Data processing method based on published content

By setting up entry points for obtaining items and participation processes on content-related pages, the integration of content browsing and item acquisition solves the problem of weak user engagement in social sharing methods, increases content exposure and interactivity, and promotes creators' enthusiasm and content dissemination.

CN122172996APending Publication Date: 2026-06-09XIAOHONGSHU TECH CO LTD
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Patent Information

Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
XIAOHONGSHU TECH CO LTD
Filing Date
2026-03-13
Publication Date
2026-06-09

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Abstract

The specification provides a data processing method based on published content, wherein the data processing method based on published content comprises: displaying a content association page of target published content, wherein the content association page comprises an acquisition portal of a target item; in response to a triggering operation on the acquisition portal, displaying an item acquisition page, wherein the item acquisition page comprises a participation portal of a target event, and in response to a triggering operation on the participation portal, participating in the target event; in response to completion of the target event, acquiring a target message, wherein the target message is used to input transaction information of the target item; and in response to completion of input of target transaction information based on the target message, generating a transaction order of the target item based on the target transaction information. Through the method, content browsing and item acquisition processes are integrated, user participation in a target event is promoted, the overall exposure of target published content is improved, and the enthusiasm of creators is stimulated.
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Description

Technical Field

[0001] This specification relates to the field of Internet technology, and in particular to methods for processing data based on published content. This specification also relates to apparatus for processing data based on published content, a computing device, a computer-readable storage medium, and a computer program product. Background Technology

[0002] With the development of internet technology, more and more companies are entering the content publishing platform field, where content creators publish personalized content. Content creators hope their content will reach a wider audience; therefore, a deep integration of social sharing and content marketing is necessary. However, common social sharing methods suffer from weak user engagement and short dissemination chains. How to enrich the interactive formats of creators' published content and enhance its interactivity has become a pressing technical problem for engineers to solve. Summary of the Invention

[0003] In view of this, embodiments of this specification provide a data processing method based on published content. This specification also relates to a data processing apparatus based on published content, a computing device, a computer-readable storage medium, and a computer program product, to address the aforementioned problems in the prior art.

[0004] According to a first aspect of the embodiments of this specification, a data processing method based on published content is provided, comprising: Displays the content-related page of the target published content, wherein the content-related page includes an entry point for obtaining the target item; In response to a trigger operation on the acquisition entry, an item acquisition page is displayed, wherein the item acquisition page includes an entry for participating in a target event, and in response to a trigger operation on the entry, the user participates in the target event; In response to the completion of the target event, a target message is obtained, wherein the target message is used to input the transaction information of the target item; In response to the input of target transaction information based on the target message, a transaction order for the target item is generated based on the target transaction information.

[0005] According to a second aspect of the embodiments of this specification, a data processing method based on published content is provided, comprising: The content editing page displays the content to be published, wherein the content editing page includes a media content editing area and an event editing control; In response to an operation on the media content editing area, the target media content is obtained; In response to a trigger operation on the event editing control, an event editing page is displayed, and an acquisition event for the target item is generated based on the event editing page, and an acquisition entry for the target item is generated. Target content is generated based on the target media content and the access point for the target item.

[0006] According to a third aspect of the embodiments of this specification, a computing device is provided, comprising: Memory and processor; The memory is used to store computer programs / instructions, and the processor is used to execute the computer programs / instructions, which, when executed by the processor, implement the steps of the above-described data processing method based on published content.

[0007] According to a fourth aspect of the embodiments of this specification, a computer-readable storage medium is provided that stores a computer program / instructions that, when executed by a processor, implement the steps of the above-described data processing method based on published content.

[0008] According to a fifth aspect of the embodiments of this specification, a computer program product is provided, including a computer program / instructions that, when executed by a processor, implement the steps of the above-described data processing method based on published content.

[0009] The data processing method based on published content provided in this specification includes: displaying a content-related page of the target published content, wherein the content-related page includes an entry point for obtaining the target item; displaying an item obtaining page in response to a trigger operation on the entry point, wherein the item obtaining page includes an entry point for participating in a target event, and participating in the target event in response to a trigger operation on the entry point; obtaining a target message in response to completing the target event, wherein the target message is used to input transaction information of the target item; and generating a transaction order for the target item based on the target transaction information in response to completing the input of the target transaction information based on the target message.

[0010] The method provided in one embodiment of this specification, by setting an entry point for obtaining the target item in the content-related page of the target published content, deeply integrates the content browsing and item acquisition processes. This allows users to directly trigger the item acquisition operation while browsing the target published content, encouraging user participation in the target event. Participation in the target item acquisition event increases the exposure and pageview rate of the target published content, increasing traffic and thereby improving the overall exposure, readership, and interaction data of the target published content. Content creators' published content attracts more users to browse, stay, and interact, effectively enhancing the dissemination effect and influence of their content. This helps stimulate content creators' creative enthusiasm and willingness to continuously produce content, encouraging them to produce higher-quality and more attractive published content. Attached Figure Description

[0011] Figure 1 This is a flowchart illustrating a data processing method based on published content, provided in one embodiment of this specification. Figure 2 This is a schematic diagram of a content details page provided in one embodiment of this specification; Figure 3 This is a schematic diagram of a content stream browsing page provided in one embodiment of this specification; Figure 4a This is a schematic diagram of a link jump from a content browsing page to a content-related page provided in one embodiment of this specification; Figure 4b This is a schematic diagram of the link jump from the account content browsing page to the content association page provided in one embodiment of this specification; Figure 4c This is a schematic diagram of a link jump from a communication page to a content-related page provided in one embodiment of this specification; Figure 5 This is a schematic diagram illustrating page navigation from a content-related page to an item acquisition page, provided in one embodiment of this specification. Figure 6 This is a schematic diagram of page navigation from a content-related page to an item acquisition page, provided in another embodiment of this specification. Figure 7 This is a schematic diagram illustrating a page jump from a virtual map page to an item acquisition page, provided in one embodiment of this specification. Figure 8 This is a schematic diagram of page navigation from a virtual map page to an item acquisition page, provided in another embodiment of this specification. Figure 9a This is a schematic diagram of an event query entry point included in a content association page provided in one embodiment of this specification; Figure 9b This is a schematic diagram of an internal messaging page provided in one embodiment of this specification; Figure 9c This is a schematic diagram of a system pop-up window provided in one embodiment of this specification; Figure 9d This is a schematic diagram of a session interface provided in one embodiment of this specification; Figure 10 This is a schematic diagram illustrating the display of event result information on an event participation details page provided in one embodiment of this specification; Figure 11 This is a schematic diagram of the virtual goods reward claim process provided in one embodiment of this specification; Figure 12 This is a flowchart illustrating another embodiment of a data processing method based on published content provided in this specification; Figure 13 This is a schematic diagram of a content editing page provided in one embodiment of this specification; Figure 14 This is a schematic diagram of the process for generating and acquiring a target item event according to an embodiment of this specification; Figure 15 This is a schematic diagram of the content editing page for content to be published, provided in one embodiment of this specification; Figure 16 This is a schematic diagram of page redirection for creating a lottery event based on a virtual map, provided in one embodiment of this specification. Figure 17 This is a schematic diagram of the structure of a data processing device based on published content provided in one embodiment of this specification; Figure 18 This is a schematic diagram of the structure of a data processing device based on published content, provided in another embodiment of this specification; Figure 19 This is a structural block diagram of a computing device provided in one embodiment of this specification. Detailed Implementation

[0012] Many specific details are set forth in the following description to provide a full understanding of this specification. However, this specification can be implemented in many other ways than those described herein, and those skilled in the art can make similar extensions without departing from the spirit of this specification. Therefore, this specification is not limited to the specific implementations disclosed below.

[0013] The terminology used in one or more embodiments of this specification is for the purpose of describing particular embodiments only and is not intended to be limiting of the one or more embodiments of this specification. The singular forms “a,” “described,” and “the” as used in one or more embodiments of this specification and the appended claims are also intended to include the plural forms unless the context clearly indicates otherwise. It should also be understood that the term “and / or” as used in one or more embodiments of this specification refers to and includes any or all possible combinations of one or more associated listed items.

[0014] It should be understood that although the terms first, second, etc., may be used to describe various information in one or more embodiments of this specification, such information should not be limited to these terms. These terms are only used to distinguish information of the same type from one another. For example, first may also be referred to as second without departing from the scope of one or more embodiments of this specification, and similarly, second may also be referred to as first. Depending on the context, the word "if" as used herein may be interpreted as "when," "when," or "in response to a determination."

[0015] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data used for analysis, data stored, data displayed, etc.) involved in this manual are all information and data authorized by the user or fully authorized by all parties. Furthermore, the collection, use and processing of related data must comply with the relevant laws, regulations and standards of the relevant regions, and corresponding operation portals are provided for users to choose to authorize or refuse.

[0016] First, the terms and concepts used in one or more embodiments of this specification will be explained.

[0017] Content Application Platform: This is an application platform that integrates various types of content. The content application platform provides users with a rich variety of multimedia content, including but not limited to live streaming, on-demand video, audio, text and image information, social interaction, shopping, etc.

[0018] Published Content: This refers to the content service provided to the content application platform. Published content consists of any content pre-published by the recommending account on the platform. For example, the published content could be a product recommendation note published by the recommending account on the platform. This product recommendation note can include product images, videos, descriptions, advantages and disadvantages, etc. The product recommendation note can be text and image content, text information, videos, etc. The content platform's server stores the published content from each recommending account and sends it to browsing accounts on the content platform through a content distribution algorithm deployed on the server.

[0019] "Responding to": "Responding to" generally refers to a reaction or response to a situation, problem, request, or event. In the technical field, it can refer to a system's reaction to input information or events. It can be understood as the system or software's perception and recognition of user input or operations, and the resulting corresponding actions or behaviors.

[0020] Triggered actions refer to actions such as clicking, swiping, or other interactive methods on content application platforms, published content, live streaming pages, and other display interfaces. These actions can trigger corresponding events and display the page or information associated with the triggered action. For example, clicking the recommendation information block on a product details page can display a list of recommended accounts.

[0021] Controls are objects in forms, reports, or data access pages used to display data, perform operations, or serve as decoration. They are integral parts of software; for example, tables, reports, and network communication elements frequently used in software can all directly utilize controls.

