Information processing device and program

Abstract

To improve the efficiency of work related to the creation of each display medium.SOLUTION: An information processing device includes presentation information acquisition means, display control means, and change reception means. The presentation information acquisition means acquires product presentation information about a presentation item for selling each product and including the presentation item for the same product. The display control means displays a list of a plurality of display media each including the presentation item. The change reception means accepts in an alterable manner the presentation item to be displayed on each of the plurality of display media.SELECTED DRAWING: Figure 5

Description

Technical Field

[0001] The present invention relates to an information processing apparatus and a program.

Background Art

[0002] Conventionally, in a store, creation and management of a display medium including presentation items (product name, price, etc.) for selling each product have been performed. The display medium is, for example, a normal shelf label, an electronic shelf label, or the like. In addition, the display medium also includes a POP advertisement (Point of purchase advertising) for special sale items or the like (see, for example, Patent Document 1).

Prior Art Documents

Patent Documents

[0003]

Patent Document 1

Summary of the Invention

Problems to be Solved by the Invention

[0004] However, in the prior art, since each display medium is created separately, there is a problem that the work efficiency may deteriorate.

[0005] The present invention has been made in view of such circumstances, and an object thereof is to provide a technique for improving the efficiency of work related to creation of each display medium.

Means for Solving the Problems

[0006] To solve the above-mentioned problems, an information processing device according to one aspect of the present invention is characterized by comprising: a presentation information acquisition means for acquiring product presentation information that includes presentation items for selling each product, the presentation items for the same product; a display control means for displaying a list of a plurality of display media each containing the presentation items; and a change acceptance means for accepting changes to the presentation items to be displayed on each of the display media.

[0007] To solve the above-mentioned problems, another aspect of the present invention is a program that causes a computer used in an information processing device to function as: a presentation information acquisition means for acquiring product presentation information that includes presentation items for the same product, which are presentation items for selling each product; a display control means for displaying a list of multiple display media each containing the presentation items; and a change acceptance means for accepting changes to the presentation items displayed on each of the display media. [Brief explanation of the drawing]

[0008] [Figure 1] This is an explanatory diagram showing the network configuration of the information processing system 1 according to the embodiment. [Figure 2] This is an explanatory diagram showing an example of product information DB101. [Figure 3] A block diagram showing an example of the hardware configuration of the headquarters terminal device 110. [Figure 4] This is a functional block diagram showing an example of the functional configuration of the headquarters terminal device 110. [Figure 5] This is an explanatory diagram showing an example of a preview screen displaying a list of multiple display media. [Figure 6] This is an explanatory diagram showing an example of a preview screen displaying a list of multiple display media. [Figure 7] This is an explanatory diagram showing an example of a preview screen displaying a list of multiple display media. [Figure 8] This flowchart shows an example of the display control processing for the display medium performed by the headquarters terminal device 110. [Modes for carrying out the invention]

[0009] (Embodiment) (Network configuration of Information Processing System 1) Figure 1 is an explanatory diagram showing the network configuration of the information processing system 1 according to the embodiment. The information processing system 1 can be installed in various stores such as supermarkets, home centers, convenience stores, and general merchandise stores.

[0010] In Figure 1, the information processing system 1 includes an external cloud server 100, a headquarters terminal device 110, and a store terminal device 120. Each device is connected via a network 140 for communication. Each device and each terminal is a computer device equipped with a CPU (Central Processing Unit), ROM (Read Only Memory), RAM (Random Access Memory), a communication unit, etc.

[0011] The cloud server 100 is equipped with a product display information DB 101 (see Figure 2), which will be described later. The cloud server 100 transmits product display information to the headquarters terminal device 110 in response to a request from the headquarters terminal device 110.

[0012] The headquarters terminal device 110 is an example of an information processing device. The headquarters terminal device 110 is located at headquarters He, which manages the sales and performance of affiliated stores. The store terminal devices 120 are located at the stores St of chain stores and affiliated stores under the control of headquarters He. Both the headquarters terminal device 110 and the store terminal devices 120 are desktop personal computers. However, the headquarters terminal device 110 and the store terminal devices 120 are not limited to desktop personal computers; they may also be laptop computers, tablet devices, smartphones, etc. The headquarters terminal device 110 receives and manages information such as sales and inventory status compiled at each store St from the store terminal devices 120.

[0013] The store terminal device 120 receives sales information and the like from a POS (Point Of Sales) terminal arranged in its own store, and totals the sales and the like in its own store. Also, the store terminal device 120 totals the inventory status in its own store. The store terminal device 120 transmits the totaled information to the head office terminal device 110. The store terminal device 120 may be a store controller that stores a product master, or may be a device separate from the store controller.

[0014] Also, the store terminal device 120 is connected to a printer 121 and an electronic shelf label 122. Specifically, the store terminal device 120 is communicatively connected to the printer 121 and the electronic shelf label 122 via a predetermined network such as a LAN (Local Area Network). The printer 121 is, for example, a color printer, and creates a normal shelf label or POP advertisement (Point of purchase advertising) by printing presentation items (price, product name, etc.) corresponding to products using paper media. Also, the electronic shelf label 122 is arranged at a position corresponding to each product in the sales floor, and displays presentation items (price, product name, etc.) corresponding to the product based on an instruction from the store terminal device 120.

