Virtual space information management method and virtual space information management system

Abstract

To appropriately manage a measure performed in a virtual space, and thereby efficiently achieve highly accurate measure evaluation.SOLUTION: A virtual space information management method includes the steps of: holding virtual space configuration information indicating the configuration of a virtual space, and holding information setting a partial space in the virtual space as region setting information, when receiving input of information setting the partial space; holding information on a measure executed in the partial space as measure information, when receiving input of information on the measure; generating information output to a user of the virtual space and holding the information as measure display pattern information, on the basis of the measure in the partial space; and evaluating a measure on the basis of an action in the virtual space of the user of the virtual space.SELECTED DRAWING: Figure 2

Description

[Technical Field]

[0001] The present invention relates to a technique for managing an area in a virtual space. [Background Art]

[0002] As a technique for implementing and evaluating measures on the Internet, there is, for example, the technique described in Japanese Patent Laid-Open No. 2022-83998 (Patent Document 1). Patent Document 1 describes that "A content placement method comprises the steps of: providing a cue card list which is a dedicated object in a card form for content placement; and placing a content set in card units using a cue card selected from the cue card list." [Prior Art Literature] [Patent Literature]

[0003] [Patent Document 1] Japanese Patent Laid-Open No. 2022-83998 [Summary of the Invention] [Problem to be Solved by the Invention]

[0004] For example, as described in Patent Document 1 mentioned above, techniques for implementing measures such as so-called A / B testing on the Internet and evaluating the results thereof are known. However, there has been no conventionally known mechanism for opening an area in a virtual space, accepting input of measures for said area, and managing, implementing, and evaluating the input measures. [Means for Solving the Problem]

[0005] To solve at least one of the above problems, a representative example of the invention disclosed in this application is a virtual space information management method executed by a computer system, wherein the computer system comprises a control device that performs predetermined processing and a storage device accessible by the control device, the storage device holds virtual space configuration information indicating the configuration of a virtual space, and the virtual space information management method is such that the control device controls the virtual space multiple When information is received to define a subspace, the above multiple A region setting procedure for storing information for setting a subspace as region setting information in the storage device, and the control device, multiple An input policy management procedure that receives input of information regarding policies to be implemented in each subspace, stores the information regarding the policies as policy information in the storage device, and the control device multiple Based on the measures in the subspace, the users of the virtual space Each of Output to information Generate and store in the storage device As information on policy display patterns The system includes a procedure for managing output information to be retained, and a procedure for evaluating the measures, wherein the control device evaluates the measures based on the actions of users of the virtual space within the virtual space, and the measures information includes a correspondence between information about the measures and a subspace. [Effects of the Invention]

[0006] According to one aspect of the present invention, by appropriately managing measures implemented in a virtual space, it is possible to efficiently and accurately evaluate those measures. Other issues, configurations, and effects not mentioned above will be clarified by the following description of the embodiments. [Brief explanation of the drawing]

[0007] [Figure 1] This is an explanatory diagram showing the virtual space and its users that are managed by the virtual space information management system in an embodiment of the present invention. [Figure 2] This is a block diagram showing the configuration of a virtual space information management system in an embodiment of the present invention. [Figure 3]This flowchart shows the process executed by the open area setting unit of the virtual space information management system in an embodiment of the present invention. [Figure 4] This is an explanatory diagram showing the open area setting information held by the virtual space information management system in an embodiment of the present invention. [Figure 5] This is an explanatory diagram showing each type of open area set by the virtual space information management system in an embodiment of the present invention. [Figure 6] This flowchart shows the processes executed by the input policy management unit of the virtual space information management system in an embodiment of the present invention. [Figure 7] This is an explanatory diagram showing policy information held by a virtual space information management system in an embodiment of the present invention. [Figure 8] This flowchart shows the processes executed by the display information management unit of the virtual space information management system in an embodiment of the present invention. [Figure 9] This is an explanatory diagram illustrating the generation of a display pattern by the display information management unit of a virtual space information management system in an embodiment of the present invention. [Figure 10] This is an explanatory diagram showing the policy display patterns held by the virtual space information management system in an embodiment of the present invention. [Figure 11] This flowchart shows the processes executed by the policy evaluation unit of the virtual space information management system in an embodiment of the present invention. [Figure 12] This is an explanatory diagram showing the behavioral logs of virtual space users and the results of policy decisions held by the virtual space information management system in an embodiment of the present invention. [Figure 13] This is an explanatory diagram showing the evaluation results of input measures held by the virtual space information management system in an embodiment of the present invention. [Figure 14] This is an explanatory diagram showing the open area setting screen output by the virtual space information management system in an embodiment of the present invention. [Figure 15] This is an explanatory diagram showing the input policy management screen output by the virtual space information management system in an embodiment of the present invention. [Figure 16]It is an explanatory diagram showing a policy evaluation screen output by the virtual space information management system according to an embodiment of the present invention. MODE FOR CARRYING OUT THE INVENTION

[0008] Hereinafter, embodiments of the present invention will be described with reference to the drawings.

[0009] FIG. 1 is an explanatory diagram showing a virtual space to be managed by the virtual space information management system according to an embodiment of the present invention and users thereof.

[0010] The virtual space 100 provided in the present embodiment is a three-dimensional virtual space, for example, a space called a metaverse. Data relating to facilities such as buildings in the virtual space 100 and rooms therein, data of two-dimensional or three-dimensional objects arranged in the virtual space 100, and data such as a user interface (UI) and guidance provided to users of the virtual space 100 are managed by a virtual space administrator 101 via the virtual space information management system 1.

[0011] As users of the virtual space 100 according to the present embodiment, two types of users are assumed: a policy input user 102 and a space use user 103. The space use user 103 is a general user who conducts activities in the virtual space 100, and may perform various activities in the virtual space 100 using his / her own avatar, for example. In this case, the space use user 103 may be able to view images of the virtual space 100 from the perspective of the avatar, for example. In the following description, the perspective of an avatar in the virtual space 100 may be described as the user's perspective.

[0012] The activities performed by space-using users 103 in the virtual space 100 are arbitrary and are not limited to specific activities. To list some examples, the activities may simply be passing through the virtual space 100 while viewing the scenery or events therein, may be purchasing products or services sold at stores or the like within the virtual space 100, or may be interacting with other space-using users 103 present in the virtual space 100.

[0013] In the present embodiment, the virtual space administrator 101 can open a specific partial area of the virtual space 100 to persons other than the virtual space administrator 101. Hereinafter, the opened partial area is also referred to as an open area. A measure input user 102 is a user who implements various measures using the opened area. The implemented measures are not limited to specific measures. To give an example, the measure may be arranging products, advertisements or the like in the opened area and experimenting the reactions of space-using users thereto. For example, a so-called A / B test may be performed, such as arranging products with different designs and comparing the reactions thereto.

