A multi-platform brand visual unified generation and delivery system

Abstract

This invention discloses a multi-platform brand visual unified generation and delivery system, relating to the field of computer-aided design technology. The invention uses a brand visual gene digital twin construction module to decompose brand standard colors, logo safety spacing, auxiliary graphic recursive logic, and image feature anchor points into structured gene coding units. A multi-platform specification constraint map dynamic construction module constructs structured maps of size boundaries, dynamic safety zones, and element disabling rules for each platform. A bidirectional mapping verification and conflict resolution module performs iterative calculations of forward gene expression and reverse compliance constraints. When a conflict between gene fidelity and platform compliance is detected, a visual weight compensation resolution mechanism based on auxiliary graphic recursive logic is triggered. Finally, a rendering instruction set and delivery package with dual verification reports of fidelity and compliance are generated, ensuring that the core brand identification elements remain rigidly unchanged while achieving adaptive compliance with flexible constraints across multiple platforms.

Description

Technical Field

[0001] This invention relates to the field of computer-aided design technology, specifically to a multi-platform brand visual unified generation and delivery system. Background Technology

[0002] With the growth of mobile internet and new media channels, brand operators need to distribute the same set of brand visual materials to different target platforms simultaneously. Since each target platform has independent and dynamically changing requirements regarding image size, safe zone boundaries, logo placement, background color specifications, and even content review rules, existing technical solutions mainly rely on manual adaptation and export of each image size individually. This process has the following drawbacks: The core elements of brand visuals can be deformed or lost uncontrollably during cross-platform adaptation. Traditional solutions only perform simple geometric transformations when dealing with cropping or scaling of different aspect ratios. This indiscriminate transformation can easily lead to the brand logo being cropped, the brand's standard font being flattened due to non-proportional scaling, and the brand's distinctive features being cropped out of the image. The lack of a structured understanding of the internal logic of brand visual elements results in a fragmented visual style of materials across multiple platforms, which seriously weakens the consistency of brand identity. There are frequent conflicts between the visual guidelines and content compliance rules of the target platform and the brand design intent, and there is a lack of automated resolution mechanisms. Manual correction is not only inefficient, but also prone to introducing new visual distortions. There is a lack of a system that can quantitatively compare and automatically solve the two-way constraints between the brand visual rules and the platform compliance rules. In conclusion, the industry urgently needs an intelligent generation and delivery system that can atomize the underlying logic of brand visual specifications into a digital twin and can bidirectionally map and resolve conflicts with dynamically updated multi-platform specifications. Summary of the Invention

[0003] The purpose of this invention is to overcome the shortcomings of existing technologies and provide a unified multi-platform brand visual generation and delivery system. This system comprises a brand visual gene digital twin construction module, a multi-platform specification constraint graph dynamic construction module, a bidirectional mapping verification and conflict resolution module, a rendering instruction set generation module, and a delivery packaging module. The brand visual gene digital twin construction module decomposes brand standard colors, logo safety spacing, auxiliary graphic recursive logic, and image feature anchor points into structured gene coding units. The multi-platform specification constraint graph dynamic construction module constructs structured graphs of size boundaries, dynamic safety zones, and element disabling rules for each platform. The bidirectional mapping verification and conflict resolution module performs iterative calculations of forward gene expression and reverse compliance constraints. When a conflict between gene fidelity and platform compliance is detected, a visual weight compensation and resolution mechanism based on auxiliary graphic recursive logic is triggered. Finally, a rendering instruction set and delivery package with dual verification reports of fidelity and compliance are generated. This ensures that the core brand identification elements remain rigidly unchanged while achieving adaptive compliance with flexible constraints across multiple platforms, significantly improving the consistency, compliance, and production efficiency of brand visual delivery.

