Information interaction methods, devices, storage media and electronic devices

Abstract

This disclosure relates to information interaction methods, devices, storage media, and electronic devices. The method includes playing a first content work in an immersive streaming mode on the content work playback interface corresponding to a target account; displaying a related work recommendation area on the playback screen of the first content work; displaying a second content work in the related work recommendation area, the second content work being a content work with a preset association relationship to the first content work; and, when the related work recommendation area is triggered, playing the second content work in an immersive streaming mode on the content work playback interface. This disclosure retains the smoothness and immersive experience of immersive playback while also realizing the recommendation of related content works, allowing users to quickly access related content works, reducing the operational cost for users to obtain related content works, shortening the interaction path, and improving the efficiency of related content work recommendation.

Description

Technical Field

[0001] This disclosure relates to the field of computer technology, and in particular to information interaction methods, apparatus, storage media and electronic devices. Background Technology

[0002] Applications in related technologies can play content for users in an immersive streaming mode. However, if users wish to watch other recommended related content, they need to exit the currently used immersive streaming mode. This interrupts the user's experience of browsing content, resulting in low user acceptance of other related content, affecting the efficiency of content dissemination, and reducing user experience. Summary of the Invention

[0003] To address at least one of the aforementioned technical problems, this disclosure provides an information interaction method, apparatus, storage medium, and electronic device. The technical solution of this disclosure is as follows: According to a first aspect of the present disclosure, an information interaction method is provided, the method comprising: The first content work is played in immersive streaming mode on the content work playback interface corresponding to the target account; On the playback screen of the first content work, a related work recommendation area is displayed; In the related works recommendation area, a second content work is displayed, which is a content work that has a preset association relationship with the first content work; When the associated work recommendation area is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0004] In one exemplary implementation, displaying a related works recommendation area on the playback screen of the first content work includes: If the first content work is played a preset number of times by the target account, the related work recommendation area will be displayed on the playback screen of the first content work; The preset number of times is a positive integer greater than 1.

[0005] In one exemplary implementation, displaying a related works recommendation area on the playback screen of the first content work includes: On the playback screen of the first content work, related work notification information is displayed. The related work notification information is an entry point to view at least one related work. The related work is a content work that has the preset association relationship with the first content work. If the associated work notification information is not triggered within the first time period, the associated work recommendation area will be displayed.

[0006] In one exemplary embodiment, the method further includes: When the associated work notification information is triggered within the first time period, an associated work recommendation panel is displayed on the playback screen of the first content work; The associated works recommendation panel displays at least one associated work, including the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0007] In one exemplary implementation, displaying a second content work in the associated work recommendation area includes: In the related works recommendation area, the second content works are displayed based on preset animation effects.

[0008] In one exemplary implementation, when the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the first content work in the immersive streaming mode is switched to the second content work in the content work playback interface, so as to play the second content work in the immersive streaming mode.

[0009] In one exemplary embodiment, the content playback interface is used to play a stream of works in the immersive streaming mode, wherein the first content work is the i-th work in the stream of works, and i is a positive integer; When the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the second content work is inserted into the work stream as the (i+1)th work in the work stream, and the (i+1)th work in the work stream is played in the immersive streaming mode.

[0010] In one exemplary embodiment, the method further includes: When the second content is played in the immersive streaming mode, if a swipe down operation is received, the second content in the immersive streaming mode will be switched back to the first content. When the second content work is played in the immersive streaming mode, if an up swipe operation is received, the second content work in the immersive streaming mode will be switched to the third content work, which is the (i+2)th work in the work stream.

[0011] In one exemplary implementation, when the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: If the display duration of the associated work recommendation area is less than the second duration, and if the associated work recommendation area is triggered, the second content work will be played in immersive streaming mode in the content work playback interface. If the display duration of the related works recommendation area reaches the second duration, the display of the related works recommendation area will be canceled on the content playback interface.

[0012] In an exemplary embodiment, when the display duration of the associated works recommendation area reaches the second duration, the method further includes: In response to the disappearance of the associated works recommendation area, the associated works recommendation panel is displayed; The associated works recommendation panel displays at least one associated work, which is a content work that has the preset association relationship with the first content work, and the at least one associated work includes the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0013] In one exemplary embodiment, the content playback interface is used to play a video stream in the immersive streaming mode, wherein the first content video is the i-th video in the video stream, and i is a positive integer; the method further includes: If the second content work is played through the associated work recommendation panel, the second content work is played immersively by the content work playback interface independently of the work stream; and, the target control is displayed on the playback screen of the second content work. When the target control is triggered, the first content work continues to play in the work stream in immersive streaming mode.

[0014] In one exemplary embodiment, the method further includes: When the related works recommendation area is triggered, the related works notification information will continue to be displayed.

[0015] In one exemplary implementation, the preset association relationship includes at least one of the following: Having the same or similar artistic style; Works containing the same or similar content; Works by the same or similar authors.

[0016] In one exemplary embodiment, the second content work is a content work whose interactive popularity reaches a preset popularity requirement.

[0017] According to a second aspect of the present disclosure, an information interaction device is provided, the device comprising: The display module is configured to play the first content work in immersive streaming mode within the content work playback interface corresponding to the target account. The interactive module is configured to display a related works recommendation area on the playback screen of the first content work; display a second content work in the related works recommendation area, the second content work being a content work with a preset association relationship with the first content work; and when the related works recommendation area is triggered, play the second content work in immersive streaming mode on the content work playback interface.

[0018] In one exemplary implementation, the interaction module is configured to execute: If the first content work is played a preset number of times by the target account, the related work recommendation area will be displayed on the playback screen of the first content work; The preset number of times is a positive integer greater than 1.

[0019] In one exemplary implementation, the interaction module is configured to execute: On the playback screen of the first content work, related work notification information is displayed. The related work notification information is an entry point to view at least one related work. The related work is a content work that has the preset association relationship with the first content work. If the associated work notification information is not triggered within the first time period, the associated work recommendation area will be displayed.

[0020] In one exemplary implementation, the interaction module is configured to execute: When the associated work notification information is triggered within the first time period, an associated work recommendation panel is displayed on the playback screen of the first content work; The associated works recommendation panel displays at least one associated work, including the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0021] In one exemplary implementation, the interaction module is configured to execute: In the related works recommendation area, the second content works are displayed based on preset animation effects.

[0022] In one exemplary implementation, the interaction module is configured to execute: When the associated work recommendation area is triggered, the first content work in the immersive streaming mode is switched to the second content work in the content work playback interface, so as to play the second content work in the immersive streaming mode.

[0023] In one exemplary embodiment, the content playback interface is used to play a stream of works in the immersive streaming mode, wherein the first content work is the i-th work in the stream of works, and i is a positive integer; The interaction module is configured to execute: When the associated work recommendation area is triggered, the second content work is inserted into the work stream as the (i+1)th work in the work stream, and the (i+1)th work in the work stream is played in the immersive streaming mode.