[0022] With the development of internet technology, more and more companies are entering the content publishing platform field, where content creators can publish personalized content to attract users. Content creators hope their content will gain more attention, therefore, how to promote their content has become a key concern. Common promotion methods often involve a deep integration of social media sharing and content marketing. However, social media sharing often results in weak user engagement and a short dissemination path. Therefore, enriching the interactive elements of published content has become a pressing technical problem for developers.

[0023] Based on this, this specification provides a data processing method based on published content. This specification also relates to a data processing apparatus based on published content, a computing device, a computer-readable storage medium, and a computer program product, which will be described in detail in the following embodiments.

[0024] Figure 1 A flowchart of a data processing method based on published content according to an embodiment of this specification is shown, specifically including the following steps: Step 102: Display the content association page of the target published content, wherein the content association page includes the entry point for obtaining the target item.

[0025] The data processing method provided in one or more embodiments of this specification is applied to a content application platform scenario, specifically, to a client used on the user side of the content application platform. The user-side client can be understood as the terminal device used by a user browsing the content application platform, including but not limited to mobile phones, computers, smart wearable devices, etc., which are not limited in this embodiment.

[0026] The target published content can be understood as a specific published content that a user is currently viewing, displayed on the user's client side. Published content is a content service provided by the content application platform, and consists of any content pre-published by recommending accounts on the platform.

[0027] Content-related pages can be understood as display pages related to the target published content. In practical applications, when users browse content application platforms, they will browse the published content on the content application platform, and the pages that display the published content are the content-related pages of the target published content.

[0028] The target item can be understood as an item associated with the target published content. The target item can be a physical item, such as a doll, watch, mobile phone, tablet, etc., or a virtual item, such as a coupon, e-course, e-book, etc. The entry point for obtaining the target item can be understood as the entry point for activities related to obtaining the target item. In the method provided in the embodiments of this specification, an entry point for obtaining the target item is set in the content association page. In one specific embodiment provided in this specification, a content association page for displaying the target published content includes: Displays the content details page of the target published content; or, Displays a content stream browser page that shows the target published content.

[0029] In this embodiment, the content association page is further explained. Specifically, the content association page that displays the target published content may be a content details page that displays the target published content, or a content stream browsing page that displays the target published content.

[0030] The content details page of the target published content can be understood as the front-end display page used to show the detailed information of the target published content. It is the core browsing page in the content application platform specifically designed to host and allow users to view the target published content. Users can browse the content details of the target published content in depth on the content details page, including but not limited to browsing the full text, viewing high-resolution images, and playing the complete video. The content details page provides richer and more in-depth information about the target published content. For example, on a note-sharing platform, if a user publishes a travel note with beautiful photos and detailed descriptions, when other users click to enter the content details page of that note, the full text of the travel note, photos, etc., will be displayed.

[0031] See Figure 2 , Figure 2 This specification shows a schematic diagram of a content details page provided in one embodiment, such as... Figure 2As shown, the content details page includes a media content display area, showcasing multimedia content, which may include images, videos, etc. The content details page also includes a text display area, which may contain descriptive text information about the multimedia content, etc. Figure 2 The content details page shown includes an entry point for obtaining the target item, which users can click to access subsequent related pages.

[0032] The content stream browsing page for the target published content can be understood as a streaming media content display page for the target published content. The target published content can be displayed in the form of streaming media. Users can view the content stream information of the target published content on this content stream browsing page, and can also further enter the content details page through this content stream browsing page.

[0033] See Figure 3 , Figure 3 This specification shows a schematic diagram of a content streaming page provided in one embodiment, such as... Figure 3 As shown, this content stream browsing page displays more multimedia content information. When there are multiple multimedia content items, users can switch between them by swiping left and right. The content stream browsing page includes an entry point for obtaining the target item; users can click this entry point to access subsequent related pages.

[0034] The entry point for obtaining the target item can be understood as the trigger point for entering the next page. For example... Figure 2 and Figure 3 As shown, the access point can be a button control or a text link. In the specific implementation provided in this specification, the specific form of the access point for the target item is not limited, and the actual application shall prevail.

[0035] In one specific embodiment provided in this specification, the content association page of the target published content is displayed in the following manner: Displays a content browsing page containing multiple published content items; responds to a triggered action on the target published content, displays the content-related page corresponding to the target published content; or, Displays the account content browsing page corresponding to the followed account; in response to a trigger operation on the target published content in the account content browsing page, displays the content association page corresponding to the target published content. Display the communication page corresponding to the target communication account. The communication page includes content sharing information of the target published content. In response to a trigger operation on the content sharing information, display the content association page corresponding to the target published content.

[0036] The content association page for the target published content is a core browsing page within the content application platform specifically designed to host and allow users to view the target published content. Users can access, read, and interact with the target published content on this content association page. In practical applications, due to the multi-dimensional and hierarchical functional architecture of content application platforms and the diversity of user needs and access paths, users, after completing the login process, cannot access the content-related page solely through a single fixed page. Instead, they can be redirected from multiple functional pages within the platform to the content-related page of the target published content. To ensure that those skilled in the art fully understand the page redirection logic of this solution, the following detailed explanation of the specific redirection methods to the content-related page of the target published content, combined with typical functional scenarios of the platform, is provided. All redirection processes are based on the user's logged-in status after authentication, and the user's login information will be automatically retained after redirection, eliminating the need for repeated authentication.

[0037] The first method displays a content browsing page with multiple published content items on the terminal. In response to a trigger action targeting a specific published content item, it displays the corresponding content-related page. This method is suitable for scenarios where content application platforms prioritize promoting target published content. Specifically, multiple recommended published content items can be displayed on the homepage of the content application platform. The content browsing page, as the core traffic entry point, can have multiple recommendation tabs set up. The content browsing page can display thumbnail information for multiple published content items, such as titles, summaries, cover images, and keywords. When a user browses this content browsing page, they can find and click on the target published content that interests them. The content application platform can then respond to this click action by redirecting the user to the corresponding content-related page.

[0038] See Figure 4a , Figure 4a This specification illustrates a link jump diagram from a content browsing page to a content-related page according to an embodiment of this specification, such as... Figure 4a As shown in (1), a content browsing page corresponding to the published content of the content application platform is displayed on the terminal. After the user selects the target published content they are interested in and clicks on it, they enter the content association page corresponding to the target published content. That is, by clicking... Figure 4a The target content among the multiple published content shown in (1) enters as follows: Figure 4a The content-related page corresponding to the target published content shown in (2) or (3).

[0039] The second method displays the content browsing page of the followed account on the terminal. In response to a trigger action on the target content published on the account content browsing page, the related content page for that target content is displayed. Here, a followed account can be understood as the account of a content publisher that the user is interested in. When a user is interested in a particular content publisher's content, they can follow that publisher's account. When that publisher publishes new content, it will be displayed on the account content browsing page of the followed account. Users can find the target content they are interested in on the account content browsing page of the followed account and then enter the related content page for that target content.

[0040] See Figure 4b , Figure 4b This specification illustrates a link redirection diagram from an account content browsing page to a content-related page, as provided in one embodiment. Figure 4b As shown in (1), the terminal displays the account content browsing page corresponding to the followed account. After the user selects the target published content they are interested in and clicks on it, they enter the content association page corresponding to the target published content. That is, by clicking... Figure 4b The target content among the multiple published content shown in (1) enters as follows: Figure 4b The content-related page corresponding to the target published content shown in (2) or (3).

[0041] The third method could be to display a communication page corresponding to the target communication account on the terminal. This communication page includes content sharing information about the target's published content. In response to a trigger operation on this content sharing information, a content-related page corresponding to the target's published content would be displayed. The target communication account can be understood as an account communicating with the currently logged-in account on the terminal, such as a friend of the currently logged-in account, a merchant purchasing goods, etc. The currently logged-in account can interact with the target communication account on the communication page; that is, communication can also be understood as a private chat between the currently logged-in account and the target communication account.

[0042] See Figure 4c , Figure 4c This specification illustrates a link jump diagram from a communication page to a content-related page according to an embodiment of this specification, such as... Figure 4c As shown in (1), the terminal displays the account content browsing page corresponding to the followed account. After the user selects the target published content they are interested in and clicks on it, they enter the content association page corresponding to the target published content. That is, by clicking... Figure 4b The target content among the multiple published content shown in (1) enters as follows: Figure 4b The content-related page corresponding to the target published content shown in (2) or (3).

[0043] The above are schematic diagrams of several link redirections to content-related pages. In practical applications, there are many other ways to redirect to content-related pages. For example, one can enter the content-related page from the product association information of the target product, from the product details page of the live broadcast room, or from the comment information of the product or other published content, etc. In the methods provided in the embodiments of this specification, the specific implementation form of entering the content-related page of the target published content is not limited, and the actual application shall prevail.

[0044] Step 104: In response to a trigger operation for the acquisition entry, display the item acquisition page, wherein the item acquisition page includes an entry for participating in the target event, and in response to a trigger operation for the entry, participate in the target event.

[0045] The above explains the relevant steps regarding displaying the content association page for the target published content. In these steps, it can be confirmed that the content association page includes an entry point for obtaining the target item. In response to a trigger action targeting this entry point, the user will be directed to the item acquisition page.

[0046] The item acquisition page can be understood as a page used to acquire the target item. In the method provided in the embodiments of this specification, taking a lottery as an example, the item acquisition page can be understood as the lottery event participation page.

[0047] The item acquisition page includes an entry point for participating in a target event. This entry point can be understood as a control used to participate in the target event on the item acquisition page. Responding to a trigger action on this entry point allows participation in the target event.

[0048] In the methods provided in the embodiments of this specification, the target event may be a lottery event or an interactive event of the target published content (such as likes, comments, favorites, shares, etc.). The specific content of the target event is not limited in the methods provided in the embodiments of this specification, and the actual application shall prevail.

[0049] See Figure 5 , Figure 5 This specification illustrates a page navigation diagram from a content-related page to an item acquisition page, as provided in one embodiment. Figure 5 As shown, the explanation will be based on a content details page where the target content is a content-related page. Figure 5 (1) shows the content details page of the target published content, which includes an entry point for obtaining the target item. Users can click on this entry point to be redirected to the page shown below. Figure 5The item acquisition page shown in (2) includes an item display card for the target item, which displays an image and description of the target item. The item acquisition page also includes an entry point for participating in the target event, such as... Figure 5 The "Participate in the lottery" control shown in (2) allows users to click on this entry point to participate in a lottery to win the target item.