[0004] To solve the above-mentioned technical problems, the present invention provides the following technical solution: a multi-platform brand visual unification generation and delivery system, the system comprising: The brand visual gene digital twin construction module is used to receive the brand visual identity manual source file, decompose the core visual elements of the brand into a set of quantifiable gene coding units, and organize the set of gene coding units into a brand visual gene digital twin. The multi-platform specification constraint map dynamic construction module is used to collect the latest visual specification documents of each target release platform, decompose the specification requirements of each target release platform in a structured manner, and construct and dynamically update the compliance constraint map corresponding to each target release platform. The bidirectional mapping verification and conflict resolution module is used to receive the brand identifier and target platform identifier of the material to be generated, retrieve the corresponding gene coding unit set from the brand visual gene digital twin, retrieve the compliance constraint map corresponding to the target platform identifier from the multi-platform specification constraint map dynamic construction module, and perform iterative calculations of the forward mapping process and the reverse constraint process. When the preliminary rendering layout output by the forward mapping process conflicts with the compliance constraint entries retrieved by the reverse constraint process, the conflict resolution mechanism is triggered to generate the final rendering instruction set that simultaneously meets the brand visual gene fidelity requirements and the target platform compliance requirements. The rendering instruction set generation module is used to receive the final rendering instruction set and translate it into platform native code suitable for the rendering environment corresponding to the target platform identifier; The delivery packaging module is used to package the generated platform native code and the referenced visual resource binary files, and attach metadata files containing a brand visual gene fidelity verification report and a target platform compliance verification report to form the final delivery package.

[0005] Furthermore, the gene coding unit includes: a standard color value spectrum subunit, a standard character outline feature vector subunit, a LOGO safety spacing parameter subunit, an auxiliary graphic recursive logic rule subunit, and a brand image feature anchor point coordinate subunit; The compliance constraint map includes: a size boundary constraint data layer, a dynamic security zone matrix data layer, an element disabling blacklist data layer, a format encoding whitelist data layer, and a background color prohibition data layer.

[0006] Furthermore, the standard color value spectrum subunit is used to record the original color value of the brand standard color, and to store the equivalent mapping color value of the original color value in different target color spaces, as well as the tolerance threshold for the fluctuation of the original color value in the different target color spaces. When executing the forward mapping process, the bidirectional mapping verification and conflict resolution module selects the corresponding equivalent mapping color value from the standard color value spectrum subunit according to the color space type of the display device corresponding to the target platform identifier of the rendering instruction set generation module, performs color rendering calculation, and verifies the final output color according to the tolerance threshold to ensure that the output color is consistent with the brand standard color in subjective perception intensity.

[0007] Furthermore, the LOGO safety spacing parameter subunit defines the ratio of the minimum blank spacing required to be retained around the LOGO to the standard outer rectangle height of the brand LOGO as the reference unit of measurement. When executing the forward mapping process, the bidirectional mapping verification and conflict resolution module reads the proportional value defined in the LOGO safety spacing parameter subunit. Within the canvas range limited by the size boundary constraint data layer in the compliance constraint graph corresponding to the target platform identifier, it calculates the maximum allowable rendering size of the LOGO, so that the LOGO occupies as much canvas space as possible while meeting the blank spacing requirements defined by the proportional value. When the calculated maximum allowable rendering size causes the area ratio of the LOGO in the canvas to exceed the preset ratio upper limit in the compliance constraint graph, the conflict resolution mechanism is triggered.

[0008] Furthermore, the execution steps of the conflict resolution mechanism are as follows: The logo rendering size will be forcibly reduced to a compliant size that meets the preset maximum ratio. Detect the area of ​​the visual white space that is added to the canvas due to the reduction in logo size; The auxiliary graphic recursive logic rule subunit is retrieved from the brand visual gene digital twin construction module. Based on the filling strategy defined in the auxiliary graphic recursive logic rule subunit, the brand auxiliary background or brand auxiliary graphic elements are filled in the newly added visual white space to maintain the brand visual weight and visual center position in the original design and compensate for the loss of brand visual presence caused by the reduction of LOGO size.

[0009] Furthermore, during the iterative calculation of the forward mapping process and the reverse constraint process, the bidirectional mapping verification and conflict resolution module introduces a brand visual gene fidelity quantification evaluation function, which is as follows: ,in, This represents the overall fidelity score of the brand's visual identity in the current rendered layout, and its value range is... The closer the value is to 1, the higher the fidelity of the brand's visual identity. This indicates the total number of gene coding units participating in this fidelity assessment. Indicates the first Index number of each gene coding unit Indicates the first Each gene coding unit corresponds to a brand visual weight coefficient, and the constraints are met. , Indicates the first The quantifiable feature values ​​actually output by each gene coding unit in the current rendering layout. Indicates the first The reference feature values ​​stored in the brand visual gene digital twin by each gene coding unit A pre-defined positive smoothing term is used to prevent the denominator from being zero. After each iteration, the bidirectional mapping verification and conflict resolution module calls the brand visual gene fidelity quantification evaluation function to calculate the current brand visual gene comprehensive fidelity score. Only when ≥ Only then is the current rendering layout deemed to have passed the gene fidelity check, and the final rendering instruction set is output. This is the preset fidelity threshold.