[0015] (An example of the product presentation information DB 101) FIG. 2 is an explanatory diagram showing an example of the product presentation information DB 101. In FIG. 2, the product presentation information DB 101 includes presentation items. The presentation items are items for selling each product. Specifically, the presentation items include items such as a product code, a product name, a place of origin, a producer, and a price.

[0016] The product code is identification information capable of uniquely identifying a product. The product code is, for example, a JAN (Japanese Article Number) code. The product name is the name given to the product. The place of origin indicates the place where the product was produced. The producer is a person or a manufacturing company (manufacturer) that produced the product. The price is the selling price of the product. When information is input into each item, product presentation information is stored. Note that a product master may be substituted for the product presentation information DB101.

[0017] (Hardware Configuration of the Head Office Terminal Device 110) Figure 3 is a block diagram showing an example of the hardware configuration of the head office terminal device 110. In Figure 3, the head office terminal device 110 includes a CPU 301, a memory 302, an input device 303, a communication I / F (interface) 304, a storage medium I / F 305, a display 306, and a printer 121. Also, each component 121, 301 to 306 is connected by a bus 320.

[0018] The CPU 301 controls the entire head office terminal device 110. The memory 302 has, for example, a ROM, a RAM, and a flash ROM. For example, the flash ROM and the ROM store various programs. The various programs include the information processing program according to the present embodiment. The information processing program includes application software. An information processing program is pre-installed in the head office terminal device 110. The RAM is used as a work area for the CPU 301. The program stored in the memory 302 is loaded into the CPU 301 to cause the CPU 301 to execute the coded processing.

[0019] The input device 303 includes a touch panel, a keyboard, a mouse, a microphone, etc. The communication I / F 304 is connected to a network 140 such as the Internet through a communication line and is connected to other devices via the network 140. Also, the communication I / F 304 serves as an interface between the network 140 and the inside of the device itself and controls the input / output of data from other devices (for example, the cloud server 100, the store terminal device 120, etc.). For the communication I / F 304, for example, a modem or a LAN adapter can be adopted.

[0020] The storage medium interface 305 controls the reading and writing of data to storage media (not shown), such as magnetic disks and optical disks, according to the control of the CPU 301. Display 306 is an output device that displays images. In addition to display 306, a microphone may also be included as an output device.

[0021] (Summary of this embodiment) The headquarters terminal device 110 creates a display medium that includes display items (product name, price, etc.) based on the product display information shown in Figure 2. The display medium includes, for example, regular shelf labels, electronic shelf labels 122, and POP advertisements targeting sale items at prices lower than the regular price. Regular shelf labels are shelf labels with prices and other information printed on paper. Electronic shelf labels 122 are shelf labels with prices and other information electronically displayed on electronic media. POP advertisements are larger than regular shelf labels and are printed on paper. Note that the display medium is not limited to these and may also include digital signage.

[0022] Creating each display medium separately would reduce work efficiency. Therefore, in this embodiment, it is possible to centrally manage multiple display mediums, thereby improving the efficiency of the work involved in creating each display medium. The functional configuration of the headquarters terminal device 110 will be described below.

[0023] (An example of the functional configuration of the headquarters terminal device 110) Figure 4 is a functional block diagram showing an example of the functional configuration of the headquarters terminal device 110. The headquarters terminal device 110 comprises a presentation information acquisition unit 401, a display control unit 402, a change acceptance unit 403, a size information acquisition unit 404, an extraction unit 405, and a display unit 406. Each of the functional units 401 to 405 is realized by the CPU 301 of the headquarters terminal device 110. That is, the CPU 301 realizes the functions of each of the functional units 401 to 405 by executing an information processing program stored in the memory 302. The display unit 406 is realized by the display 306.

[0024] Furthermore, the information processing system 1 may be operated in a single store without any affiliated stores. In this case, each functional unit 401 to 405 may be provided in the store terminal device 120. That is, the store terminal device 120 may be equipped with each functional unit 401 to 405. In this case, the store terminal device 120 should send and receive information with the cloud server 100 and create multiple display media. Also, regardless of the operating configuration of the information processing system 1, each functional unit 401 to 405 may be provided in the store terminal device 120. That is, the information processing device may be implemented by the store terminal device 120.

[0025] The information acquisition unit 401 acquires product information. The information acquisition unit 401 acquires product information by receiving product information stored in the product information DB 101 (see Figure 2) from the cloud server 100. Alternatively, the headquarters terminal device 110 can receive product information from the cloud server 100 in advance and store it in the memory 302. In this case, the information acquisition unit 401 only needs to acquire the product information from the memory 302.

[0026] The display control unit 402 displays, for example, multiple display media, each containing presentation items for the same product, in a list on the display unit 406. Multiple display media refer to multiple types of display media. Specifically, multiple types of display media include regular shelf labels, electronic shelf labels 122, and POP advertisements. In this specification, "multiple display media" refers to two or more types of display media.