[0024] In one exemplary implementation, the interaction module is configured to execute: When the second content is played in the immersive streaming mode, if a swipe down operation is received, the second content in the immersive streaming mode will be switched back to the first content. When the second content work is played in the immersive streaming mode, if an up swipe operation is received, the second content work in the immersive streaming mode will be switched to the third content work, which is the (i+2)th work in the work stream.

[0025] In one exemplary implementation, the interaction module is configured to execute: If the display duration of the associated work recommendation area is less than the second duration, and if the associated work recommendation area is triggered, the second content work will be played in immersive streaming mode in the content work playback interface. If the display duration of the related works recommendation area reaches the second duration, the display of the related works recommendation area will be canceled on the content playback interface.

[0026] In one exemplary implementation, when the display duration of the associated works recommendation area reaches the second duration, the interaction module is configured to execute: In response to the disappearance of the associated works recommendation area, the associated works recommendation panel is displayed; The associated works recommendation panel displays at least one associated work, which is a content work that has the preset association relationship with the first content work, and the at least one associated work includes the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0027] In one exemplary embodiment, the content playback interface is used to play a video stream in the immersive streaming mode, where the first content video is the i-th video in the video stream, and i is a positive integer; the interaction module is configured to execute: If the second content work is played through the associated work recommendation panel, the second content work is played immersively by the content work playback interface independently of the work stream; and, the target control is displayed on the playback screen of the second content work. When the target control is triggered, the first content work continues to play in the work stream in immersive streaming mode.

[0028] In one exemplary implementation, the interaction module is configured to execute: When the related works recommendation area is triggered, the related works notification information will continue to be displayed.

[0029] In one exemplary implementation, the preset association relationship includes at least one of the following: Having the same or similar artistic style; Works containing the same or similar content; Works by the same or similar authors.

[0030] In one exemplary embodiment, the second content work is a content work whose interactive popularity reaches a preset popularity requirement.

[0031] According to a third aspect of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing processor-executable instructions; wherein the processor is configured to execute the instructions to implement the method of any one of the first aspects of the present disclosure.

[0032] According to a fourth aspect of the present disclosure, a computer-readable storage medium is provided such that, when instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to perform the method of any one of the first aspects of the present disclosure.

[0033] According to a fifth aspect of the present disclosure, a computer program product is provided, the computer program product including a computer program stored in a readable storage medium, wherein at least one processor of a computer device reads from the readable storage medium and executes the computer program, causing the computer device to perform the method of any one of the first aspects of the present disclosure.

[0034] The technical solutions provided by the embodiments of this disclosure have at least the following beneficial effects: This disclosure describes a method where a first content work is played in immersive streaming mode on the content playback interface corresponding to the target account. A related content recommendation area is displayed on the playback screen of the first content work. A second content work, which has a preset association with the first content work, is displayed in the related content recommendation area. When the related content recommendation area is triggered, the second content work is played in immersive streaming mode on the content playback interface. This solution allows for switching between related content works within the same playback interface in immersive streaming mode, without leaving the current interface or exiting immersive streaming mode. This retains the smoothness and immersive experience of immersive playback while also recommending related content works. This allows users to quickly access related content works, reducing the operational cost and shortening the interaction path. It also improves the overall continuity of content browsing, maintains a high-quality viewing experience, and enhances the efficiency of related content recommendation. Attached Figure Description

[0035] The accompanying drawings, which are incorporated in and form part of this specification, illustrate embodiments consistent with this disclosure and, together with the description, serve to explain the principles of this disclosure, and are not intended to unduly limit this disclosure.

[0036] Figure 1 This is a schematic diagram illustrating the implementation environment of an information interaction method according to an exemplary embodiment; Figure 2 This is a flowchart illustrating an information interaction method according to an exemplary embodiment; Figure 3 This is a schematic diagram of information interaction according to an exemplary embodiment. Figure 1 ; Figure 4 This is a schematic diagram of information interaction according to an exemplary embodiment. Figure 2 ; Figure 5 This is a block diagram of an information interaction device according to an exemplary embodiment; Figure 6 This is a structural block diagram of a computer device according to an exemplary embodiment. Detailed Implementation

[0037] To enable those skilled in the art to better understand the technical solutions of this disclosure, the technical solutions in the embodiments of this disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0038] It should be noted that the terms "first," "second," etc., used in the specification, claims, and accompanying drawings of this disclosure are used to distinguish similar first objects and are not necessarily used to describe a specific order or sequence. It should be understood that such data can be interchanged where appropriate so that the embodiments of this disclosure described herein can be implemented in orders other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with this disclosure. Rather, they are merely examples of apparatuses and methods consistent with some aspects of this disclosure as detailed in the appended claims. The user information (including but not limited to user device information, user personal information, user behavior information, etc.) and data (including but not limited to data used for display, training data, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by the parties.

[0039] Figure 1 This is a schematic diagram illustrating an implementation environment of an information interaction method according to an exemplary embodiment. Taking an electronic device implementing the information interaction method of this disclosure as a terminal as an example, see [link to example]. Figure 1 The implementation environment specifically includes: terminal 101 and server 102.

[0040] Terminal 101 can be at least one of the following devices: smartphone, smartwatch, desktop computer, laptop, and mobile computer. An application supporting information interaction can be installed and run on terminal 101, and users can log in to the application through terminal 101 to obtain information interaction services. Terminal 101 can refer to one of multiple terminals; this embodiment only uses terminal 101 as an example. Those skilled in the art will understand that the number of terminals can be more or less. For example, there may be only a few terminals, or dozens or hundreds of terminals, or even more. This disclosure does not limit the number or type of terminals.

[0041] Server 102 can be at least one of a single server, multiple servers, a cloud computing platform, and a virtualization center. Server 102 can be connected to terminal 101 and other terminals via a wireless network or a wired network. Server 102 can support the information interaction method of this disclosure and enable the information interaction method to be implemented in multiple terminals.

[0042] Figure 2 This is a flowchart illustrating an information interaction method according to an exemplary embodiment. For example... Figure 2 As shown, the above method includes at least the following steps S210-S240, which are applied to the client corresponding to the target account, where the target account is any account using the aforementioned application.

[0043] In step S210, the first content work is played in immersive streaming mode on the content work playback interface corresponding to the target account.

[0044] In this disclosure, the content playback interface is an interactive interface for users to browse and watch content works. In this solution, the interface can carry the content playback area in full screen and can be a dedicated playback carrier for scenarios such as mobile short videos and text and image information streams.

[0045] Immersive streaming mode refers to filling the main area of ​​the playback interface with content, removing unnecessary title bars, navigation bars and other redundant blocks, so that the user's visual attention is completely focused on the content itself, while supporting up and down swiping to switch playback modes.

