A marketing display device

CN224722973UActive Publication Date: 2026-09-08HUBEI YOUXUAN TECHNOLOGY CO LTD
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Patent Information

Application Number
CN202521915466.4
Authority / Receiving Office
CN · China
Patent Type
Utility models(China)
Current Assignee / Owner
Filing Date
2025-09-05
Publication Date
2026-09-08
Estimated Expiration
2035-09-05

AI Technical Summary

Technical Problem

[0003]但现有带万向轮的营销展示台在使用中,展示台仅依赖万向轮自身的自锁功能固定位置,静置时轮体长期承受台体与产品的重量,易出现轮轴磨损、轮面形变,且当地面存在坡度或缝隙时,自锁机构易打滑,导致展示台倾斜移位,影响展示稳定性与安全性

Benefits of technology

[0013] 1. This utility model, by setting up an expandable and retractable support plate and an L-shaped pressure plate, together with casters, unlocking blocks and limiting structures, can be manually pressed down to expand or pushed to unlock without additional tools. This allows the device to stably switch to the caster support state when moving, making it easy to transfer. When fixed, it automatically resets and is placed firmly with the support legs, effectively improving the pain point of difficulty in balancing mobility and stability, and enhancing the flexibility of the device.

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Abstract

The utility model provides a kind of marketing display device, including mounting plate, the downside of mounting plate is fixedly connected with two groups of support legs, and the opposite side of each group of support leg is respectively hinged with support plate and L-shaped pressing plate by hinge, the upside of L-shaped pressing plate is equipped with upper strip slot, the upside of support plate is equipped with the lower strip slot corresponding with upper strip slot, the opposite side of two L-shaped pressing plates is rotatably cooperated with shaft, and the both ends of shaft are rotatably cooperated with unlocking block in the inner wall of upper strip slot.The support plate and L-shaped pressing plate of being set up can be unfolded and folded, cooperate universal wheel, unlocking block and limiting structure, without additional tool, manpower can be pressed to unfold or push unlocking, so that the device can be stably switched to universal wheel supporting state when moving, conveniently transfer, automatically reset and place stably with support leg when fixing, effectively improve the pain point that movement and stability are difficult to take into account, improve the flexibility of device use.
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Description

Technical Field

[0001] This utility model relates to the field of marketing display stand technology, specifically a marketing display device. Background Technology

[0002] In commercial marketing activities, marketing display stands are key equipment used to display products and attract consumers' attention. They are widely used in shopping malls, exhibitions, outdoor promotions, and other scenarios. To facilitate the adjustment of the display position, most display stands are equipped with casters on the base. The movement of the device is achieved by the rolling of the casters, so as to adapt to the layout needs of different marketing scenarios and help merchants better display products and improve promotional effects.

[0003] However, in the use of existing marketing display stands with casters, the display stand only relies on the self-locking function of the casters to fix its position. When stationary, the wheels bear the weight of the stand and the products for a long time, which can easily lead to wear of the wheel axles and deformation of the wheel surface. In addition, when there is a slope or gap on the ground, the self-locking mechanism is prone to slipping, causing the display stand to tilt and shift, affecting the stability and safety of the display. Utility Model Content

[0004] To address the shortcomings of existing technologies, the purpose of this utility model is to provide a marketing display device to solve the problems mentioned in the background. This utility model has a novel structure. By setting an expandable and retractable support plate and an L-shaped pressure plate, along with casters, unlocking blocks, and limiting structures, it can be manually pressed down to expand or pushed to unlock without additional tools. This allows the device to stably switch to the caster support state when moving, facilitating easy transfer. When fixed, it automatically resets and is securely placed with support legs, effectively improving the pain point of difficulty in balancing mobility and stability, and enhancing the flexibility of the device.

[0005] To achieve the above objectives, this utility model provides the following technical solution: a marketing display device includes a mounting plate. Two sets of support legs are fixedly connected to the lower side of the mounting plate, and a support plate and an L-shaped pressure plate are respectively hinged to opposite sides of each set of support legs. An upper slot is provided on the upper side of the L-shaped pressure plate, and a lower slot corresponding to the upper slot is provided on the upper side of the support plate. A rotating shaft is rotatably engaged on opposite sides of the two L-shaped pressure plates. Unlocking blocks are rotatably engaged at both ends of the rotating shaft on the inner wall of the upper slot. A limit rod is fixedly connected to the inner wall of the lower slot. A slot that mates with the limit rod is provided on the side of the unlocking block near the limit rod. A spring is fixedly connected to one side of the inner wall of the upper slot. Universal wheels are installed on the lower sides of both the support plate and the L-shaped pressure plate. A display box is rotatably engaged on the upper side of the mounting plate. An adjustment mechanism is provided on the upper side of the mounting plate.