[0027] The list view is a preview display that combines multiple display media. The multiple display media only need to be displayed on a single screen. Specifically, in this embodiment, the list view is arranged horizontally. However, the list view is not limited to this; it may also be arranged vertically, or a combination of horizontal and vertical arrangements. Furthermore, the list view can be changed to any of the horizontal, vertical, or combined horizontal and vertical arrangements as appropriate by the operator.

[0028] In this embodiment, the display control unit 402 is capable of displaying a list of display media for the same product, but it is not limited to this, and can also display a list of display media for different products. Furthermore, in this embodiment, the display control unit 402 displays a list of multiple different types of display media, but it is also possible to switch the displayed content. For example, the display control unit 402 can display only display media of the same type from among multiple types, or display only one type of display media from among multiple types. Switching of displayed content is performed, for example, in response to the operator's actions.

[0029] Here, the functional configuration of the headquarters terminal device 110 shown in Figure 4 will be explained, referring to an example of a list display screen using Figures 5 to 7. Note that the screens described below are explained assuming they are displayed on the display 306 of the headquarters terminal device 110, but they may also be displayed on the display of the store terminal device 120.

[0030] Figures 5 to 7 are explanatory diagrams showing an example of a preview screen for a list of multiple display media. In Figure 5(a), the display 306 shows the preview screen 500. The preview screen 500 includes a common items field 510 and a display media field 520 (520a, 520b, 520c).

[0031] The common items column 510 includes fields indicating the items to be presented, specifically the product name column 511, the place of origin column 512, the price column 513, and the manufacturer column 514. In addition, the common items column 510 also includes the format column 515. The product name field 511 is automatically populated and displayed with the product name of the target product based on the product information acquired by the product information acquisition unit 401. In the place of origin field 512, the place of origin of the target product is automatically entered and displayed based on the product information acquired by the information acquisition unit 401. In the price column 513, the price of the target product is automatically entered and displayed based on the product information acquired by the product information acquisition unit 401. In the manufacturer field 514, the manufacturer (manufacturing company) that produced the product is automatically entered and displayed based on the product information acquired by the information acquisition unit 401.

[0032] The format field 515 displays the pattern number for the POP advertisement format (size, text placement, etc.). For example, let's say there are 10 formats corresponding to pattern numbers 1 through 10. In the illustration, pattern 1 is selected.

[0033] The display media section 520 includes a regular shelf label section 520a, an electronic shelf label section 520b, and a POP advertisement section 520c. The regular shelf label section 520a shows the content of the regular shelf label to be created (printed). The electronic shelf label section 520b shows the content of the electronic shelf label 122 to be created (displayed). The POP advertisement section 520c shows the content of the POP advertisement to be created (printed). In other words, each display media section 520 previews different types of display media.

[0034] Each display medium section 520 includes sections for displaying items, specifically a manufacturer section 521, a product name section 522, and a price section 523. In addition, each display medium section 520 also includes a size selection button 530. In the manufacturer field 521, the manufacturer (manufacturing company) of the target product is automatically entered and displayed based on the product information acquired by the information acquisition unit 401. In the product name field 522, the product name of the target product is automatically entered and displayed based on the product information acquired by the product information acquisition unit 401. In the price column 523, the price of the target product is automatically entered and displayed based on the product information acquired by the product information acquisition unit 401. The size selection button 530 is a button that accepts a change in the size of the display medium.

[0035] Furthermore, the electronic shelf label section 520b includes product code 524. Product code 524 is used, for example, for ordering products when they are out of stock. Specifically, by reading product code 524 with a designated code reader, a store employee can order the product through a designated device. Note that product code 524 is not limited to being displayed on the electronic shelf label; it can also be printed on a regular shelf label.

[0036] The POP advertisement section 520c includes a headline section 525 and a tagline section 526. The headline section 525 and tagline section 526 are examples of advertising messages. The heading field 525 displays a heading corresponding to the format selected in the format field 515, for example. The catchphrase column 526 shows the catchphrase for the featured sale item.

[0037] The change reception unit 403 accepts changes to the items displayed on each display medium. The change reception unit 403 can accept changes to the items displayed in the common items field 510, and it can also accept changes to the items displayed in the display medium field 520. First, let's explain the case where the items displayed in the common items field 510 are accepted for change. In Figure 5(a), each of the fields 511 to 515 in the common items field 510 is capable of accepting selections from the operator. In Figure 5(a), for example, when the product name field 511 is clicked (selected), the view transitions to Figure 5(b).

[0038] (Regarding the orientation of the electronic shelf label 122 displayed in the electronic shelf label section 520b) The orientation of the electronic shelf label 122 displayed in the electronic shelf label section 520b can be changed to either vertical or horizontal. This is because, for example, in the case of an electronic shelf label equipped with an LCD screen of different vertical and horizontal dimensions, it may be installed in either a horizontal or vertical orientation. Furthermore, even in the case of an electronic shelf label equipped with a square LCD screen, the orientation can be either vertical or horizontal depending on how it is mounted on the product shelf.