[0046] In this disclosure, the first content work refers to any work played after a user enters the content work playback interface. This disclosure does not limit the form or source of any of the mentioned content works. For example, it can be obtained by the user actively searching or clicking on recommended content, or it can be automatically pushed by the application according to the user's preferences. Its form can be any type of displayable and playable media content such as short videos, long videos, image and text galleries, plain text content, and audio works, and will not affect the implementation of this solution.

[0047] In one implementation, the target account opens the application, which retrieves the content stream corresponding to the account's permissions and renders and generates a content playback interface on the target account's client. Redundant modules such as the system status bar at the top and the native navigation bar at the bottom of the interface are hidden, and the various works in the content stream are played in an immersive streaming mode. The first content work is the work in the content stream.

[0048] In step S220, a related works recommendation area is displayed on the playback screen of the first content work.

[0049] The related works recommendation area is a section in the content playback interface that displays other content works that are different from the first content work. It is used to recommend works without exiting, interrupting, or disrupting the immersive streaming experience.

[0050] This recommended area can be permanently displayed in a non-core area of ​​the playback screen, such as as a floating window placed in the upper right or lower right corner of the playback screen—positions that do not obscure the main content of the primary content work. While the primary content work is playing normally, this small window can display related works or their preview content. For example, the preview content of related works can refer to the static cover, core title, and brief summary of the work. It also supports displaying a dynamic silent preview animation lasting a few seconds, allowing users to quickly determine whether the content matches their interests without consuming excessive data or interfering with the normal viewing of the current content due to autoplay.

[0051] In step S230, a second content work is displayed in the associated work recommendation area. The second content work is a content work that has a preset association relationship with the first content work.

[0052] The second content work is the aforementioned "related work" recommended using the related work recommendation area. The related work recommendation area can display the basic preview information of the second content work. The basic preview information can be flexibly adjusted according to the data usage environment and user settings: if the user is currently in a mobile data environment or has actively turned off the dynamic preview function, only the static cover, core title and brief summary of the second content work will be displayed; if the user is in a Wi-Fi environment and has not turned off the dynamic preview, a few seconds of dynamic silent preview animation can also be displayed, which can help users quickly determine whether the content matches their interests without consuming too much data or interfering with the normal viewing of the current content due to autoplay.

[0053] This disclosure does not limit the preset association relationship. In an exemplary embodiment, the preset association relationship includes at least one of the following: having the same or similar work style; having the same or similar work content; belonging to the same or similar authors.

[0054] Having the same or similar style of content means that, for example, if the first content is a sweet romance drama clip, and the second recommended content is also a similar sweet romance clip, then since the user actively watches content of this style, they are likely to have a high interest in this style, and the matching recommendation meets the user's viewing expectations.

[0055] Having the same or similar content means that, for example, if the current content is a travel guide to Dali, Yunnan shared by a travel blogger, the related recommended content could be an accommodation guide to Lijiang, Yunnan compiled by other bloggers. Both belong to the category of Yunnan travel content and can meet users' extended needs for similar content.

[0056] Works by the same or similar authors refer to content posted by a food blogger that is currently viewed by the user. Subsequent related content will also be other food-related content posted by the same blogger, making it convenient for users to browse all of the author's works and discover new content that interests them.

[0057] The beneficial effect of this implementation method is that by filtering the second content works through clear and pre-defined association rules that conform to the user's viewing habits, it can ensure that the recommended content is highly matched with the content that the user is currently watching, greatly increasing the probability that the user will discover content of interest. This can not only optimize the user's viewing experience, but also improve the overall content playback volume and recommendation efficiency of the application.

[0058] In one exemplary embodiment, the second content work is a content work whose interactive popularity reaches a preset popularity requirement.

[0059] Interaction popularity refers to the comprehensive statistical result of various positive interactive behaviors generated by users in response to content. Common interactive behaviors include liking, forwarding, commenting, and saving the work, as well as the percentage of time users spend watching the work in its entirety. Applications can calculate the comprehensive interaction popularity value of the work based on these dimensions of data.

[0060] The preset popularity requirement disclosed herein may refer to the popularity threshold set in advance by the application. Only when the overall interactive popularity of a work exceeds the threshold and has a preset association with the first content work can it meet the basic conditions for being associated and recommended.

[0061] For example, if an application sets the preset popularity requirement to be among the top 50% of the application's total content, then when a user is viewing a travel guide, the application will only select the top 50% of content with the preset relevance and recommend them as the second content.

[0062] The beneficial effect of this setting is that the interaction popularity itself reflects the degree of recognition of the content by ordinary users. Filtering highly interactive works for recommendation can further ensure the quality of related recommended content, reduce the probability of low-quality content being recommended, better match users' content needs, and further improve recommendation efficiency.

[0063] In step S240, when the associated work recommendation area is triggered, the second content work is played in immersive streaming mode in the content work playback interface.

[0064] For example, when a user clicks, double-clicks, or hovers the mouse over the related content recommendation area in the content playback interface, that related content recommendation area will be triggered. In this case, the user will not be directly redirected to a new content playback interface, but will instead directly play the recommended second content in the current interface in an immersive streaming format, without interrupting the user's immersive experience in immersive streaming mode.

[0065] For example, when a user is browsing a food review article on the current screen, the sidebar will display related recommended recipes using the same ingredients. If the user wants to view this recommended content, they only need to click on the recommended area in the sidebar to directly browse the recipe in an immersive way within the current food review playback interface. This does not require displaying other pages, page jumps, changes in playback mode, or interruption of the immersive experience.

[0066] The beneficial effect of this setup is that by switching between related content works in immersive streaming mode within the same playback interface, users can do so without leaving the current interface or exiting immersive streaming mode. This retains the smoothness and immersive experience of immersive playback while also enabling the recommendation of related content works. This allows users to quickly access related content works, reduces the operational cost of accessing related content works, shortens the interaction path, and also improves the overall continuity of content browsing, maintains a high-quality viewing experience for users, and enhances the efficiency of related content recommendation.

[0067] In one exemplary implementation, displaying a related works recommendation area on the playback screen of the first content work includes: If the first content work is played a preset number of times by the target account, the related work recommendation area will be displayed on the playback screen of the first content work; The preset number of times is a positive integer greater than 1.

[0068] The cumulative number of views in this disclosure refers to the total number of times a target account has watched the same primary content work from start to finish, or has stayed on the work's page for a valid viewing time. Each viewing behavior that meets the valid criteria will be counted as one view.

[0069] The preset number of times can be a trigger threshold set by the application. As long as the cumulative number of times the first content work is played for the target account reaches or exceeds this threshold, the display of the related work recommendation area will be triggered. For example, the preset number of times can be set to 2 times. As long as the user has accumulated 2 or more views of this work, the recommendation area will be automatically displayed.