[0010] Furthermore, the standard color value spectrum subunit is used to store the equivalent mapping color values ​​and tolerance thresholds of the brand standard color in different color spaces, providing a benchmark reference for color restoration for the bidirectional mapping verification and conflict resolution engine module; The standard character outline feature vector subunit is used to store the vector outline path data and character spacing ratio parameters of the brand standard character, so that the edge sharpness and ratio relationship of the text rendering are consistent under different resolutions. The LOGO safety spacing parameter subunit is used to define the ratio of the blank area reserved around the brand LOGO to the size of the LOGO itself, which serves as a hard geometric constraint when the bidirectional mapping verification and conflict resolution module calculates the layout position. The auxiliary graphic recursive logic rule subunit is used to store the tiling algorithm, scaling rules and position response rules of the brand auxiliary graphics and the main visual elements, and to provide a visual weight compensation filling strategy when the layout is deformed. The brand image feature anchor point coordinate sub-unit is used to record the normalized coordinates of the visually distinctive parts of the brand image in the image coordinate system, which serve as the positioning basis for retaining the brand identification features during the cropping operation.

[0011] Furthermore, the size boundary constraint data layer is used to store the upper and lower limits of the canvas width and height allowed by the target platform; The dynamic security zone matrix data layer is used to store the set of coordinates of areas on the target platform where core interactive elements or brand information are prohibited from being placed under different device postures. The element-disabled blacklist data layer is used to store a set of semantic tags for preset graphic elements, preset text keywords, and preset color combinations that are prohibited from appearing on the target platform. The format encoding whitelist data layer is used to store the image format suffixes and video encoding and encapsulation formats supported by the target platform; The background color restriction data layer is used to store a list of disabled background color values ​​for the target platform.

[0012] Furthermore, the filling strategy for the auxiliary graphical recursive logic rule subunit is as follows: in accordance with Calculate and determine the fill density of the brand auxiliary background pattern or brand auxiliary graphic element, wherein, This indicates the actual fill density value for the brand auxiliary graphic elements within the newly added visual white space. This represents the preset baseline fill density value in the auxiliary graphic recursive logic rule subunit. This represents the preset visual weight compensation coefficient. This represents the area of ​​the visual white space added to the canvas due to the reduction in logo size. This represents the total canvas area defined by the size boundary constraint data layer in the compliance constraint graph corresponding to the target platform identifier. The bidirectional mapping verification and conflict resolution module calculates the actual fill density value. The auxiliary graphic recursive logic rule subunit is controlled to generate a filling pattern with a corresponding density, and dynamic matching of filling intensity and visual white space area is performed.

[0013] Compared with existing technologies, this multi-platform brand visual unified generation and delivery system has the following advantages: I. This invention decomposes brand visual elements into gene encoding units through a brand visual gene digital twin construction module. These units include standard color value spectrum subunits, standard font outline feature vector subunits, LOGO safety spacing parameter subunits, auxiliary graphic recursive logic rule subunits, and brand image feature anchor point coordinate subunits. When performing cropping and scaling operations, the bidirectional mapping verification and conflict resolution module can perform protective calculations based on the quantitative constraints of the gene encoding units to prevent the brand LOGO from being cropped or the IP image from being mistakenly cropped. This ensures that the integrity of the brand visual identity gene is not lost as the canvas size changes.

[0014] Second, this invention constructs a structured constraint set, including a dynamic security zone matrix data layer, an element disabling blacklist data layer, and a background color prohibition rule data layer, through a multi-platform specification constraint graph dynamic construction module. When the original parameters of the brand design conflict with the constraints of the target platform, the bidirectional mapping verification and conflict resolution module triggers a visual weight compensation mechanism based on the auxiliary graphic recursive logic rule sub-unit, automatically calling the brand auxiliary background to fill the visual white space caused by shrinkage, thus maintaining the unity of the visual center of gravity of the image and the brand tone.