[0006] Furthermore, the upper side of the support plate cooperates with the lower side of the L-shaped pressure plate, the two ends of the rotating shaft are respectively rotatably engaged on opposite sides of the inner walls of the two upper strip grooves, and the lower end of the unlocking block cooperates with the inner wall of the lower strip groove.

[0007] Furthermore, one end of the spring is fixedly connected to one side of the unlocking block, the lower surfaces of the support plate and the L-shaped pressure plate are unfolded and at the same horizontal plane in the moving state, and the bottom of the universal wheel is lower than the bottom height of the support leg in the moving state.

[0008] Furthermore, the adjustment mechanism includes a limiting groove formed on the upper side of the mounting plate, a threaded rod rotatably fitted on one side of the mounting plate, a drive block threadedly fitted on the threaded rod, a connecting rod frame hinged to the upper end of the drive block, a knob fixedly connected to the outer end of the threaded rod, and a support block fixedly connected to the lower side of the mounting plate.

[0009] Furthermore, the drive block is slidably fitted on the inner wall of the limiting groove, the upper end of the connecting rod frame is hinged to the lower side of the display box, and one end of the threaded rod is rotatably fitted on one side of the support block.

[0010] Furthermore, a placement plate is fixedly connected to one side of each of the two sets of support legs.

[0011] Furthermore, a first connecting rod is fixedly connected to one side of each of the two support plates, and a second connecting rod is fixedly connected to one side of each of the two L-shaped pressure plates.

[0012] The beneficial effects of this utility model are:

[0013] 1. This utility model, by setting up an expandable and retractable support plate and an L-shaped pressure plate, together with casters, unlocking blocks and limiting structures, can be manually pressed down to expand or pushed to unlock without additional tools. This allows the device to stably switch to the caster support state when moving, making it easy to transfer. When fixed, it automatically resets and is placed firmly with the support legs, effectively improving the pain point of difficulty in balancing mobility and stability, and enhancing the flexibility of the device.

[0014] 2. This utility model uses an adjustment mechanism consisting of a threaded rod, a drive block, and a connecting rod frame. By turning the knob, the angle of the display component can be adjusted without the need for manual handling or disassembly of the display structure. This improves upon the problem of fixed display angles and difficulty in adapting to different display scenarios in traditional devices, allowing the display angle to flexibly adapt to the audience's perspective and enhance the display effect. Attached Figure Description

[0015] Figure 1 This is a schematic diagram of the overall three-dimensional structure of a marketing display device according to the present invention;

[0016] Figure 2This is a cross-sectional view of the mounting plate and a schematic diagram of the adjustment mechanism of a marketing display device according to this utility model;

[0017] Figure 3 This is a schematic diagram of the structure of the support plate and L-shaped pressure plate of a marketing display device according to this utility model;

[0018] Figure 4 This is a schematic cross-sectional view of the support plate and L-shaped pressure plate of a marketing display device according to this utility model;

[0019] Figure 5 This is a schematic diagram of the separation structure of the support plate and the L-shaped pressure plate of a marketing display device according to this utility model;

[0020] Figure 6 This is a structural diagram of a marketing display device of this utility model in a fixed state.

[0021] In the diagram: 1. Mounting plate; 2. Support leg; 3. Support plate; 4. L-shaped pressure plate; 5. Upper slot; 6. Lower slot; 7. Rotating shaft; 8. Unlocking block; 9. Limiting rod; 10. Slot; 11. Spring; 12. Caster wheel; 13. Display box; 14. Adjustment mechanism; 141. Limiting slot; 142. Threaded rod; 143. Drive block; 144. Linkage frame; 145. Knob; 146. Support block; 15. Placement plate; 16. First connecting rod; 17. Second connecting rod. Detailed Implementation

[0022] To make the technical means, creative features, objectives and effects of this utility model easier to understand, the present utility model will be further described below in conjunction with specific embodiments.

