the main element in the virtual scene. The main element is used to indicate the theme of the target interactive activity.

[0027] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0028] The fourth display unit is configured to display the activity identifier on a first object among a plurality of objects participating in the target interactive activity.

[0029] Wherein, the activity participation level of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object, and the second object is any other object participating in the target interactive activity besides the first object.

[0030] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0031] The fourth display unit is further configured to display the object identifier of the first object on the main element in the virtual scene;

[0032] Wherein, the activity participation level of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object, and the second object is any other object participating in the target interactive activity besides the first object.

[0033] In some embodiments, the apparatus further includes:

[0034] The fifth display unit is configured to display the activity result of the target interactive activity in the live broadcast room when the activity progress of the target interactive activity is in the settlement stage, wherein the settlement stage is the last stage of the plurality of activity stages.

[0035] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0036] The fifth display unit is configured to, when the activity progress of the target interactive activity is in the settlement stage, display a target identifier on a first object among the multiple objects participating in the target interactive activity, the target identifier being used to indicate that the first object is a loser in the target interactive activity;

[0037] Wherein, the activity results of the first object are lower than those of the second object, and the second object is any other object participating in the target interactive activity besides the first object.

[0038] In some embodiments, the fifth display unit is further configured to perform at least one of the following:

[0039] If the display duration of the target identifier on the first object reaches a preset duration, the target identifier of the first object will disappear.

[0040] If the interaction with the first object meets the unlocking conditions, the target identifier of the first object will disappear.

[0041] According to another aspect of the present disclosure, an electronic device is provided, the electronic device comprising:

[0042] One or more processors;

[0043] Memory used to store the executable program code of the processor;

[0044] The processor is configured to execute the program code to implement the aforementioned information display method.

[0045] According to another aspect of the present disclosure, a computer-readable storage medium is provided that, when the program code in the computer-readable storage medium is executed by a processor of an electronic device, enables the electronic device to perform the above-described information display method.

[0046] According to another aspect of the present disclosure, a computer program product is provided, including a computer program / instructions that, when executed by a processor, implement the above-described information display method.

[0047] The solution provided in this disclosure, when a target interactive activity is launched in a live broadcast room, can display a virtual scene related to the current stage of the activity based on the activity progress of the target interactive activity. That is, the style of the virtual scene of the target interactive activity can change with the change of the activity stage. By displaying different styles of virtual scenes at different activity stages, the current activity stage can be intuitively shown to the audience in the live broadcast room. This not only enriches the display information in the live broadcast room, but also enables the audience in the live broadcast room to quickly learn about the current activity stage and progress, improving the efficiency of information transmission. This can prompt the audience in the live broadcast room to interact in a timely manner, thereby improving the interaction efficiency between the audience in the live broadcast room and the efficiency of human-computer interaction.

[0048] It should be understood that the above general description and the following detailed description are exemplary and explanatory only, and are not intended to limit this disclosure. Attached Figure Description

[0049] The accompanying drawings, which are incorporated in and form part of this specification, illustrate embodiments consistent with this disclosure and, together with the description, serve to explain the principles of this disclosure, and are not intended to unduly limit this disclosure.

[0050] Figure 1 This is a schematic diagram illustrating an implementation environment of an information display method according to an exemplary embodiment.

[0051] Figure 2 This is a flowchart illustrating an information display method according to an exemplary embodiment.

[0052] Figure 3 This is a flowchart illustrating another information display method according to an exemplary embodiment.

[0053] Figure 4 This is a schematic diagram illustrating a target interactive activity according to an exemplary embodiment.

[0054] Figure 5 This is a schematic diagram illustrating an update of the state of a subject element according to an exemplary embodiment.

[0055] Figure 6 This is a schematic diagram illustrating an updated environment element according to an exemplary embodiment.

[0056] Figure 7 This is a schematic diagram illustrating an activity identifier according to an exemplary embodiment.

[0057] Figure 8 This is a schematic diagram illustrating an activity result according to an exemplary embodiment.

[0058] Figure 9 This is a flowchart illustrating a virtual scene change according to an exemplary embodiment.

[0059] Figure 10 This is a block diagram illustrating an information display device according to an exemplary embodiment.

[0060] Figure 11 This is a block diagram illustrating a terminal according to an exemplary embodiment. Detailed Implementation

[0061] To enable those skilled in the art to better understand the technical solutions of this disclosure, the technical solutions in the embodiments of this disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0062] It should be noted that the terms "first," "second," etc., used in the specification, claims, and accompanying drawings of this disclosure are used to distinguish similar objects and are not necessarily used to describe a specific order or sequence. It should be understood that such data can be interchanged where appropriate so that the embodiments of this disclosure described herein can be implemented in orders other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with this disclosure. Rather, they are merely examples of apparatuses and methods consistent with some aspects of this disclosure as detailed in the appended claims.

[0063] It should be noted that the information (including but not limited to user device information, user personal information, etc.), data (including but not limited to data used for analysis, stored data, displayed data, etc.), and signals involved in this disclosure are all authorized by the user or fully authorized by all parties, and the collection, use, and processing of related data must comply with the relevant laws, regulations, and standards of the relevant countries and regions. For example, the target interactive activities and visual elements related to the target interactive activities involved in this disclosure were obtained with full authorization.

[0064] Figure 1 This is a schematic diagram illustrating an implementation environment of an information display method according to an exemplary embodiment. Taking an electronic device as an example, see [example description]. Figure 1The implementation environment specifically includes: terminal 101 and server 102.

[0065] Terminal 101 is at least one of the following devices: smartphone, smartwatch, desktop computer, laptop, MP3 player, MP4 player, and laptop computer. Terminal 101 runs a live streaming application. This application can be a multimedia application, a communication application, or a conferencing application, etc., and this embodiment of the disclosure is not limited to this. Users can log in to the application through terminal 101 to access the services provided by the application. Terminal 101 can connect to server 102 via a wireless or wired network, and thus interact with other terminals through server 102. For example, terminal 101 can be the terminal of a viewer during the live stream, allowing viewers to send virtual items to the streamer through terminal 101. Alternatively, terminal 101 can be the terminal of the streamer, allowing the streamer to receive virtual items from viewers or connect with other streamers through terminal 101. Alternatively, terminal 101 can also be the terminal of an administrator during the live stream, for managing viewers and streamers.

[0066] Terminal 101 generally refers to one of a plurality of terminals; this embodiment uses terminal 101 as an example. Those skilled in the art will understand that the number of terminals can be more or less. For example, there may be several terminals, or dozens or hundreds of terminals, or even more. This disclosure does not limit the number of terminals or the type of device.

[0067] Server 102 can be at least one of a single server, multiple servers, a cloud computing platform, and a virtualization center. Server 102 can connect to terminal 101 and other terminals via a wireless or wired network, and server 102 can provide background services for applications that support live streaming. In some embodiments, the number of servers may be more or fewer, and this disclosure does not limit this. Of course, server 102 may also include other functional servers to provide more comprehensive and diverse services.