[0070] In a practical scenario, if a user has watched the same DIY tutorial video twice, it means that the user has a high interest in this craft topic or is about to follow the tutorial to make it. At this time, after reaching the preset number of times, a related recommendation banner with a small window content preview will intelligently pop up at the bottom of the video playback interface. The banner will display related works such as advanced craft tutorials using similar materials.

[0071] In this implementation, for users who only watch a work once, no recommended content will pop up prematurely, avoiding premature disruption to the normal viewing process. However, for users who repeatedly watch the same work, they are already familiar with the original content and are more likely to want to explore more related content. In this case, the recommendation will appear, which will match the user's potential needs. It will not interfere with the user's initial viewing experience, and it can also take advantage of the user's repeated viewing behavior to transform the repeated viewing traffic into a lightweight distribution entry point for related content, helping users to naturally discover more content that matches their interests. This achieves a win-win situation for user experience and content distribution effectiveness.

[0072] In one exemplary implementation, displaying a second content work in the associated work recommendation area includes: In the related works recommendation area, the second content works are displayed based on preset animation effects.

[0073] The animation effects disclosed herein refer to the dynamic effects added during the display of a second content work in the associated work recommendation area. The specific form can be flexibly adjusted according to actual needs. For example, it could be a fade-in animation that slides in from the edge of the screen to a specified position, with the associated work recommendation area gradually expanding from narrow to wide to present the content; it could also be a fade-in / fade-out animation, with the recommendation area gradually changing from completely transparent to opaque, and the second content work gradually becoming clearer; it could also be a progressive pop-up animation, first popping up a placeholder box for the recommendation area, and then gradually loading and displaying the cover, title, and other information of the second content work; or it could be set to a breathing micro-motion effect, where the cover of the second content work slightly changes in size or transparency after the recommendation area is displayed, attracting the user's attention.

[0074] In this implementation, adding animation effects to display the second content work can, on the one hand, alleviate the abruptness caused by the sudden pop-up of the recommendation area through a smooth dynamic transition, thus protecting the user's current viewing experience; on the other hand, appropriate dynamic effects can naturally capture the user's attention, guide the user to pay attention to the recommended second content work, increase the likelihood of the user clicking to view related content, and improve the distribution effect of related works.

[0075] In one exemplary implementation, displaying a related works recommendation area on the playback screen of the first content work includes: On the playback screen of the first content work, related work notification information is displayed. The related work notification information is an entry point to view at least one related work. The related work is a content work that has the preset association relationship with the first content work. If the associated work notification information is not triggered within the first time period, the associated work recommendation area will be displayed.

[0076] In this disclosure, the associated works notification information can be used to notify users to interact with it in order to trigger the display of multiple associated works related to the first content work. The filtering logic of these associated works can be consistent with the filtering logic of the aforementioned second content work.

[0077] The notification message for related works can include introductory text explaining the relationship between the related works seen through this entry point and the primary content work. For example, if the primary content work is the finale of a suspense drama, the introductory text could be set as "This drama also has other cases in the same series" or "Recommended high-scoring dramas with the same lead actor." If the primary content work is a cooking video posted by a food blogger showing how to make a dish, the introductory text could be set as "This blogger also has more home-style cooking tutorials" or "View similar recipes for dishes that go well with rice."

[0078] In terms of display format, the associated work notification information can be a full-width notification bar floating at the bottom of the content playback interface. It can also be adapted to different playback scenarios: if it is in landscape full-screen playback mode, the notification bar will automatically adjust to a narrow full-width bar that adapts to the landscape ratio, occupying only a very small area at the bottom and not obscuring the main playback content of the first content work; if the user has switched the video to background window playback, the associated work notification information can also be collapsed into a floating icon with a badge. The user will only expand the complete recommended content when clicking the icon, and it can be collapsed and closed at any time when not needed.

[0079] The first duration refers to the preset waiting time after the related work notification information is displayed, awaiting user interaction. This duration can be customized based on the application's content distribution strategy and the user's average browsing behavior data. In this implementation, if the user shows little interest in the related work notification information within the first duration and does not trigger any action, a recommended area for related works can be automatically displayed. This presents related works in a more vivid and engaging way through a small window. This progressive recommendation approach avoids obscuring the current playback content by initially displaying related works in the recommended area, while still pushing related content even when the user might miss it, increasing the probability of the user discovering content of interest. It also increases the exposure opportunities for related works, balancing user experience and content distribution efficiency.

[0080] Please refer to Figure 3 It illustrates the information interaction in this disclosure. Figure 1 . Figure 3 (a) The figure shows the first content work being played in immersive streaming mode on the content work playback interface 310 corresponding to the target account. If the first content work is played a preset number of times, then... Figure 3 In the content playback interface 310 of (b), on the playback screen of the first content work, the associated work notification information 320 is displayed. The associated work notification information 320 also displays the guidance information 330, namely "Summer Dopamine Transformation Video".

[0081] If the associated work notification message 320 is not triggered within the first time period, then... Figure 3 (c) In the content playback interface 310, on the playback screen of the first content work, not only is the related work notification information 320 displayed, but also the related work recommendation area 340 is displayed in a small window mode. The related work recommendation area 340 can vividly display the preview content of the second content work, which can be a static cover image, or a silent pre-play clip at the beginning of a few seconds, and can also display basic information such as title, creator nickname, and number of likes, to help users judge whether it matches their interests in a short time.

[0082] In one exemplary embodiment, the method further includes: When the associated work notification information is triggered within the first time period, an associated work recommendation panel is displayed on the playback screen of the first content work; The associated works recommendation panel displays at least one associated work, including the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0083] For example, when a user is watching a vertical short video about summer outfits and has accumulated a preset number of views, a notification message for related works will first appear at the bottom, saying "More Summer Dopamine Transformation Videos." If the user is interested in this recommendation and clicks on this notification message, the related work recommendation area will not be displayed. Instead, a related work recommendation panel that does not cover the entire screen will appear on the playback screen of the current content video. This panel can occupy about one-third of the bottom height of the screen, while still maintaining the playback window of the original outfit video at the top. The panel can display multiple related works about summer transformations in a grid or horizontal scrolling format. Each work can display a cover, title, and interaction data. Users can scroll through all the recommended content in the panel, find the second content video they want to watch, and click on it. They can directly play the selected transformation video in immersive streaming mode on the current content playback screen without jumping to a new page, and they do not need to exit the current immersive streaming playback mode.

[0084] This implementation firstly gives users the space to actively choose; after triggering a notification, users can browse multiple related works independently, rather than being directly pushed a single piece of content. This better meets users' diverse interests and avoids situations where single-content pushes do not meet expectations. Secondly, the entire interaction process is completed within the current content playback interface, without interrupting the browsing flow by jumping to a new page, and also preserving the playback status of the original content. Regardless of which related work the user selects, a smooth browsing experience can be maintained. In addition, the hierarchical display logic also controls the space occupied by recommended content, avoiding using a large recommendation panel to obscure the original content from the beginning. This balances the recommendation effect with the user's need to view the original content, increasing the probability of users finding content of interest and further improving the distribution efficiency of related content.