[0050] In practical applications, the item acquisition page can also include item acquisition rules, for example... Figure 5 The "lottery rules" shown in (2) may also include event participation information for obtaining the target item event, such as... Figure 5 The text in (2) shows "321 people have participated". It can also include an event countdown, such as... Figure 5 The “deadline” shown in (2) indicates the countdown to participating in the event to obtain the target item.

[0051] In practical applications, content publishers add an entry point for obtaining a target item to their published content in order to promote the content through that item and increase its interaction data. Therefore, content publishers can also set conditions for obtaining the target item.

[0052] See Figure 6 , Figure 6 This diagram illustrates a page navigation from a content-related page to an item acquisition page, according to another embodiment of this specification. Figure 6 As shown, the explanation will be based on a content details page where the target content is a content-related page. Figure 6 (1) shows the content details page of the target published content, which includes an entry point for obtaining the target item. Users can click on this entry point to be redirected to the page shown below. Figure 6 The item acquisition page shown in (2) is similar to the item acquisition page shown in the middle. Figure 5 The item acquisition pages shown in (2) are largely the same, the difference being in the... Figure 6 The item acquisition page shown in (2) includes acquisition condition information, which specifies the conditions that an account must meet to acquire the target item. For example, a content publisher can set two conditions: the first condition is to like the currently published content, and the second condition is to share the currently published content. When an account meets a certain condition, the corresponding condition status will change accordingly. The status of a condition that has not been met is "not met," and the status of a condition that has been met is "met."

[0053] In one specific embodiment provided in this specification, the item acquisition page includes acquisition condition information; The method further includes: If the acquisition conditions are not met, the entry point will be in an untriggerable state. If the acquisition conditions are met, the entry point is in a triggerable state.

[0054] In this embodiment, we take the example of an item acquisition page including acquisition condition information. Content publishers want users to execute the set acquisition condition information to increase the exposure of their target content. Therefore, it is necessary to set the current account to be eligible to participate in acquiring the target item only if the acquisition condition information is met. Therefore, in the method provided in this embodiment, the server will detect whether the current account meets the acquisition condition information. If it is detected that the current account does not meet the acquisition condition information, it means that the current account is not yet eligible to participate in acquiring the target item, and the participation entry can be set to an unclickable state. For example, the button for participating in a lottery can be set to an unclickable state, while prompting "Participate in the lottery after meeting the conditions." At this time, the current account needs to perform the corresponding operation according to the content of the acquisition condition information to meet the requirements for acquiring the item information.

[0055] If the current account meets the eligibility requirements, it means the account is qualified to participate in obtaining the target item. At this point, the participation entry point can be set to a triggerable state. Users can click on this entry point to participate in the event to obtain the target item.

[0056] In yet another specific embodiment provided in this specification, the method further includes: Display a virtual map page, wherein the virtual map page includes prompts for obtaining the target item; In response to the triggered operation of the acquisition prompt information, the item acquisition page is displayed.

[0057] This embodiment also provides a path to access the item acquisition page via a virtual map page. Virtual maps, as an important scenario in content application platforms, are inseparable from users' daily use. Users participating in acquiring target items on the virtual map page greatly enriches their interaction methods and enhances their user experience.

[0058] A virtual map page can be understood as a page that uses a virtual map within a content application platform for processing. In practical applications, the content application platform can use the virtual map to display various points of interest, where users can search for the information they want to know.

[0059] In this embodiment, when a user opens a virtual map page and the virtual map is displayed, a prompt message indicating that a target item has been acquired can be shown on the virtual map. This prompt message alerts the user to the event of acquiring the target item. Clicking on this prompt message will take the user to the item acquisition page.

[0060] Furthermore, the prompt information can be any location point on the virtual map. This location point may or may not be a point of interest on the map. In this embodiment, the specific location of the location point is not limited and will be determined based on the actual application.

[0061] See Figure 7 , Figure 7 This specification illustrates a page navigation diagram showing a jump from a virtual map page to an item acquisition page according to an embodiment of this specification, such as... Figure 7 As shown in (1), a virtual map page is displayed on the terminal. The virtual map page displays a prompt message for obtaining the target item. The user can click on the prompt message to enter the virtual map page. Figure 7 The item acquisition page shown in (2) is shown in the middle.

[0062] See Figure 8 , Figure 8 This specification illustrates a page transition diagram from a virtual map page to an item acquisition page, provided by another embodiment of this specification. Figure 8 As shown in (1), a virtual map page is displayed on the terminal, showing a point of interest and a prompt for obtaining the target item associated with that point of interest. When the user clicks on the point of interest, a point of interest card corresponding to that point of interest will be displayed on the page, which includes relevant information about the point of interest.

[0063] like Figure 8 As shown in (1), the Point of Interest card may include an event button for "Participate in the lottery," which can be understood as a prompt for obtaining the target item. By clicking this button, the user can access... Figure 8 The item acquisition page shown in (2) is shown in the middle.

[0064] In one specific embodiment provided in this specification, within the visible area of ​​the virtual map page, in addition to displaying basic map elements, an event list for displaying target item acquisition events can be further set up. The event list is a collection of all events within the current virtual map display area that users can participate in to acquire target items. It is used to uniformly summarize, classify, and display target item acquisition events within the current visible map area, enabling users to intuitively and quickly obtain information on currently available target item acquisition events, improving user event search efficiency and interactive experience on the virtual map page.

[0065] Furthermore, for each target item acquisition event in the event list, the system can collect and statistically analyze multi-dimensional event parameter information in real time, such as the number of participants, the number of shares, and the number of views. Based on pre-set weight ratios, the system performs weighted calculations on these event parameters to obtain event popularity information that objectively reflects the popularity and attention level of the target item acquisition event. Different event parameters can be configured with differentiated weight coefficients according to business needs and user behavior preferences to ensure that the calculated event popularity information truly and accurately reflects the actual popularity level of the event.

[0066] Based on this, the event list can also dynamically sort and display the target item acquisition events it contains according to preset sorting rules (such as from high to low popularity, from low to high popularity, etc.) based on the event popularity information calculated above. By sorting based on event popularity information, target item acquisition events with high popularity, wide participation, and strong user attention can be prioritized and displayed in a prominent position in the event list, making it easier for users to quickly locate, filter, and view the target item acquisition events they can participate in. This effectively reduces the operational cost for users to filter through a massive number of events and further enhances the user experience of participating in events on the virtual map page.

[0067] Step 106: In response to the completion of the target event, obtain the target message, wherein the target message is used to input the transaction information of the target item.

[0068] After the aforementioned triggering operation in response to the participation entry point of the target event on the item acquisition page, the user can participate in the target event to acquire the target item. Upon participation in the target event, a target message is received, specifically informing the user that their participation in acquiring the target item was successful. The user can input transaction information for acquiring the target item through this target message.

[0069] A target message can be understood as information triggered by an event involving participation in obtaining a target item. For example, if a user participates in a lottery to obtain the target item and wins, the system will send a winning notification to the user's account; this winning notification can be considered a target message. This target message may include an entry point for querying the event related to the target item. In practical applications, target messages can be in-site messages or system pop-ups, etc.

[0070] In another specific embodiment provided in the embodiments of this specification, the method further includes: Display the content association page of the target published content, and the event query entry corresponding to the target event is displayed on the content association page; In response to the triggered operation of the event query entry, the event participation details page corresponding to the target event is displayed.

[0071] In this embodiment, after participating in the target event, one can return to the content association page of the target published content. On the content association page, the entry point for obtaining the target item changes to the event query entry point corresponding to the target event. In response to a trigger operation on the event query entry point, the event participation details page corresponding to the target event is displayed.

[0072] The event query entry point corresponding to the target event can be understood as the entry point for viewing the target event details after participating in the target event. In the method provided in the embodiments of this specification, the event query entry point corresponding to the target event can be a button control, a text link, etc.

[0073] Users can click on the event query entry. In response to the trigger operation of the event query entry, the event participation details page corresponding to the target event will be displayed. The event participation details page corresponds to the item acquisition page. If the user has not participated in the event, they will enter the item acquisition page; if the user has already participated in the event to acquire the target item, they will enter the event participation details page upon re-entry.

[0074] The method provided in the embodiments of this specification, by setting an entry point for obtaining the target item in the content-related page of the target published content, deeply integrates the content browsing and item acquisition processes, allowing users to directly trigger the item acquisition operation while browsing the target published content. This participation in acquiring the target item increases the exposure and pageview rate of the target published content, increasing traffic and thereby improving the overall exposure, readership, and interaction data of the target published content. Content creators' published content can attract more users to browse, stay, and interact, effectively enhancing the dissemination effect and influence of their content. This helps stimulate content creators' creative enthusiasm and willingness to continuously produce content, encouraging them to produce higher-quality and more attractive published content.

[0075] This embodiment further explains the specific display method of the event query entry corresponding to the target item. This embodiment provides multiple display methods for the event query entry.

[0076] The first display method is explained using the example of including an event query entry for the target item in the content association page. In this embodiment, after a user participates in the event to obtain the target item, they can re-enter the content association page of the target published content. At this time, the previous entry for obtaining the target item on the content association page will be updated to the event query entry for the target item. See also... Figure 9a , Figure 9a This diagram illustrates an embodiment of the content association page provided in this specification, which includes an event query entry point. Figure 9a As shown in (1), after participating in the event to obtain the target item, the original entry point for obtaining the item will be replaced with an event query entry point in the content details page of the target's published content. Figure 9a As shown in (2), after participating in the event to obtain the target item, the original entry point for obtaining the item will be changed to the event query entry point in the content flow browsing page of the target published content.

[0077] The second display method is explained via in-site message. In this implementation, if a user wins a prize after participating in a lottery to obtain the target item, the system will send them a winning notification. See [link to documentation]. Figure 9b , Figure 9b This specification shows a schematic diagram of an internal messaging page provided in one embodiment, as shown below. Figure 9b As shown, when a user wins a prize, a prize-winning message will be pushed to the site's in-app message page. The prize-winning message will include an event query entry, which the user can click to enter the event participation details page.