[0014] The virtual space information management system 1 of the present embodiment manages the spatial information of the opened area, the usage status by users, and the allocation / start / end of experiments, etc.

[0015] Figure 2 is a block diagram showing the configuration of the virtual space information management system 1 according to the embodiment of the present invention.

[0016] The virtual space information management system 1 of the present embodiment includes a central control device 11, an input device 12, an output device 13, a communication device 14, a main storage device 15, and an auxiliary storage device 16. These components are connected to each other via a bus.

[0017] The main memory 15 and auxiliary memory 16 store programs and data used by the central control unit 11. The main memory 15 is composed of, for example, semiconductor memory and is mainly used to hold the currently running program and data. The central control unit 11 performs various processes according to the programs stored in the main memory 15. By operating according to the programs, the central control unit 11 realizes functional units such as the open area setting unit 21, the input policy management unit 22, the display information management unit 23, and the policy evaluation unit 24.

[0018] The auxiliary storage device 16 is comprised of a large-capacity storage device, such as a hard disk drive or solid-state drive, and is used to retain programs and data for a long period of time. The auxiliary storage device 16 stores, for example, virtual space configuration information 31, open area setting information 32, policy information 33, policy display patterns 34, user activity logs and policy judgment results 35, and input policy evaluation results 36. Details of this information will be described later.

[0019] The central control unit 11 can consist of a single processing unit or multiple processing units, and may include one or more arithmetic units or multiple processing cores. The central control unit 11 can be implemented as one or more central processing units, microprocessors, microcomputers, microcontrollers, digital signal processors, state machines, logic circuits, graphics processing units, chip-on systems, and / or any device that manipulates signals based on control instructions.

[0020] Programs and data stored in the auxiliary storage device 16 are loaded into the main storage device 15 at startup or when necessary, and the central control unit 11 executes the program, thereby executing the processing of each functional unit of the virtual space information management system 1. Therefore, in the following description, the processing performed by each functional unit of the metaverse space information management system 1 is the processing performed by the central control unit 11 according to the program.

[0021] The input device 12 is a hardware device for the user to input instructions and information into the virtual space information management system 1. The output device 13 is a hardware device that presents various images for input and output, such as a display device or a printing device. The communication device 14 is an interface for connecting to the network 4.

[0022] The virtual space information management system 1 may be connected to external systems 2 and external servers 3 via a network 4. For example, at least a portion of the information held in the auxiliary storage device 16 may be obtained from either external system 2 or external server 3.

[0023] The virtual space information management system 1 may include two or more central control units 11. Furthermore, the functions of the virtual space information management system 1 can be implemented on multiple computers. In this case, the multiple computers communicate via a network. For example, some of the functions of the virtual space information management system 1 may be implemented on one computer, while other functions may be implemented on other computers.

[0024] Figure 3 is a flowchart showing the process executed by the open area setting unit 21 of the virtual space information management system 1 in an embodiment of the present invention.

[0025] The open area setting unit 21 sets the type, location, regulations, and usage price of the open area (steps 301, 302, 303, and 304, respectively), and registers the set open area information as open area setting information 32. Details of the setting information will be described later with reference to Figures 4 and 5.

[0026] Figure 4 is an explanatory diagram showing the open area setting information 32 held by the virtual space information management system 1 in an embodiment of the present invention.

[0027] The open area setting information 32 includes the open area number 401, type 402, location 403, regulation 404, and price 405.

[0028] Open region number 401 is a number that uniquely identifies each open region.

[0029] Type 402 is information indicating the type of each open area, and is set in step 301 of Figure 3. Examples of open area types include a two-dimensional space within the virtual space 100, a three-dimensional space within the virtual space 100, a UI display space on a screen that displays the video of the virtual space 100 to the space user 103, and a UI space within the audio provided together with the video of the virtual space 100.

[0030] Location 403 is information indicating the location where each open area is set, and is set in step 302 of Figure 3. For example, if the open area is a two-dimensional or three-dimensional space, the coordinate values ​​indicating the position in that space may be set as location 403. If the open area is a space within a UI screen, the coordinate values ​​indicating the position of the open area within the UI screen may be set as location 403. If the open area is a UI space for sound, the position where the sound is output (for example, the timing of the sound output relative to a predetermined reference) may be set as location 403.

[0031] Regulation 404 is information indicating the range of the open area and is set in step 303 of Figure 3. For example, if the open area is a two-dimensional space, a three-dimensional space, or a UI space, the information indicating the range of the open area may be the number of pixels to be displayed or the amount of data of the displayed object. Also, for example, if the open area is a space within audio, the audio output time may be set.

[0032] The price 405 is information indicating the amount charged to policy input user 102 who utilizes the open area, and is set in step 304 of Figure 3. 。 For example, a fee per unit of time, such as a daily rate, may be set.

[0033] Figure 5 is an explanatory diagram showing each type of open area set by the virtual space information management system 1 in an embodiment of the present invention.

[0034] The open region 501 is a two-dimensional subspace of the virtual space 100 with a pixel count of 1080 pixels × 1920 pixels. This corresponds, for example, to the region with the open region number "1" in the open region setting information 32 shown in Figure 4.

[0035] The open area 502 is a three-dimensional subspace of the virtual space 100, measuring 5 meters x 3 meters x 3 meters. This corresponds, for example, to the area with the open area number "2" in the open area setting information 32 shown in Figure 4.

[0036] The open area 503A is a 100x100 pixel subspace within the UI screen 503B presented to the user. This corresponds, for example, to the area with the open area number "3" in the open area setting information 32 shown in Figure 4.

[0037] The open area 504 is audio for a predetermined time (e.g., 60 seconds) when a user enters a specific room in the virtual space 100. This audio may include information to guide the user, for example. This corresponds, for example, to the area with the open area number "4" in the open area setting information 32 shown in Figure 4.

[0038] As explained with reference to Figures 3 to 5, the virtual space administrator 101 can pre-set one or more (in this embodiment, multiple) subspaces within the virtual space 100 as open areas. The policy input user 102 can input information about their policy for the open area used to implement their policy. The processing when such input is made will be explained with reference to Figures 6 and 7.

[0039] Figure 6 is a flowchart showing the processes executed by the input policy management unit 22 of the virtual space information management system 1 in an embodiment of the present invention.