[0085] Please refer to Figure 3 (d) If the associated work notification information 320 is triggered within the first time period, an associated work recommendation panel 350 can be displayed, which includes multiple associated works. If the user clicks on any associated work, that associated work is selected as the second content work. Figure 3 In (e), the second content work is played in immersive streaming mode.

[0086] In one exemplary implementation, when the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the first content work in the immersive streaming mode is switched to the second content work in the content work playback interface, so as to play the second content work in the immersive streaming mode.

[0087] Specifically, the first content is the content the user is currently watching. When the user clicks on the second content, there is no need to open a new page to load the new content or exit the current playback interface. The content switch is completed directly in the original immersive streaming playback position, and the area that originally displayed the first content is replaced with the selected second content and playback begins directly.

[0088] The advantage of this implementation is that it completely preserves the interaction logic and layout structure of the original playback interface. Users do not need to adapt to the operation logic of the new page, nor do they need to reload the page and consume extra waiting time. The process of jumping from the current content to the target related content is completely uninterrupted, which further enhances the smoothness of browsing. At the same time, it can keep the user's attention focused on the content itself and will not be distracted by page jumps. This effectively reduces the probability of users jumping out during the jump process and increases the overall browsing time and user retention.

[0089] In one exemplary embodiment, the content playback interface is used to play a stream of works in the immersive streaming mode, wherein the first content work is the i-th work in the stream of works, and i is a positive integer; When the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the second content work is inserted into the work stream as the (i+1)th work in the work stream, and the (i+1)th work in the work stream is played in the immersive streaming mode.

[0090] In this disclosure, the content stream is an ordered collection of multiple content works arranged according to certain rules, generally determined by the priority calculated by a recommendation algorithm. The i-th work refers to the position number of the work currently actively viewed by the user (the first content work) in the entire content stream, where i corresponds to a positive integer marker representing the specific browsing progress. If the user clicks, long-presses, or swipes into the related work recommendation area to select the second content work, the application inserts it into the content stream as the (i+1)-th work, becoming the next work to be played immediately following the current content. Then, by directly switching to the current content, the second content work can be played directly.

[0091] Suppose a user is scrolling through a short video recommendation feed and is currently watching the third beauty tutorial video in the stream (i.e., i = 3). In the related recommendations area on the side of the playback screen, a second video, a foundation makeup tutorial, is displayed. When the user clicks on this recommended foundation makeup tutorial video, the system doesn't redirect to a new playback page. Instead, it directly inserts this foundation makeup tutorial video between the third video in the stream and the original fourth video, making it the new fourth video. All videos that were originally ranked lower are incremented by one position. The playback area then automatically slides from the current third video to the newly inserted fourth video, which is the second video selected by the user, and playback begins immediately.

[0092] In this implementation, since the second content is directly inserted into the sequence of the original content stream, the user's original browsing path is completely preserved. After viewing the related content, the user can continue to browse the recommended content that was originally ranked later according to the original scrolling habits. This satisfies the user's need to quickly view related content without disrupting the user's original browsing rhythm, and at the same time, it does not lose the recommended traffic of the original content stream, further improving the content exposure efficiency and the user's browsing continuity.

[0093] In one exemplary embodiment, the method further includes: When the second content is played in the immersive streaming mode, if a swipe down operation is received, the second content in the immersive streaming mode will be switched back to the first content. When the second content work is played in the immersive streaming mode, if an up swipe operation is received, the second content work in the immersive streaming mode will be switched to the third content work, which is the (i+2)th work in the work stream.

[0094] A swipe-down gesture refers to the action of a user swiping down the screen from top to bottom in immersive streaming mode, which corresponds to the action of returning to the previous content; an swipe-up gesture is the action of a user swiping up the screen from bottom to top, which corresponds to the action of switching to the next content.

[0095] Continuing with the previous makeup tutorial example: After a user clicks on the associated base makeup tutorial, it is inserted as the fourth video in the video stream, currently playing in immersive mode. If the user finishes watching the base makeup tutorial and wants to return to the original makeup tutorial, they simply swipe down from the top of the screen (a swipe-down gesture), and the playback will automatically switch back to the third video, which is the original first video, resuming the original playback progress. If the user finishes watching the base makeup tutorial and wants to continue browsing subsequent content in the recommended stream, they simply swipe up from the bottom of the screen (a swipe-up gesture), which will directly switch to the (i+2)th video after the second video, which is the video that was originally after the third video, allowing them to continue browsing in the original recommended order.

[0096] This implementation adapts to users' established immersive scrolling habits. The operation logic of swiping up to see the next item and swiping down to return to the previous item is completely consistent with users' inherent usage cognition, eliminating the need for users to learn new interaction methods and reducing learning costs. Secondly, it supports users to flexibly switch between the original content, related content, and subsequent content in the original recommendation stream. Whether users want to return to the original content or finish reading related content and continue their original browsing rhythm, it can accurately meet their needs, maximizing the preservation of the continuity of the original browsing path and not disrupting the user's browsing plan. At the same time, it further improves the smoothness of content browsing, reduces the possibility of users leaving, and balances the browsing experience of related content distribution and the original recommendation stream.

[0097] In one exemplary implementation, when the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: If the display duration of the associated work recommendation area is less than the second duration, and if the associated work recommendation area is triggered, the second content work will be played in immersive streaming mode in the content work playback interface. If the display duration of the related works recommendation area reaches the second duration, the display of the related works recommendation area will be canceled on the content playback interface.

[0098] The display duration of the related works recommendation area refers to the cumulative display time from the moment the related works recommendation area is rendered and displayed on the content playback interface to the current moment. This is the basic statistical data for calculating whether the display time meets the standard. The second duration is a pre-set maximum allowed display time for the related works recommendation area. When the cumulative display time reaches this threshold, a mechanism to cancel the display is triggered. The specific duration can be adjusted according to the interface layout and recommendation strategy, such as being set to 10 seconds or 15 seconds. In this disclosure, canceling the display of the related works recommendation area means removing the related works recommendation area from the current playback interface, restoring the complete display of the original content playback area, and avoiding the recommendation area obscuring the original content and affecting viewing for an extended period.

[0099] For example, when a user is watching the first content, if no related content notification pops up for an extended period, the related content recommendation area will be displayed in a corner of the playback interface according to the rules. Assuming the pre-set duration is 10 seconds, the duration automatically accumulates from the moment this area appears. If the user clicks on the second content in the recommendation area before the 10-second countdown ends, the subsequent immersive playback logic will be triggered normally. If the user remains inactive, after the accumulated display time reaches 10 seconds, the related content recommendation area will be automatically hidden from the interface, restoring the entire playback interface to the first content, without affecting the user's ability to continue watching the original content.