[0015] Third, this invention, through the delivery packaging module, simultaneously attaches metadata files containing a brand visual gene fidelity verification report and a target platform compliance verification report when generating the final delivery package. This ensures that each output brand material has quantifiable and traceable quality credentials. When the compliance constraint map of the target platform is dynamically updated, the system can retrospectively re-verify historical materials and generate incremental update patch packages, reducing compliance risks and design quality costs for brands operating on multiple platforms.

[0016] Other advantages, objectives and features of the invention will be set forth in part in the description which follows, and in part will be apparent to those skilled in the art from the following examination or study, or may be learned from the practice of the invention. Attached Figure Description

[0017] To more clearly illustrate the technical solutions in the embodiments of the present invention or the prior art, the accompanying drawings used in the description of the embodiments or the prior art will be briefly introduced below. Obviously, the drawings described below are merely some embodiments of the present invention. For those skilled in the art, other drawings can be obtained based on these drawings without any creative effort.

[0018] Figure 1This is an operation flowchart of a multi-platform brand visual unified generation and delivery system according to an embodiment of the present invention; Figure 2 This is a data flow diagram of a multi-platform brand visual unified generation and delivery system in an embodiment of the present invention; Figure 3 This is a block diagram of the modules of a multi-platform brand visual unified generation and delivery system in an embodiment of the present invention. Detailed Implementation

[0019] To better understand the above technical solutions, a detailed description of the solutions will be provided below in conjunction with the accompanying drawings and specific embodiments. Obviously, the described embodiments are merely some, not all, of the embodiments of the present invention. All other embodiments obtained by those skilled in the art based on the embodiments of the present invention without creative effort are within the scope of protection of the present invention.

[0020] To address the technical bottlenecks in cross-platform adaptation of existing brand visual materials, such as the deformation and loss of core brand visual elements due to indiscriminate geometric transformations, frequent conflicts between target platform visual specifications and brand design intent with a lack of automated resolution mechanisms, and the lack of quantifiable quality control methods for cross-platform delivered materials, this invention provides a unified multi-platform brand visual generation and delivery system. This invention aims to construct a digital twin of the brand visual gene, structurally and atomically deconstructing and encoding core visual elements such as brand standard colors, logo safety spacing, auxiliary graphic recursive logic, and image feature anchor points; and to dynamically construct a multi-platform specification constraint graph module to address the scale constraints of various publishing platforms. The system constructs and dynamically updates a structured graph, including boundary values, dynamic security zones, and element disabling rules. It performs iterative calculations of positive gene expression and reverse compliance constraints through a bidirectional mapping verification and conflict resolution module. Furthermore, it introduces a brand visual gene fidelity quantification evaluation function and a visual weight compensation mechanism based on auxiliary graphic recursive logic. This ensures adaptive compliance with flexible constraints across multiple platforms while maintaining the rigidity of core brand identification elements. Finally, a rendering instruction set generation module and a delivery packaging module generate a final delivery package containing a brand visual gene fidelity verification report and a target platform compliance verification report, significantly improving the consistency, compliance, and production efficiency of brand visual delivery.

[0021] like Figure 2 and Figure 3As shown in the figure, this embodiment provides a unified generation and delivery system for multi-platform brand visuals. The system includes: a digital twin construction module for brand visual genes, a dynamic construction module for multi-platform specification constraint graphs, a bidirectional mapping verification and conflict resolution module, a rendering instruction set generation module, and a delivery packaging module. The modules communicate and interact with each other through a data bus or application programming interface to jointly complete the entire process from brand visual manual parsing, multi-platform specification adaptation, conflict detection and resolution to the generation and delivery of final rendered materials.