[0039] Furthermore, the design (layout) data for the display content of the electronic shelf label 122 is provided. The design data is provided in separate files for landscape and portrait orientations. While it is possible to change the display orientation by rotating the same data 90 degrees at a time if the electronic shelf label has a square LCD screen, in this embodiment, separate data is provided for portrait and landscape orientations.

[0040] Furthermore, the display control unit 402 may automatically determine and display the orientation of each display medium in the preview screen shown in Figures 5-7, so that each display medium is facing the appropriate direction. Specifically, for example, the product presentation information may include information indicating the orientation of each display medium. In this case, the display control unit 407 may determine and display the orientation of each display medium based on the orientation information included in the product presentation information. Note that the orientation of each display medium can also be switched according to the operator's actions.

[0041] (Regarding the display of both regular price and sale price (dual pricing)) In this context, displaying both the regular price (for which there is no actual sales record) and the sale price side-by-side (dual pricing) to create the illusion of a price reduction compared to the regular price may violate certain regulations. On the other hand, if the product has been sold at the regular price for a long period, i.e., if there is actual sales history at the regular price, then dual pricing may not violate certain regulations. Therefore, when there is actual sales history at the regular price, control is implemented to enable dual pricing on the electronic shelf labels 122 and POP advertisements.

[0042] In other words, the display control unit 402 enables the display of both the sale price and the regular price (dual pricing) for electronic shelf labels 122 and POP advertisements, based on sales performance at the regular price. In this case, the headquarters terminal device 110 should store a sales history that includes the regular price and the period during which the product was sold at the regular price. The display control unit 402 should refer to this sales history and enable dual pricing if the period of sale at the regular price is longer than a predetermined period and the discount is greater than or equal to a predetermined amount (a predetermined amount or percentage). The display control unit 402 may also present the operator with an option to display dual pricing and enable dual pricing in response to the operator's actions. Furthermore, the predetermined period and predetermined amount can be changed as appropriate in response to the operator's actions.

[0043] Furthermore, the display control unit 402 is configured not to perform control related to dual pricing on regular shelf labels. This is because POP advertisements can be easily removed, and electronic shelf labels 122 can be easily modified, but it is difficult to erase the printing on regular shelf labels.

[0044] (Regarding changes to the display format) When the display control unit 402 receives a change in the displayed items, it changes the display mode of the displayed items that are common to at least two of the multiple display media. Specifically, as shown in Figure 5(b), the display mode of the product name field 511 in the common items field 510 changes, and the display mode of the product name field 522 in the display media field 520 also changes. A change in display mode means, for example, that the color changes, the item lights up or blinks, or the size changes.

[0045] Furthermore, the display control unit 402, upon receiving a change in the displayed items, also makes the same changes to the displayed items common to at least two of the multiple display media and displays them accordingly. Specifically, in Figure 5(c), when the cursor is placed in the product name field 511 of the common items field 510 and text is entered (for example, "●●"), that is, when a change in the displayed items is received, the screen transitions to the one shown in Figure 5(d). As shown in Figure 5(d), the contents of each product name field 522 in the display media field 520 are also automatically changed to "●●".

[0046] This allows for the standardization of each item displayed across multiple advertising media. In other words, it prevents situations where the same product has different names or prices.

[0047] This function (which accepts changes to the displayed items and applies the same changes to displayed items common to at least two of the multiple display media) may be switched on or off according to the operator's settings. Furthermore, this function does not necessarily have to be present in the headquarters terminal device 110. If this function is off, or if it is not present in the headquarters terminal device 110, the operator can change each displayed item individually without standardizing the displayed items across the multiple display media. However, if the content of the displayed items differs between the display media, an alert may be displayed or an audio notification may be provided. This allows the operator to recognize that the content of the displayed items differs between the display media.

[0048] (Regarding cases where the items presented in the display media section 520 can be changed) Next, we will explain the case in which the displayed items in the display media section 520 can be changed. For example, in Figure 6(a), when the product name field 522 of the normal shelf label section 520a is clicked (selected), the display transitions to Figure 6(b). As shown in Figure 6(b), the display of the product name field 522 of the normal shelf label section 520a changes, as do the display of the product name field 522 of the electronic shelf label section 520b, the product name field 522 of the POP advertisement section 520c, and the product name field 511 of the common items section 510.

[0049] Furthermore, in Figure 6(c), when the cursor is placed in the product name field 522 of the regular shelf label field 520a and text is entered (for example, "●●"), that is, when a change to the displayed item is accepted, the screen transitions to the one shown in Figure 6(d). As shown in Figure 6(d), the contents of the product name field 522 of the electronic shelf label field 520b, the contents of the product name field 522 of the POP advertisement field 520c, and the contents of the product name field 511 of the common item field 510 are also automatically changed to "●●".

[0050] In Figure 6, the case where the product name field 522 of the regular shelf label field 520a is selected is explained, but the same applies when the product name field 522 of the electronic shelf label field 520b is selected. That is, when the product name field 522 of the electronic shelf label field 520b is selected, the display of the product name field 522 of the electronic shelf label field 520b changes, and the display of the product name fields 522 of the regular shelf label field 520a and the POP advertisement field 520c, as well as the product name field 511 of the common items field 510, also changes. Furthermore, when the cursor is placed in the product name field 522 of the electronic shelf label field 520b and text is entered (for example, "●●"), the product name fields 522 of the regular shelf label field 520a and the POP advertisement field 520c, as well as the product name field 511 of the common items field 510, are also automatically changed to "●●".