[0040] The input policy management unit 22 receives input from the policy input user 102 (step 601). This input may include, for example, information specifying the target open area, information specifying the policy to be implemented in that open area, etc. In this embodiment, as an example of a policy, we show one that measures and evaluates the reaction of a space user 103 when some action is taken against that user. A specific example of a policy is a so-called A / B test, in which multiple displays are shown to the space user 103 and the user's reaction to them is compared.

[0041] In this embodiment, we describe an example of a measure for displaying a visual object, but the present invention can be applied to measures for displaying any type of information, such as audio, not just visual objects.

[0042] The input policy management unit 22 determines whether the policy can be registered based on the information identifying the entered policy (step 602). Here, for example, it may check whether the displayed information is appropriate to be displayed in the virtual space 100, such as whether it infringes copyright or does not contain violent content. The input policy management unit 22 may also check whether the displayed information conforms to regulation 404. If the displayed information violates the regulation, the input policy management unit 22 may cancel the registration or automatically change the information to conform to the regulation.

[0043] Next, the input policy management unit 22 checks the evaluation indicators and conditions of the entered policy (step 603). For example, it may check whether the policy is actually feasible to implement in the virtual space 100. In addition, the attributes of the space users 103 to be evaluated (e.g., gender, age group, etc.) may be specified as conditions. Restrictions may also be imposed, such as using the open area only during specific time periods.

[0044] Next, the input policy management unit 22 performs an operational check of the input policy in the virtual space 100 (step 604). For example, the input policy management unit 22 may place the object defined by the input policy (e.g., a 2D image, a 3D object, or sound) in the open area and check whether it operates as expected.

[0045] The verification of each of the above stages may be performed automatically by the input policy management unit 22 based on predetermined criteria, or it may be performed manually by the virtual space administrator 101. If, as a result of the above processing, it is confirmed that the policy evaluation can be performed in the virtual space 100, the input policy management unit 22 registers the information regarding the entered policy as policy information 33 (step 605). At this time, payment for the set fee may also be made. If it is determined that the policy evaluation cannot be performed, the input policy management unit 22 may request the policy input user 102 to re-enter the information regarding the policy.

[0046] Figure 7 is an explanatory diagram showing the policy information 33 held by the virtual space information management system 1 in an embodiment of the present invention.

[0047] Policy information 33 includes an input policy table 700 and a policy content table 710. The input policy table 700 holds information indicating the correspondence of registered policy inputs to open areas, the execution order, and the current status. Specifically, the input policy table 700 includes open areas 701, input information 702, policy input users 703, status 704, and progress 705.

[0048] Open area 701 is the identification number of the open area where the entered measures will be implemented, and corresponds to open area number 401 in Figure 4. Input information 702 is information that identifies the entered measures. Measure input user 703 is information that identifies the measure input user 102 who entered each measure. Status 704 and progress 705 indicate the current status and progress of the measures assigned to each open area, respectively.

[0049] The policy details table 710 holds information about the content of the entered policy. Specifically, the policy details table 710 includes input information 711, content 712, input data 713, evaluation indicators 714, number aggregation conditions 715, and termination conditions 716.

[0050] Input information 711 is information that identifies the entered measure and corresponds to input information 702 in the input measure table 700. Content 712 shows the content of the entered measure, for example, what type of measure it is. Input data 713 shows the data entered as a measure. Evaluation indicator 714 shows the evaluation indicator for the results of the implemented measure. Number aggregation condition 715 indicates the condition for aggregating the number of space users 103 who participated in the measure in order to evaluate the results of the implemented measure. Termination condition 716 indicates the condition for terminating the implementation of the measure.

[0051] Although omitted in the example in Figure 7, the policy content table 710 may also include information indicating the attributes of the space users 103 who are the target of evaluation for each policy.

[0052] The example of the input policy table 700 shown in Figure 7 has three policy inputs registered in the open area "1": policy inputs "1", "3", and "4". These three policies were entered by policy input users "1", "3", and "4", respectively. Of these, the status 704 of policy input "1" is "running", and the status 704 of policy inputs "3" and "4" are "waiting@1" and "waiting@2", respectively. In addition, the progress 705 of policy input "1" is "60%". This indicates that the policy identified by policy input "1" is currently running in the open area "1" and has progressed to 60%, and that after this policy is completed, policies "3" and "4" are scheduled to be executed sequentially.

[0053] On the other hand, referring to the example of the policy content table 710 shown in Figure 7, the policy content 712 for policy input "1" is an A / B test, and the input data 713 consists of images and URL (Uniform Resource Locator) links for patterns "A" and "B". This indicates that during the execution of the policy, the images and URL links (which may also be 2D barcodes, etc.) for patterns A and B will be displayed in the open area "1" (for example, the 2D space shown in Figure 4). The evaluation indicator 714 is whether or not the URL link was accessed, which means that the display was shown on the UI screen of the space user 103, and the termination condition is that the test is terminated when 100 people have been counted for each of patterns "A" and "B".

[0054] In this case, the number of users 103 who displayed image pattern "A" on their screens within the virtual space 100, and the number of users 103 who displayed image pattern "B" on their screens are counted separately. The implementation of the measure ends when both numbers reach 100. If progress 705 is 60%, it indicates that 60 people have been counted so far.

[0055] Then, for each pattern "A" and "B," the percentage of users who accessed the URL link displayed alongside the image among the 103 spatial users who had the image displayed on their screens is calculated as an evaluation metric, and the two are compared. For example, if the displayed image is an advertisement for a product, it is possible to measure the effect of which pattern of advertisement has a greater impact on users.

[0056] The above example shows a 2D image being displayed in a 2D open area, but the input data 713 may also be a 3D object to be displayed in a 3D open area, or some kind of item may be distributed along with it. In this case, for example, multiple patterns of the object to be displayed may be prepared, or multiple patterns of the item to be distributed may be prepared. If an item is distributed, the evaluation indicator 714 may be whether or not the spatial user received the item. Also, the number counting condition 715 may be that the distance to the displayed object is less than or equal to a predetermined value (e.g., 1 meter). The termination condition 716 may be that a predetermined period (e.g., 1 week) has elapsed since the start of the implementation of the measure.

[0057] Similarly, when policy input is displayed on the UI screen or voiced via UI, the content 712, input data 713, evaluation indicators 714, number aggregation conditions 715, and termination conditions 716 are defined.