[0078] The third display method is explained using a system pop-up window. In this implementation, after a user participates in the lottery to obtain the target item, since there is still some time before the draw, the user can perform other operations on the content application platform, such as continuing to browse recommended content or shopping. When the system draws the prizes, if the user wins, a system pop-up window can be used to notify the user of the winning information as soon as possible. Specifically, the system can detect the user's online status on the content application platform and / or detect whether the content application platform is running in the foreground on the terminal. When it detects that the user is using the content application platform, a system pop-up window can be sent to the user. See also... Figure 9c , Figure 9c This specification shows a schematic diagram of a system pop-up window provided in one embodiment, as follows: Figure 9c As shown, the system pop-up window can include an event query entry, which users can click to access the event participation details page. Furthermore, if it's detected that a user hasn't used the content application platform, a winning notification can be sent via the contact information linked to the user's account, such as SMS or email. This multi-dimensional notification approach effectively prevents users from missing intermediate messages, thereby improving the user experience.

[0079] The fourth display method is explained using a dialog box. In this implementation, after a user participates in a lottery to obtain the target item, if the user wins, the event initiator (the content creator of the target published content) can send a session message to the user's account. This session message can be understood as the target message. For details, see [link to documentation]. Figure 9d , Figure 9d This specification shows a schematic diagram of a session interface provided in one embodiment, as shown below. Figure 9d As shown, the session interface may include an event query entry (or an information entry entry). By clicking on the event query entry (or information entry entry), users can access the event participation details page and fill in the transaction information for the target item.

[0080] It's important to note that informing users of the event outcome via a target message typically indicates successful participation in the event to obtain the target item, such as winning a prize in a lottery. If a user participates but fails to obtain the target item, a target message is usually not sent. In this case, the user needs to revisit the event details page from the content-related page of the target post to check. This avoids disappointment for users due to unsuccessful attempts and improves the user experience.

[0081] In another specific embodiment provided in this specification, the event participation details page corresponding to the target event is displayed, including: Obtain the event status information of the target event; Display the event participation details page corresponding to the target event, and display the page details information corresponding to the event status information on the event participation details page.

[0082] The above steps further explain the specific implementation of displaying the event query entry corresponding to the target event. When a user triggers the event query entry, the event participation details page corresponding to the target event can be displayed. This event participation details page can be understood as a page displaying the event details for obtaining the target event. The specific content displayed on this event participation details page can be determined based on the event status information of the target event.

[0083] Specifically, the process first retrieves the event status information of the target event, which can be understood as information about the current progress of the target event. This event status information is then used to display corresponding page details on the event participation details page. These page details can be understood as information representing the progress of the target event.

[0084] For example, if the target event's status is still "in progress," it means the event hasn't ended yet, and the event participation details page should display the progress details of the unfinished event. As another example, if the target event's status is "completed," the event participation details page should display details of the completed event. And if the target event's status is "finished," the event participation details page should display details of the completed event.

[0085] To further illustrate this point, let's take a lottery event where a target item is drawn as an example. In another specific embodiment provided in this specification, the event participation details page displays page details information in any of the following ways: If the event status information is "no draw", the event participation information will be displayed on the event participation details page. If the event status information indicates that the draw has been completed, the event result information will be displayed on the event participation details page. If the event status information indicates that the event has ended, the event end information will be displayed on the event participation details page.

[0086] In this embodiment, a lottery event is used as an example for explanation. If the event status information is "not yet drawn," it means that the lottery event is still in progress. At this time, the event participation information is displayed on the event participation details page.

[0087] Step 108: In response to the input of target transaction information based on the target message, generate a transaction order for the target item based on the target transaction information.

[0088] In this context, target transaction information can be understood as transaction information for a target item. In practical applications, the target item can be a physical item or a virtual item. Transaction information for this target item can include the shipping address, user account, clothing size information, item style information, and so on. Once the target transaction information for the target item is completed, a transaction order for the target item can be generated based on this information.

[0089] For example, in a lottery event, when a user wins a prize, the system can display the shipping address based on the winning information. The user can enter their specific address in the shipping address field, and the system can generate an order for the winning item based on that address, thus completing the shipping of the lottery prize.

[0090] Specifically, after the user completes the input of the target transaction information based on the target message on the client, the target transaction information (including item identification, quantity, delivery address, etc.) is validated for legality. This validation includes data integrity verification, data format verification, numerical reasonableness verification, and permission verification. Once all validations pass, the target transaction information is encapsulated and sent to the server.

[0091] Upon receiving the target transaction information from the client, the server verifies the request source, data signature, request timeliness, and legality. After successful verification, a second verification is performed on the target transaction information, including item validity verification, inventory verification, price consistency verification, and user status verification. Following successful verification, the server generates a globally unique order identifier according to preset rules. This order identifier is generated using one or more combinations of timestamps, random sequences, server identifiers, and user identifiers. Based on the verified target transaction information, the globally unique order identifier, and the current system time, structured transaction order data is constructed. This transaction order data includes the order identifier, item information, transaction amount, user information, order status, creation time, and extended fields. The server writes the generated transaction order data to a persistent storage unit and ensures the atomicity and consistency of the order data write through a transaction mechanism. After the order is stored, the server returns the order generation result to the client, which includes the order identifier, order status, and a notification message.

[0092] The client receives the order generation result returned by the server, parses and displays the order information for the user to make subsequent payments, view or perform other operations.

[0093] In the method provided in the embodiments of this specification, following the previous example and taking a lottery event as the target event, if the event status information is "lottery has been drawn," the result information of the lottery event is displayed on the event participation details page. That is, the winning details information is displayed on the event participation details page. In another specific embodiment provided in this specification, the event result information is "won" or "not won." The event outcome information is displayed on the event participation details page, including: If the event result is a prize win, the item claiming process information will be displayed on the event participation details page. If the event result information indicates that the winner did not win, the account that obtained the item will be displayed on the event participation details page.

[0094] In practical applications, event outcome information is further categorized as winning or not winning. Therefore, the event outcome information displayed on the event participation details page can be further determined based on whether the current account has won. Specifically, if the current account has won, the item redemption operation information will be displayed on the event participation details page; if the current account has not won, the account that received the item will be displayed, i.e., the winning account.

[0095] Furthermore, if the event outcome information indicates winning a prize, the method further includes: Determine the item attribute information of the target item; If the item attribute information is a physical item, a receiving editing area is displayed on the event participation details page, where the receiving editing area is used to fill in the receiving information; If the item's attribute information indicates it is a virtual item, a redemption prompt will be displayed on the event participation details page.

[0096] Once a winner is confirmed, further information about the target item's attributes is needed. This attribute information determines the method of claiming the item, i.e., whether the target item is a physical or virtual item. If it is a physical item, the initiator (who may or may not be a content creator) needs to ship the target item, and the winner needs to fill in their shipping address in the shipping editing area displayed on the event participation details page in order to receive the target item.

[0097] In practical applications, after clicking on the target message, users are taken to the event participation details page corresponding to the target event. If a user successfully participates in the target event, they are eligible to receive the target item. At this point, the user needs to provide delivery information to the event initiator to collect the target item. Specifically, if the target item is a physical product, a delivery address needs to be provided based on the target message. If the target item is a virtual product, the user can provide a delivery account (such as a mobile phone number or account number) based on the target message, or collect the target item according to the collection information provided in the target message (e.g., the target message includes a collection QR code, which the user scans to collect the virtual product). When a user enters the target transaction information for the target item, the system will generate a transaction order for that item. In a lottery event, this transaction order can be understood as a transaction order for the prize corresponding to the lottery event, which could be a shipping order, a collection order, etc.

[0098] If the target item is a virtual item, a redemption prompt should be displayed on the event participation details page.

[0099] See Figure 10 , Figure 10This specification illustrates a schematic diagram of an event participation details page displaying event result information, provided in one embodiment. Figure 10 As shown in (1), when the event result information is winning a prize and the target item is a physical item, a receiving editing area can be displayed on the event participation details page. Users can fill in the receiving address in the receiving editing area so that the initiator can send the target item. After the initiator sends the target item,

[0100] like Figure 10 As shown in (2), when the event result information is winning a prize and the target item is a virtual item, a redemption prompt can be displayed on the event participation details page so that the winner can obtain the virtual item according to the redemption prompt.

[0101] like Figure 10 As shown in (3), when the event result information indicates no prize, the account that won the prize can be displayed on the event participation details page. That is, the information of the winning account can be displayed. Through this method, the principles of fairness, impartiality, and openness in the event of obtaining the target item can be demonstrated, and a suitable platform can be provided for the event of obtaining the target item.

[0102] See Figure 11 , Figure 11 This specification illustrates a schematic diagram of a virtual goods reward redemption process according to an embodiment of this specification, such as... Figure 11 As shown in (1), the redemption prompt information is displayed on the event participation details page. Users can click to view details and enter the redemption process. Figure 11 The page shown in (2) is as follows: Figure 11 The page shown in (2) displays the prize redemption details page, which details the specific steps to redeem the target item, redemption instructions, and redemption methods (such as...). Figure 11 (2) shows the QR code for redemption. In addition, the prize redemption details page also provides solutions for problems encountered. Users can also contact the seller or customer service with one click, and resolve the confusion of not being able to redeem the prize in time through in-site private chat, telephone and other means. This provides thoughtful service for users and improves the user experience.

[0103] In another specific embodiment provided in this specification, the method further includes: Upon completion of the target event, a content association page for the target published content is displayed, wherein the content association page includes a purchase entry for the target item.

[0104] In this implementation, upon completion of the target event, the access point in the content-related page of the target published content can be updated to a purchase entry point. This purchase entry point leads to the purchase details page of the target item, which displays product details, informational controls, purchase controls, and more. Users can browse and purchase the target item on this purchase details page.

[0105] The method provided in this specification, by setting an entry point for obtaining the target item in the content-related page of the target published content, deeply integrates the content browsing and item acquisition processes, allowing users to directly trigger the item acquisition operation while browsing the target published content. During the process of participating in events related to obtaining the target item, the exposure and browsing rate of the target published content are increased, generating traffic and thus improving the overall exposure, readership, and interaction data of the target published content. Content creators' published content can attract more users to browse, stay, and interact, effectively enhancing the dissemination effect and influence of their content. This helps to stimulate content creators' creative enthusiasm and willingness to continuously produce content, encouraging them to produce higher-quality and more attractive published content.