[0068] Figure 2 This is a flowchart illustrating an information display method according to an exemplary embodiment, see [link to flowchart]. Figure 2 The information display method, when applied to a terminal, includes the following steps:

[0069] In step 201, the terminal displays the target interactive activity in the live broadcast room, which includes multiple activity stages.

[0070] In this embodiment, the target interactive activity can be a capture-type activity, a PK-type activity, or an assist-type activity, etc. This embodiment does not limit the content of the target interactive activity. When the target interactive activity is activated, the terminal displays the target interactive activity in the live broadcast room.

[0071] After the target interactive activity is initiated, the terminal can display visual elements associated with the target interactive activity in the live broadcast room to demonstrate that the target interactive activity has been launched. The visual elements associated with the target interactive activity may be start prompts, activity start countdowns, virtual scenes of the target interactive activity, etc., and this embodiment of the disclosure does not limit them.

[0072] The target interactive activity includes multiple activity stages, such as the start stage, the middle stage, and the settlement stage after the end of the target interactive activity. This disclosure does not limit the scope of the activity.

[0073] In step 202, for any of the multiple activity stages, if the target interactive activity is in an activity stage, the terminal displays a virtual scene of the target interactive activity in the live broadcast room based on the activity stage. The style of the virtual scene is related to the activity stage of the target interactive activity.

[0074] In this embodiment of the disclosure, for any stage of the target interactive activity, when the activity progress is at that stage, the terminal displays a virtual scene related to that stage in the live broadcast room. That is, the terminal can update the style of the virtual scene of the target interactive activity according to the current stage of the activity. The style of the virtual scene displayed in the live broadcast room differs at different activity stages.

[0075] This disclosure provides an information display method. When a target interactive activity is initiated in a live broadcast room, a virtual scene related to the current activity stage can be displayed in the live broadcast room according to the activity stage of the target interactive activity. That is, the style of the virtual scene of the target interactive activity can change with the change of activity stage. By displaying different styles of virtual scenes at different activity stages, the current activity stage can be intuitively shown to the objects in the live broadcast room. This not only enriches the displayed information in the live broadcast room, but also enables the objects in the live broadcast room to quickly know the current activity stage and activity progress, improving information transmission efficiency. This can prompt the objects in the live broadcast room to interact in a timely manner, thereby improving the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0076] In some embodiments, the virtual scene includes a subject element, which is used to indicate the theme of the target interactive activity;

[0077] For any of the multiple activity phases, if the target interactive activity is in an activity phase, based on the activity phase, display a virtual scene of the target interactive activity in the live stream, including:

[0078] For any of the multiple activity phases, if the target interactive activity is in the activity phase, the main element in the live stream will be displayed in the state indicated by the activity phase.

[0079] The solution provided in this disclosure allows the state of the main elements in the virtual scene of the target interactive activity to change with the stage of the activity. By displaying the main elements in different states at different stages of the activity, the current stage of the activity can be intuitively shown to the audience in the live broadcast room. This not only enriches the display information in the live broadcast room, but also enables the audience in the live broadcast room to quickly learn about the activity theme, the current stage of the activity, and the progress of the activity, thereby improving the efficiency of information transmission. This prompts the audience in the live broadcast room to respond to the activity theme in a timely manner to interact, which can ensure the accuracy of the interaction to a certain extent, and also helps to improve the interaction efficiency and human-computer interaction efficiency between the audience in the live broadcast room.

[0080] In some embodiments, displaying the main element in the live stream in the state indicated by the active phase includes at least one of the following:

[0081] The form of the main elements displayed in the live stream is the form indicated by the activity stage;

[0082] Displaying the main elements in the live stream is the action specified by the activity phase.

[0083] The solution provided in this disclosure includes at least one of the states of the main element corresponding to the target interactive activity, namely form and behavior. During the process of displaying the main element with the state matching the activity stage according to the activity progress, at least one of the forms and behaviors indicated by the activity stage can be displayed. This visually presents the current activity stage to the audience in the live stream from at least one perspective of the form and behavior of the main element. This not only enriches the display information in the live stream but also allows the audience to quickly learn about the activity theme, the current activity stage, and the activity progress, improving information transmission efficiency. This prompts the audience in the live stream to respond to the activity theme in a timely manner for interaction, ensuring the accuracy of the interaction to a certain extent and improving the interaction efficiency and human-computer interaction efficiency between the audience in the live stream.

[0084] In some embodiments, the behavior of displaying the main element in the live stream is the behavior indicated by the activity phase, including:

[0085] For any of the multiple activity phases, the speed at which the main element's behavior is displayed increases in response to the progress of the target interactive activity entering the activity phase.

[0086] The solution provided in this disclosure, for the main element in a virtual scene, increases the speed of the main element's behavior in the later activity phase compared to the previous activity phase. By accelerating the speed of the main element's behavior, the progress of the target interactive activity is not only intuitively reflected, improving the efficiency of information transmission, but also enhancing the atmosphere of the target interactive activity, such as increasing the sense of urgency of the target interactive activity, thereby prompting the objects in the live broadcast room to interact in a timely manner, which in turn helps to improve the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0087] In some embodiments, the method further includes:

[0088] In response to the setting operation of the main element in the target interactive activity, the activity settings panel is displayed. The activity settings panel is used to set information related to the target interactive activity.

[0089] In response to the image upload operation in the Activity Settings panel, a reference image is displayed in the Activity Settings panel, which includes a reference subject;

[0090] In response to the confirmation settings in the activity settings panel, the main element is displayed in the virtual scene, and the style of the main element is the same as that of the reference main element.

[0091] The solution provided in this disclosure allows users to specify the style of the main elements in a virtual scene through the activity settings panel. This not only enriches the display content of the target interactive activity but also enhances the participation and operability of objects in the live broadcast room in the target interactive activity, thereby improving the interaction efficiency and human-computer interaction efficiency between objects in the live broadcast room.

[0092] In some embodiments, the virtual scene includes environmental elements that indicate the atmosphere of the target interactive activity;

[0093] For any of the multiple activity phases, if the target interactive activity is in an activity phase, based on the activity phase, display a virtual scene of the target interactive activity in the live stream, including:

[0094] For any of the multiple activity phases, if the target interactive activity is in an activity phase, display the environmental elements indicated by the activity phase in the live stream.

[0095] The solution provided in this disclosure allows the style of environmental elements in the virtual scene of the target interactive activity to change with the stage of the activity. By displaying different styles of environmental elements at different stages of the activity, the current stage of the activity can be intuitively shown to the audience in the live broadcast room. This not only enriches the display information in the live broadcast room, but also enables the audience in the live broadcast room to quickly understand the atmosphere of the activity, the current stage of the activity, and the progress of the activity, thereby improving the efficiency of information transmission. This prompts the audience in the live broadcast room to interact in a timely manner, which is conducive to improving the interaction efficiency between the audience in the live broadcast room and the efficiency of human-computer interaction.

[0096] In some embodiments, for any one of a plurality of activity stages, when the activity progress of the target interactive activity is in an activity stage, a virtual scene of the target interactive activity is displayed in the live broadcast room based on the activity stage, including any one of the following:

[0097] For any of the multiple activity phases, when the activity time of the target interactive activity reaches the start time of the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room is updated to the virtual scene indicated by the activity phase.