[0023] Please refer to Figures 1 to 6This utility model provides a technical solution: a marketing display device, including a mounting plate 1. Two sets of support legs 2 are fixedly connected to the lower side of the mounting plate 1. Each set of support legs 2 has a support plate 3 and an L-shaped pressure plate 4 respectively hinged to the opposite side. The upper side of the L-shaped pressure plate 4 is provided with an upper strip groove 5. The upper side of the support plate 3 is provided with a lower strip groove 6 corresponding to the upper strip groove 5. The opposite sides of the two L-shaped pressure plates 4 are rotatably engaged with a rotating shaft 7. The two ends of the rotating shaft 7 are rotatably engaged with unlocking blocks 8 located on the inner wall of the upper strip groove 5. The inner wall of the lower strip groove 6 is fixedly connected with a limit rod 9. The side of the unlocking block 8 near the limit rod 9 is provided with a corresponding slot 10. A spring 11 is fixedly connected to one side of the inner wall of the upper strip groove 5. Universal wheels 12 are installed on the lower side of both the support plate 3 and the L-shaped pressure plate 4. A display box 13 is rotatably engaged on the upper side of the mounting plate 1. An adjustment mechanism 14 is provided on the upper side of the mounting plate 1. When the device needs to be moved, press down the L-shaped pressure plate 4 to press it onto the support plate 3. Then, by stepping on it or by continuously pressing down, push the support plate 3 and the L-shaped pressure plate 4 to unfold around the hinge until their lower surfaces are on the same horizontal plane. At this time, the casters 12 on their lower sides touch the ground and lift the device up, and the support leg 2 leaves the ground. At the same time, the slot 10 of the unlocking block 8 automatically engages with the limiting rod 9 in the lower strip groove 6 to fix the unfolded state. The device can be easily moved by the casters 12. When no movement is needed, push the unlocking block 8 or kick the unlocking block 8 to separate the slot 10 from the limiting rod 9. Under the action of the device's own gravity, the support plate 3 and the L-shaped pressure plate 4 automatically retract, and the casters 12 leave the ground with the retraction action. The support leg 2 lands on the ground to support the device and ensure stability. The display box 13 on the mounting plate 1 can be used to place display items.

[0024] In this embodiment, the upper side of the support plate 3 mates with the lower side of the L-shaped pressure plate 4. The two ends of the rotating shaft 7 are respectively rotatably engaged on opposite sides of the inner walls of the two upper strip grooves 5. The lower end of the unlocking block 8 mates with the inner wall of the lower strip groove 6. One end of the spring 11 is fixedly connected to one side of the unlocking block 8. The lower surfaces of the support plate 3 and the L-shaped pressure plate 4 are unfolded and at the same horizontal plane during the moving state. The bottom of the universal wheel 12 is lower than the bottom height of the support leg 2 during the moving state. A placement plate 15 is fixedly connected to the opposite side of the two sets of support legs 2. A first connecting rod 16 is fixedly connected to the opposite side of the two support plates 3, and a second connecting rod 17 is fixedly connected to the opposite side of the two L-shaped pressure plates 4. During the movement or fixation of the device, when the L-shaped pressure plate 4 is pressed down, its lower side fits tightly against the upper side of the support plate 3, providing a stable and fitting foundation for subsequent foot-stepping and unfolding, ensuring smooth unfolding without deviation. The two ends of the rotating shaft 7 rotate on opposite sides of the inner wall of the two upper strip grooves 5, providing a stable fulcrum for the locking and unlocking of the unlocking block 8, preventing misalignment when the unlocking block 8 moves. The lower end of the unlocking block 8 is adapted to the inner wall of the lower strip groove 6, ensuring that the slot 10 can accurately dock or separate from the limit lever 9. The placement plate 15 is fixed on opposite sides of the two sets of support legs 2, which can be used to store display auxiliary items, increase the device's storage function, improve ease of use, and at the same time increase the fixing effect between the support legs 2.

[0025] In this embodiment, the adjustment mechanism 14 includes a limiting groove 141 formed on the upper side of the mounting plate 1. A threaded rod 142 is rotatably fitted on one side of the mounting plate 1. A driving block 143 is threaded onto the threaded rod 142. A connecting rod frame 144 is hinged to the upper end of the driving block 143. A knob 145 is fixedly connected to the outer end of the threaded rod 142. A support block 146 is fixedly connected to the lower side of the mounting plate 1. The driving block 143 is slidably fitted on the inner wall of the limiting groove 141. The upper end of the connecting rod frame 144 is hinged to the lower side of the display box 13. One end of the threaded rod 142 is rotatably fitted on one side of the support block 146. When the angle of the display box 13 needs to be adjusted to optimize the display effect, the knob 145 at the outer end of the threaded rod 142 is turned, causing the threaded rod 142 to rotate on one side of the support block 146. Since the drive block 143 is threadedly engaged with the threaded rod 142 and slides in the limiting groove 141, the rotation of the threaded rod 142 will cause the drive block 143 to move along the limiting groove 141, thereby pushing or pulling the hinged connecting rod frame 144. The upper end of the connecting rod frame 144 drives the display box 13 to rotate around the rotational engagement point with the mounting plate 1, thereby realizing the adjustment of the display angle, meeting the needs of different display scenarios, and improving the flexibility of the display.