[0100] In this implementation, the automatic timeout hiding rule prevents the related work recommendation area from obscuring the original content screen for an extended period of time. When the user does not need the related recommendations temporarily, the system automatically restores the user's original content viewing experience, thus avoiding disturbing the user.

[0101] In one exemplary embodiment, the method further includes: When the related works recommendation area is triggered, the related works notification information will continue to be displayed.

[0102] When a user clicks on the related works recommendation area, the related works notification information will remain on the current playback screen. The user can click on the notification at any time to bring up the related works recommendation panel, thus seeing more related works. This implementation allows users to easily access other related content while watching a second piece of content, simplifying the operation path, ensuring no exposure opportunities for other related content are missed, and preserving more possibilities for content recommendation reach.

[0103] In an exemplary embodiment, when the display duration of the associated works recommendation area reaches the second duration, the method further includes: In response to the disappearance of the associated works recommendation area, the associated works recommendation panel is displayed; The associated works recommendation panel displays at least one associated work, which is a content work that has the preset association relationship with the first content work, and the at least one associated work includes the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0104] In this implementation, if the user does not trigger the related works recommendation area within the second time period, it indicates that the user may lack interest in the second content. In this case, the display of the related works recommendation area can be canceled, and a related works recommendation panel can be displayed after the related works recommendation area disappears. The related works recommendation panel can recommend more related works, thus providing the user with more choices that match their interests and preventing them from missing potentially interesting related content. If the user clicks on a related work in the related works recommendation panel, the playback mode of the second content can still be reused without jumping to a new page. This retains the advantage of not disturbing the user and does not lose the opportunity to distribute related content, further improving the recommendation efficiency of related works and better meeting the user's need to discover similar related content.

[0105] Please refer to Figure 4 It illustrates the information interaction in this disclosure. Figure 2 . Figure 4 (a) The figure shows the first content work being played in immersive streaming mode on the content work playback interface 410 corresponding to the target account. If the first content work is played a preset number of times, then... Figure 4 In the content playback interface 410 of (b), on the playback screen of the first content work, the associated work notification information 420 is displayed. The associated work notification information 420 also displays the guidance information 430, namely "Summer Dopamine Transformation Video".

[0106] If the associated work notification message 420 is not triggered within the first time period, then... Figure 4 (c) In the content playback interface 410, on the playback screen of the first content work, not only is the related work notification information 420 displayed, but also a related work recommendation area 440 is displayed in a small window mode. This related work recommendation area 440 can vividly display the preview content of the second content work. Please refer to Figure 4 (d) If the related works recommendation area 440 is not triggered within the second time period, a related works recommendation panel 450 can be displayed, which includes multiple related works. If the user clicks on any related work, that related work will be used as the second content work. Figure 4 In (e), the second content work is played in immersive streaming mode.

[0107] In one exemplary embodiment, the content playback interface is used to play a video stream in the immersive streaming mode, wherein the first content video is the i-th video in the video stream, and i is a positive integer; the method further includes: If the second content work is played through the associated work recommendation panel, the second content work is played immersively by the content work playback interface independently of the work stream; and, the target control is displayed on the playback screen of the second content work. When the target control is triggered, the first content work continues to play in the work stream in immersive streaming mode.

[0108] For example, if a user is currently browsing the third makeup tutorial in their video stream (the first content piece), and the related content recommendation area disappears after a timeout, the interface displays a panel of related content recommendations, including multiple makeup tutorials and product reviews from the same blogger. The user selects the desired foundation makeup tutorial (the second content piece). This foundation makeup tutorial is not inserted into the original video stream sequence but plays independently on the current playback screen without altering the original order of the content. A "Return to Original Recommendation Stream" button (the target control) remains on the playback screen. If the user finishes watching this independently played foundation makeup tutorial and wants to return to their original viewing progress, they simply click this target control to resume playback of the original third content piece (the first content piece), with no change to the original video stream order or playback progress.

[0109] The beneficial effect of this implementation method is that for users who only want to temporarily view related content and do not want to disrupt their original browsing path, this independent playback mode not only meets the need to temporarily view related content, but also does not change the order of the original content stream. After watching, users can return to the original browsing progress with one click, preserving the user's original browsing plan and avoiding the insertion of content that would cause changes in the original recommendation stream order and disrupt the user's subsequent browsing rhythm.

[0110] Figure 5 This is a block diagram of an information interaction device according to an exemplary embodiment, the device comprising: The display module 510 is configured to play the first content work in immersive streaming mode in the content work playback interface corresponding to the target account. The interaction module 520 is configured to display a related works recommendation area on the playback screen of the first content work; display a second content work in the related works recommendation area, the second content work being a content work with a preset association relationship with the first content work; and when the related works recommendation area is triggered, play the second content work in immersive streaming mode on the content work playback interface.

[0111] In one exemplary implementation, the interaction module 520 is configured to perform: If the first content work is played a preset number of times by the target account, the related work recommendation area will be displayed on the playback screen of the first content work; The preset number of times is a positive integer greater than 1.

[0112] In one exemplary implementation, the interaction module 520 is configured to perform: On the playback screen of the first content work, related work notification information is displayed. The related work notification information is an entry point to view at least one related work. The related work is a content work that has the preset association relationship with the first content work. If the associated work notification information is not triggered within the first time period, the associated work recommendation area will be displayed.

[0113] In one exemplary implementation, the interaction module 520 is configured to perform: When the associated work notification information is triggered within the first time period, an associated work recommendation panel is displayed on the playback screen of the first content work; The associated works recommendation panel displays at least one associated work, including the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0114] In one exemplary implementation, the interaction module 520 is configured to perform: In the related works recommendation area, the second content works are displayed based on preset animation effects.

[0115] In one exemplary implementation, the interaction module 520 is configured to perform: When the associated work recommendation area is triggered, the first content work in the immersive streaming mode is switched to the second content work in the content work playback interface, so as to play the second content work in the immersive streaming mode.

[0116] In one exemplary embodiment, the content playback interface is used to play a stream of works in the immersive streaming mode, wherein the first content work is the i-th work in the stream of works, and i is a positive integer; The interaction module 520 is configured to execute: When the associated work recommendation area is triggered, the second content work is inserted into the work stream as the (i+1)th work in the work stream, and the (i+1)th work in the work stream is played in the immersive streaming mode.

[0117] In one exemplary implementation, the interaction module 520 is configured to perform: When the second content is played in the immersive streaming mode, if a swipe down operation is received, the second content in the immersive streaming mode will be switched back to the first content. When the second content work is played in the immersive streaming mode, if an up swipe operation is received, the second content work in the immersive streaming mode will be switched to the third content work, which is the (i+2)th work in the work stream.

[0118] In one exemplary implementation, the interaction module 520 is configured to perform: If the display duration of the associated work recommendation area is less than the second duration, and if the associated work recommendation area is triggered, the second content work will be played in immersive streaming mode in the content work playback interface. If the display duration of the related works recommendation area reaches the second duration, the display of the related works recommendation area will be canceled on the content playback interface.