[0098] For any of the multiple activity phases, if the number of interactive behaviors related to the target interactive activity reaches the preset value indicated by the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room will be updated to the virtual scene indicated by the activity phase.

[0099] For any of the multiple activity phases, if the current activity result of the target interactive activity meets the triggering condition of the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room will be updated to the virtual scene indicated by the activity phase.

[0100] The solution provided in this disclosure allows for the division of multiple activity stages in a target interactive activity according to time, the number of interactive behaviors related to the target interactive activity, or the current activity result of the target interactive activity. When the entry condition of any activity stage is met, the virtual scene of the target interactive activity can be updated to the virtual scene indicated by the activity stage. This not only enriches the way activity stages are divided, but also intuitively displays the current activity stage to the audience in the live broadcast room. This allows the audience in the live broadcast room to quickly learn about the current activity stage and progress, improving information transmission efficiency. This prompts the audience in the live broadcast room to interact in a timely manner, thereby improving the interaction efficiency between the audience in the live broadcast room and the human-computer interaction efficiency.

[0101] In some embodiments, the method further includes:

[0102] The live stream displays participants in the target interactive activity, each with an activity icon. The style of the activity icon is related to the style of the main element in the virtual scene, which indicates the theme of the target interactive activity.

[0103] The solution provided in this embodiment can display both the objects participating in the target interactive activity and the activity identifier on the objects. Since the activity identifier is related to the style of the main elements in the virtual scene, and the main elements can reflect the theme of the target interactive activity, displaying the activity identifier on the objects intuitively prompts the content of the activity, thereby prompting the objects in the live broadcast room to respond to the theme of the activity in a timely manner and interact, which helps to improve the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0104] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0105] The live stream will display the participants in the target interactive activity, including:

[0106] Display the activity icon on the first of the multiple objects participating in the target interactive activity;

[0107] Among them, the activity participation of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object. The second object is any other object participating in the target interactive activity besides the first object.

[0108] The solution provided in this embodiment can identify a first object with low participation or low current activity results from the objects participating in the target interactive activity, and display an activity icon on the first object to intuitively show that the first object has low participation or low current activity results, thereby prompting the first object to interact in a timely manner to improve its participation or activity results, thereby improving the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0109] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room, and the method further includes:

[0110] Display the object identifier of the first object on the main element of the virtual scene;

[0111] Among them, the activity participation of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object. The second object is any other object participating in the target interactive activity besides the first object.

[0112] The solution provided in this embodiment can identify a first object with low participation or low current activity results from the objects participating in the target interactive activity, and display the first object on the main element. This intuitively shows that the first object has low participation or low current activity results, thereby prompting the first object to interact in a timely manner to improve its participation or activity results. This helps to improve the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0113] In some embodiments, the method further includes:

[0114] When the target interactive activity is in the settlement stage, the activity results of the target interactive activity will be displayed in the live broadcast room. The settlement stage is the last stage of multiple activity stages.

[0115] The solution provided in this disclosure can display the results of the target interactive activity in the final stage of the target interactive activity, intuitively showing the final interactive situation of the target interactive activity and improving the efficiency of information transmission.

[0116] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0117] When the target interactive activity is in the settlement phase, the activity results will be displayed in the live stream, including:

[0118] When the progress of the target interactive activity is in the settlement stage, a target identifier is displayed on the first object among the multiple objects participating in the target interactive activity. The target identifier is used to indicate that the first object is the loser of the target interactive activity.

[0119] Among them, the activity results of the first object are lower than those of the second object, and the second object is the other objects besides the first object among the objects participating in the target interactive activity.

[0120] The solution provided in this embodiment can display a target identifier on the first object with low activity results after the target interactive activity ends, intuitively showing the activity results between objects. This not only improves the efficiency of information transmission, but also enhances the atmosphere of the target interactive activity and the sense of participation of the objects, thereby improving the interactive experience.

[0121] In some embodiments, the method further includes at least one of the following:

[0122] If the display duration of the target identifier on the first object reaches the preset duration, the target identifier of the first object will disappear.

[0123] If the interaction with the first object meets the unlocking conditions, the target identifier of the first object will disappear.

[0124] The solution provided in this disclosure is used to indicate that the target identifier of the loser can disappear after a preset display time, or when the loser's interactive behavior meets the unlocking conditions. This can enhance the importance of the target interactive activity, thereby helping to increase the interaction rate and participation of the object in the target interactive activity; and the ability to cancel the target identifier when the loser's interactive behavior meets the unlocking conditions can further improve the interaction rate of the first object.

[0125] The above Figure 2 The diagram shown is merely the basic process of this disclosure. The following section will further elaborate on the solution provided in this disclosure based on a specific implementation method. Figure 3 This is a flowchart illustrating another information display method according to an exemplary embodiment. Taking an electronic device provided as a terminal as an example, see [link to example]. Figure 3 The information display method includes:

[0126] In step 301, the terminal displays the target interactive activity in the live broadcast room, which includes multiple activity stages.

[0127] In this embodiment of the disclosure, when a target interactive activity is initiated, the terminal displays visual elements associated with the target interactive activity in the live broadcast room, such as displaying a virtual scene of the target interactive activity in the live broadcast room. The virtual scene is also the background of the target interactive activity.

[0128] In some embodiments, the virtual scene of the target interactive activity may include at least one of a main element and an environmental element. The main element indicates the theme of the target interactive activity. The environmental element indicates the atmosphere of the target interactive activity. The main element may be a virtual animal, a virtual character, a lifelike figure, etc., and the style of the main element is not limited in this embodiment. The environmental element may include weather elements, architectural elements, terrain elements, etc., and the style of the environmental element is not limited in this embodiment.

[0129] In this context, the target interactive activity can be a capture-type activity. Correspondingly, the subject element indicates the target of the capture activity, and the environmental element indicates the virtual environment in which the target is located. For example, if the target interactive activity is a pig-catching activity, the subject element is the virtual pig being caught, and the environmental element is the virtual grassland where the virtual pig is located.

[0130] In addition to displaying the target interactive activity, the terminal can also display information such as the objects participating in the target interactive activity and the activity scores obtained by each object in the live broadcast room. This embodiment of the disclosure does not limit this. The activity score of each object can be determined based on the interaction between the object and the audience objects in the live broadcast room. This embodiment of the disclosure does not limit the calculation method of the activity score.

[0131] For example, Figure 4 This is a schematic diagram illustrating a targeted interactive activity according to an exemplary embodiment. See also... Figure 4 The target interactive activity is a pig-catching activity. The terminal displays the avatars of the nine participants in the target interactive activity, the virtual pig 401 to be caught in the target interactive activity, and the environmental element—the first virtual fence 402—in the live broadcast room.

[0132] In step 302, for any of the multiple activity stages, if the target interactive activity is in an active stage, the terminal displays a virtual scene of the target interactive activity in the live broadcast room based on the activity stage. The style of the virtual scene is related to the activity stage of the target interactive activity.