[0058] Next, the display of measures based on the measure information 33 will be explained. The display information management unit 23 may, for example, determine what to display to the space user 103 in an open area when the space user 103 enters the virtual space 100 or when the space user 103 comes to a nearby open area within the virtual space. For example, when conducting an A / B test as a measure, different information may be presented to each user in a single open area. In this case, the display information management unit 23 manages and controls the information presented to the user so that multiple measures can be executed simultaneously in multiple open areas within a single virtual space 100. Whether multiple measures can be executed simultaneously is determined, for example, based on whether there is mutual influence between the measures. The display information management unit 23 may present different measure content to a user who has already undergone a measure evaluation. In addition, the display information management unit 23 does not display measures that have met the termination conditions.

[0059] The specific processing of the display information management unit 23 will be explained below with reference to Figures 8 to 10.

[0060] Figure 8 is a flowchart showing the processes executed by the display information management unit 23 of the virtual space information management system 1 in an embodiment of the present invention.

[0061] The display information management unit 23 refers to the policy information 33 and checks whether there is a policy input for each open area (step 801). Next, based on the policy information 33, if there are multiple policy inputs for multiple open areas within a single virtual space 100, the display information management unit 23 evaluates whether there is mutual influence between each policy (step 802).

[0062] For example, the distance between displayed objects (i.e., the distance between open areas) ) A potential for mutual influence may be assessed if the two factors are closer than a predetermined standard. Alternatively, a potential for mutual influence may be assessed if multiple displays are shown simultaneously on the screen of the space user 103. Alternatively, a potential for mutual influence may be assessed if similar measures are being implemented in nearby open areas, based on the relevance of the displayed content.

[0063] Next, the display information management unit 23 reads the individuals to be evaluated for each measure (step 803). Then, if there are mutual influences between the measures, the display information management unit 23 generates a display pattern that cancels out those mutual influences (step 804), and determines the display information for each space user 103 based on that pattern (step 805).

[0064] A pattern that cancels out mutual influences is a display pattern for each display that allows the influence of one display to be evaluated without being affected by the influence of the other display. Examples of such patterns will be described later with reference to Figure 9, etc. If it is determined that mutual influences cannot be completely eliminated when the displays are displayed simultaneously, the display information management unit 23 may stop the display of one of the open areas.

[0065] Figure 9 is an explanatory diagram showing the generation of a display pattern by the display information management unit 23 of the virtual space information management system 1 in an embodiment of the present invention.

[0066] In the example in Figure 9, two types of display objects 902, patterns "A" and "B," are displayed in open area 901 within the virtual space 100, based on the first policy input. Meanwhile, in another open area 903 within the same virtual space 100, two types of display objects 904, patterns "C" and "D," are displayed, based on the second policy input. Each display object may be, for example, a two-dimensional image or a three-dimensional object. Hereafter, open area 901 and open area 903 will also be referred to as open area 1 and open area 2, respectively. The first policy input and the second policy input will also be referred to as policy input 1 and policy input 2, respectively. The display objects for pattern "A" to pattern "D" will also be referred to as display object A to display object D, respectively. The first space user 103 to the fourth space user 103 will also be referred to as user 1 to user 4, respectively.

[0067] For example, in step 801 of Figure 8, if it is determined that display object 902 is displayed in open area 901 of the virtual space 100 and display object 904 is displayed in open area 903, and in step 802 it is determined that these displays have mutual influence, then in step 804 a display pattern is generated that cancels out the mutual influence and is stored as policy display pattern 34.

[0068] Multiple types of displays, such as patterns "A" and "B," and patterns "C" and "D," are switched according to the space user 103. For example, the display information management unit 23 displays displays A and C for user 1, displays A and D for user 2, displays B and C for user 3, and displays B and for user 4. D You may also display them individually.

[0069] Figure 10 is an explanatory diagram showing the policy display pattern 34 held by the virtual space information management system 1 in an embodiment of the present invention.

[0070] Policy display pattern 34 includes display pattern 1001 and display target 1002. Display pattern 1001 registers all (i.e., 4) combinations of display object A and display object B displayed based on policy input 1, and display object C and display object D displayed based on policy input 2. Display target 1002 registers the space users 103 that are the target of each combination.

[0071] In the example shown in Figure 10, as explained with reference to Figure 9, the system is controlled to display display items A and C for user 1, display items A and D for user 2, display items B and C for user 3, and display items B and D for user 4.

[0072] For example, consider a scenario where there is a relationship between policy input 1 and policy input 2, and users who view display C regarding policy input 2 are more likely to be influenced by display A than display B regarding policy input 1, and users who view display D are more likely to be influenced by display B than display A. In this case, if the results of an A / B test based on the policy indicate that more users were influenced by display A than by display B, it is impossible to determine whether this result is solely due to the difference between display A and display B, or whether it reflects the influence of display C and display D as well.

[0073] However, in the example in Figure 10, users 1 and 2 who saw display A also saw display C and display D, respectively. Similarly, users 3 and 4 who saw display B also saw display C and display D, respectively. In other words, among the users who saw display A, the number of users who saw display C and the number of users who saw display D are roughly equal, and among the users who saw display B, the number of users who saw display C and the number of users who saw display D are roughly equal. Therefore, when comparing the impact that users 1 to 4 received from display A and the impact that they received from display B, even if there is a mutual impact between policy input 1 and policy input 2, that mutual impact cancels out, and the impacts of display A and display B can be compared.

[0074] Next, the evaluation of the measures by the measure evaluation unit 24 will be explained. The measure evaluation unit 24 evaluates the measures based on the behavior logs of the space users 103 in the virtual space 100. Here, the behavior log is, for example, user behavior information stored in chronological order, and may include information on coordinates for each time period, as well as information on actions such as walking, running, touching objects, and operating the UI.

[0075] The evaluation of the measures is based on whether or not the spatial user 103 visited the area where the measures were implemented and performed the specified action (e.g., accessing a displayed URL). Here, the specified action may not be a binary judgment such as accessed / not accessed, but may be categorized into three or more patterns.

[0076] The evaluation is carried out sequentially, and the policy evaluation unit 24 may pass policy termination information to the input policy management unit 22 when the policy termination conditions are met.

[0077] The details of the policy evaluation by the Policy Evaluation Department 24 will be explained below with reference to Figures 11 to 13.

[0078] Figure 11 is a flowchart showing the process executed by the policy evaluation unit 24 of the virtual space information management system 1 in an embodiment of the present invention.

[0079] The policy evaluation unit 24 acquires the evaluation indicators 714 and the number aggregation conditions 715 for each policy (step 1101). Next, the policy evaluation unit 24 acquires the behavioral logs of each space user 103 (step 1102). 。

[0080] Next, the policy evaluation unit 24 checks whether the behavior log of each space user 103 meets the number aggregation condition 715 for each policy (step 1103). Next, the policy evaluation unit 24 checks whether the behavior log of each space user 103 satisfies the evaluation indicator 714 for each policy (step 1104). These results are saved as the behavior log of the virtual space user and the policy judgment result 35.