[0106] See Figure 12 , Figure 12 A flowchart of another embodiment of the data processing method based on published content provided in this specification is shown, which specifically includes the following steps: Step 1202: Display the content editing page of the content to be published, wherein the content editing page includes a media content editing area and an event editing control.

[0107] The data processing method provided in one or more embodiments of this specification is applied to a content application platform scenario. Specifically, it is a client used by content creators on the content application platform to publish content. The creator-side client can be understood as the terminal device used by the user generating and publishing content on the content application platform, including but not limited to mobile phones, computers, smart wearable devices, etc., which are not limited in this embodiment. An application (APP) is installed on the creator-side client. The APP can be a social APP, video APP, shopping APP, etc. The data processing method based on published content provided in this embodiment is implemented in the APP of the creator-side client. Creators can open the content application platform APP in the client, find the content publishing entry in the APP, and perform a trigger operation on the content publishing entry. In response to this trigger operation, the content editing page of the content to be published will be displayed in the APP.

[0108] Content to be published can be understood as content that the content creator wants to publish, which can be at least one of several types of content, such as text, images, videos, and audio. The content editing page can be understood as the page for editing the content to be published. See also... Figure 13 , Figure 13 This specification shows a schematic diagram of a content editing page provided in one embodiment, as shown below. Figure 13 As shown, the content editing page includes a media content editing area and event editing controls.

[0109] The media content editing area includes at least one of the following: a display area, a title editing area, a body text editing area, a location editing area, and a topic addition area. The display area shows images or videos selected from local storage; the title editing area is used to edit the title of the content to be published; the body text editing area is used to edit the body text of the content to be published; and the location editing area is used to edit the location of the content to be published. Content creators can perform editing operations on the content to be published within this media content editing area.

[0110] An event editing control can be understood as a control that triggers the generation of an event to obtain a target item. This event editing control can be a button, a text link, etc. In the methods provided in the embodiments of this specification, the specific presentation form of the event editing control is not limited, and the actual application shall prevail.

[0111] Step 1204: In response to the operation on the media content editing area, obtain the target media content.

[0112] As shown in the steps above, in the content publishing and creation process, the media content editing area is used to generate the media content to be published by the creator. It is the core interactive area for creators to edit content, integrate materials, and configure information. This media content editing area specifically includes a display area where creators can perform visual editing operations. Creators can select and add local or cloud-stored photos, videos, and other multimedia materials according to publishing needs. They can also delete, replace, or rearrange added photos or videos as needed, thereby completing the editing and integration of the multimedia materials in the content to be published.

[0113] The media content editing area also includes a title editing area. This area is used to generate the title information corresponding to the content to be published. Creators can enter and modify title text that matches the theme of the content to be published, creating a title that summarizes the main idea and attracts users to view the content. Simultaneously, in the body text editing area, creators can enter, edit, and add descriptive text, explanatory information, or personalized expressions related to multimedia materials. By supplementing and perfecting the text information, a complete text portion of the content to be published is formed, giving the published content a dual expression of multimedia presentation and textual description.

[0114] In addition, creators can select and add corresponding geographic location information in the location editing area to identify the content publication location or related scene location, based on their own publishing needs, content dissemination needs, and platform interaction rules; and select or enter relevant topic tags in the topic addition area to categorize the content to be published under the corresponding topic category, facilitating platform recommendations and user searches. By completing the addition and configuration of multimedia materials, titles, body text, location, topics, and other information in the above editing areas, the target media content corresponding to this publishing operation can be finally generated.

[0115] It is understandable that a series of editing operations performed by the user in the media content editing area, including adding and adjusting multimedia materials such as images and videos, inputting and improving text information such as titles and body text, and selecting and configuring additional information such as location, tags, and topics, together constitute the target media content described in this solution. After the target media content is published, it can be displayed and disseminated on the content application platform.

[0116] Step 1206: In response to the trigger operation of the event editing control, display the event editing page, generate an acquisition event for the target item based on the event editing page, and generate an acquisition entry for the target item.

[0117] Content creators typically aim to effectively promote their published content to increase exposure, engagement, and user attention. Therefore, creators can configure and add associated promotional events to their published content based on their promotional needs, thereby attracting more users to view, interact with, and participate in content-related activities. In this application scenario, creators can use the event editing controls provided by the platform to create promotional events that match the published content, achieving a binding link between content and promotional events.

[0118] Specifically, content creators can access the corresponding event editing page by triggering the event editing controls displayed on the interface. This event editing page is a dedicated interface for creators to configure acquisition events related to the target item. Its purpose is to provide creators with a visual and operable rule configuration portal, lowering the operational threshold for creating promotional events. On the event editing page, creators can customize the acquisition rules for the target item according to their own promotional needs and operational strategies, including but not limited to participation conditions, participation methods, item distribution rules, event validity duration, and event scope, thereby achieving personalized configuration of promotional events.

[0119] Once creators complete the editing and setting of promotional event information, rules, and parameters on the event editing page, the platform can generate a target item acquisition event corresponding to the currently published content based on the configured information and associate the event with the published content. Simultaneously, the platform will also generate an acquisition entry point corresponding to this target item acquisition event and integrate it into the published content's display page. This allows users to directly trigger and participate in the event while browsing the content, thereby achieving the goal of improving content interaction and promotion efficiency through promotional events.

[0120] In one specific embodiment provided in this specification, in response to a trigger operation on the event editing control, an event editing page is displayed, including: In response to a trigger operation on the event editing control, a list of event controls is displayed, wherein the list of event controls includes an item acquisition control; In response to a trigger operation on the item acquisition control, the item acquisition event editing page is displayed.

[0121] In the content publishing and event creation process provided in this embodiment, after completing the editing of the target media content, content creators can configure corresponding interactive events for the edited or published target media content according to actual needs such as content promotion, user interaction, and traffic enhancement. To facilitate content creators in quickly and intuitively creating interactive events that match the target media content, the platform provides event editing controls in the content editing interface or content management interface. These event editing controls provide creators with an interactive entry point to enter the event editing process, thereby achieving the association and binding of interactive events with the target media content.

[0122] Specifically, when content creators need to add interactive events to the target media content they are currently editing or managing, they can trigger the event editing controls displayed on the interface by clicking, touching, long-pressing, or using other preset triggering methods. Upon detecting a triggering operation on the event editing controls, the platform responds by displaying a list of event controls on the current display interface. This list can be presented as a pop-up, floating layer, sidebar, drop-down menu, or an expanded area within the page. The list integrates various interactive event types supported by the platform, allowing creators to choose from a variety of options, including but not limited to event controls for different functions such as lottery events, check-in events, questionnaire events, adding files, and adding live streams. This allows creators to select the appropriate interactive event type based on their promotional goals and content attributes.

[0123] In this embodiment, the event control list includes at least an item acquisition control. The item acquisition control corresponds to item acquisition-type interactive events. These events primarily provide users browsing target media content with participation functions such as acquiring, claiming, redeeming, and participating in lotteries for target items. This effectively increases user browsing time, interaction frequency, and content dwell time, thereby enhancing the content's dissemination effect and promotional value. Item acquisition controls are displayed in the event control list as icons, text buttons, or option entries. They can be clearly distinguished from other event controls through labels, text descriptions, or icon styles, enabling creators to quickly identify and select the corresponding item acquisition event type.

[0124] After displaying the list of event controls, creators can select and trigger item acquisition controls from the list according to their promotional needs. Upon detecting a trigger operation on an item acquisition control, the platform responds by closing or hiding the currently displayed list of event controls and redirecting to or overlaying the item acquisition event editing page on the current interface. The item acquisition event editing page is a visual editing page specifically designed for creators to configure parameters, set rules, and edit information for item acquisition events. Its clear layout and concise operation logic reduce the editing difficulty for creators and improve event creation efficiency.

[0125] Furthermore, the item acquisition event editing page includes an item addition area and an acquisition condition editing area; The event editing page generates an acquisition event for the target item and generates an entry point for acquiring the target item, including: Based on the triggering operation for the item addition area, determine the event item attribute information of the target item; Based on the trigger operation targeting the condition editing area, determine the condition information to be obtained; An item acquisition event and an entry point for acquiring the target item are generated based on the event item attribute information and the acquisition condition information.

[0126] The item acquisition event editing page can include multiple editing areas and configuration items, such as an event name editing area, an event time setting area, an acquisition condition editing area, an item addition area, a distribution rule setting area, an event scope setting area, and an event preview area. In the event name editing area, creators can edit the name of the current item acquisition event. This name can be displayed to users, making it easy for them to identify the event theme. In the event time setting area, creators can set the start and end times of the event, thus limiting the effective participation period. In the participation rule configuration area, creators can set conditions for users to participate in the item acquisition event, such as requiring users to complete actions like browsing, liking, commenting, sharing, or following the creator of target media content before they are eligible to participate.

[0127] In the item addition area, creators can select or customize the type of target item to be acquired. Target items can be virtual items, such as points, coupons, virtual props, membership benefits, digital collectibles, etc., or physical prizes, such as gifts, merchandise, etc. Creators can edit information such as the name, icon, quantity, value, and scarcity of the target item. In the distribution rule settings area, creators can set the distribution method for the target item. In the event scope settings area, creators can set the scope of application for the event, such as being valid only for the current target media content, open only to a specific user group, or visible to all platforms.

[0128] Through the item acquisition event editing page described above, creators can fully and meticulously configure all the rules and parameters for item acquisition events. After completing all editing operations, creators can submit the configured event information to the platform backend by using the save control, publish control, or confirm control. Upon receiving the corresponding event configuration information, the platform backend will generate an item acquisition event associated with the target media content and simultaneously generate an event entry point corresponding to the item acquisition event. This event entry point can be integrated and displayed in the content association page of the target media content, allowing users browsing the content to trigger and participate in the corresponding item acquisition event.

[0129] By first responding to the triggering action of the event editing control to display the list of event controls, and then responding to the triggering action of the item acquisition control to display the item acquisition event editing page, this interactive approach enables layered selection and refined editing of event types. It avoids the problems of interface clutter and operational confusion caused by concentrating multiple different types of event editing functions on a single page. This allows creators to complete the event creation process step-by-step according to clear interaction logic, improving the smoothness of the event configuration process while ensuring accuracy and flexibility. Simultaneously, this interaction method allows the platform to uniformly manage and expand different types of interactive events, facilitating the addition of new event types without significant adjustments to the overall interaction architecture. This improves the system's scalability and maintainability, providing content creators with a more stable, efficient, and user-friendly event creation service. This further enhances content creators' creative enthusiasm and platform usage willingness, promoting the coordinated development of the platform's content and interactive ecosystems.