[0133] In this embodiment of the disclosure, there are multiple activity stages in the target interactive activity, and the number of activity stages is not limited in this embodiment. For any activity stage in the target interactive activity, when the activity progress of the target interactive activity is in that activity stage, the terminal displays a virtual scene related to that activity stage in the live broadcast room. Specifically, in response to the activity progress of the target interactive activity entering any activity stage, the terminal updates the style of the virtual scene of the target interactive activity to the style indicated by that activity stage. The styles of the virtual scenes indicated by different activity stages are different.

[0134] In some embodiments, the virtual scene includes a main element, which is used to indicate the theme of the target interactive activity. Accordingly, the process of the terminal displaying the virtual scene of the target interactive activity in the live broadcast room includes: for any one of multiple activity stages, when the target interactive activity is in an activity stage, the terminal displays the main element in the live broadcast room in the state indicated by the activity stage. The solution provided by this disclosure allows the state of the main element in the virtual scene of the target interactive activity to change with the activity stage. By displaying main elements in different states at different activity stages, the current activity stage can be intuitively shown to the audience in the live broadcast room. This not only enriches the display information in the live broadcast room but also allows the audience to quickly learn about the activity theme, the current activity stage, and the activity progress, improving information transmission efficiency. This prompts the audience in the live broadcast room to respond to the activity theme in a timely manner for interaction, ensuring the accuracy of the interaction to a certain extent and improving the interaction efficiency and human-computer interaction efficiency between the audience in the live broadcast room.

[0135] This disclosure does not limit the state of the main element. In some embodiments, the state of the main element corresponding to the target interactive activity may include at least one of form and behavior. Accordingly, the process by which the terminal displays the state indicated by the activity phase of the main element in the live broadcast room may include at least one of the following.

[0136] Firstly, the form of the main element displayed by the terminal in the live broadcast room is the form indicated by the activity phase. The form of the main element may include appearance features such as the size, color, texture, and shape of the main element, which are not limited in this embodiment.

[0137] Secondly, the behavior of the main element displayed by the terminal in the live broadcast room is the behavior indicated by the activity phase. The behavior of the main element may include physical movements such as moving, jumping, and gestures, as well as facial movements such as smiling, frowning, blinking, and sweating. This embodiment of the disclosure does not limit this.

[0138] The solution provided in this disclosure includes at least one of the states of the main element corresponding to the target interactive activity, namely form and behavior. During the process of displaying the main element with the state matching the activity stage according to the activity progress, at least one of the forms and behaviors indicated by the activity stage can be displayed. This visually presents the current activity stage to the audience in the live stream from at least one perspective of the form and behavior of the main element. This not only enriches the display information in the live stream but also allows the audience to quickly learn about the activity theme, the current activity stage, and the activity progress, improving information transmission efficiency. This prompts the audience in the live stream to respond to the activity theme in a timely manner for interaction, ensuring the accuracy of the interaction to a certain extent and improving the interaction efficiency and human-computer interaction efficiency between the audience in the live stream.

[0139] In this embodiment, when the progress of the target interactive activity enters any activity stage, the terminal updates the state of the main elements in the virtual scene of the target interactive activity to the state indicated by that activity stage. In some embodiments, for any activity stage among multiple activity stages, in response to the progress of the target interactive activity entering an activity stage, the terminal displays the speed at which the behavior of the main elements increases. That is, the movement speed of the main elements is faster in the later activity stage than in the previous activity stage. The solution provided by the embodiments of this disclosure, for the main elements in the virtual scene, not only intuitively reflects the progress of the target interactive activity and improves the efficiency of information transmission by accelerating the behavior speed of the main elements, but also enhances the atmosphere of the target interactive activity, such as increasing the sense of urgency of the target interactive activity, thereby prompting the objects in the live broadcast room to interact in a timely manner, and thus helping to improve the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0140] For example, Figure 5This is a schematic diagram illustrating an update of the state of a subject element according to an exemplary embodiment. See also: Figure 5 The target interactive activity is a pig-catching activity. The terminal displays virtual pig 501, which is the target interactive activity to be caught, in the live broadcast room. See also... Figure 5 In (a) of the target interactive activity, at the beginning stage, the terminal displays the virtual pig 501 walking at a first speed. After entering the escape stage from the beginning stage, the terminal displays the virtual pig 501 walking at a second speed, which is higher than the first speed, and the virtual pig 501 generates sweat 502, as shown in [reference]. Figure 5 (b) in the middle.

[0141] In other embodiments, the virtual scene includes environmental elements used to indicate the virtual environment in which the target is located. Accordingly, the process of the terminal displaying the virtual scene of the target's interactive activity in the live stream includes: for any of multiple activity stages, when the target's interactive activity is in an active stage, the terminal displays the environmental elements indicated by the activity stage in the live stream. The solution provided by this disclosure allows the style of the environmental elements in the virtual scene of the target's interactive activity to change with the activity stage. By displaying different styles of environmental elements at different activity stages, the current activity stage can be intuitively shown to the audience in the live stream. This not only enriches the displayed information in the live stream but also allows the audience to quickly understand the activity atmosphere, the current activity stage, and the activity progress, improving information transmission efficiency. This, in turn, prompts the audience in the live stream to interact in a timely manner, thus improving the interaction efficiency between the audience and the human-computer interaction efficiency in the live stream.

[0142] For example, Figure 6 This is a schematic diagram illustrating an updated environment element according to an exemplary embodiment. See also: Figure 6 The target interactive activity is a pig-catching activity. See also... Figure 6 In (a) of the example, at the beginning of the target interactive activity, the terminal displays the virtual pig 601 to be captured in the target interactive activity and the first environmental element 602—white clouds—in the live broadcast room. The first environmental element 602 is used to show that the weather environment where the virtual pig 601 is located in the beginning stage is sunny. After the start stage enters the escape stage, the terminal displays the first environmental element 602 updated to the second environmental element 603—light rain, see [reference]. Figure 6 (b) In this context, the second environmental element 602 is used to show that the weather environment in which the virtual pig 603 is located during the escape phase is rainy.

[0143] In any phase of the target interactive activity, there may be at least one main element and at least one environmental element. This disclosure does not limit the number of main elements and environmental elements.

[0144] Any visual element (subject element or environment element) in the virtual scene can be customized by the streamer in the live broadcast room, and this embodiment does not limit this. The setting principles of various visual elements are similar. The following mainly uses the setting of the subject element as an example for explanation, and the setting process of other visual elements will not be described in detail.

[0145] In some embodiments, in response to a setting operation for a main element in a target interactive activity, the terminal displays an activity settings panel, which is used to set information related to the target interactive activity. Then, in response to an image upload operation in the activity settings panel, the terminal displays a reference image in the activity settings panel, the reference image including a reference subject. Then, in response to a confirmation setting operation in the activity settings panel, the terminal displays the main element in a virtual scene, the style of which is the same as the style of the reference subject. The solution provided by this disclosure embodiment allows the style of the main element in the virtual scene to be specified through the activity settings panel, which not only enriches the display content of the target interactive activity but also enhances the participation and operability of objects in the live broadcast room, thereby improving the interaction efficiency between objects in the live broadcast room and the efficiency of human-computer interaction.