[0119] In one exemplary embodiment, when the display duration of the associated works recommendation area reaches the second duration, the interaction module 520 is configured to execute: In response to the disappearance of the associated works recommendation area, the associated works recommendation panel is displayed; The associated works recommendation panel displays at least one associated work, which is a content work that has the preset association relationship with the first content work, and the at least one associated work includes the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0120] In one exemplary embodiment, the content playback interface is used to play a stream of works in the immersive streaming mode, where the first content work is the i-th work in the stream, and i is a positive integer; the interaction module 520 is configured to execute: If the second content work is played through the associated work recommendation panel, the second content work is played immersively by the content work playback interface independently of the work stream; and, the target control is displayed on the playback screen of the second content work. When the target control is triggered, the first content work continues to play in the work stream in immersive streaming mode.

[0121] In one exemplary implementation, the interaction module 520 is configured to perform: When the related works recommendation area is triggered, the related works notification information will continue to be displayed.

[0122] In one exemplary implementation, the preset association relationship includes at least one of the following: Having the same or similar artistic style; Works containing the same or similar content; Works by the same or similar authors.

[0123] In one exemplary embodiment, the second content work is a content work whose interactive popularity reaches a preset popularity requirement.

[0124] Regarding the apparatus in the above embodiments, the specific manner in which each module performs its operation has been described in detail in the embodiments of the relevant methods, and will not be elaborated upon here.

[0125] Figure 6 This is a structural block diagram of a computer device according to an exemplary embodiment. This computer device can be used to perform the aforementioned information interaction method. Specifically: Computer device 600 includes a central processing unit (CPU) 601, a system memory 604 including random access memory (RAM) 602 and read-only memory (ROM) 603, and a system bus 605 connecting the system memory 604 and the CPU 601. Computer device 600 also includes a basic input / output system (I / O system) 606 that facilitates information transfer between various devices within the computer, and a mass storage device 607 for storing the operating system 613, application programs 614, and other program modules 615.

[0126] The basic input / output system 606 includes a display 608 for displaying information and an input device 609 for user input, such as a mouse or keyboard. Both the display 608 and the input device 609 are connected to the central processing unit 601 via an input / output controller 610 connected to the system bus 605. The basic input / output system 606 may also include the input / output controller 610 for receiving and processing input from multiple other devices such as a keyboard, mouse, or electronic stylus. Similarly, the input / output controller 610 also provides output to a display screen, printer, or other types of output devices.

[0127] Mass storage device 607 is connected to central processing unit 601 via a mass storage controller (not shown) connected to system bus 605. Mass storage device 607 and its associated computer-readable media provide non-volatile storage for computer device 600. That is, mass storage device 607 may include computer-readable media (not shown) such as hard disk or CD-ROM (CompactDisc Read-Only Memory) drive.

[0128] Without loss of generality, computer-readable media can include computer storage media and communication media. Computer storage media includes volatile and non-volatile, removable and non-removable media implemented using any method or technology for storing information such as computer-readable instructions, data structures, program modules, or other data. Computer storage media includes RAM, ROM, EPROM (Erasable Programmable Read Only Memory), EEPROM (Electrically Erasable Programmable Read Only Memory), flash memory or other solid-state storage technologies, CD-ROM, DVD (Digital Video Disc) or other optical storage, magnetic tape cassettes, magnetic tape, disk storage, or other magnetic storage devices. Of course, those skilled in the art will recognize that computer storage media are not limited to the above-mentioned types. The system memory 604 and mass storage device 607 described above can be collectively referred to as memory.

[0129] According to various embodiments of this disclosure, computer device 600 can also be connected to a remote computer on a network, such as the Internet. That is, computer device 600 can be connected to network 612 via network interface unit 611 connected to system bus 605, or network interface unit 611 can be used to connect to other types of networks or remote computer systems (not shown).

[0130] In an exemplary embodiment, a computer-readable storage medium is also provided, which stores at least one instruction, at least one program, code set, or instruction set, wherein the at least one instruction, at least one program, code set, or instruction set is executed by a processor to implement the information interaction method described above.

[0131] Optionally, the computer-readable storage medium may include: ROM (Read Only Memory), RAM (Random Access Memory), SSD (Solid State Drives), or optical disc, etc. The random access memory may include ReRAM (Resistance Random Access Memory) and DRAM (Dynamic Random Access Memory).

[0132] In an exemplary embodiment, a computer program product is also provided, including a computer program that, when executed by a processor, implements the information interaction method described above.

[0133] In one exemplary embodiment, the information interaction method includes: The first content work is played in immersive streaming mode on the content work playback interface corresponding to the target account; On the playback screen of the first content work, a related work recommendation area is displayed; In the related works recommendation area, a second content work is displayed, which is a content work that has a preset association relationship with the first content work; When the associated work recommendation area is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0134] In one exemplary implementation, displaying a related works recommendation area on the playback screen of the first content work includes: If the first content work is played a preset number of times by the target account, the related work recommendation area will be displayed on the playback screen of the first content work; The preset number of times is a positive integer greater than 1.

[0135] In one exemplary implementation, displaying a related works recommendation area on the playback screen of the first content work includes: On the playback screen of the first content work, related work notification information is displayed. The related work notification information is an entry point to view at least one related work. The related work is a content work that has the preset association relationship with the first content work. If the associated work notification information is not triggered within the first time period, the associated work recommendation area will be displayed.

[0136] In one exemplary embodiment, the method further includes: When the associated work notification information is triggered within the first time period, an associated work recommendation panel is displayed on the playback screen of the first content work; The associated works recommendation panel displays at least one associated work, including the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0137] In one exemplary implementation, displaying a second content work in the associated work recommendation area includes: In the related works recommendation area, the second content works are displayed based on preset animation effects.

[0138] In one exemplary implementation, when the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the first content work in the immersive streaming mode is switched to the second content work in the content work playback interface, so as to play the second content work in the immersive streaming mode.

[0139] In one exemplary embodiment, the content playback interface is used to play a stream of works in the immersive streaming mode, wherein the first content work is the i-th work in the stream of works, and i is a positive integer; When the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the second content work is inserted into the work stream as the (i+1)th work in the work stream, and the (i+1)th work in the work stream is played in the immersive streaming mode.

[0140] In one exemplary embodiment, the method further includes: When the second content is played in the immersive streaming mode, if a swipe down operation is received, the second content in the immersive streaming mode will be switched back to the first content. When the second content work is played in the immersive streaming mode, if an up swipe operation is received, the second content work in the immersive streaming mode will be switched to the third content work, which is the (i+2)th work in the work stream.