[0130] For details, see Figure 14 , Figure 14 This specification illustrates a flowchart of a process for generating and acquiring a target item event according to an embodiment of the present specification. Figure 14 As shown, users can click Figure 14 Adding components as shown in (1), entering as... Figure 14 The page shown in (2) shows the list of event controls, which includes an item acquisition control (i.e., a lottery control).

[0131] By clicking the lottery control in (2), you will enter the lottery event editing page as shown in (3). This lottery event editing page includes item cards corresponding to the target items used for the lottery. Users can click the edit button or create lottery button in the item card to enter the create lottery page as shown in (4). On the create lottery page, you can set the prize content, upload prize images, set participation conditions, set lottery duration, and display the winning rules. Creators can configure relevant information on this page, and after configuration, click the confirm button on the page to return to the page shown in (3) for secondary confirmation. When the user confirms the creation of the lottery task, clicking the confirm add button will enter the page shown in (5), where the successfully added target items will be displayed in the lottery item. Thus, a lottery event related to the target item is generated, and an entry point for obtaining the target item is also generated.

[0132] It is important to note that in the content promotion and interactive event management methods provided in the embodiments of this specification, lottery events, as a promotional method that can effectively attract user attention and increase content interaction, can significantly assist content creators in promoting their content when applied properly. However, if lottery events lack effective constraints and restrictions, problems such as excessive initiation and disorderly implementation may occur, which can negatively impact the overall platform operation time, user experience time, and the quality and duration of content dissemination. For example, if some creators initiate lottery events too frequently, it may cause user fatigue and apathy, reducing their attention to lottery events and related content, and even leading to user doubts about the quality of platform content. In addition, disorderly lottery events may increase the operating load of the platform server, affecting the runtime of core functions such as platform page loading and event response, thereby reducing the user experience. Therefore, in order to avoid the above-mentioned negative impacts and ensure the stability of platform operation, the effectiveness of content dissemination, and the quality of user experience, the method provided in the embodiments of this specification can further impose certain constraints and restrictions on the initiation and implementation of lottery events. Through scientific and reasonable restriction rules, the lottery event implementation process can be standardized to achieve a positive fit between lottery events and platform operation and content promotion.

[0133] Specifically, there are various ways to restrict lottery events, including but not limited to limiting the number of lotteries, restricting the type of creator's account, limiting the maximum amount of the lottery, limiting the validity period of the lottery event, and limiting the scope of participation in the lottery event. Depending on the platform's operation strategy, content ecosystem planning, and user needs, a single restriction method or a combination of multiple restriction methods can be flexibly selected to achieve the best restriction effect, ensuring the promotional value of the lottery event while avoiding its negative impact.

[0134] For example, to limit the number of lottery draws, a fixed time interval can be set to explicitly limit the number of lottery events a creator can initiate within that time interval, thus preventing creators from initiating lottery events excessively frequently. Specifically, a reasonable time interval can be preset (such as a calendar month, a week, a quarter, etc.), and a threshold can be set for the maximum number of lottery events a creator can initiate within that time interval. For example, it can be set that a single creator can initiate a maximum of 4 lottery events within a calendar month; or that a single creator can initiate a maximum of 1 lottery event within a week. When a creator initiates a lottery event, the server will count the number of lottery events initiated by the creator within the current time interval in real time and compare it with a preset threshold. If the number of initiated events has not reached the threshold, the creator is allowed to initiate the lottery event. If the number of initiated events has reached or exceeded the threshold, the server will reject the creator's initiation request and send the creator a restriction message (such as "You have used up your lottery attempts for this month. Please try again next month"). This effectively controls the number of lottery events and avoids the negative impact of excessive lottery events on user experience duration and platform operation time.

[0135] For example, by restricting creators' account types, creators can differentiate their account attributes and only allow specific types of accounts to initiate lottery events. This standardizes the entities initiating lottery events, ensures their quality and credibility, and prevents unqualified accounts from negatively impacting platform usage and user experience. Specifically, it can be preset that only creators with professional accounts can initiate lottery events. Professional accounts refer to accounts that have passed platform verification processes such as real-name authentication, qualification review, and content quality assessment. These accounts typically possess high content creation and operational capabilities, as well as credibility, ensuring the standardized and effective execution of lottery events.

[0136] When the server detects that a creator intends to initiate a lottery event, it will first obtain the creator's account attribute information, including but not limited to account type, authentication status, content quality rating, account activity level, and violation records. Subsequently, the server will further analyze and judge the creator's account attribute information according to preset eligibility judgment rules to determine whether the creator is qualified to initiate a lottery event. If the creator's account is determined to be a professional account and meets other preset eligibility criteria (such as no violations, content quality meeting standards, etc.), the server will display a lottery control in the creator's interface, allowing the creator to trigger and initiate a lottery event. If the creator's account is determined to be not a professional account, or although a professional account, it does not meet other eligibility criteria, the server will not display the lottery control in the interface and will provide the creator with a message indicating insufficient eligibility (such as "Your account type is not qualified to initiate a lottery event. Please upgrade to a professional account and try again"). This restriction on account type filters out qualified lottery event initiators, avoiding various negative impacts caused by unqualified accounts initiating lottery events and ensuring the stability of platform operation time and user experience.

[0137] In addition to the two typical restriction methods mentioned above, lottery events can be further regulated by limiting the maximum value of prizes. For example, setting a maximum total value of prizes for a single lottery event and a maximum value of prizes that a single user can obtain can prevent issues such as malicious prize-grabbing and fake participation caused by excessively high prize amounts, thereby ensuring the fairness and orderliness of lottery events. At the same time, the validity period of lottery events can also be limited by setting a maximum validity period for a single lottery event (such as 7 days or 15 days) to prevent lottery events from being displayed on content pages for extended periods, consuming platform resources, affecting user browsing experience, and further optimizing platform operation time and user usage time.

[0138] In summary, by implementing the aforementioned restrictions on lottery events, we can effectively avoid the negative impacts of disorderly lottery events, standardize the initiation and operation process of lottery events, ensure the stability of platform operations, the quality of content dissemination, and the superior user experience, while also taking into account the promotional value of lottery events, helping content creators to promote their content through standardized lottery events, and promoting the healthy and sustainable development of the platform's content and interactive ecosystems.

[0139] Step 1208: Generate target publication content based on the target media content and the access point for the target item.

[0140] After the above processing, the target media content and the access point for the target item can be generated. Then, based on the target media content and the access point for the target item, the target publication content can be generated.

[0141] For details, see Figure 15 , Figure 15 This specification illustrates a schematic diagram of a content editing page for content to be published, provided in one embodiment. Figure 15 As shown, content creators edit content in the editing area to generate target media content. Operations related to the event editing controls generate an entry point for obtaining the target item. Clicking the publish button on the content editing page then generates the target published content. Simultaneously, the entry point for obtaining the target item is displayed on the corresponding content-related page.

[0142] In one specific embodiment provided in this specification, the method further includes: Display virtual map; In response to a triggered operation on the virtual map, a map marker point is determined, and a marker point display card corresponding to the map marker point is displayed, the marker point display card including an event creation control; In response to the triggering operation of the control created for the event, the event editing page is displayed, and an acquisition event for the target item is generated based on the event editing page, and an acquisition entry for the target item is generated; The entry point for obtaining the target item is displayed at the map markers on the virtual map.

[0143] In another specific embodiment provided in this specification, a redirect link for creating a lottery using a virtual map is also provided. Specifically, in the method for creating and displaying item acquisition events based on a virtual map provided in this embodiment, a virtual map is first displayed on the terminal interface. The virtual map is a visual map interface constructed by the platform according to the actual application scenario. It can be a real map based on geographical location, a virtual scene map constructed based on the application scenario, or a custom map generated based on the content interaction area. It is used to provide users with a map-based, visual interactive interface, facilitating users to perform related operations such as location selection, event viewing, and event creation on the map interface.

[0144] After displaying the virtual map, the terminal detects and listens in real time to user actions triggered on the virtual map. These actions include, but are not limited to, clicks, long presses, touches, and cursor selection. In response to these user actions, the terminal determines a map marker point corresponding to the trigger action based on its coordinates within the virtual map. This map marker point is a location node selected by the user on the virtual map for attaching or displaying the target item acquisition event; it can be user-defined or automatically generated by the system based on the trigger location.

[0145] After a map marker is determined, the terminal displays a marker display card corresponding to that marker on the interface. This marker display card can be displayed in the form of a pop-up, floating window, bottom pop-up layer, or embedded display area, providing a centralized display of relevant information for the current map marker and offering users entry points for subsequent interactions. The marker display card includes at least an event creation control, which serves as the interactive entry point for triggering the item acquisition event editing process. This control can be presented as a button, icon, or text option for easy user identification and triggering.

[0146] Users can trigger the event creation control in the marker display card according to their own event creation needs. In response to the trigger operation on the event creation control, the terminal will jump to or overlay the event editing page on the current interface. The event editing page is a dedicated editing page for creating, editing, and configuring information related to target item acquisition events. It may include multiple functional editing modules such as an event name editing area, an event rule setting area, a target item setting area, an event time setting area, a participation condition setting area, and an event scope setting area. Users can personalize and edit various parameters, rules, and display formats of target item acquisition events through the event editing page.

[0147] After the user completes the editing and configuration of the relevant information for the target item acquisition event through the event editing page, the server generates an acquisition event for the target item based on the configuration information entered or selected by the user in the event editing page, and associates and binds the acquisition event with the aforementioned map marker. At the same time, the system generates a corresponding acquisition entry for the target item acquisition event. The acquisition entry is an interactive entry point for other users to view and participate in the target item acquisition event, which can be displayed in the form of icons, logos, buttons, cards, etc.

[0148] Finally, the generated target item acquisition portal is associated with its corresponding map marker and displayed on the corresponding map marker in the virtual map. This allows users to directly view, enter, and participate in the target item acquisition event through the acquisition portal on the map marker while browsing the virtual map. Thus, through the collaborative interaction between the virtual map, map markers, marker display cards, event creation controls, event editing pages, and acquisition portals, visualized event creation and display based on the virtual map are achieved. This greatly simplifies the event creation process, enhances the intuitiveness and interactivity of the event display, and improves the overall user experience during event creation and participation.