[0146] In this embodiment of the disclosure, multiple activity stages in the target interactive activity can be divided according to time, the number of interactive behaviors related to the target interactive activity, or the current activity result of the target interactive activity, etc. This embodiment of the disclosure does not limit the method of dividing activity stages (that is, the method of entering activity stages). Accordingly, the process of the terminal displaying the virtual scene of the target interactive activity in the live broadcast room may include any of the following.

[0147] The first provision concerns any activity phase among multiple activity phases. When the activity time of the target interactive activity reaches the start time of the activity phase, the terminal updates the virtual scene displayed for the target interactive activity in the live broadcast room to the virtual scene indicated by the activity phase. For example, if the total duration of the target interactive activity is 5 minutes, the first minute constitutes the first activity phase; the second to fourth minutes constitute the second activity phase; and the fifth minute constitutes the third activity phase.

[0148] Secondly, for any of the multiple activity stages, when the number of interactive behaviors related to the target interactive activity reaches a preset value indicated by the activity stage, the virtual scene of the target interactive activity displayed on the terminal in the live broadcast room is updated to the virtual scene indicated by the activity stage. The interactive behaviors related to the target interactive activity can be gifting items, liking, commenting, etc., and this embodiment does not limit them. For example, when the number of likes is less than 5,000, the activity progress of the target interactive activity is in the first activity stage; when the number of likes is more than 5,000 but less than 10,000, the activity progress is in the second activity stage; and when the number of likes is more than 10,000, the activity progress is in the third activity stage.

[0149] Thirdly, for any of the multiple activity stages, when the current activity result of the target interactive activity meets the triggering condition of the activity stage, the terminal updates the virtual scene of the target interactive activity displayed in the live broadcast room to the virtual scene indicated by the activity stage. The activity result of the target interactive activity may be an activity score, the amount of resources consumed by the item gifting behavior related to the target interactive activity, etc., and this embodiment of the disclosure does not limit it.

[0150] The solution provided in this disclosure allows for the division of multiple activity stages in a target interactive activity according to time, the number of interactive behaviors related to the target interactive activity, or the current activity result of the target interactive activity. When the entry condition of any activity stage is met, the virtual scene of the target interactive activity can be updated to the virtual scene indicated by the activity stage. This not only enriches the way activity stages are divided, but also intuitively displays the current activity stage to the audience in the live broadcast room. This allows the audience in the live broadcast room to quickly learn about the current activity stage and progress, improving information transmission efficiency. This prompts the audience in the live broadcast room to interact in a timely manner, thereby improving the interaction efficiency between the audience in the live broadcast room and the human-computer interaction efficiency.

[0151] In some embodiments, during the target interactive activity, the terminal can also display objects participating in the target interactive activity in the live broadcast room, and the objects are marked with an activity identifier. The style of the activity identifier is related to the style of the main elements in the virtual scene, and the main elements are used to indicate the theme of the target interactive activity. The solution provided by the embodiments of this disclosure can both display objects participating in the target interactive activity and display activity identifiers on the objects. Since the activity identifier is related to the style of the main elements in the virtual scene, and the main elements can reflect the theme of the target interactive activity, displaying activity identifiers on the objects intuitively prompts the activity content, thereby prompting the objects in the live broadcast room to respond to the activity theme in a timely manner and interact, which helps to improve the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0152] In this live stream, multiple objects participate in the target interactive activity. Correspondingly, the process of the terminal displaying the objects participating in the target interactive activity in the live stream includes: the terminal displaying an activity identifier on a first object among the multiple objects participating in the target interactive activity. The first object's activity participation level is lower than that of a second object, or the first object's current activity result is lower than that of the second object. The second object refers to all objects participating in the target interactive activity other than the first object. The solution provided by this embodiment can identify a first object with low activity participation or low current activity result from the objects participating in the target interactive activity, and display an activity identifier on the first object. This intuitively demonstrates the first object's low activity participation or low current activity result, thereby prompting the first object to interact promptly to improve its activity participation or activity result, thus improving the interaction efficiency between objects in the live stream and the efficiency of human-computer interaction.

[0153] For example, Figure 7 This is a schematic diagram illustrating an activity identifier according to an exemplary embodiment. See also: Figure 7 The target interactive activity is a pig-catching activity. The terminal displays the avatars of nine participants in the target interactive activity in the live stream. Among the nine participants, participants 5 and 8 have the lowest activity scores. The terminal displays a virtual pig head (701) above the avatars of participants 5 and 8 to visually demonstrate their lowest current activity results. Each participant's activity score is positively correlated with the value of virtual items gifted to that participant by viewers in the live stream.

[0154] Alternatively, the terminal can also display the object identifier of the first object on the main element in the virtual scene. The solution provided by this disclosure can identify the first object with low participation or low current activity results from the objects participating in the target interactive activity, and display the first object on the main element. This intuitively shows that the first object has low participation or low current activity results, thereby prompting the first object to interact in a timely manner to improve its participation or activity results, thus improving the interaction efficiency between objects and the human-computer interaction efficiency in the live broadcast room.

[0155] In step 303, when the target interactive activity is in the settlement stage, the terminal displays the activity results of the target interactive activity in the live broadcast room. The settlement stage is the last stage of multiple activity stages.

[0156] In this embodiment of the disclosure, in response to the target interactive activity being in the settlement stage, the terminal displays the activity result of the target interactive activity in the live broadcast room. The solution provided by this embodiment of the disclosure can display the activity result of the target interactive activity in the final stage, intuitively showing the final interaction status of the target interactive activity and improving information transmission efficiency.

[0157] In some embodiments, the terminal can display the results of the target interactive activity by showing a virtual scene related to the settlement stage. For example, Figure 8 This is a schematic diagram illustrating an activity result according to an exemplary embodiment. See also Figure 8 The target interactive activity is a pig-catching activity. When the activity is in the settlement stage, the terminal displays that the first virtual fence 801 extends and the virtual pig 802 disappears, to show that the virtual pig 802 has been caught.

[0158] In some embodiments, multiple objects participate in the target interactive activity in the live broadcast room. Accordingly, the process of the terminal displaying the activity result of the target interactive activity in the live broadcast room includes: when the activity progress of the target interactive activity is in the settlement stage, the terminal displays a target identifier on a first object among the multiple objects participating in the target interactive activity. The target identifier indicates that the first object is a loser in the target interactive activity. The first object's activity result is lower than that of a second object, which is any other object participating in the target interactive activity besides the first object. The solution provided by this disclosure embodiment can display a target identifier on the first object with a low activity result after the target interactive activity ends, intuitively displaying the activity results between objects. This not only improves information transmission efficiency but also enhances the atmosphere of the target interactive activity and the participants' sense of participation, thus improving the interactive experience.

[0159] For example, see continue. Figure 8 Among the nine objects, objects 5 and 8 received the lowest activity scores. The terminal displayed a virtual pig head (803) and a second virtual fence (804) (i.e., a target marker) on the avatars of objects 5 and 8 to visually demonstrate that objects 5 and 8 had the lowest final activity scores and were considered to have been caught as pigs. The activity score for each object was positively correlated with the value of virtual items gifted to that object by viewers in the live stream.

