Apparatus, method and recording medium for providing sales information

KR1020260137708APending Publication Date: 2026-09-17COUPANG CORP
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Patent Information

Application Number
KR1020250030881
Authority / Receiving Office
KR · KR
Patent Type
Applications
Current Assignee / Owner
Filing Date
2025-03-10
Publication Date
2026-09-17

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Abstract

An apparatus according to one embodiment of the present disclosure may include one or more processors; and one or more memories in which instructions to be executed by the one or more processors are stored. When the instructions are executed, the one or more processors may be configured to respond to user input to obtain first sales information regarding sales of the user's store achieved through a delivery application during a first time interval, determine whether the user's store is a store selected for the delivery application, generate a first page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user's store is a store not selected for the delivery application, generate a second page displaying second sales information based on the first sales information and marketing means provided by the delivery application based on the determination that the user's store is a store selected for the delivery application, and transmit the first page or the second page to a user terminal.
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Description

Technology Field

[0001] The present disclosure relates to a technology for effectively providing sales information. Background Technology

[0002] As the delivery market gradually expands, store owners can utilize various information to increase sales. In particular, store owners can process consumer orders and settle payments through delivery applications. Delivery applications not only act as intermediaries between store owners and consumers but also provide store owners with sales analysis and marketing proposals, as well as analyze sales based on marketing efforts and provide this data to the owners. The problem to be solved

[0003] The problem to be solved by one embodiment of the present disclosure is to provide the user with sales achieved through a delivery application during a predetermined time interval.

[0004] The problem to be solved through one embodiment of the present disclosure is to provide marketing means provided by a delivery application to stores that have not been selected for the delivery application.

[0005] The problem to be solved through one embodiment of the present disclosure is to provide sales information according to the marketing means provided by the delivery application to a store selected by the delivery application.

[0006] The technical problems of the present disclosure are not limited to those mentioned above, and other unmentioned technical problems will be clearly understood by a person skilled in the art of the present disclosure from the description below. means of solving the problem

[0007] An apparatus according to one embodiment of the present disclosure may include one or more processors; and one or more memories in which instructions to be executed by the one or more processors are stored. When the instructions are executed, the one or more processors may be configured to respond to user input to obtain first sales information regarding sales of the user's store achieved through a delivery application during a first time interval, determine whether the user's store is a store selected for the delivery application, generate a first page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user's store is a store not selected for the delivery application, generate a second page displaying second sales information based on the first sales information and marketing means provided by the delivery application based on the determination that the user's store is a store selected for the delivery application, and transmit the first page or the second page to a user terminal.

[0008] In one embodiment, the first page may include a first area where the first sales information is displayed and a second area where marketing means provided by the delivery application are displayed.

[0009] In one embodiment, the first area may include an area that displays the first sales information as text and an area that displays the change in sales during the first time interval as a graph.

[0010] In one embodiment, the area displaying the first sales information as text may display the result of a comparison with the third sales information in the second time interval, which is the time interval prior to the first time interval, as text.

[0011] In one embodiment, the second area may include a first sub-area indicating one or more conditions required for a store not selected for the delivery application to be selected for the delivery application.

[0012] In one embodiment, the first sub-area may display information regarding financial benefits provided in conjunction with the delivery application when the user's store is selected for the delivery application.

[0013] In one embodiment, the second area may include a second sub-area and a third sub-area each displaying a marketing means provided by the delivery application.

[0014] In one embodiment, the second sub-area may display information regarding financial benefits available in the delivery application that can be applied to the user's order to the store.

[0015] In one embodiment, the third sub-area may display information regarding the progress of the user's store advertisement through the delivery application.

[0016] In one embodiment, the one or more processors may determine a first sales growth rate according to a marketing means displayed in the second sub-area and a second sales growth rate according to a marketing means displayed in the third sub-area, and, based on the result of comparison between the first sales growth rate and the second sales growth rate, determine an area to be displayed at the top of the second sub-area and the third sub-area.