[0081] Furthermore, the policy evaluation unit 24 may award predetermined points (for example, coupons that can be used to purchase goods, etc.) to space users 103 whose behavioral logs meet the number aggregation conditions 715 for each policy. This can increase the number of participants in the policy.

[0082] Then, the policy evaluation unit 24 generates policy evaluation results based on the results of steps 1103 and 1104 and saves them as input policy evaluation results 36 (step 1105).

[0083] Figure 12 is an explanatory diagram showing the behavior log of virtual space users and the result of the policy decision 35 held by the virtual space information management system 1 in an embodiment of the present invention.

[0084] The virtual space user's behavior log and the result of the policy evaluation 35 include time 1201, coordinates 1202, action 1203, aggregated data for input policy 1 1204, evaluation result for input policy 1 1205, aggregated data for input policy 2 1206, and evaluation result for input policy 2 1207.

[0085] Here, as an example, we show the activity log of a single space user 103 and the results of the measures determined based on it. Time 1201 to Action 1203 corresponds to the user's activity log. Based on this information, the user's location at each time and the actions performed there are identified. By comparing this with the number of users aggregation conditions 715 and the evaluation indicators 714, it is determined whether the user was included in the aggregation for each input measure at each time point, and whether the evaluation indicators were met.

[0086] In the example in Figure 10, the user moves within the virtual space 100 from time 1 to time 4, and at time 5, access is made to information corresponding to, for example, policy input 1 (for example, access to a URL included in the display shown by policy input 1). In this example, the user is included in the aggregation of input policy 2 from time 3 onwards, is included in the aggregation of input policy 1 from time 4 onwards, and meets the evaluation criteria for input policy at time 5.

[0087] A similar evaluation is performed for each user, and it is determined whether or not they were included in the aggregation of each policy input, and whether or not the evaluation indicators for each policy input were met.

[0088] Figure 13 is an explanatory diagram showing the evaluation results 36 of input measures held by the virtual space information management system 1 in an embodiment of the present invention.

[0089] The evaluation result 36 of the input measure includes the measure input 1301, the surrounding environment 1302, the number of people evaluated as an evaluation result 1303, and the number of accesses as an evaluation result 1304. The measure input 1301 is information that identifies the display items in a certain measure. The surrounding environment 1302 refers to the surrounding environment of the area where the measure is being implemented, specifically the measures being implemented in the surrounding area and the displays there, etc. The number of people evaluated as an evaluation result 1303 indicates the number of spatial users 103 that were determined to meet the number aggregation condition 715 for the measure in step 1103. The number of accesses as an evaluation result 1304 indicates the number of spatial users 103 whose behavioral logs were determined to satisfy the evaluation indicator 714 for the measure in step 1104.

[0090] Figure 13 shows an example of the evaluation results of input measures in open area 1 shown in Figure 9. In this example, of the 103 spatial users who were presented with display item A in open area 1 and became subjects of evaluation, 20 users were presented with display item C in the surrounding open area 2, and of those, 10 users met the evaluation criteria (for example, accessed the displayed URL). Similarly, of the 103 spatial users who were presented with display item A in open area 1 and became subjects of evaluation, 20 users were presented with display item D in the surrounding open area 2, and of those, 12 users met the evaluation criteria.

[0091] Furthermore, among the 103 space users who were presented with display object B in open area 1 and became subjects of evaluation, 20 users were presented with display object C in the surrounding open area 2, and of those, 12 users met the evaluation criteria. Among the 103 space users who were presented with display object B in open area 1 and became subjects of evaluation, 20 users were presented with display object D in the surrounding open area 2, and of those, 15 users met the evaluation criteria.

[0092] Next, the display screens output by the virtual space information management system 1 will be described with reference to Figures 14 to 16. These display screens may be displayed by the output device 13, or they may be output via the network 4 by a terminal device (not shown) used by the virtual space administrator 101.

[0093] Figure 14 is an explanatory diagram showing the open area setting screen output by the virtual space information management system 1 in an embodiment of the present invention.

[0094] The open area setting screen 1400 shown in Figure 14 is displayed by the output device 13 when the processing of the open area setting unit 21 shown in Figure 3 is executed. Specifically, the open area setting screen 1400 includes a virtual space display unit 1401, an area type selection unit 1402, a set open area list display unit 1403, an add button 1404, a location change button 1405, a regulation change button 1406, and a price change button 1407. The processing of the open area setting unit 21 is executed when the virtual space administrator 101 operates the open area setting screen 1400 using the input device 12.

[0095] The virtual space display unit 1401 displays, for example, a diagram showing the entire virtual space 100. In the example in Figure 14, an oblique projection of the virtual space 100 is displayed. The area type selection unit 1402 displays, for example, a pull-down menu of selectable open area types, and the virtual space administrator 101 can select one of them.

[0096] For example, the virtual space administrator 101 can set the location and size (regulation) of the 3D open area 502 by selecting a 3D space in the area type selection unit 1402 and operating a cursor (not shown) in the virtual space display unit 1401. Alternatively, the virtual space display unit 1401 may display an already set open area (e.g., open area 501).

[0097] The configured open area list display unit 1403 displays information about the configured open areas. In the example in Figure 14, the same information as shown in Figure 4 is displayed. The virtual space administrator 101 can add a new open area by operating the add button 1404. In addition, the location, regulations, and price of the configured open area can be changed by operating the location change button 1405, the regulation change button 1406, and the price change button 1407.

[0098] Figure 15 is an explanatory diagram showing the input policy management screen output by the virtual space information management system 1 in an embodiment of the present invention.

[0099] The input policy management screen 1500 shown in Figure 15 is displayed by the output device 13 when the processing of the input policy management unit 22 shown in Figure 6 is executed, and when the input policy set as a result is executed. Specifically, the input policy management screen 1500 includes an input policy list display unit 1501, an open area details display button 1502, a policy details display button 1503, a policy selection unit 1504, a policy details display unit 1505, and a check result display unit 1506.

[0100] The input policy list display unit 1501 displays a list of the entered policies. In the example in Figure 15, the same information as the input policy table 700 shown in Figure 7 is displayed. When the virtual space administrator 101 operates the open area details display button 1502, information showing the details of each open area is displayed, and when the policy details display button 1503 is operated, information showing the details of the entered policy is displayed.