[0160] In some embodiments, when the display duration of the target identifier on the first object reaches a preset duration, the terminal displays that the target identifier of the first object has disappeared. Alternatively, when the interactive behavior towards the first object meets the unlocking conditions, the terminal displays that the target identifier of the first object has disappeared. The unlocking conditions may be that the number of interactive behaviors towards the first object reaches a threshold, or that the resources consumed by the interactive behavior towards the first object reach a threshold, etc., and this disclosure embodiment does not limit this. The solution provided by this disclosure embodiment, which indicates that the target identifier of the loser can disappear after a preset display duration, or when the loser's interactive behavior meets the unlocking conditions, can enhance the importance of the target interactive activity, thereby helping to increase the object's interaction rate and participation in the target interactive activity; and can cancel the target identifier when the loser's interactive behavior meets the unlocking conditions, which can further improve the interaction rate of the first object.

[0161] To more clearly describe the information display method provided in the embodiments of this disclosure, the information display method will be further described below with reference to the accompanying drawings. For example, Figure 9 This is a flowchart illustrating a virtual scene change according to an exemplary embodiment. See also... Figure 9 The target interactive activity is a pig-catching activity. When the pig-catching activity is active, the background of the live stream on the terminal is updated to the virtual scene of the activity. At the start of the escape phase (escape moment) of the pig-catching activity, the terminal displays the virtual pig in the virtual scene accelerating. At the start of the settlement phase (reward / penalty moment) of the pig-catching activity, the terminal displays the virtual fence in the virtual scene extending to show the virtual pig being caught.

[0162] This disclosure provides an information display method. When a target interactive activity is initiated in a live broadcast room, a virtual scene related to the current activity stage can be displayed in the live broadcast room according to the activity stage of the target interactive activity. That is, the style of the virtual scene of the target interactive activity can change with the change of activity stage. By displaying different styles of virtual scenes at different activity stages, the current activity stage can be intuitively shown to the objects in the live broadcast room. This not only enriches the displayed information in the live broadcast room, but also enables the objects in the live broadcast room to quickly know the current activity stage and activity progress, improving information transmission efficiency. This can prompt the objects in the live broadcast room to interact in a timely manner, thereby improving the interaction efficiency between objects in the live broadcast room and the human-computer interaction efficiency.

[0163] All of the above-mentioned optional technical solutions can be combined in any way to form optional embodiments of this disclosure, and will not be described in detail here.

[0164] Figure 10This is a block diagram illustrating an information display device according to an exemplary embodiment. See also: Figure 10 The information display device includes: a first display unit 1001 and a second display unit 1002.

[0165] The first display unit 1001 is configured to display a target interactive activity in the live broadcast room, the target interactive activity including multiple activity stages;

[0166] The second display unit 1002 is configured to perform the following operation for any of the multiple activity stages: when the activity progress of the target interactive activity is in an activity stage, display a virtual scene of the target interactive activity in the live broadcast room based on the activity stage, wherein the style of the virtual scene is related to the activity stage of the target interactive activity.

[0167] In some embodiments, the virtual scene includes a subject element, which is used to indicate the theme of the target interactive activity;

[0168] The second display unit 1002 is configured to, for any of the multiple activity phases, display in the live broadcast room the state indicated by the activity phase when the target interactive activity is in an activity phase.

[0169] In some embodiments, the second display unit 1002 is configured to perform at least one of the following:

[0170] The form of the main elements displayed in the live stream is the form indicated by the activity stage;

[0171] Displaying the main elements in the live stream is the action specified by the activity phase.

[0172] In some embodiments, the second display unit 1002 is configured to perform the behavior of displaying the main element faster in response to the progress of the target interactive activity entering an activity phase for any of a plurality of activity phases.

[0173] In some embodiments, the apparatus further includes:

[0174] The third display unit is configured to perform the following actions in response to setting the main element in the target interactive activity: displaying an activity settings panel for setting information related to the target interactive activity; displaying a reference image in the activity settings panel in response to an image upload operation in the activity settings panel, the reference image including a reference subject; and displaying the main element in the virtual scene in response to a confirmation setting operation in the activity settings panel, the style of the main element being the same as that of the reference subject.

[0175] In some embodiments, the virtual scene includes environmental elements that indicate the atmosphere of the target interactive activity;

[0176] The second display unit 1002 is configured to, for any of the multiple activity phases, display the environmental elements indicated by the activity phase in the live broadcast room when the activity progress of the target interactive activity is in an activity phase.

[0177] In some embodiments, the second display unit 1002 is configured to perform any of the following:

[0178] For any of the multiple activity phases, when the activity time of the target interactive activity reaches the start time of the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room is updated to the virtual scene indicated by the activity phase.

[0179] For any of the multiple activity phases, if the number of interactive behaviors related to the target interactive activity reaches the preset value indicated by the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room will be updated to the virtual scene indicated by the activity phase.

[0180] For any of the multiple activity phases, if the current activity result of the target interactive activity meets the triggering condition of the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room will be updated to the virtual scene indicated by the activity phase.

[0181] In some embodiments, the apparatus further includes:

[0182] The fourth display unit is configured to display objects participating in the target interactive activity in the live broadcast room. The objects display an activity icon, and the style of the activity icon is related to the style of the main element in the virtual scene. The main element is used to indicate the theme of the target interactive activity.

[0183] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0184] The fourth display unit is configured to display an activity identifier on the first of a plurality of objects participating in the target interactive activity;

[0185] Among them, the activity participation of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object. The second object is any other object participating in the target interactive activity besides the first object.

[0186] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0187] The fourth display unit is also configured to display the object identifier of the first object on the main element in the virtual scene;

[0188] Among them, the activity participation of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object. The second object is any other object participating in the target interactive activity besides the first object.

[0189] In some embodiments, the apparatus further includes:

[0190] The fifth display unit is configured to display the results of the target interactive activity in the live broadcast room when the activity progress of the target interactive activity is in the settlement stage, which is the last stage of multiple activity stages.

[0191] In some embodiments, there are multiple objects participating in the target interactive activity in the live broadcast room;

[0192] The fifth display unit is configured to display a target identifier on the first object among multiple objects participating in the target interactive activity when the activity progress of the target interactive activity is in the settlement stage. The target identifier is used to indicate that the first object is the loser of the target interactive activity.

[0193] Among them, the activity results of the first object are lower than those of the second object, and the second object is the other objects besides the first object among the objects participating in the target interactive activity.

[0194] In some embodiments, the fifth display unit is further configured to perform at least one of the following:

[0195] If the display duration of the target identifier on the first object reaches the preset duration, the target identifier of the first object will disappear.

[0196] If the interaction with the first object meets the unlocking conditions, the target identifier of the first object will disappear.

[0197] This disclosure provides an information display device that, when a target interactive activity is initiated in a live broadcast room, can display a virtual scene related to the current stage of the activity based on the activity's progress. That is, the style of the virtual scene can change with the activity stage. By displaying different styles of virtual scenes at different stages, the current activity stage can be intuitively shown to the audience in the live broadcast room. This not only enriches the displayed information in the live broadcast room but also allows the audience to quickly understand the current activity stage and progress, improving information transmission efficiency. This prompts the audience to interact promptly, thereby improving the interaction efficiency and human-computer interaction efficiency between the audience in the live broadcast room.