[0051] The same applies when the product name field 522 of the POP advertising field 520c is selected. That is, when the product name field 522 of the POP advertising field 520c is selected, the display of the product name field 522 of the POP advertising field 520c changes, and the display of the product name fields 522 of the regular shelf label field 520a and the electronic shelf label field 520b, as well as the product name field 511 of the common items field 510, also changes. Furthermore, when the cursor is placed in the product name field 522 of the POP advertising field 520c and text is entered (for example, "●●"), the product name fields 522 of the regular shelf label field 520a and the electronic shelf label field 520b, as well as the product name field 511 of the common items field 510, are also automatically changed to "●●".

[0052] Furthermore, if the operator selects the heading field 525 or the catchphrase field 526, the display mode of the selected area will also be changed. However, due to the limited display area, the heading field 525 and the catchphrase field 526 are not displayed on the regular shelf labels and electronic shelf labels 122. Therefore, only the display mode of the corresponding area of ​​the POP advertisement field 520c will be changed for the heading field 525 and the catchphrase field 526. This allows the operator to recognize that the heading field 525 and the catchphrase field 526 are not displayed on the regular shelf labels and electronic shelf labels 122. In addition, the display area of ​​the regular shelf label field 520a or electronic shelf label field 520b may be notified that the selected heading field 525 or other item does not exist. This notification may be, for example, a message, or the field's color may be changed or it may blink.

[0053] (Regarding size information) The size information acquisition unit 404 acquires size information indicating the size of each display medium. The size information may be stored in memory 302 in advance and acquired from memory 302, or it may be acquired from the cloud server 100. The size is appropriate for each display medium. For example, in the case of regular shelf labels and electronic shelf labels 122, the size is set to one of three sizes, such as "S", "M", and "L". In the case of POP advertisements, the size is larger than that of regular shelf labels and electronic shelf labels 122, and is set to one of three sizes, such as "3L", "4L", and "5L". Note that only the electronic shelf label 122 needs to be able to take multiple sizes; that is, regular shelf labels and POP advertisements may have a predetermined size that cannot be changed.

[0054] The extraction unit 405 extracts presentation items to be displayed on each display medium based on the size information. The extraction unit 405 can extract more presentation items as the size of the display medium increases. The presentation items extracted by the extraction unit 405 are pre-set for each size of the display medium. The settings for the display items extracted according to the size can be changed as appropriate by the operator.

[0055] The display control unit 402 displays a list of multiple display media containing the presentation items extracted by the extraction unit 405. That is, for example, each presentation item displayed in each display media section 520 (520a, 520b, 520c) shown in Figure 7(a) represents a presentation item extracted by the extraction unit 405. In the illustration, for example, both the regular shelf label and the electronic shelf label 122 are shown to display the manufacturer section 521, the product name section 522, and the price section 523, but these may differ depending on the settings. Specifically, depending on the settings, it is also possible to display the manufacturer section 521 and the price section 523 on the regular shelf label, and the product name section 522 and the price section 523 on the electronic shelf label 122.

[0056] (Regarding size changes) The size of each display medium can be changed by the operator. In Figure 7(a), when the size selection button 530 of the electronic shelf label field 520b is clicked (selected), the screen transitions to Figure 7(b). As shown in Figure 7(b), a popup 700 is displayed at the position corresponding to the size selection button 530 of the electronic shelf label field 520b. The popup 700 accepts the selection of one size from several sizes (S, M, L). In Figure 7(b), if, for example, "M" is selected, the screen transitions to the screen shown in Figure 7(c).

[0057] As shown in Figure 7(c), the size selection button 530 in the electronic shelf label section 520b is set to "M," indicating that the electronic shelf label 122 has been changed (enlarged) to size M. In addition, the electronic shelf label 122 shown in the electronic shelf label section 520b in Figure 7(c) now displays the place of origin field 701 and the advertisement field 702 indicating that it is an advertised product, due to the enlarged display area.

[0058] To elaborate, the electronic shelf label 122 shown in the electronic shelf label section 520b of Figure 7(c) displays the place of origin field 701 extracted by the extraction unit 405. This indicates that the place of origin field 701 was newly extracted by the extraction unit 405 due to the expansion of the display area of ​​the electronic shelf label 122.

[0059] As shown in Figure 7(d), for example, when the place of origin field 512 in the common items field 510 is clicked (selected), the display of the place of origin field 512 in the common items field 510 changes, and the display of the place of origin field 701 in the electronic shelf label field 520b also changes. Here, the place of origin field 701 is not displayed in the normal shelf label field 520a and the POP advertisement field 520c. Therefore, there is no change in the display. In this way, by changing the display of the place of origin field 701 in the electronic shelf label field 520b, the operator can compare each display medium field 520 (520a, 520b, 520c). Therefore, it is possible to grasp at a glance which presentation items are displayed and which are not displayed for each display medium.

