An e-commerce advertisement display frame with angle adjustment support
Patent Information
- Application Number
- CN202522402675.5
- Authority / Receiving Office
- CN · China
- Patent Type
- Utility models(China)
- Current Assignee / Owner
- Filing Date
- 2025-11-12
- Publication Date
- 2026-10-16
- Estimated Expiration
- 2035-11-12
AI Technical Summary
[0005]为了弥补以上不足,本实用新型提供了一种带角度调节支架的电商广告展示框架,旨在解决了现有技术中在现有技术中,采用螺栓或旋钮进行角度调节必须经过“松开-调节-紧固”的完整流程
[0021]1. In this utility model, the entire angle adjustment mechanism can be triggered by stepping on the pedal, without the user having to bend over or perform complicated manual operations. This design greatly simplifies the process of adjusting the advertising display angle and improves the operating efficiency, especially for scenarios where the guide angle needs to be quickly adjusted according to the on-site situation.
Smart Images

Figure CN224862005U_ABST
Abstract
Description
Technical Field
[0001] This utility model relates to the field of advertising display frame technology, and in particular to an e-commerce advertising display frame with an angle-adjustable bracket. Background Technology
[0002] Currently, the e-commerce industry widely uses advertising display racks for product promotion and event advertising to avoid the messy feeling caused by information being randomly posted on walls or pillars. This ensures that brand information and operation instructions are presented in a standardized, neat, and easy-to-read format, thereby enhancing the professionalism of the entire operating environment.
[0003] In existing advertising display frames, to adapt to different people, lighting conditions, spaces, and content, angle adjustments are necessary. The most common method for angle adjustment involves installing one or more bolts or knobs at the hinge points or tracks supporting the frame. When the bolts are tightened, significant friction is generated, firmly securing the two parts of the frame together. To adjust the angle, the bolts or knobs are first manually loosened to allow the frame to move freely. Then, the desired angle is adjusted, and the bolts are manually tightened again, using friction to re-secure the frame.
[0004] While existing technologies using bolts or knobs for angle adjustment are simple in structure, in practice, each adjustment requires the user to perform three complete steps: "loosen - adjust - tighten." This process is not only time-consuming but also disrupts the continuous workflow of staff. In scenarios requiring rapid adjustment of the guide angle based on site conditions, this repetitive and inefficient manual operation increases adjustment time and reduces overall operational efficiency. Therefore, an e-commerce advertising display frame with an angle-adjustable bracket is proposed to solve the above problems. Utility Model Content
[0005] To overcome the above shortcomings, this utility model provides an e-commerce advertising display frame with an angle-adjustable bracket. It aims to solve the problem that in existing technologies, angle adjustment using bolts or knobs requires a complete "loosen-adjust-tighten" process. This cumbersome operation not only increases adjustment time but also interrupts work continuity, directly impacting overall operational efficiency in scenarios requiring rapid adjustments.
[0006] To achieve the above objectives, the present invention adopts the following technical solution: an e-commerce advertising display frame with an angle-adjustable bracket, comprising a base, a display frame hinged to the front of the inner surface of the base, a hinge rod hinged to the middle of the outer surface of the display frame, a snap-fit post fixedly connected to the bottom of the outer surface of the hinge rod, a snap-fit component fixedly connected to the outer surface of the base, a snap-fit groove formed on the top of the outer surface of the snap-fit component, the outer surface of the snap-fit post snapping into the inner surface of the snap-fit groove, and a switching component provided on the outer surface of the base;
[0007] The switching component includes an ejector, the top of the outer surface of the ejector penetrates and is slidably connected to the inner surface of the snap-fit component, and the top of the outer surface of the ejector is in contact with the outer surface of the snap-fit post.
[0008] As a further description of the above technical solution:
[0009] The switching assembly also includes a connecting column. The ejector is provided in two sets. The outer surface of one set of ejector is fixedly connected to the outer surface of the other set of ejector via the connecting column. The outer surface of the connecting column is hinged to a pedal via a hinge plate. The bottom of the outer surface of the pedal is hinged to the outer surface of the base.
[0010] As a further description of the above technical solution:
[0011] A limiting block is fixedly connected to the top of the outer surface of the snap-fit component, and the outer surface of the limiting block is in contact with the outer surface of the snap-fit post.
[0012] As a further description of the above technical solution:
[0013] The snap-fit grooves are provided in multiple sets and are evenly arranged on the top of the outer surface of the snap-fit component.
[0014] As a further description of the above technical solution:
[0015] The limiting blocks are provided in multiple sets and are evenly arranged on the top of the outer surface of the snap-fit component.
[0016] As a further description of the above technical solution:
[0017] A limiting rod is fixedly connected to the inner surface of the base, and the bottom of the outer surface of the ejector is inserted into the outer surface of the limiting rod.
[0018] As a further description of the above technical solution:
[0019] The canvas is fixedly connected to the inner surface of the display frame.
