System and method for presenting complementary content in augmented reality

The media guide application in augmented reality systems personalizes the user experience by overlaying user-relevant content from social media onto identified objects, addressing the lack of relevance in existing systems and enhancing engagement.

JP7893844B2Active Publication Date: 2026-07-22ADAIR GUYS INC
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Patent Information

Authority / Receiving Office
JP · JP
Patent Type
Patents
Current Assignee / Owner
ADAIR GUYS INC
Filing Date
2024-09-02
Publication Date
2026-07-22

AI Technical Summary

Technical Problem

Existing augmented reality systems fail to provide user-relevant information by adjusting content based on the user's interests and social media interactions, limiting the personalization and relevance of the augmented reality experience.

Method used

A media guide application analyzes the user's field of view, identifies relevant objects, searches social networks for user-related content, and overlays this content onto the objects within the augmented reality environment, using image recognition and metadata analysis to enhance the user's experience.

Benefits of technology

The solution provides personalized and timely information relevant to the user's interests, enhancing the augmented reality experience by integrating user-generated content directly into the user's view, thereby improving engagement and relevance.

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Abstract

To provide a suitable system and method for presenting supplemental content in augmented reality.SOLUTION: Systems and methods provided for presenting supplemental content in an augmented reality environment where an object within a field of view of an augmented reality device of a user is identified and processed to detect a reference related to a participant in an event. A user profile or user social network is searched to identify a message from the user about the participant. The message may be combined with the object in the augmented reality field of view. Capturing an image includes using camera circuitry and storing pixels representing the object.SELECTED DRAWING: Figure 4
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