[0022] The following is in conjunction with the appendix Figure 1 The present invention will be further described in detail below with reference to specific embodiments. It should be understood that the specific embodiments described herein are for illustrative purposes only and are not intended to limit the scope of the invention. The brand visual gene digital twin construction module is used to receive the brand visual identity manual source file. In one specific embodiment, the brand visual gene digital twin construction module decomposes the core visual elements of the brand using optical character recognition and vector path parsing technology. The decomposition process follows preset gene coding rules, transforming the brand visual elements into a set of quantifiable and computable gene coding units. The set of gene coding units is then organized into a structured brand visual gene digital twin data file. The brand visual gene digital twin contains the following gene coding subunits: Standard color value spectrum subunit: used to record the original color values ​​of the brand's standard colors, store the equivalent mapped color values ​​of the original color values ​​in different target color spaces, and define the tolerance threshold for the fluctuation of the original color values ​​in the different target color spaces to ensure consistent subjective perceived intensity on different display devices.

[0023] Standard font outline feature vector sub-unit: Used to store the vector outline path data and character spacing ratio parameters of the brand's standard font, ensuring that the edge sharpness and proportional relationship of the text remain consistent with the original brand design when rendered at any resolution, avoiding font flattening or elongation caused by non-proportional scaling.

[0024] LOGO safety spacing parameter sub-unit: Using the standard outer rectangle height H of the brand LOGO as the benchmark unit of measurement, define the ratio of the minimum blank spacing to be retained around the LOGO to this benchmark unit of measurement. This ratio will serve as a hard geometric constraint for the bidirectional mapping verification and conflict resolution module when calculating the LOGO layout position.

[0025] The auxiliary graphic recursive logic rule sub-unit is used to store the tiling algorithm, scaling rules, and position response rules of the brand auxiliary graphics and the main visual elements. When the size of the main visual elements changes, the auxiliary graphics can automatically adjust the filling area, density, or pattern deformation according to the defined rules to maintain the balance of the overall visual weight.

[0026] Brand image feature anchor point coordinate sub-unit: Used to record the normalized coordinates of highly recognizable visual features in the brand image image in the image coordinate system. When the system performs a cropping operation, these anchor points serve as the positioning basis for retaining the brand recognition features.

[0027] The multi-platform specification constraint graph dynamic construction module is used to collect the latest visual specification documents from various target publishing platforms. In one specific embodiment, the multi-platform specification constraint graph dynamic construction module accesses the design specification pages of major platforms through a preset API interface. The module performs semantic understanding and structured decomposition of the specification requirements of each target publishing platform, constructs a compliance constraint graph corresponding to each target publishing platform, and dynamically updates the graph according to the update frequency of the platform specifications. The compliance constraint graph includes: Size boundary constraint data layer: used to store the upper and lower limits of the canvas width and height allowed by the target platform; Dynamic security zone matrix data layer: used to store the set of coordinates of areas on the target platform where core interactive elements or brand information are prohibited from being placed under different device postures; Element Disabling Blacklist Data Layer: Used to store a set of semantic tags for preset graphic elements, preset text keywords, and preset color combinations that are prohibited from appearing on the target platform; Format encoding whitelist data layer: used to store the file extensions of image formats and video encoding and encapsulation formats supported by the target platform; Background color restriction data layer: Used to store a list of disabled background color values ​​for the target platform; The bidirectional mapping verification and conflict resolution module receives the brand identifier and target platform identifier of the material to be generated. First, it retrieves the corresponding complete set of gene coding units from the brand visual gene digital twin. Then, it retrieves the compliance constraint map corresponding to the target platform identifier from the multi-platform specification constraint map dynamic construction module. Finally, it initiates an iterative calculation loop of forward mapping and reverse constraint, where: Forward mapping process: Based on the brand's visual gene encoding rules and under the canvas size constraints provided by the target platform, preliminary visual layout rendering calculations are performed. A text layer is generated based on the standard font outline feature vector subunit; the background color or element color is filled based on the standard color value spectrum subunit; and the initial rendering size and position of the logo are calculated based on the LOGO safety spacing parameter subunit. A preliminary rendering layout description file is output.

[0028] Reverse constraint process: Based on the rules of each data layer in the compliance constraint graph, each element in the initial rendering layout description file is traversed and checked to see if the final area ratio of the logo exceeds the maximum ratio limited by the dynamic safety zone matrix; to check if the background color belongs to the background color prohibition list; and to check if the text contains keywords in the element prohibition blacklist.