[0198] It should be noted that the information display device provided in the above embodiments, when displaying virtual scenes of interactive activities in a live broadcast room, is only illustrated by the division of the above functional units. In practical applications, the above functions can be assigned to different functional units as needed, that is, the internal structure of the electronic device can be divided into different functional units to complete all or part of the functions described above. In addition, the information display device and the information display method embodiments provided in the above embodiments belong to the same concept, and their specific implementation process can be found in the method embodiments, which will not be repeated here.

[0199] Regarding the apparatus in the above embodiments, the specific manner in which each module performs its operation has been described in detail in the embodiments related to the method, and will not be elaborated upon here.

[0200] When an electronic device is provided as a terminal, Figure 11 This is a block diagram illustrating a terminal 1100 according to an exemplary embodiment. The terminal... Figure 11 A structural block diagram of a terminal 1100 provided in an exemplary embodiment of this disclosure is shown. The terminal 1100 may be a smartphone, tablet computer, MP3 player (Moving Picture Experts Group Audio Layer III), MP4 player (Moving Picture Experts Group Audio Layer IV), laptop computer, or desktop computer. The terminal 1100 may also be referred to as a user device, portable terminal, laptop terminal, desktop terminal, or other names.

[0201] Typically, terminal 1100 includes a processor 1101 and a memory 1102.

[0202] Processor 1101 may include one or more processing cores, such as a quad-core processor, an octa-core processor, etc. Processor 1101 may be implemented using at least one hardware form selected from DSP (Digital Signal Processing), FPGA (Field-Programmable Gate Array), and PLA (Programmable Logic Array). Processor 1101 may also include a main processor and a coprocessor. The main processor, also known as a CPU (Central Processing Unit), is used to process data in the wake-up state; the coprocessor is a low-power processor used to process data in the standby state. In some embodiments, processor 1101 may integrate a GPU (Graphics Processing Unit), which is responsible for rendering and drawing the content to be displayed on the screen. In some embodiments, processor 1101 may also include an AI (Artificial Intelligence) processor, which is used to handle computational operations related to machine learning.

[0203] The memory 1102 may include one or more computer-readable storage media, which may be non-transitory. The memory 1102 may also include high-speed random access memory and non-volatile memory, such as one or more disk storage devices or flash memory devices. In some embodiments, the non-transitory computer-readable storage media in the memory 1102 are used to store at least one computer program, which is executed by the processor 1101 to implement the information display method provided in the method embodiments of this application.

[0204] In some embodiments, the terminal 1100 may also optionally include a peripheral device interface 1103 and at least one peripheral device. The processor 1101, memory 1102, and peripheral device interface 1103 can be connected via a bus or signal line. Each peripheral device can be connected to the peripheral device interface 1103 via a bus, signal line, or circuit board. Specifically, the peripheral device includes at least one of the following: a radio frequency circuit 1104, a display screen 1105, a camera assembly 1106, an audio circuit 1107, and a power supply 1108.

[0205] Peripheral device interface 1103 can be used to connect at least one I / O (Input / Output) related peripheral device to processor 1101 and memory 1102. In some embodiments, processor 1101, memory 1102 and peripheral device interface 1103 are integrated on the same chip or circuit board; in some other embodiments, any one or two of processor 1101, memory 1102 and peripheral device interface 1103 can be implemented on separate chips or circuit boards, which is not limited in this embodiment.

[0206] The radio frequency (RF) circuit 1104 is used to receive and transmit RF (Radio Frequency) signals, also known as electromagnetic signals. The RF circuit 1104 communicates with communication networks and other communication devices via electromagnetic signals. The RF circuit 1104 converts electrical signals into electromagnetic signals for transmission, or converts received electromagnetic signals back into electrical signals. In some embodiments, the RF circuit 1104 includes: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a user identity module card, etc. The RF circuit 1104 can communicate with other terminals via at least one wireless communication protocol. This wireless communication protocol includes, but is not limited to: the World Wide Web, metropolitan area networks, intranets, various generations of mobile communication networks (2G, 3G, 4G, and 5G), wireless local area networks, and / or WiFi (Wireless Fidelity) networks. In some embodiments, the RF circuit 1104 may also include circuitry related to NFC (Near Field Communication), which is not limited in this application.

[0207] Display screen 1105 is used to display a UI (User Interface). This UI may include graphics, text, icons, videos, and any combination thereof. When display screen 1105 is a touch display screen, it also has the ability to collect touch signals on or above its surface. These touch signals can be input as control signals to processor 1101 for processing. In this case, display screen 1105 can also be used to provide virtual buttons and / or a virtual keyboard, also known as soft buttons and / or a soft keyboard. In some embodiments, there may be one display screen 1105, disposed on the front panel of terminal 1100; in other embodiments, there may be at least two display screens, disposed on different surfaces of terminal 1100 or in a folded design; in still other embodiments, display screen 1105 may be a flexible display screen, disposed on a curved or folded surface of terminal 1100. Furthermore, display screen 1105 may be configured as a non-rectangular, irregular shape, i.e., a non-rectangular screen. The display screen 1105 can be made of materials such as LCD (Liquid Crystal Display) and OLED (Organic Light-Emitting Diode).

[0208] The camera assembly 1106 is used to acquire images or videos. In some embodiments, the camera assembly 1106 includes a front-facing camera and a rear-facing camera. Typically, the front-facing camera is located on the front panel of the terminal, and the rear-facing camera is located on the back of the terminal. In some embodiments, there are at least two rear-facing cameras, which are any one of a main camera, a depth-sensing camera, a wide-angle camera, and a telephoto camera, to achieve background blurring by fusion of the main camera and the depth-sensing camera, panoramic shooting by fusion of the main camera and the wide-angle camera, VR (Virtual Reality) shooting, or other fusion shooting functions. In some embodiments, the camera assembly 1106 may also include a flash. The flash can be a single-color temperature flash or a dual-color temperature flash. A dual-color temperature flash refers to a combination of a warm light flash and a cool light flash, which can be used for light compensation at different color temperatures.

[0209] The audio circuit 1107 may include a microphone and a speaker. The microphone is used to collect sound waves from the user and the environment, converting the sound waves into electrical signals that are input to the processor 1101 for processing, or input to the radio frequency circuit 1104 for voice communication. For stereo sound acquisition or noise reduction purposes, multiple microphones may be used, each positioned at a different location on the terminal 1100. The microphone may also be an array microphone or an omnidirectional microphone. The speaker is used to convert electrical signals from the processor 1101 or the radio frequency circuit 1104 into sound waves. The speaker may be a conventional diaphragm speaker or a piezoelectric ceramic speaker. When the speaker is a piezoelectric ceramic speaker, it can convert electrical signals not only into audible sound waves but also into inaudible sound waves for purposes such as distance measurement. In some embodiments, the audio circuit 1107 may also include a headphone jack.