[0060] (Regarding other configurations) Furthermore, each of the columns 521 to 526 can be hidden (deleted) for each display medium by the operator's predetermined operation. For example, it is possible to hide the manufacturer's name on regular shelf labels, while displaying the product name on electronic shelf labels 122 and POP advertisements. In addition, the place of origin column 701 and the advertisement column 702 shown in Figure 7(c) can also be hidden.

[0061] Furthermore, one reason for hiding the fields indicating the items to be displayed is that the printing or display area is limited, and we want to reduce the number of items to be displayed. Also, for example, one reason for hiding the manufacturer's name is that the product name in the data may include the manufacturer's name, in which case the printing or display would be redundant. In other words, hiding the manufacturer's name simply means not printing or displaying the field for the manufacturer's name, and it is not intended to prevent customers from seeing the manufacturer's name.

[0062] Furthermore, it is possible to display each field that is not shown in the display medium field 520 according to the operator's actions. For example, it is possible to display the place of origin field 701 and the advertisement field 702 in the normal shelf label field 420a.

[0063] Furthermore, the content of the heading field 525 and the catchphrase field 526 can be changed. For example, when the user places the cursor over the corresponding part of the heading field 525 and the catchphrase field 526 and clicks (selects) it, it is possible to input (change) text. Specifically, it is possible to change the text in the heading field 525 from "Special Sale!!" to "Sale!!", or to change it to any other text.

[0064] Furthermore, it is possible to automatically create POP advertisements according to the discount amount of the product. Specifically, it is possible to automatically select at least one of the format, headline field 525, and catchphrase field 526 (hereinafter referred to as "format, etc.") according to the discount amount relative to the regular price of the product. More specifically, the headquarters terminal device 110 prepares in advance the regular price information and the format, etc. associated with the discount amount. Then, the headquarters terminal device 110 calculates the discount amount from the entered sales price and selects the format, etc. associated with that discount amount. This makes it possible to automatically create POP advertisements according to the discount amount.

[0065] Furthermore, it is possible to create display media based on past history. Specifically, when registering display media, the system may refer to past history, and if past history exists, it may display it. In this case, for example, it becomes possible to complete the creation of display media simply by changing the date in the catchphrase field 526. The created display media should be stored in one of the devices so that it can be used again as history. One of the devices may be the headquarters terminal device 110 or the cloud server 100.

[0066] (Display control processing of the display medium performed by the headquarters terminal device 110) Figure 8 is a flowchart illustrating an example of the display control processing for a display medium performed by the headquarters terminal device 110. In Figure 8, the headquarters terminal device 110 determines whether or not to start registering the display medium for the target product (step S801). The headquarters terminal device 110 waits until the registration of the display medium begins (step S801: NO), and when the registration of the display medium begins (step S801: YES), it acquires product presentation information (step S802).

[0067] Next, the headquarters terminal device 110 acquires size information for each display medium (step S803). Then, the headquarters terminal device 110 extracts the presentation items for each display medium (step S804). Then, the headquarters terminal device 110 displays a list of display media containing the extracted presentation items (step S805). Next, the headquarters terminal device 110 determines whether or not the size change has been accepted (step S806).

[0068] If the size change is accepted (step S806: YES), the headquarters terminal device 110 returns to step S803, obtains the size information of the accepted size, and extracts the presentation items for the target display medium. On the other hand, if the size change is not accepted (step S806: NO), the headquarters terminal device 110 determines whether or not the presentation items (fields 511-515 of the common items field 510 or fields 521-526 of the display medium field 520) have been selected (step S807).

[0069] If no item is selected (step S807: NO), the headquarters terminal device 110 proceeds to step S810. If an item is selected (step S807: YES), the display format of the item shown in the common item field 510 and the display medium field 520 (520a, 520b, 520c) is changed (step S808). Then, in response to receiving a change in the item from the operator, the items in the common item field 510 and the display medium field 520 are changed to the received content (step S809).

[0070] The headquarters terminal device 110 then determines whether or not to terminate the registration of the display medium for the target product (step S810). If the registration is not terminated (step S810: NO), the headquarters terminal device 110 returns to step S805. If the registration is terminated (step S810: YES), the headquarters terminal device 110 terminates the series of processes shown in Figure 8.

[0071] As described above, the headquarters terminal device 110 according to this embodiment displays a list of multiple display media, each containing a presentation item, and accepts changes to the presentation items displayed on each display media. This allows for centralized management of multiple display media. Therefore, the work involved in creating each display media can be made more efficient.

[0072] Furthermore, when the headquarters terminal device 110 according to this embodiment accepts a change in the displayed items, it changes the display mode of the displayed items that are common to at least two of the multiple display media. This makes it possible to quickly understand which displayed items are displayed and which are not displayed for each display medium. In other words, it makes it possible to clearly distinguish between the displayed items that are displayed on each display medium.

[0073] Furthermore, the headquarters terminal device 110 according to this embodiment accepts changes to the displayed items and makes the same changes to the displayed items that are common to at least two of the multiple display media. This makes it possible to standardize the displayed items across the multiple display media. In other words, it is possible to prevent the same product from having different product names or prices.