[0149] See Figure 16 , Figure 16 This diagram illustrates a page navigation method for creating a lottery event based on a virtual map, as provided in one embodiment of this specification. Figure 16As shown in (1), a virtual map is displayed on the terminal, and the user can mark any point on the virtual map as a map marker. Then, the corresponding marker display card is displayed on the interface, such as... Figure 16 The marker display card shown in (2) includes an event creation control (i.e., a lottery button).

[0150] Users can click the event creation control to enter the event editing page as shown in (3). Creators can make corresponding edits on this event editing page. For specific editing methods, please refer to the above implementation method, which will not be repeated here. After editing, the creator clicks the confirmation button to generate an acquisition event for the target item and generate the acquisition entry for the target item. Then, the user enters the page as shown in (3). Figure 16 The page shown in (4) displays event information on map markers, and when the event information is clicked, the entry point for obtaining the target item is displayed in the marker display card corresponding to the map marker.

[0151] It's important to note that in practical applications, when creating a lottery using a virtual map, content creators can also select a specific target content post and link it to the lottery. The target content post can be related to or unrelated to a map marker. For example, if the map marker is a restaurant, the target content post could be a recommendation note for that restaurant. The business can create a lottery event based on that map marker and link it to that recommendation note.

[0152] In another specific embodiment provided in this specification, a lottery event can be added to the already published target content. Specifically, after publishing the target content, if a content creator wishes to promote it and set up a lottery event, they can click the editing control corresponding to the target content to re-enter the content editing page and perform the steps described above for creating a lottery event on the content editing page.

[0153] In practical applications, creators can create target events during the publication of target multimedia content, publish target multimedia content after creating target events, or add target events to already published target content. The methods provided in the embodiments of this specification do not limit the order of publishing target multimedia content and creating target events; the actual application shall prevail.

[0154] The method provided in the embodiments of this specification effectively simplifies the operation process for content creators through visual operation, reducing the operational costs of creation and event configuration. By integrating the media content editing area and event editing controls into the same content editing page, creators can directly trigger the event editing process through the event editing controls while editing the target media content, without having to switch to a separate event creation interface. This achieves a seamless operation of "content editing, event creation, and content publishing," significantly shortening the operation path, improving the efficiency of content publishing and event configuration, and lowering the operational threshold and understanding cost for creators, making it easier for creators to quickly complete the binding configuration of content and events.

[0155] Corresponding to the above method embodiments, this specification also provides embodiments of a data processing apparatus based on published content. Figure 17 A schematic diagram of a data processing apparatus based on published content, according to an embodiment of this specification, is shown. Figure 17 As shown, the device includes: Display module 1702 is configured to display a content association page of the target published content, wherein the content association page includes an entry point for obtaining the target item; Trigger module 1704 is configured to display an item acquisition page in response to a trigger operation for the acquisition entry, wherein the item acquisition page includes a participation entry for a target event, and participates in the target event in response to a trigger operation for the participation entry; The acquisition module 1706 is configured to acquire a target message in response to the completion of the target event, wherein the target message is used to input the transaction information of the target item; The generation module 1708 is configured to generate a transaction order for the target item based on the target transaction information in response to input of target transaction information based on the target message.

[0156] In one specific embodiment provided in this specification, the display module 1702 is further configured as follows: Displays the content details page of the target published content; or, Displays a content stream browser page that shows the target published content.

[0157] In one specific embodiment provided in this specification, the display module 1702 is further configured as follows: Displays a content browsing page containing multiple published content items; responds to a triggered action on the target published content, displays the content-related page corresponding to the target published content; or, Displays the account content browsing page corresponding to the followed account; in response to a trigger operation on the target published content in the account content browsing page, displays the content association page corresponding to the target published content. Display the communication page corresponding to the target communication account. The communication page includes content sharing information of the target published content. In response to a trigger operation on the content sharing information, display the content association page corresponding to the target published content.

[0158] In one specific embodiment provided in this specification, the item acquisition page includes acquisition condition information; The device further includes a detection module configured to: If the acquisition conditions are not met, the item acquisition control will be in an untriggerable state. When the acquisition conditions are met, the item acquisition control becomes triggerable.

[0159] In one specific embodiment provided in this specification, the display module 1702 is further configured to: Display the content association page of the target published content, and the event query entry corresponding to the target event is displayed on the content association page; In response to the triggered operation of the event query entry, the event participation details page corresponding to the target event is displayed.

[0160] In one specific embodiment provided in this specification, the display module 1702 is further configured as follows: Obtain the event status information of the target event; Display the event participation details page corresponding to the target event, and display the page details information corresponding to the event status information on the event participation details page.

[0161] In one specific embodiment provided in this specification, the display module 1702 is further configured as follows: If the event status information is "no draw", the event participation information will be displayed on the event participation details page. If the event status information indicates that the draw has been completed, the event result information will be displayed on the event participation details page. If the event status information indicates that the event has ended, the event end information will be displayed on the event participation details page.

[0162] In one specific embodiment provided in this specification, the event result information is either winning or not winning; The display module 1702 is further configured as follows: If the event result is a prize win, the item claiming process information will be displayed on the event participation details page. If the event result information indicates that the winner did not win, the account that obtained the item will be displayed on the event participation details page.

[0163] In one specific embodiment provided in this specification, when the event result information is a winning prize, the display module 1702 is further configured as follows: Determine the item attribute information of the target item; If the item attribute information is a physical item, a receiving editing area is displayed on the event participation details page, where the receiving editing area is used to fill in the receiving information; If the item's attribute information indicates it is a virtual item, a redemption prompt will be displayed on the event participation details page.

[0164] In one specific embodiment provided in this specification, the display module 1702 is further configured to: Upon completion of the target event, a content association page for the target published content is displayed, wherein the content association page includes a purchase entry for the target item.

[0165] In one specific embodiment provided in this specification, the display module 1702 is further configured to: Display a virtual map page, wherein the virtual map page includes prompts for obtaining the target item; In response to the triggered operation of the acquisition prompt information, the item acquisition page is displayed.

[0166] The apparatus provided in this specification allows for the deep integration of content browsing and item acquisition processes by setting an entry point for acquiring the target item within the content-related page of the target published content. This enables users to directly trigger item acquisition operations while browsing the target published content. Participation in acquiring the target item increases the exposure and pageview rate of the target published content, boosting traffic and ultimately improving its overall exposure, readership, and interaction data. Content creators' published content attracts more users to browse, stay, and interact, effectively enhancing the dissemination and influence of their content. This, in turn, stimulates creators' enthusiasm and willingness to continuously produce content, encouraging them to create higher-quality and more attractive published content.

[0167] The above is an illustrative scheme of a data processing device based on published content according to this embodiment. It should be noted that the technical solution of this data processing device based on published content and the technical solution of the data processing method based on published content described above belong to the same concept. For details not described in detail in the technical solution of the data processing device based on published content, please refer to the description of the technical solution of the data processing method based on published content described above.

[0168] Corresponding to the above method embodiments, this specification also provides embodiments of a data processing apparatus based on published content. Figure 18 A schematic diagram of a data processing apparatus based on published content, according to another embodiment of this specification, is shown. Figure 18 As shown, the device includes: Display module 1802 is configured to display a content editing page for content to be published, wherein the content editing page includes a media content editing area and an event editing control; Content acquisition module 1804 is configured to acquire target media content in response to an operation on the media content editing area; The event generation module 1806 is configured to respond to a trigger operation on the event editing control, display an event editing page, generate an acquisition event for the target item based on the event editing page, and generate an acquisition entry for the target item. The content generation module 1808 is configured to generate target publication content based on the target media content and the access point for the target item.

[0169] In one specific embodiment provided in this specification, the event generation module 1806 is further configured to: In response to a trigger operation on the event editing control, a list of event controls is displayed, wherein the list of event controls includes an item acquisition control; In response to a trigger operation on the item acquisition control, the item acquisition event editing page is displayed.

[0170] In one specific embodiment provided in this specification, the item acquisition event editing page includes an item addition area and an acquisition condition editing area; The event generation module 1806 is further configured as follows: Based on the triggering operation for the item addition area, determine the event item attribute information of the target item; Based on the trigger operation targeting the condition editing area, determine the condition information to be obtained; An item acquisition event and an entry point for acquiring the target item are generated based on the event item attribute information and the acquisition condition information.

[0171] In one specific embodiment provided in this specification, the device further includes an entrance display module, configured as follows: Display virtual map; In response to a triggered operation on the virtual map, a map marker point is determined, and a marker point display card corresponding to the map marker point is displayed, the marker point display card including an event creation control; In response to the triggering operation of the control created for the event, the event editing page is displayed, and an acquisition event for the target item is generated based on the event editing page, and an acquisition entry for the target item is generated; The entry point for obtaining the target item is displayed at the map markers on the virtual map.

[0172] The device provided in this specification, through an interactive method that first responds to the trigger operation of the event editing control to display a list of event controls, and then responds to the trigger operation of the item acquisition control to display the item acquisition event editing page, enables layered selection and refined editing of event types. This avoids the problems of interface complexity and operational confusion caused by concentrating multiple different types of event editing functions on the same page. Creators can complete the event creation process step-by-step according to clear interactive logic, improving the smoothness of operation during event configuration while ensuring the accuracy and flexibility of event configuration. Simultaneously, this interactive method allows the platform to uniformly manage and expand different types of interactive events, facilitating the addition of new event types without significant adjustments to the overall interactive architecture. This improves the system's scalability and maintainability, providing content creators with a more stable, efficient, and user-friendly event creation service, further enhancing content creators' creative enthusiasm and platform usage willingness, and promoting the coordinated development of the platform's content ecosystem and interactive ecosystem.

[0173] The above is an illustrative scheme of a data processing device based on published content according to this embodiment. It should be noted that the technical solution of this data processing device based on published content and the technical solution of the data processing method based on published content described above belong to the same concept. For details not described in detail in the technical solution of the data processing device based on published content, please refer to the description of the technical solution of the data processing method based on published content described above.

[0174] Figure 19 A structural block diagram of a computing device 1900 according to an embodiment of this specification is shown. The components of the computing device 1900 include, but are not limited to, a memory 1910 and a processor 1920. The processor 1920 is connected to the memory 1910 via a bus 1930, and a database 1950 is used to store data.