[0101] When the virtual space administrator 101 operates the policy details display button 1503, for example, the policy selection unit 1504, the policy details display unit 1505, and the check result display unit 1506 may be displayed. When the virtual space administrator 101 operates the policy selection unit 1504 to select a policy, information showing the details of that policy is displayed in the policy details display unit 1505. In the example in Figure 15, policy input 1 is selected in the policy selection unit 1504, and the policy details display unit 1505 displays information related to policy input 1 from the policy content table 710 shown in Figure 5.

[0102] The check result display unit 1506 displays the check results for the selected measure. For example, if the selected measure is an A / B test and two image patterns, A and B, are displayed for that measure, then both image patterns and the results of the checks on them may be displayed.

[0103] Figure 16 is an explanatory diagram showing the policy evaluation screen output by the virtual space information management system 1 in an embodiment of the present invention.

[0104] The policy evaluation screen 1600 shown in Figure 16 is a screen that displays the policy evaluation results obtained by the processing of the policy evaluation unit 24 shown in Figure 11. Specifically, the policy evaluation screen 1600 includes a policy selection unit 1601, a status display unit 1602, an evaluation result display unit 1603, and a participating user analysis result display unit 1604. This screen may be displayed to the virtual space administrator 101 by the output device 13, or to the policy input user 102 via the network 4. Here, we will explain the case where the policy evaluation screen 1600 is displayed to the virtual space administrator 101 as an example.

[0105] When the virtual space administrator 101 operates the policy selection unit 1601 to select one of the policies, the status display unit 1602 displays the current status of the selected policy, the evaluation result display unit 1603 displays the evaluation result of the selected policy, and the participating user analysis result display unit 1604 displays the results of the analysis of the space users 103 who participated in the selected policy.

[0106] For example, the status display unit 1602 displays the current progress rate and completion conditions of the selected measure. The evaluation result display unit 1603 may display the content of the input measure evaluation result 36 shown in Figure 13 as an evaluation result. The participating user analysis result display unit 1604 may display the attributes (e.g., gender and age group, etc.) of each space user 103 who participated in the selected measure (i.e., who met the number aggregation condition 715 for the measure), and whether the evaluation indicator 714 was met (e.g., whether there was access to the displayed URL).

[0107] Furthermore, the system of the embodiment of the present invention may be configured as follows.

[0108] (1) A virtual space information management method executed by a computer system (e.g., a virtual space information management system 1), wherein the computer system comprises a control device (e.g., a central control device 11) that performs predetermined processing, and a storage device (e.g., at least one of a main memory device 15 and an auxiliary storage device 16) accessible by the control device, the storage device holds virtual space configuration information (e.g., virtual space configuration information 31) indicating the configuration of the virtual space, and the virtual space information management method comprises, when the control device receives input of information to set up a subspace in the virtual space, an area setting procedure (e.g., open areas 501 to 504, etc.) which holds the information to set up the subspace as area setting information in the storage device (e.g., open areas The system includes: processing by the setting unit 21 (Figure 3, etc.); an input policy management procedure (e.g., processing by the input policy management unit 22 (Figure 6, etc.)) in which the control device receives input of information regarding policies to be implemented in a subspace and stores the information regarding the policies as policy information in a storage device; an output information management procedure (e.g., processing by the display information management unit 23 (Figure 8, etc.)) in which the control device generates information to be output to users of the virtual space (e.g., space users 103) based on the policies in the subspace and stores it in a storage device as policy display pattern information; and a policy evaluation procedure (e.g., processing by the policy evaluation unit 24 (Figure 11, etc.)) in which the control device evaluates the policies based on the actions of users of the virtual space within the virtual space.

[0109] This allows for the proper management of measures implemented within a virtual space and enables efficient and highly accurate evaluation of those measures. 。

[0110] (2) The virtual space information management method described in (1) above, wherein in the area setting procedure, the control device sets up a plurality of subspaces, in the input measure management procedure, the control device stores information relating to a plurality of measures to be implemented in the plurality of subspaces as measure information, the measures to be implemented in each of the plurality of subspaces is a comparative test (e.g., A / B test) that outputs a plurality of presentations (e.g., displays or audio) to the subspace, and in the output information management procedure, the control device generates information to be output to users of the virtual space in each subspace so as to output one of the plurality of presentations to each of the users of the plurality of virtual spaces (e.g., steps 804, 805).

[0111] This allows for the execution of multiple measures within a single virtual space, enabling efficient evaluation of those measures.

[0112] (3) The virtual space information management method described in (2) above, wherein in the output information management procedure, the control device evaluates whether or not there is mutual influence between multiple measures (for example, step 802), and if it is evaluated that there is mutual influence between multiple measures, it generates information to be output to each of the users of multiple virtual spaces for each of the multiple measures in order to cancel out the mutual influence (for example, steps 804, 805).

[0113] This makes it possible to achieve highly accurate policy evaluation even when implementing multiple policies within a single virtual space.

[0114] (4) A virtual space information management method as described in (3) above, wherein the plurality of subspaces include a first subspace and a second subspace, and the plurality of measures include a first measure (e.g., measure input 1) executed in the first subspace (e.g., open area 1 in Figure 9) and a second measure (e.g., measure input 2) executed in the second subspace (e.g., open area 2), the first measure is a comparative test that outputs a first presentation (e.g., display A) or a second presentation (e.g., display B) to the first subspace, the second measure is a comparative test that outputs a third presentation (e.g., display C) or a fourth presentation (e.g., display D) to the second subspace, and in the output information management procedure, the control device provides to a user among the users of the plurality of virtual spaces for whom the first presentation is output in the first subspace. 2 In the subspace, users who receive the third presentation and users who receive the fourth presentation are equally included, and in the first subspace, users who receive the second presentation receive the third 2 In each subspace, information is generated to be output to each user of multiple virtual spaces such that the number of users who receive the third presentation and the number of users who receive the fourth presentation are equally distributed.

[0115] This makes it possible to achieve highly accurate policy evaluation even when implementing multiple policies within a single virtual space.

[0116] (5) The virtual space information management method described in (4) above, wherein the first subspace and the second subspace are each two-dimensional or three-dimensional subspaces within the virtual space (e.g., open area 501 or 502), and the first presentation, second presentation, third presentation, and fourth presentation are each an image displayed in the two-dimensional subspace or a three-dimensional object displayed in the three-dimensional subspace, and in the output information management procedure, the control device evaluates whether there is mutual influence between multiple measures based on at least one of the distance between the first subspace and the second subspace, whether the presentation displayed in the first subspace and the presentation displayed in the second subspace are simultaneously displayed on the screen of the virtual space user, and the relationship between the presentation displayed in the first subspace and the presentation displayed in the second subspace (e.g., step 802).

