Method, System, and Medium for Identifying Related Content
By generating a target vector from campaign parameters and comparing it to channel vectors, the method automates the identification of relevant content creators or channels, addressing the inefficiencies of manual processes and ensuring relevance for advertisers.
JP7683003B2Active Publication Date: 2025-05-26GOOGLE LLC
Patent Information
- Application Number
- JP2023521922
- Authority / Receiving Office
- JP · JP
- Patent Type
- Patents
- Current Assignee / Owner
- Priority Date
- 2020-10-13
- Filing Date
- 2021-10-13
- Publication Date
- 2025-05-26
- Estimated Expiration
- 2041-10-13
Smart Images
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Abstract
A method, system, and medium for identifying relevant content are provided. In some embodiments, the method includes receiving campaign parameters describing a content campaign, the campaign parameters including at least one keyword and at least one URL; generating a target vector describing the content campaign based on the at least one keyword and the at least one URL, the target vector mapping information related to the at least one URL and information related to the at least one keyword into an embedding space; determining a similarity of the target vector to a plurality of channel vectors associated with each of a plurality of content creators, each of the plurality of channel vectors mapping information related to each of the plurality of content creators into the embedding space; selecting one or more content creators from the plurality of content creators based on a similarity of the target vector to each of the plurality of channel vectors; and presenting the one or more content creators for selection to participate in the content campaign.
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Citation Information
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