[0074] Furthermore, the headquarters terminal device 110 according to this embodiment extracts the presentation items to be displayed on each display medium based on the size of the display medium, and displays a list of display mediums containing the extracted presentation items. This allows for the display of presentation items according to the size of the display medium. Therefore, the optimal display medium can be created automatically.

[0075] Furthermore, in this embodiment, the display medium includes conventional shelf labels, electronic shelf labels 122, and POP advertisements. This allows for centralized management of conventional shelf labels, electronic shelf labels 122, and POP advertisements. Therefore, the work involved in creating conventional shelf labels and electronic shelf labels 122 can be streamlined.

[0076] Furthermore, the headquarters terminal device 110 according to this embodiment displays a list of POP advertisements that include product advertising messages (headline column 525 and catchphrase column 526 in Figure 5) in the display items, and regular shelf labels and electronic shelf labels 122 that do not include advertising messages in the display items. This allows the operator to create advertising messages for POP advertisements while creating regular shelf labels and electronic shelf labels 122.

[0077] Furthermore, the headquarters terminal device 110 according to this embodiment can display both the regular price and the sale price on one of several display media (for example, the electronic shelf label 122 and POP advertising) depending on the sales performance at the regular price. This makes it possible to show the operator that dual pricing is possible. In addition, by displaying dual pricing, it is possible to emphasize that the price is a sale price, thereby enabling efficient sales of products.

[0078] The following is a summary of the embodiments. [Title of Invention] Information Processing Device and Program [Technical field] This invention relates to an information processing device and a program. [Background technology] Traditionally, stores have created and managed display media that include information for selling each product (such as product name and price). These display media include, for example, regular shelf labels and electronic shelf labels. In addition, display media also include POP (Point of Purchase) advertising targeting sale items (see, for example, Patent Document 1). [Prior art document] [Patent] [Patent Document 1] Japanese Unexamined Patent Publication No. 2019-215642 [Overview of the prefecture] [Problems the invention aims to solve] However, conventional technology had the problem that it sometimes resulted in poor work efficiency because each display medium had to be created separately. This invention has been made in view of these circumstances, and its purpose is to provide a technology that improves the efficiency of the work involved in creating each display medium.

[0079] [Means for solving the problem] (1) In order to solve the above-mentioned problems, an information processing device according to one aspect of the present invention is an information processing device characterized by comprising: a means for acquiring product presentation information which includes presentation items for selling each product and the presentation items for the same product; a means for displaying a list of a plurality of display media each containing the presentation items; and a means for accepting changes to the presentation items to be displayed on each of the display media. The above configuration allows for centralized management of multiple display media. Therefore, the work involved in creating each display media can be streamlined.

[0080] (2) In the configuration of (1) above, when the display control means accepts a change in the displayed item, it may change the display manner of the displayed item that is common to at least two of the plurality of display media. With the above configuration, it is possible to quickly understand which presentation items will be displayed and which will not be displayed for each display medium. In other words, the differences in the presentation items displayed for each display medium can be clearly identified.

[0081] (3) In the configuration of (2) above, the display control means may, by accepting changes to the displayed items, make the same changes to and display displayed items that are common to at least two of the plurality of display media. According to the above configuration, the items presented across multiple display media can be standardized. In other words, it is possible to prevent situations where the same product has different product names or prices.

[0082] (4) In any of the configurations described in (1) to (3) above, the display control means may include a size information acquisition means for acquiring size information indicating the size of the display medium, and an extraction means for extracting the presentation items to be displayed on each of the display mediums based on the size, wherein the display control means may display a list of the display mediums including the presentation items extracted by the extraction means. According to the above configuration, the items to be displayed can be adjusted according to the size of the display medium. Therefore, the optimal display medium can be automatically created.

[0083] (5) In any of the configurations (1) to (4) above, the displayed items may include an item for the price of the product, and the display medium may include a regular shelf label that prints and displays the price, an electronic shelf label that displays the price electronically, and an advertising medium that is larger than the regular shelf label and prints and displays the price. According to the above configuration, regular shelf labels, electronic shelf labels 122, and POP advertisements can be managed in a unified manner. Therefore, the work involved in creating regular shelf labels and electronic shelf labels 122 can be made more efficient.

[0084] (6) In the configuration of (5) above, the display control means may display in a list the advertising media that includes the advertising message for the product in the display items, and the regular shelf labels and electronic shelf labels that do not include the advertising message in the display items. According to the above configuration, the operator can create advertising messages for POP advertisements while simultaneously creating regular shelf labels and electronic shelf labels 122.

[0085] (7) In any of the configurations (1) to (6) above, the displayed items may include an item for the price of the product, and the display control means may enable the display of the regular price and a special sale price lower than the regular price on any of the multiple display media, depending on the sales performance at the regular price. The above configuration allows the operator to be informed that dual pricing is possible. Furthermore, by displaying dual pricing, it is possible to emphasize that the price is a special sale price, thereby enabling efficient product sales.