[0029] When the initial rendering layout output by the forward mapping process conflicts with the compliance constraint entries retrieved by the reverse constraint process, a conflict resolution mechanism is triggered. In this embodiment, when the ideal rendering size of the logo calculated based on the brand safety spacing requirements causes its area proportion in the platform canvas to exceed the preset proportion limit in the compliance constraint map, conflict resolution is triggered. The steps are as follows: The logo rendering size will be forcibly reduced to a compliant size that meets the preset maximum ratio.

[0030] Detect the area of ​​the visual white space that is added to the canvas due to the reduction in logo size; Retrieve the sub-unit of auxiliary graphic recursive logic rules from the brand visual gene digital twin construction module. Based on the filling strategy defined in the sub-unit, fill the newly added visual white space with brand auxiliary background patterns or brand auxiliary graphic elements, adjusting the fill density as needed. Dynamically determined, among which, This indicates the actual fill density value for the brand auxiliary graphic elements within the newly added visual white space. This represents the preset baseline fill density value in the auxiliary graphic recursive logic rule subunit. This represents the preset visual weight compensation coefficient. This represents the area of ​​the visual white space added to the canvas due to the reduction in logo size. This represents the total canvas area defined by the size boundary constraint data layer in the compliance constraint graph corresponding to the target platform identifier. The bidirectional mapping verification and conflict resolution module calculates the actual fill density value. The control auxiliary graphic recursive logic rule sub-unit generates a filling pattern with corresponding density, thereby compensating for the loss of brand visual presence caused by the reduction in logo size and maintaining the brand visual weight and visual center position in the original design.

[0031] During the forward and reverse iterative calculations, a brand visual gene fidelity quantification evaluation function F is introduced. This function is called to score the results after each iteration generates a new rendering layout. The function expression is: ,in, This represents the overall fidelity score of the brand's visual identity in the current rendered layout, and its value range is... The closer the value is to 1, the higher the fidelity of the brand's visual identity. This indicates the total number of gene coding units participating in this fidelity assessment. Indicates the first Index number of each gene coding unit Indicates the first Each gene coding unit corresponds to a brand visual weight coefficient, and the constraints are met. , Indicates the first The quantifiable feature values ​​actually output by each gene coding unit in the current rendering layout. Indicates the first The reference feature values ​​stored in the brand visual gene digital twin by each gene coding unit A pre-defined positive smoothing term is used to prevent the denominator from being zero. After each iteration, the bidirectional mapping verification and conflict resolution module calls the brand visual gene fidelity quantification evaluation function to calculate the current brand visual gene comprehensive fidelity score. Only when ≥ Only when the current rendering layout passes the gene fidelity check is it determined to be valid, and the final rendering instruction set is output. Otherwise, the calculation is iterated again until the threshold requirement is met. This is the preset fidelity threshold.

[0032] The rendering instruction set generation module receives the final rendering instruction set output by the bidirectional mapping verification and conflict resolution module. This set includes layer structure, vector paths, color values, text content, and style attributes. The module has a built-in code translator for different target platforms. The translator converts the layers in the instruction set into SwiftUI View-level code and the vector paths into Shape protocol implementations. When the target platform is identified as Web, the translator generates HTML and CSS code and converts vector elements into SVG paths. When the target platform is identified as Android, the translator generates an XML layout file. This module ensures that the final generated visual appearance is consistent with the verified layout description at the pixel level.

[0033] The delivery packaging module is used to package the generated platform native code and the referenced visual resource binary files, and attach a brand visual gene fidelity verification report and a target platform compliance verification report. The brand visual gene fidelity verification report includes the final fidelity score F and the individual deviation value of each gene coding subunit. The target platform compliance verification report includes the item-by-item check results with the compliance constraint map, clearly listing the constraints that have been met and the details of the conflict items that have been triggered and successfully resolved. The final delivery package can be directly delivered to the operations personnel.

[0034] In summary, this embodiment details the specific structure and workflow of a multi-platform brand visual unified generation and delivery system. This system achieves the organic unity of rigid fidelity and flexible compliance in the cross-platform dissemination of brand visuals through atomized modeling of brand visual gene digital twins, dynamic structured expression of multi-platform specification constraint maps, and conflict resolution mechanisms based on bidirectional mapping verification and visual weight compensation. This significantly improves the quality, efficiency, and compliance level of brand material production.