[0117] This allows for the appropriate evaluation of the interrelationships between multiple measures implemented within a single virtual space, thereby achieving highly accurate measure evaluation.

[0118] (6) The virtual space information management method described in (2) above, wherein each of the multiple subspaces is one of a two-dimensional subspace within the virtual space, a three-dimensional subspace within the virtual space, a subspace within a screen referenced by a user of the virtual space, and a subspace within audio output to the user of the virtual space (e.g., open areas 501 to 504), and the information relating to the multiple measures includes, as information of a presentation, one of an image displayed in a two-dimensional subspace within the virtual space, information of a three-dimensional object displayed in a three-dimensional subspace within the virtual space, information displayed in a subspace within a screen referenced by a user of the virtual space, and information output as audio to the user of the virtual space, and the information relating to the multiple measures is each input by a different inputter (e.g., measure input user 102).

[0119] This enables the evaluation of various policies with a high degree of flexibility, in accordance with the diverse needs of users.

[0120] (7) The virtual space information management method described in (2) above, wherein the information relating to multiple measures includes, for each case, information on the presentation, data aggregation conditions in the comparative test, evaluation items and termination conditions (for example, Figure 7).

[0121] This allows for proper management of policy evaluations.

[0122] (8) The virtual space information management method described in (7) above, wherein the policy information includes information on multiple policies to be implemented in the same subspace, and includes information indicating the execution order of the multiple policies (e.g., input information 702), and in the policy evaluation procedure, the control device sequentially executes and evaluates the multiple policies based on the information indicating the execution order.

[0123] This allows for proper management of policy evaluations.

[0124] (9) A virtual space information management method as described in (7) above, wherein the data aggregation conditions include conditions for aggregating the number of virtual space users who participated in each of the multiple measures (e.g., number aggregation conditions 715), and the evaluation items include information indicating the behavior of virtual space users that serves as the basis for evaluation for each of the multiple measures (e.g., evaluation indicators 714), and in the measure evaluation procedure, the control device aggregates the number of users who participated in the measures and the number of users who performed the behavior that serves as the basis for evaluation from among the users of the multiple virtual spaces based on the behavior logs of the users of the multiple virtual spaces, and outputs an evaluation result based on the aggregated number of users.

[0125] This ensures that policies are properly evaluated.

[0126] (10) The virtual space information management method described in (9) above, wherein the conditions for aggregating the number of users of the virtual space that participated are based on the distance between the subspace in the virtual space and the user of the virtual space, or whether or not the subspace was displayed on the screen of the user of the virtual space, the user's actions in the virtual space that serve as the basis for evaluation are access to predetermined information (e.g., access to a displayed URL) or receipt of predetermined information (e.g., receipt of an item), and the termination conditions are defined based on the elapsed time since the implementation of the measure, or the number of users of the virtual space that participated in the measure.

[0127] This ensures that policies are properly evaluated.

[0128] (11) The virtual space information management method described in (9) above, wherein the conditions for aggregating the users of the virtual space in which a participant has been identified include information indicating the attributes of the users of the virtual space to be aggregated.

[0129] This ensures that policies are properly evaluated.

[0130] (12) (9) above to The virtual space information management method described herein, in the policy evaluation procedure, the control device awards predetermined points to users of the virtual space who participated in the policy.

[0131] This will increase the number of participants in the evaluation of policies and enable more accurate evaluations.

[0132] (13) A virtual space information management method as described in (2) above, wherein the area setting information includes, for each of the multiple subspaces, information on the location, size, specifications (regulations) of the displayed items, and usage price (for example, Figure 4).

[0133] This ensures that the specific space in which the measures are implemented is properly managed.

[0134] (14) The virtual space information management method described in (12) above, wherein in the input policy management procedure, the control device is included in the information of the input policy presentationThe object is included in the area setting information. presentation Determine whether the item meets the specifications. presentation If the item does not meet the specifications, the information regarding the entered policy will not be retained as policy information, or presentation Correct the information regarding the measures entered so that the item meets the specifications (e.g., step 603).

[0135] This ensures that the materials presented during policy implementation are properly managed.

[0136] It should be noted that the present invention is not limited to the embodiments described above, and various modifications are included. For example, the embodiments described above are explained in detail for a better understanding of the present invention, and are not necessarily limited to those having all of the configurations described. Furthermore, it is possible to replace parts of the configuration of one embodiment with the configuration of another embodiment, and it is possible to add configurations from other embodiments to the configuration of one embodiment. In addition, it is possible to add, delete, or replace parts of the configuration of each embodiment with other configurations.

[0137] Furthermore, each of the above configurations, functions, processing units, and processing means may be implemented in hardware, either partially or entirely, by designing them as integrated circuits, for example. Alternatively, each of the above configurations and functions may be implemented in software by a processor interpreting and executing programs that implement each function. Information such as programs, tables, and files that implement each function can be stored in storage devices such as non-volatile semiconductor memory, hard disk drives, and SSDs (Solid State Drives), or in computer-readable non-temporary data storage media such as IC cards, SD cards, and DVDs.

[0138] Furthermore, the control lines and information lines shown are those deemed necessary for explanation purposes, and do not necessarily represent all control lines and information lines in the actual product. In practice, it can be assumed that almost all components are interconnected. [Explanation of Symbols]

[0139] 1. Measurement error correction device 2 External system 3. External Servers 4 Network 11 Central Control Unit 12 Input devices 13 Output device 14. Communication equipment 15 Main memory 16 Auxiliary storage 21 Open area setting section 22 Input Policy Management Department 23 Display information management department 24 Policy Evaluation Department 31 Virtual Space Configuration Information 32 Open area setting information 33 Policy information 34 Policy Display Patterns 35. User behavior logs and results of policy evaluation in the virtual space. 36. Input Policy Evaluation Results 100 Virtual Spaces 101 Virtual Space Administrator 102 Policy Input Users 103 Space Users

Claims

1. A method for managing virtual space information executed by a computer system, The computer system comprises a control device that performs predetermined processing and a storage device accessible by the control device. The storage device holds virtual space configuration information that indicates the configuration of the virtual space, The aforementioned virtual space information management method is: When the control device receives input of information for setting up multiple subspaces in the virtual space, it performs a region setting procedure in which it stores the information for setting up the multiple subspaces as region setting information in the storage device, When the control device receives input of information regarding measures to be implemented in each of the plurality of subspaces, it performs an input measure management procedure which involves storing the information regarding the measures as measure information in the storage device, Output information management procedure for the control device, which generates information to be output to each user of the virtual space based on the measures in the plurality of subspaces and stores it in the storage device as measure display pattern information, The control device includes a policy evaluation procedure for evaluating the policy based on the actions of users of the virtual space within the virtual space, The aforementioned policy information is characterized by including a correspondence between policy-related information and subspaces.