[0026] When the device is in use, the support plate 3 and L-shaped pressure plate 4 are in the retracted state when the device is not in use. The support leg 2 supports the device, the placement plate 15 can store items, and the display box 13 maintains its initial display angle. When the device needs to be moved, press down on the L-shaped pressure plate 4 to make it fit against the support plate 3, and then push the two around the hinge by stepping on it or by continuously pressing down. During the unfolding process, the caster wheel 12 gradually touches the ground and lifts the device, the support leg 2 leaves the ground, and at the same time, the slot 10 of the unlocking block 8 and the limit rod 9 automatically engage to fix the unfolded shape. At this time, the device can be pushed to move. After reaching the target position, push the unlocking block. 8. Alternatively, kick the unlocking block 8 to separate the slot 10 from the limit lever 9. Under the weight of the equipment itself, the support plate 3 and the L-shaped pressure plate 4 automatically retract. The caster wheel 12 lifts off the ground with the retraction action, and the support leg 2 lands back on the ground to support the equipment. During the display stage, turn the knob 145 to adjust the angle of the display box 13 through the transmission of the threaded rod 142, the drive block 143, and the connecting rod frame 144. The whole process is based on manual operation (pressing down, stepping on, pushing) and combined with the weight of the equipment to achieve structural linkage, taking into account both the convenience of movement and the stability of placement, while also meeting the need for flexible adjustment of the display angle.

[0027] The foregoing has shown and described the basic principles, main features, and advantages of this utility model. It is obvious to those skilled in the art that this utility model is not limited to the details of the above exemplary embodiments, and that it can be implemented in other specific forms without departing from the spirit or basic characteristics of this utility model.

[0028] Furthermore, it should be understood that although this specification describes embodiments, not every embodiment contains only one independent technical solution. This narrative style is merely for clarity. Those skilled in the art should consider the specification as a whole, and the technical solutions in each embodiment can also be appropriately combined to form other embodiments that can be understood by those skilled in the art.

Claims

1. A marketing display device, comprising a mounting plate (1), characterized in that: Two sets of support legs (2) are fixedly connected to the lower side of the mounting plate (1), and a support plate (3) and an L-shaped pressure plate (4) are respectively hinged to the opposite side of each set of support legs (2). An upper slot (5) is provided on the upper side of the L-shaped pressure plate (4), and a lower slot (6) corresponding to the upper slot (5) is provided on the upper side of the support plate (3). The two L-shaped pressure plates (4) are rotatably connected to a rotating shaft (7) on their opposite sides. The two ends of the rotating shaft (7) are located on the inner wall of the upper slot (5) and rotate. The lower strip groove (6) is fixedly connected to a limit rod (9) with an unlocking block (8). The unlocking block (8) has a groove (10) that matches the limit rod (9) on one side. A spring (11) is fixedly connected to one side of the inner wall of the upper strip groove (5). The lower side of the support plate (3) and the L-shaped pressure plate (4) are both equipped with casters (12). The upper side of the mounting plate (1) is rotatably fitted with a display box (13). The upper side of the mounting plate (1) is provided with an adjustment mechanism (14).

2. The marketing display device according to claim 1, characterized in that: The upper side of the support plate (3) is engaged with the lower side of the L-shaped pressure plate (4), the two ends of the rotating shaft (7) are respectively rotated and engaged on opposite sides of the inner wall of the two upper strip grooves (5), and the lower end of the unlocking block (8) is engaged with the inner wall of the lower strip groove (6).

3. The marketing display device according to claim 1, characterized in that: One end of the spring (11) is fixedly connected to one side of the unlocking block (8). The lower surfaces of the support plate (3) and the L-shaped pressure plate (4) are unfolded and on the same horizontal plane in the moving state. The bottom of the universal wheel (12) is lower than the bottom height of the support leg (2) in the moving state.

4. A marketing display device according to claim 1, characterized in that: The adjustment mechanism (14) includes a limiting groove (141) on the upper side of the mounting plate (1), a threaded rod (142) is rotatably fitted on one side of the mounting plate (1), a drive block (143) is threadedly fitted on the threaded rod (142), a connecting rod frame (144) is hinged to the upper end of the drive block (143), a knob (145) is fixedly connected to the outer end of the threaded rod (142), and a support block (146) is fixedly connected to the lower side of the mounting plate (1).

5. A marketing display device according to claim 4, characterized in that: The drive block (143) is slidably fitted on the inner wall of the limiting groove (141), the upper end of the connecting rod frame (144) is hinged to the lower side of the display box (13), and one end of the threaded rod (142) is rotatably fitted on one side of the support block (146).

6. A marketing display device according to claim 1, characterized in that: A placement plate (15) is fixedly connected to the opposite side of the two sets of support legs (2).

7. A marketing display device according to claim 1, characterized in that: A first connecting rod (16) is fixedly connected to one side of the two support plates (3), and a second connecting rod (17) is fixedly connected to one side of the two L-shaped pressure plates (4).