[0035] The above description is merely a preferred embodiment of the present invention and is not intended to limit the present invention in any way. Although the present invention has been disclosed above with reference to preferred embodiments, it is not intended to limit the present invention. Any person skilled in the art can make some modifications or alterations to the above-disclosed technical content to create equivalent embodiments without departing from the scope of the present invention. Any simple modifications, equivalent changes and alterations made to the above embodiments based on the technical essence of the present invention without departing from the scope of the present invention shall still fall within the scope of the present invention.

Claims

1. A multi-platform brand visual unified generation and delivery system, characterized in that, The system includes: The brand visual gene digital twin construction module is used to receive the brand visual identity manual source file, decompose the core visual elements of the brand into a set of quantifiable gene coding units, and organize the set of gene coding units into a brand visual gene digital twin. The multi-platform specification constraint map dynamic construction module is used to collect the latest visual specification documents of each target release platform, decompose the specification requirements of each target release platform in a structured manner, and construct and dynamically update the compliance constraint map corresponding to each target release platform. The bidirectional mapping verification and conflict resolution module is used to receive the brand identifier and target platform identifier of the material to be generated, retrieve the corresponding gene coding unit set from the brand visual gene digital twin, retrieve the compliance constraint map corresponding to the target platform identifier from the multi-platform specification constraint map dynamic construction module, and perform iterative calculations of the forward mapping process and the reverse constraint process. When the preliminary rendering layout output by the forward mapping process conflicts with the compliance constraint entries retrieved by the reverse constraint process, the conflict resolution mechanism is triggered to generate the final rendering instruction set that simultaneously meets the brand visual gene fidelity requirements and the target platform compliance requirements. The rendering instruction set generation module is used to receive the final rendering instruction set and translate it into platform native code suitable for the rendering environment corresponding to the target platform identifier; The delivery packaging module is used to package the generated platform native code and the referenced visual resource binary files, and attach metadata files containing a brand visual gene fidelity verification report and a target platform compliance verification report to form the final delivery package.

2. The multi-platform brand visual unified generation and delivery system according to claim 1, characterized in that, The gene coding unit includes: a standard color value spectrum subunit, a standard font outline feature vector subunit, a LOGO safety spacing parameter subunit, an auxiliary graphic recursive logic rule subunit, and a brand image feature anchor point coordinate subunit. The compliance constraint map includes: a size boundary constraint data layer, a dynamic security zone matrix data layer, an element disabling blacklist data layer, a format encoding whitelist data layer, and a background color prohibition data layer.

3. The multi-platform brand visual unification generation and delivery system according to claim 2, characterized in that, The standard color value spectrum subunit is used to record the original color value of the brand standard color, and to store the equivalent mapping color value of the original color value in different target color spaces, as well as the tolerance threshold for the fluctuation of the original color value in the different target color spaces. When executing the forward mapping process, the bidirectional mapping verification and conflict resolution module selects the corresponding equivalent mapping color value from the standard color value spectrum subunit according to the color space type of the display device corresponding to the target platform identifier of the rendering instruction set generation module, performs color rendering calculation, and verifies the final output color according to the tolerance threshold to ensure that the output color is consistent with the brand standard color in subjective perception intensity.

4. The multi-platform brand visual unification generation and delivery system according to claim 2, characterized in that, The LOGO safety spacing parameter subunit uses the standard outer rectangle height of the brand LOGO as the reference unit of measurement and defines the ratio of the minimum blank spacing to be retained around the LOGO to the reference unit of measurement. When executing the forward mapping process, the bidirectional mapping verification and conflict resolution module reads the proportional value defined in the LOGO safety spacing parameter subunit, calculates the maximum allowable rendering size of the LOGO within the canvas range limited by the size boundary constraint data layer in the compliance constraint graph corresponding to the target platform identifier, and triggers the conflict resolution mechanism when the calculated maximum allowable rendering size causes the area ratio of the LOGO in the canvas to exceed the preset ratio upper limit in the compliance constraint graph.

5. A multi-platform brand visual unification generation and delivery system according to claim 4, characterized in that, The execution steps of the conflict resolution mechanism are as follows: The logo rendering size will be forcibly reduced to a compliant size that meets the preset maximum ratio. Detect the area of ​​the visual white space that is added to the canvas due to the reduction in logo size; The auxiliary graphic recursive logic rule subunit is retrieved from the brand visual gene digital twin construction module. Based on the filling strategy defined in the auxiliary graphic recursive logic rule subunit, the brand auxiliary background or brand auxiliary graphic element is filled in the newly added visual white space.