[0141] In one exemplary implementation, when the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: If the display duration of the associated work recommendation area is less than the second duration, and if the associated work recommendation area is triggered, the second content work will be played in immersive streaming mode in the content work playback interface. If the display duration of the related works recommendation area reaches the second duration, the display of the related works recommendation area will be canceled on the content playback interface.

[0142] In an exemplary embodiment, when the display duration of the associated works recommendation area reaches the second duration, the method further includes: In response to the disappearance of the associated works recommendation area, the associated works recommendation panel is displayed; The associated works recommendation panel displays at least one associated work, which is a content work that has the preset association relationship with the first content work, and the at least one associated work includes the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

[0143] In one exemplary embodiment, the content playback interface is used to play a video stream in the immersive streaming mode, wherein the first content video is the i-th video in the video stream, and i is a positive integer; the method further includes: If the second content work is played through the associated work recommendation panel, the second content work is played immersively by the content work playback interface independently of the work stream; and, the target control is displayed on the playback screen of the second content work. When the target control is triggered, the first content work continues to play in the work stream in immersive streaming mode.

[0144] In one exemplary embodiment, the method further includes: When the related works recommendation area is triggered, the related works notification information will continue to be displayed.

[0145] In one exemplary implementation, the preset association relationship includes at least one of the following: Having the same or similar artistic style; Works containing the same or similar content; Works by the same or similar authors.

[0146] In one exemplary embodiment, the second content work is a content work whose interactive popularity reaches a preset popularity requirement.

[0147] Other embodiments of this disclosure will readily occur to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. This disclosure is intended to cover any variations, uses, or adaptations of this disclosure that follow the general principles of this disclosure and include common knowledge or customary techniques in the art not disclosed herein. The specification and examples are to be considered exemplary only, and the true scope and spirit of this disclosure are indicated by the following claims.

[0148] It should be understood that this disclosure is not limited to the precise structures described above and shown in the accompanying drawings, and various modifications and changes can be made without departing from its scope. The scope of this disclosure is limited only by the appended claims.

Claims

1. An information exchange method, characterized in that, The method includes: The first content work is played in immersive streaming mode on the content work playback interface corresponding to the target account; On the playback screen of the first content work, a related work recommendation area is displayed; In the related works recommendation area, a second content work is displayed, which is a content work that has a preset association relationship with the first content work; When the associated work recommendation area is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

2. The information interaction method according to claim 1, characterized in that, The provision of displaying a related works recommendation area on the playback screen of the first content work includes: If the first content work is played a preset number of times by the target account, the related work recommendation area will be displayed on the playback screen of the first content work; The preset number of times is a positive integer greater than 1.

3. The information interaction method according to claim 1, characterized in that, The provision of displaying a related works recommendation area on the playback screen of the first content work includes: On the playback screen of the first content work, related work notification information is displayed. The related work notification information is an entry point to view at least one related work. The related work is a content work that has the preset association relationship with the first content work. If the associated work notification information is not triggered within the first time period, the associated work recommendation area will be displayed.

4. The information interaction method according to claim 3, characterized in that, The method further includes: When the associated work notification information is triggered within the first time period, an associated work recommendation panel is displayed on the playback screen of the first content work; The associated works recommendation panel displays at least one associated work, including the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

5. The information interaction method according to claim 1, characterized in that, The second content works displayed in the related works recommendation area include: In the related works recommendation area, the second content works are displayed based on preset animation effects.

6. The information interaction method according to claim 1, characterized in that, When the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the first content work in the immersive streaming mode is switched to the second content work in the content work playback interface, so as to play the second content work in the immersive streaming mode.

7. The information interaction method according to claim 1, characterized in that, The content playback interface is used to play the content stream in the immersive streaming mode, where the first content work is the i-th work in the content stream, and i is a positive integer; When the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: When the associated work recommendation area is triggered, the second content work is inserted into the work stream as the (i+1)th work in the work stream, and the (i+1)th work in the work stream is played in the immersive streaming mode.

8. The information interaction method according to claim 7, characterized in that, The method further includes: When the second content is played in the immersive streaming mode, if a swipe down operation is received, the second content in the immersive streaming mode will be switched back to the first content. When the second content work is played in the immersive streaming mode, if an up swipe operation is received, the second content work in the immersive streaming mode will be switched to the third content work, which is the (i+2)th work in the work stream.

9. The information interaction method according to claim 1, characterized in that, When the associated work recommendation area is triggered, playing the second content work in immersive streaming mode on the content work playback interface includes: If the display duration of the associated work recommendation area is less than the second duration, and if the associated work recommendation area is triggered, the second content work will be played in immersive streaming mode in the content work playback interface. If the display duration of the related works recommendation area reaches the second duration, the display of the related works recommendation area will be canceled on the content playback interface.

10. The information interaction method according to claim 9, characterized in that, When the display duration of the related works recommendation area reaches the second duration, the method further includes: In response to the disappearance of the associated works recommendation area, the associated works recommendation panel is displayed; The associated works recommendation panel displays at least one associated work, which is a content work that has the preset association relationship with the first content work, and the at least one associated work includes the second content work; When the second content work is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

11. An information interaction method according to claim 4 or 10, characterized in that, The content playback interface is used to play the content stream in the immersive streaming mode, where the first content work is the i-th work in the content stream, and i is a positive integer; The method further includes: If the second content work is played through the associated work recommendation panel, the second content work is played immersively by the content work playback interface independently of the work stream; and, the target control is displayed on the playback screen of the second content work. When the target control is triggered, the first content work continues to play in the work stream in immersive streaming mode.

12. The information interaction method according to claim 3, characterized in that, The method further includes: When the related works recommendation area is triggered, the related works notification information will continue to be displayed.

13. The information interaction method according to claim 1, characterized in that, The preset association relationship includes at least one of the following: Having the same or similar artistic style; Works containing the same or similar content; Works by the same or similar authors.

14. The information interaction method according to claim 1, characterized in that, The second type of content is content that has reached a preset level of popularity.

15. An information interaction device, characterized in that, include: The display module is configured to play the first content work in immersive streaming mode within the content work playback interface corresponding to the target account. The interactive module is configured to be executed on the playback screen of the first content work to display a recommended area of ​​related works; In the related works recommendation area, a second content work is displayed, which is a content work that has a preset association relationship with the first content work; When the associated work recommendation area is triggered, the second content work is played in immersive streaming mode on the content work playback interface.

16. An electronic device, characterized in that, include: processor; Memory used to store the processor's executable instructions; The processor is configured to execute the instructions to implement the information interaction method as described in any one of claims 1 to 14.

17. A computer-readable storage medium, characterized in that, When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device is enabled to perform the information interaction method as described in any one of claims 1 to 14.

18. A computer program product, characterized in that, The computer program product includes a computer program stored in a readable storage medium, wherein at least one processor of a computer device reads from and executes the computer program from the readable storage medium, causing the device to perform the information interaction method as described in any one of claims 1 to 14.

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