[0020] This utility model has the following beneficial effects:
[0021] 1. In this utility model, the entire angle adjustment mechanism can be triggered by stepping on the pedal, without the user having to bend over or perform complicated manual operations. This design greatly simplifies the process of adjusting the advertising display angle and improves the operating efficiency, especially for scenarios where the guide angle needs to be quickly adjusted according to the on-site situation.
[0022] 2. In this utility model, the cooperation between the snap-fit post and multiple evenly distributed snap-fit slots enables rapid switching of multiple fixed angles of the display frame. Combined with the blocking effect of the limiting block, it effectively prevents the snap-fit post from sliding past the target snap-fit slot, ensuring accurate and reliable locking for each angle adjustment, resulting in good stability of the display frame. Attached Figure Description
[0023] Figure 1 This is a schematic diagram of the main structure of an e-commerce advertising display frame with an angle-adjustable bracket proposed in this utility model;
[0024] Figure 2 This is a rear view structural diagram of an e-commerce advertising display frame with an angle-adjustable bracket proposed in this utility model.
[0025] Figure 3 This is a schematic diagram of the snap-fit column top-out structure of an e-commerce advertising display frame with an angle-adjustable bracket proposed in this utility model.
[0026] Legend:
[0027] 1. Base; 2. Display frame; 3. Hinge rod; 4. Snap-fit post; 5. Snap-fit component; 6. Snap-fit groove; 7. Switching component; 701. Ejector piece; 702. Connecting post; 703. Hinge plate; 704. Pedal; 705. Limiting block; 8. Limiting rod; 9. Canvas. Detailed Implementation
[0028] The technical solutions of the present utility model will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present utility model, and not all embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative effort are within the protection scope of the present utility model.
[0029] Reference Figures 1-3This utility model provides an embodiment of an e-commerce advertising display frame with an angle-adjustable bracket, comprising a base 1, which serves as the supporting foundation for the overall structure, ensuring stability. A display frame 2 is hinged to the front of the inner surface of the base 1, allowing the display frame 2 to rotate via the hinge point for easy adjustment of the advertising display angle. A hinge rod 3 is hinged to the middle of the outer surface of the display frame 2, serving to connect and transmit force, transferring the movement of the display frame 2 to a locking post 4. A locking post 4, a cylindrical structure, is fixedly connected to the bottom of the outer surface of the hinge rod 3 for engagement with a locking groove 6 for fixation. A locking member 5 is fixedly connected to the outer surface of the base 1, providing multiple angle positioning points. A locking groove 6, concave in design, is provided on the top of the outer surface of the locking member 5 to match the shape of the locking post 4, ensuring a secure engagement. The outer surface of the locking post 4 engages with the inner surface of the locking groove 6, ensuring the display frame 2 remains fixed at different angles and enhancing reliability.
[0030] Reference Figures 2-3 The outer surface of the base 1 is provided with a switching component 7; the switching component 7 is the core mechanism for angle adjustment, and the angle of the display frame 2 can be quickly switched by the user pressing the pedal 704. The switching component 7 includes an ejector 701, which is a sliding block used to lift the locking post 4 so that it is disengaged from the locking groove 6. The top of the outer surface of the ejector 701 penetrates and slides through the inner surface of the locking part 5. The ejector 701 passes through the hole of the locking part 5 and slides obliquely upward. The top of the outer surface of the ejector 701 contacts and connects with the outer surface of the locking post 4. When the ejector 701 rises, it directly pushes the locking post 4 to disengage from the locking groove 6.
[0031] Reference Figures 2-3 The switching component 7 also includes a connecting column 702, which is used to synchronize the movement of the two ejector pieces 701 to ensure balanced force. There are two sets of ejector pieces 701. The outer surface of one set of ejector pieces 701 is fixedly connected to the outer surface of the other set of ejector pieces 701 through the connecting column 702. The double ejector piece 701 design improves stability and prevents single-point jamming. The outer surface of the connecting column 702 is hinged to a pedal 704 through a hinge plate 703. The hinge plate 703 converts the rotational movement of the pedal 704 into the linear movement of the connecting column 702. The bottom of the outer surface of the pedal 704 is hinged to the outer surface of the base 1. The pedal 704 is the user interface and can be easily adjusted by stepping on it.
[0032] Reference Figures 2-3A limiting block 705 is fixedly connected to the top of the outer surface of the snap-fit component 5. The limiting block 705 is used to limit the sliding range of the snap-fit post 4 and prevent excessive movement. The outer surface of the limiting block 705 is in contact with the outer surface of the snap-fit post 4. When the snap-fit post 4 slides, the limiting block 705 provides physical obstruction to ensure accurate positioning. Multiple sets of snap-fit grooves 6 are provided and are evenly arranged on the top of the outer surface of the snap-fit component 5. Multiple sets of snap-fit grooves 6 correspond to different angles, providing flexible display options. Multiple sets of limiting blocks 705 are provided and are evenly arranged on the top of the outer surface of the snap-fit component 5. Each limiting block 705 is paired with a snap-fit groove 6 to enhance positioning accuracy.