[0210] Power supply 1108 is used to power the various components in terminal 1100. Power supply 1108 can be AC ​​power, DC power, a disposable battery, or a rechargeable battery. When power supply 1108 includes a rechargeable battery, the rechargeable battery can be a wired rechargeable battery or a wireless rechargeable battery. A wired rechargeable battery is a battery that is charged via a wired line, and a wireless rechargeable battery is a battery that is charged via a wireless coil. The rechargeable battery can also be used to support fast charging technology.

[0211] Those skilled in the art will understand that Figure 11 The structure shown does not constitute a limitation on terminal 1100 and may include more or fewer components than shown, or combine certain components, or use different component arrangements.

[0212] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided, such as a memory 1102 including instructions, which can be executed by the processor 1101 of the terminal 1100 to complete the above-described information display method. Optionally, the computer-readable storage medium may be a ROM, random access memory (RAM), CD-ROM, magnetic tape, floppy disk, and optical data storage device, etc.

[0213] A computer program product includes a computer program / instructions that, when executed by a processor, implement the aforementioned information display method.

[0214] Other embodiments of this disclosure will readily occur to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. This disclosure is intended to cover any variations, uses, or adaptations of this disclosure that follow the general principles of this disclosure and include common knowledge or customary techniques in the art not disclosed herein. The specification and examples are to be considered exemplary only, and the true scope and spirit of this disclosure are indicated by the following claims.

[0215] It should be understood that this disclosure is not limited to the precise structures described above and shown in the accompanying drawings, and various modifications and changes can be made without departing from its scope. The scope of this disclosure is limited only by the appended claims.

Claims

1. An information display method, characterized in that, The method includes: The live stream displays a target interactive activity and multiple objects participating in the target interactive activity, which includes multiple activity stages. For any of the multiple activity phases, when the activity time of the target interactive activity reaches the start time of the activity phase, the virtual scene of the target interactive activity displayed in the live broadcast room is updated to the virtual scene indicated by the activity phase. The virtual scene includes a main element and an environmental element. The main element is used to indicate the activity theme of the target interactive activity, and the environmental element is used to indicate the activity atmosphere of the target interactive activity. The state of the main element and the style of the environmental element change with the activity phase. The state of the main element includes form and behavior. The form is used to indicate the appearance characteristics of the main element, and the behavior includes the body movements and facial movements of the main element. The movement speed of the main element is faster in the later activity phase than in the previous activity phase. An activity identifier is displayed on a first object among the plurality of objects, the style of which is related to the style of the main element; or, an object identifier of the first object is displayed on the main element. Wherein, the activity participation level of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object, and the second object is any other object among the plurality of objects besides the first object.

2. The information display method according to claim 1, characterized in that, For any of the plurality of activity phases, when the activity time of the target interactive activity reaches the start time of the activity phase, updating the virtual scene of the target interactive activity displayed in the live broadcast room to the virtual scene indicated by the activity phase includes: For any of the multiple activity phases, if the activity time of the target interactive activity reaches the start time of the activity phase, the main element is displayed in the live broadcast room in the state indicated by the activity phase.

3. The information display method according to claim 2, characterized in that, The condition of displaying the main element in the live broadcast room in the state indicated by the activity phase includes at least one of the following: The form of the main element displayed in the live broadcast room is the form indicated by the activity stage; The act of displaying the main element in the live stream is the act indicated by the activity phase.

4. The information display method according to claim 3, characterized in that, The act of displaying the main element in the live stream is the act indicated by the activity phase, including: For any of the multiple activity phases, in response to the progress of the target interactive activity entering that activity phase, the speed at which the behavior of the main element is displayed increases.

5. The information display method according to claim 2, characterized in that, The method further includes: In response to the setting operation of the main element in the target interactive activity, an activity settings panel is displayed, which is used to set information related to the target interactive activity; In response to the image upload operation in the activity settings panel, a reference image is displayed in the activity settings panel, the reference image including a reference subject; In response to the confirmation setting operation in the activity settings panel, a main element is displayed in the virtual scene, and the style of the main element is the same as that of the reference main element.

6. The information display method according to claim 1, characterized in that, For any of the plurality of activity phases, when the activity time of the target interactive activity reaches the start time of the activity phase, based on the activity phase, updating the virtual scene of the target interactive activity displayed in the live broadcast room to the virtual scene indicated by the activity phase includes: For any of the multiple activity phases, if the activity time of the target interactive activity reaches the start time of the activity phase, the environmental elements indicated by the activity phase are displayed in the live broadcast room.

7. The information display method according to claim 1, characterized in that, The method further includes: When the progress of the target interactive activity is in the settlement stage, the activity results of the target interactive activity are displayed in the live broadcast room. The settlement stage is the last stage of the multiple activity stages.

8. The information display method according to claim 7, characterized in that, There are multiple participants in the target interactive activity within the live stream room; When the activity time of the target interactive activity reaches the start time of the activity phase, updating the virtual scene of the target interactive activity displayed in the live broadcast room to the virtual scene indicated by the activity phase includes: When the progress of the target interactive activity is in the settlement stage, a target identifier is displayed on the first object among the multiple objects participating in the target interactive activity. The target identifier is used to indicate that the first object is the loser of the target interactive activity. Wherein, the activity results of the first object are lower than those of the second object, and the second object is any other object participating in the target interactive activity besides the first object.

9. The information display method according to claim 8, characterized in that, The method further includes at least one of the following: If the display duration of the target identifier on the first object reaches a preset duration, the target identifier of the first object will disappear. If the interaction with the first object meets the unlocking conditions, the target identifier of the first object will disappear.

10. An information display device, characterized in that, The device includes: The first display unit is configured to display a target interactive activity in the live broadcast room, the target interactive activity including multiple activity stages; The second display unit is configured to, for any of the plurality of activity phases, when the activity time of the target interactive activity reaches the start time of the activity phase, display in the live broadcast room the virtual scene of the target interactive activity updated to the virtual scene indicated by the activity phase. The virtual scene includes a main element and an environmental element. The main element is used to indicate the activity theme of the target interactive activity, and the environmental element is used to indicate the activity atmosphere of the target interactive activity. The state of the main element and the style of the environmental element change with the activity phase. The state of the main element includes form and behavior. The form is used to indicate the appearance characteristics of the main element, and the behavior includes the body movements and facial movements of the main element. The movement speed of the main element is faster in the later activity phase than in the previous activity phase. The fourth display unit is configured to display multiple objects participating in the target interactive activity; display an activity identifier on a first object among the multiple objects, the style of which is related to the style of the main element; or, display an object identifier of the first object on the main element. Wherein, the activity participation level of the first object is lower than that of the second object, or the current activity result of the first object is lower than that of the second object, and the second object is any other object among the plurality of objects besides the first object.

11. An electronic device, characterized in that, The electronic device includes: One or more processors; Memory used to store the executable program code of the processor; The processor is configured to execute the program code to implement the information display method as described in any one of claims 1 to 9.

12. A computer-readable storage medium, characterized in that, When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device is able to perform the information display method as described in any one of claims 1 to 9.

13. A computer program product, comprising a computer program, characterized in that, When the computer program is executed by the processor, it implements the information display method according to any one of claims 1 to 9.

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