2. A virtual space information management method according to claim 1, In the input policy management procedure, the control device stores information relating to the multiple policies executed in the multiple subspaces as policy information. The measures implemented in each of the aforementioned subspaces are comparative tests that output multiple presentations to the subspace. A virtual space information management method characterized in that, in the output information management procedure, the control device generates information to be output to users of the virtual space in such a way that one of the multiple presentations is output to each of the multiple users of the virtual space in each of the multiple subspaces.

3. A virtual space information management method according to claim 2, In the output information management procedure, the control device shall We will evaluate whether there are any mutual influences between the aforementioned multiple measures. A virtual space information management method characterized in that, when it is determined that there are mutual effects among the aforementioned multiple measures, information is generated to be output to each of the multiple users of the virtual space in such a way that the mutual effects are offset for each of the aforementioned multiple measures.

4. A virtual space information management method according to claim 3, The plurality of subspaces include a first subspace and a second subspace, The aforementioned plurality of measures include a first measure implemented in the first subspace and a second measure implemented in the second subspace. The first measure is a comparative test in which the first or second presentation is output to the first subspace, The second measure described above is a comparative test in which a third or fourth presentation is output to the second subspace, A virtual space information management method characterized in that, in the output information management procedure, the control device generates information to be output to each of the multiple users of the virtual space in each of the multiple subspaces, such that among the users of the multiple virtual space, the users to whom the first presentation is output in the first subspace are equally divided among the users to whom the third presentation is output and the users to whom the fourth presentation is output in the second subspace, and the users to whom the second presentation is output in the first subspace are equally divided among the users to whom the third presentation is output and the users to whom the fourth presentation is output in the second subspace.

5. A virtual space information management method according to claim 4, The first subspace and the second subspace are, respectively, two-dimensional or three-dimensional subspaces within the virtual space. The first, second, third, and fourth presentations are, respectively, images displayed in the two-dimensional subspace or three-dimensional objects displayed in the three-dimensional subspace. A virtual space information management method characterized in that, in the output information management procedure, the control device evaluates whether or not there is mutual influence between the multiple measures based on at least one of the distance between the first subspace and the second subspace, whether or not the presentation displayed in the first subspace and the presentation displayed in the second subspace are simultaneously displayed on the screen of the user of the virtual space, and the relationship between the presentation displayed in the first subspace and the presentation displayed in the second subspace.

6. A virtual space information management method according to claim 2, Each of the aforementioned subspaces is one of the following: a two-dimensional subspace within the virtual space, a three-dimensional subspace within the virtual space, a subspace within the screen referenced by the user of the virtual space, and a subspace within the audio output to the user of the virtual space. The information relating to the aforementioned multiple measures includes, as information of the presentation, information of an image displayed in a two-dimensional subspace within the virtual space, information of a three-dimensional object displayed in a three-dimensional subspace within the virtual space, information displayed in a subspace on a screen referenced by the user of the virtual space, and information output as audio to the user of the virtual space. A virtual space information management method characterized in that the information regarding the aforementioned multiple measures is entered by different inputters.

7. A virtual space information management method according to claim 2, A virtual space information management method characterized in that the information relating to the aforementioned multiple measures includes, for each case, information on the presentation, data aggregation conditions in the comparative test, evaluation items, and termination conditions.

8. A virtual space information management method according to claim 7, If the policy information includes information about multiple policies to be implemented in the same subspace, it includes information indicating the order in which the multiple policies will be implemented. A virtual space information management method characterized in that, in the measure evaluation procedure, the control device sequentially executes and evaluates the plurality of measures based on the information indicating the execution order.

9. A virtual space information management method according to claim 7, The data aggregation conditions include a condition for aggregating the number of users of the virtual space who participated in each of the aforementioned multiple measures. The aforementioned evaluation items include, for each of the aforementioned multiple measures, information indicating the behavior of users of the virtual space that serves as the basis for evaluation. A virtual space information management method characterized in that, in the measure evaluation procedure, the control device aggregates the number of users who participated in the measure and the number of users who performed the actions that serve as the basis for the evaluation, based on the behavior logs of users of the multiple virtual spaces, and outputs an evaluation result based on the aggregated number of users.

10. A virtual space information management method according to claim 9, The conditions for counting the users of the virtual space who participated are based on the distance between the partial space in the virtual space and the user of the virtual space, or whether the partial space was displayed on the screen of the user of the virtual space. The user's actions in the virtual space that form the basis for the aforementioned evaluation are access to or receipt of predetermined information. A virtual space information management method characterized in that the termination condition is defined based on the elapsed time since the measure was implemented, or the number of users of the virtual space who participated in the measure.

11. A virtual space information management method according to claim 9, A virtual space information management method characterized in that the conditions for aggregating the users of the virtual space who have participated include information indicating the attributes of the users of the virtual space to be aggregated.

12. A virtual space information management method according to claim 9, A virtual space information management method characterized in that, in the policy evaluation procedure, the control device grants predetermined points to users of the virtual space who participated in the policy.

13. A virtual space information management method according to claim 2, A virtual space information management method characterized in that the area setting information includes, for each of the plurality of subspaces, information on the location, size, specifications of the presented item, and usage price of the subspace.

14. A virtual space information management method according to claim 12, In the input policy management procedure, the control device determines whether the presentation included in the information about the input policy satisfies the specifications of the presentation included in the area setting information. A virtual space information management method characterized in that, if the presentation does not meet the standards, the information regarding the input measures is not retained as the measure information, or the information regarding the input measures is modified so that the presentation meets the standards.

15. A virtual space information management system, The system comprises a control device that performs a predetermined process, and a storage device accessible by the control device. The storage device holds virtual space configuration information that indicates the configuration of the virtual space, The control device is Upon receiving input of information for setting up multiple subspaces in the virtual space, the information for setting up the multiple subspaces is stored in the storage device as area setting information. Upon receiving input regarding measures to be implemented in each of the aforementioned subspaces, the information regarding the measures is stored in the storage device as measure information. Based on the measures in the plurality of subspaces, information to be output to each user of the virtual space is generated and stored in the storage device as measure display pattern information. The measures are evaluated based on the actions of users of the virtual space within the virtual space. The aforementioned policy information is a virtual space information management system characterized by including a correspondence between policy-related information and subspaces.

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