[0086] (8) In order to solve the above-mentioned problems, another aspect of the present invention is a program that causes a computer used in an information processing device to function as a presentation information acquisition means for acquiring product presentation information which includes presentation items for the same product, presentation items for selling each product; a display control means for displaying a list of a plurality of display media each containing the presentation items; and a change acceptance means for accepting changes to the presentation items displayed on each of the display media. The above configuration allows for centralized management of multiple display media. Therefore, the work involved in creating each display media can be streamlined.

[0087] Furthermore, all or part of the functions (input / output, storage, processing (including decision-making)) of the headquarters terminal device 110 described above may be implemented in a device other than the one described as the entity that executes those functions.

[0088] Specifically, the above description described a configuration in which the headquarters terminal device 110 is equipped with each of the functional units 401 to 405. All or part of each of the functional units 401 to 405 may be equipped on other computer devices. For example, all or part of each of the functional units 401 to 405 may be equipped on the cloud server 100, on the store terminal device 120, or on other computer devices. Furthermore, there may be multiple computer devices equipped with each of the functional units 401 to 405, or there may be just one.

[0089] In relation to the above, the headquarters terminal device 110 may function as a so-called thin client specializing in the input / output interface portion with respect to the display of a list of display media. That is, the headquarters terminal device 110 may receive various inputs (operation by the operator, detection by a device such as a scanner), transmit the input information (operation information, etc.) to the cloud server 100, receive the processing results of the cloud server 100 based on the input information (updated screen information, device control information, etc.), and perform various outputs (display on the display unit, device control).

[0090] Furthermore, the program for realizing the headquarters terminal device 110 described above may be recorded on a computer-readable recording medium, and the program may be loaded into a computer system and executed. Here, "computer system" includes hardware such as the OS and peripheral devices. "Computer-readable recording medium" refers to portable media such as flexible disks, magneto-optical disks, ROMs, CD-ROMs, and storage devices such as hard disks built into computer systems. Moreover, "computer-readable recording medium" also includes volatile memory (RAM) inside computer systems that act as servers or clients when a program is transmitted via a network such as the Internet or a communication line such as a telephone line, which retains the program for a certain period of time. Furthermore, the above program may be transmitted from the computer system that stores the program in a storage device, etc., to another computer system via a transmission medium or by transmission waves in the transmission medium. Here, "transmission medium" for transmitting the program refers to a medium that has the function of transmitting information, such as a network such as the Internet or a communication line such as a telephone line. Furthermore, the above program may be for realizing only a part of the functions described above. Furthermore, the aforementioned functions may be implemented in combination with programs already recorded in the computer system, such as so-called differential files (differential programs). [Explanation of symbols]

[0091] 1...Information processing system, 100...Cloud server, 101...Product display information DB, 110...Head office terminal device, 120...Store terminal device, 121...Printer, 122...Electronic shelf label, 301...CPU, 302...Memory, 306...Display, 401...Display information acquisition unit, 402...Display control unit, 403...Change acceptance unit, 404...Size information acquisition unit, 405...Extraction unit

Claims

1. A means for acquiring product presentation information that includes the aforementioned presentation items for the same product, which are presentation items for selling each product. A display control means that displays a list of multiple display media, each containing the aforementioned presentation items, A change acceptance means that accepts changes to the information of the presentation items to be displayed on each of the plurality of display media, Equipped with, The display control means is A first display area that accepts operation to change the information of the presented items, and a second display area that displays a list of the information of the presented items displayed on each of the multiple display media together with the multiple display media, are displayed on the same screen. The aforementioned change acceptance means is: When a change operation is accepted in the first display area, the change in the information of the displayed item is accepted, The display control means is When the change acceptance means receives a change to the information of the aforementioned presentation item, it collectively changes the information of each of the aforementioned presentation item in the multiple display media listed in the second display area in the same manner as the information of the aforementioned presentation item whose change was accepted. An information processing device characterized by the following:

2. When the display control means receives a change in the displayed item, it changes the display manner of the information of the displayed item that is common to at least two of the plurality of display media. The information processing apparatus according to claim 1.

3. The display control means, upon receiving a change in the information of the presented item, makes the same change to the information of the presented item that is common to at least two of the plurality of display media and displays it. The information processing apparatus according to claim 2.

4. Computers used in information processing equipment A means for acquiring product presentation information that includes the aforementioned presentation items for the same product, which are presentation items for selling each product. A display control means that displays a list of multiple display media, each containing the aforementioned items. A change receiving means that accepts changes to the information of the presentation items to be displayed on each of the plurality of display media. To make it function as, The display control means is A first display area that accepts operation to change the information of the presented items, and a second display area that displays a list of the information of the presented items displayed on each of the multiple display media together with the multiple display media, are displayed on the same screen. The aforementioned change acceptance means is: When a change operation is accepted in the first display area, the change in the information of the displayed item is accepted, The display control means is When the change acceptance means receives a change to the information of the aforementioned presentation item, it collectively changes the information of each of the aforementioned presentation item in the multiple display media listed in the second display area in the same manner as the information of the aforementioned presentation item whose change was accepted. A program characterized by the following features.

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