[0033] Reference Figures 1-3 A limiting rod 8 is fixedly connected to the inner surface of the base 1. The limiting rod 8 is fixed inside the base 1 and is used to guide the movement trajectory of the ejector 701. The bottom of the outer surface of the ejector 701 is inserted into the outer surface of the limiting rod 8. The bottom of the ejector 701 is provided with a hole and groove to cooperate with the limiting rod 8 to prevent displacement. The canvas 9 is fixedly connected to the inner surface of the display frame 2. The canvas 9 is an advertising carrier with a replaceable design, which is convenient for updating content.
[0034] Working principle: When the angle of the display frame 2 needs to be adjusted, simply press down on the pedal 704, causing the pedal 704 to hinge with the connecting post 702 via the hinge plate 703. Simultaneously, this moves the two ejector pieces 701 diagonally upwards, pushing out the locking post 4, which is locked in the locking groove 6 on the locking piece 5. Due to gravity, the locking post 4 moves diagonally downwards via the hinge rod 3, sliding into the gap at the top of the ejector piece 701. Then, release the pedal 704, allowing the ejector piece 701 to move downwards due to gravity, and the locking post 4 will slide into the gap at the top of the ejector piece 701. When part 701 is completely lowered below the top of the latching part 5, it slides to the other latching groove 6 at the rear. When the latching post 4 slides backward, it will touch one of the limit blocks 705 to prevent the latching post 4 from sliding past the latching groove 6. When the ejector part 701 is completely lowered back to the designated position and the latching groove 6 is exposed, the latching post 4 will immediately slide into the latching groove 6 and form a triangular latching state with the display frame 2 and the hinge rod 3. Therefore, without bending over or other unnecessary operations, the angle of the display frame 2 can be adjusted sequentially by simply pressing the pedal 704.
[0035] Finally, it should be noted that the above description is only a preferred embodiment of the present utility model and is not intended to limit the present utility model. Although the present utility model has been described in detail with reference to the foregoing embodiments, those skilled in the art can still modify the technical solutions described in the foregoing embodiments or make equivalent substitutions for some of the technical features. Any modifications, equivalent substitutions, improvements, etc., made within the spirit and principles of the present utility model should be included within the protection scope of the present utility model.
Claims
1. An e-commerce advertising display frame with an angle-adjustable bracket, comprising a base (1), characterized in that: The display frame (2) is hinged to the front of the inner surface of the base (1), and the hinge rod (3) is hinged to the middle of the outer surface of the display frame (2). A snap-fit post (4) is fixedly connected to the bottom of the outer surface of the hinge rod (3). A snap-fit piece (5) is fixedly connected to the outer surface of the base (1). A snap-fit groove (6) is opened on the top of the outer surface of the snap-fit piece (5). The outer surface of the snap-fit post (4) snaps into the inner surface of the snap-fit groove (6). A switching component (7) is provided on the outer surface of the base (1). The switching component (7) includes an ejector (701), the top of the outer surface of the ejector (701) penetrates and is slidably connected to the inner surface of the snap-fit component (5), and the top of the outer surface of the ejector (701) is in contact with the outer surface of the snap-fit post (4).
2. The e-commerce advertising display frame with an angle-adjustable bracket according to claim 1, characterized in that: The switching assembly (7) also includes a connecting post (702). The ejector (701) is provided in two sets. The outer surface of one set of ejector (701) is fixedly connected to the outer surface of the other set of ejector (701) through the connecting post (702). The outer surface of the connecting post (702) is hinged to a pedal (704) through a hinge plate (703). The bottom of the outer surface of the pedal (704) is hinged to the outer surface of the base (1).
3. The e-commerce advertising display frame with an angle-adjustable bracket according to claim 1, characterized in that: The top of the outer surface of the snap-fit component (5) is fixedly connected to a limiting block (705), and the outer surface of the limiting block (705) is in contact with the outer surface of the snap-fit post (4).
4. The e-commerce advertising display frame with an angle-adjustable bracket according to claim 1, characterized in that: The snap-fit groove (6) is provided in multiple sets and is evenly arranged on the top of the outer surface of the snap-fit member (5).
5. The e-commerce advertising display frame with an angle-adjustable bracket according to claim 3, characterized in that: The limiting block (705) is provided in multiple sets and is evenly arranged on the top of the outer surface of the snap-fit member (5).
6. The e-commerce advertising display frame with an angle-adjustable bracket according to claim 1, characterized in that: The inner surface of the base (1) is fixedly connected to a limiting rod (8), and the bottom of the outer surface of the ejector (701) is inserted into the outer surface of the limiting rod (8).
7. The e-commerce advertising display frame with an angle-adjustable bracket according to claim 1, characterized in that: The canvas (9) is fixedly connected to the inner surface of the display frame (2).