6. The multi-platform brand visual unification generation and delivery system according to claim 1, characterized in that, During the iterative calculation of the forward mapping process and the reverse constraint process, the bidirectional mapping verification and conflict resolution module introduces a brand visual gene fidelity quantification evaluation function. The brand visual gene fidelity quantification evaluation function is as follows: ,in, This represents the overall fidelity score of the brand's visual identity in the current rendered layout, and its value range is... , This indicates the total number of gene coding units participating in this fidelity assessment. Indicates the first Index number of each gene coding unit Indicates the first Each gene coding unit corresponds to a brand visual weight coefficient, and the constraints are met. , Indicates the first The quantifiable feature values ​​actually output by each gene coding unit in the current rendering layout. Indicates the first The reference feature values ​​stored in the brand visual gene digital twin by each gene coding unit A pre-defined positive smoothing term is used to prevent the denominator from being zero. After each iteration, the bidirectional mapping verification and conflict resolution module calls the brand visual gene fidelity quantification evaluation function to calculate the current brand visual gene comprehensive fidelity score. Only when ≥ Only then is the current rendering layout deemed to have passed the gene fidelity check, and the final rendering instruction set is output. This is the preset fidelity threshold.

7. A multi-platform brand visual unified generation and delivery system according to claim 2, characterized in that, The standard color value spectrum subunit is used to store the equivalent mapping color values ​​and tolerance thresholds of the brand standard color in different color spaces, providing a benchmark reference for color restoration for the bidirectional mapping verification and conflict resolution engine module; The standard character outline feature vector subunit is used to store the vector outline path data and character spacing ratio parameters of the brand standard character, so that the edge sharpness and ratio relationship of the text rendering are consistent under different resolutions. The LOGO safety spacing parameter subunit is used to define the ratio of the blank area reserved around the brand LOGO to the size of the LOGO itself, which serves as a hard geometric constraint when the bidirectional mapping verification and conflict resolution module calculates the layout position. The auxiliary graphic recursive logic rule subunit is used to store the tiling algorithm, scaling rules and position response rules of the brand auxiliary graphics and the main visual elements, and to provide a visual weight compensation filling strategy when the layout is deformed. The brand image feature anchor point coordinate sub-unit is used to record the normalized coordinates of the visually distinctive parts of the brand image in the image coordinate system, which serve as the positioning basis for retaining the brand identification features during the cropping operation.

8. A multi-platform brand visual unified generation and delivery system according to claim 2, characterized in that, The size boundary constraint data layer is used to store the upper and lower limits of the canvas width and height allowed by the target platform. The dynamic security zone matrix data layer is used to store the set of coordinates of areas on the target platform where core interactive elements or brand information are prohibited from being placed under different device postures. The element-disabled blacklist data layer is used to store a set of semantic tags for preset graphic elements, preset text keywords, and preset color combinations that are prohibited from appearing on the target platform. The format encoding whitelist data layer is used to store the image format suffixes and video encoding and encapsulation formats supported by the target platform; The background color restriction data layer is used to store a list of disabled background color values ​​for the target platform.

9. A multi-platform brand visual unified generation and delivery system according to claim 5, characterized in that, The filling strategy for the auxiliary graphic recursive logic rule sub-unit is as follows: in accordance with Calculate and determine the fill density of the brand auxiliary background pattern or brand auxiliary graphic element, wherein, This indicates the actual fill density value for filling the newly added visual white space with brand auxiliary graphic elements. This represents the preset baseline fill density value in the auxiliary graphic recursive logic rule subunit. This represents the preset visual weight compensation coefficient. This represents the area of ​​the visual white space added to the canvas due to the reduction in logo size. This represents the total canvas area defined by the size boundary constraint data layer in the compliance constraint graph corresponding to the target platform identifier. The bidirectional mapping verification and conflict resolution module calculates the actual fill density value. The auxiliary graphic recursive logic rule subunit is controlled to generate a filling pattern with a corresponding density, and dynamic matching of filling intensity and visual white space area is performed.

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