[0175] The computing device 1900 also includes an access device 1940, which enables the computing device 1900 to communicate via one or more networks 1960. Examples of these networks include Public Switched Telephone Network (PSTN), Local Area Network (LAN), Wide Area Network (WAN), Personal Area Network (PAN), or combinations of communication networks such as the Internet. The access device 1940 may include one or more of any type of wired or wireless network interface (e.g., a network interface card (NIC)), such as an IEEE 802.11 Wireless Local Area Network (WLAN) wireless interface, a Wi-MAX (Worldwide Interoperability for Microwave Access) interface, an Ethernet interface, a Universal Serial Bus (USB) interface, a cellular network interface, a Bluetooth interface, a Near Field Communication (NFC) interface, and so on.

[0176] In one embodiment of this specification, the above-described components of the computing device 1900 and Figure 19 Other components, not shown, can also be connected to each other, for example, via a bus. It should be understood that... Figure 19 The block diagram of the computing device shown is for illustrative purposes only and is not intended to limit the scope of this specification. Those skilled in the art can add or replace other components as needed.

[0177] The computing device 1900 can be any type of stationary or mobile computing device, including mobile computers or mobile computing devices (e.g., tablet computers, personal digital assistants, laptop computers, notebook computers, netbooks, etc.), mobile phones (e.g., smartphones), wearable computing devices (e.g., smartwatches, smart glasses, etc.) or other types of mobile devices, or stationary computing devices such as desktop computers or personal computers (PCs). The computing device 1900 can also be a mobile or stationary server.

[0178] The processor 1920 is used to execute the following computer program / instructions, which, when executed by the processor, implement the steps of the above-described data processing method based on published content.

[0179] The above is an illustrative scheme of a computing device according to this embodiment. It should be noted that the technical solution of this computing device and the technical solution of the above-described data processing method based on published content belong to the same concept. For details not described in detail in the technical solution of the computing device, please refer to the description of the technical solution of the above-described data processing method based on published content.

[0180] An embodiment of this specification also provides a computer-readable storage medium storing a computer program / instructions that, when executed by a processor, implement the steps of the above-described data processing method based on published content.

[0181] The above is an illustrative scheme of a computer-readable storage medium according to this embodiment. It should be noted that the technical solution of this storage medium belongs to the same concept as the technical solution of the data processing method based on published content described above. Details not described in detail in the technical solution of the storage medium can be found in the description of the technical solution of the data processing method based on published content described above.

[0182] An embodiment of this specification also provides a computer program product, including a computer program / instructions that, when executed by a processor, implement the steps of the above-described data processing method based on published content.

[0183] The above is an illustrative scheme of a computer program product according to this embodiment. It should be noted that the technical solution of this computer program product and the technical solution of the above-described data processing method based on published content belong to the same concept. For details not described in detail in the technical solution of the computer program product, please refer to the description of the technical solution of the above-described data processing method based on published content.

[0184] The foregoing has described specific embodiments of this specification. Other embodiments are within the scope of the appended claims. In some cases, the actions or steps recited in the claims may be performed in a different order than that shown in the embodiments and may still achieve the desired result. Furthermore, the processes depicted in the drawings do not necessarily require the specific or sequential order shown to achieve the desired result. In some embodiments, multitasking and parallel processing are possible or may be advantageous.

[0185] The computer instructions include computer program code, which may be in the form of source code, object code, executable file, or certain intermediate forms. The computer-readable medium may include: any entity or device capable of carrying the computer program code, recording media, USB flash drive, portable hard drive, magnetic disk, optical disk, computer memory, read-only memory (ROM), random access memory (RAM), electrical carrier signals, telecommunication signals, and software distribution media, etc. It should be noted that the content included in the computer-readable medium may be appropriately added or removed according to the requirements of patent practice. For example, in some regions, according to patent practice, computer-readable media may not include electrical carrier signals and telecommunication signals.

[0186] It should be noted that, for the sake of simplicity, the foregoing method embodiments are all described as a series of actions. However, those skilled in the art should understand that this specification is not limited to the described order of actions, as some steps may be performed in other orders or simultaneously according to this specification. Furthermore, those skilled in the art should also understand that the embodiments described in this specification are preferred embodiments, and the actions and modules involved are not necessarily essential to this specification.

[0187] In the above embodiments, the descriptions of each embodiment have different focuses. For parts not described in detail in a certain embodiment, please refer to the relevant descriptions in other embodiments.

[0188] The preferred embodiments disclosed above are merely illustrative of this specification. The optional embodiments do not exhaustively describe all details, nor do they limit the invention to the specific implementations described. Clearly, many modifications and variations can be made based on the content of this specification. These embodiments have been selected and specifically described in this specification to better explain the principles and practical applications of this specification, thereby enabling those skilled in the art to better understand and utilize this specification. This specification is limited only by the claims and their full scope and equivalents.

Claims

1. A data processing method based on published content, characterized in that, include: Displays the content-related page of the target published content, wherein the content-related page includes an entry point for obtaining the target item; In response to a trigger operation on the acquisition entry, an item acquisition page is displayed, wherein the item acquisition page includes an entry for participating in a target event, and in response to a trigger operation on the entry, the user participates in the target event; In response to the completion of the target event, a target message is obtained, wherein the target message is used to input the transaction information of the target item; In response to the input of target transaction information based on the target message, a transaction order for the target item is generated based on the target transaction information.

2. The method as described in claim 1, characterized in that, Displays the content-related pages of the target published content, including: Displays the content details page of the target published content; or, Displays a content stream browser page that shows the target published content.

3. The method as described in claim 1, characterized in that, The content-related page of the target published content is displayed in the following manner: Displays a content browsing page that includes multiple published content items; responds to a trigger operation targeting the target published content and displays the content-related page corresponding to the target published content. or, Displays the account content browsing page corresponding to the followed account; in response to a trigger operation on the target published content in the account content browsing page, displays the content association page corresponding to the target published content. Display the communication page corresponding to the target communication account. The communication page includes content sharing information of the target published content. In response to a trigger operation on the content sharing information, display the content association page corresponding to the target published content.

4. The method as described in claim 1, characterized in that, The item acquisition page includes acquisition condition information; The method further includes: If the acquisition conditions are not met, the entry point will be in an untriggerable state. If the acquisition conditions are met, the entry point is in a triggerable state.

5. The method as described in claim 1, characterized in that, The method further includes: Display the content association page of the target published content, and the event query entry corresponding to the target event is displayed on the content association page; In response to the triggered operation of the event query entry, the event participation details page corresponding to the target event is displayed.

6. The method as described in claim 5, characterized in that, Display the event participation details page corresponding to the target event, including: Obtain the event status information of the target event; Display the event participation details page corresponding to the target event, and display the page details information corresponding to the event status information on the event participation details page.

7. The method as described in claim 6, characterized in that, The event participation details page displays page details information including any of the following: If the event status information is "no draw", the event participation information will be displayed on the event participation details page. If the event status information indicates that the draw has been completed, the event result information will be displayed on the event participation details page. If the event status information indicates that the event has ended, the event end information will be displayed on the event participation details page.

8. The method as described in claim 7, characterized in that, The event outcome information indicates whether the winner or not; The event outcome information is displayed on the event participation details page, including: If the event result is a prize win, the item claiming process information will be displayed on the event participation details page. If the event result information indicates that the winner did not win, the account that obtained the item will be displayed on the event participation details page.

9. The method as described in claim 8, characterized in that, If the event result information indicates winning a prize, the method further includes: Determine the item attribute information of the target item; If the item attribute information is a physical item, a receiving editing area is displayed on the event participation details page, where the receiving editing area is used to fill in the receiving information; If the item's attribute information indicates it is a virtual item, a redemption prompt will be displayed on the event participation details page.

10. The method as described in claim 1, characterized in that, The method further includes: Upon completion of the target event, a content association page for the target published content is displayed, wherein the content association page includes a purchase entry for the target item.

11. The method as described in claim 1, characterized in that, The method further includes: Display a virtual map page, wherein the virtual map page includes prompts for obtaining the target item; In response to the triggered operation of the acquisition prompt information, the item acquisition page is displayed.

12. A data processing method based on published content, characterized in that, include: The content editing page displays the content to be published, wherein the content editing page includes a media content editing area and an event editing control; In response to an operation on the media content editing area, the target media content is obtained; In response to a trigger operation on the event editing control, an event editing page is displayed, and an acquisition event for the target item is generated based on the event editing page, and an acquisition entry for the target item is generated. Target content is generated based on the target media content and the access point for the target item.

13. The method as described in claim 12, characterized in that, In response to a triggering operation on the event editing control, an event editing page is displayed, including: In response to a trigger operation on the event editing control, a list of event controls is displayed, wherein the list of event controls includes an item acquisition control; In response to a trigger operation on the item acquisition control, the item acquisition event editing page is displayed.

14. The method as described in claim 13, characterized in that, The item acquisition event editing page includes an item addition area and an acquisition condition editing area; The event editing page generates an acquisition event for the target item and generates an entry point for acquiring the target item, including: Based on the triggering operation for the item addition area, determine the event item attribute information of the target item; Based on the trigger operation targeting the condition editing area, determine the condition information to be obtained; An item acquisition event and an entry point for acquiring the target item are generated based on the event item attribute information and the acquisition condition information.

15. The method as described in claim 12, characterized in that, The method further includes: Display virtual map; In response to a triggered operation on the virtual map, a map marker point is determined, and a marker point display card corresponding to the map marker point is displayed, the marker point display card including an event creation control; In response to the triggering operation of the control created for the event, the event editing page is displayed, and an acquisition event for the target item is generated based on the event editing page, and an acquisition entry for the target item is generated; The entry point for obtaining the target item is displayed at the map markers on the virtual map.

16. A computing device, characterized in that, include: Memory and processor; The memory is used to store computer programs / instructions, and the processor is used to execute the computer programs / instructions, which, when executed by the processor, implement the steps of the method according to any one of claims 1 to 15.

17. A computer-readable storage medium storing a computer program / instructions, characterized in that, When the computer program / instructions are executed by the processor, they implement the steps of the method according to any one of claims 1 to 15.

18. A computer program product comprising a computer program / instructions, characterized in that, When the computer program / instructions are executed by the processor, they implement the steps of the method according to any one of claims 1 to 15.