[0017] In one embodiment, the one or more processors may be configured to determine the first sales growth rate and the second sales growth rate based on the difference between the sales amount included in the sales information of one or more stores selected for the delivery application and the sales amount according to the marketing means provided by the delivery application of one or more stores selected for the delivery application.

[0018] In one embodiment, the second page may include a first area where the first sales information is displayed and a third area where the second sales information according to the marketing means provided by the delivery application is displayed.

[0019] In one embodiment, the first area includes an area that displays the first sales information as text and an area that displays the change in sales during the first time interval as a graph, and the area that displays the change in sales during the first time interval as a graph may display the point in time when the user's store is selected for the delivery application.

[0020] In one embodiment, the third area may display the sales amount according to each marketing means provided by the delivery application during the first time interval in the form of a bar graph.

[0021] In one embodiment, the third area may display the sales amount according to each marketing means provided by the delivery application during the first time interval in the form of a pie chart.

[0022] In one embodiment, the third area may further include a recommendation area that recommends using a marketing means provided by the delivery application that is not used by the user's store.

[0023] A method performed by a device comprising one or more processors according to one embodiment of the present disclosure and one or more memories storing instructions to be executed by said one or more processors, wherein, upon execution of said instructions, the one or more processors may include: a step of obtaining first sales information regarding sales of said user’s store achieved through a delivery application during a first time interval in response to user input; a step of determining whether said user’s store is a store selected for said delivery application; a step of generating a first page displaying said sales information and marketing means provided by said delivery application in accordance with the determination that said user’s store is a store not selected for said delivery application; a step of generating a second page displaying said sales information and marketing means provided by said delivery application in accordance with the determination that said user’s store is a store selected for said delivery application; and a step of transmitting said first page or said second page to a user terminal.

[0024] In a non-transient computer-readable recording medium having a computer program to be executed by one or more processors according to one embodiment of the present disclosure, the computer program may be configured to, in response to user input, acquire first sales information regarding sales of the user’s store achieved through a delivery application during a first time interval, determine whether the user’s store is a store selected for the delivery application, generate a first page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user’s store is a store not selected for the delivery application, generate a second page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user’s store is a store selected for the delivery application, and transmit the first page or the second page to a user terminal. Effects of the invention

[0025] According to one embodiment of the present disclosure, sales achieved through a delivery application during a predetermined time interval can be provided to the user.

[0026] According to one embodiment of the present disclosure, marketing means provided by a delivery application can be provided to stores that have not been selected for a delivery application.

[0027] According to one embodiment of the present disclosure, sales information based on marketing means provided by the delivery application can be provided to a store selected for the delivery application.

[0028] The effects according to the technical concept of the present disclosure are not limited to those mentioned above, and other unmentioned effects will be clearly understood by a person skilled in the art from the description in the specification. Brief explanation of the drawing

[0029] FIG. 1 illustrates an environment in which a device according to one embodiment of the present disclosure can be applied. FIG. 2 is a block diagram of a device according to one embodiment of the present disclosure. FIG. 3a illustrates a portion of a first page displayed on a user terminal according to one embodiment of the present disclosure. FIG. 3b illustrates the remainder of the first page displayed on a user terminal according to one embodiment of the present disclosure. FIG. 4 illustrates an area where first sales information is displayed according to one embodiment of the present disclosure. FIG. 5 illustrates a first sub-region according to one embodiment of the present disclosure. FIG. 6 illustrates a first sub-region according to another embodiment of the present disclosure. FIG. 7 illustrates a second sub-region according to one embodiment of the present disclosure. FIG. 8 illustrates a third sub-region according to one embodiment of the present disclosure. FIG. 9 illustrates a second page according to one embodiment of the present disclosure. FIG. 10 illustrates a second page according to another embodiment of the present disclosure. FIG. 11 illustrates a second page according to another embodiment of the present disclosure. FIG. 12 is a step flowchart according to one embodiment of the present disclosure. Specific details for implementing the invention

[0030] The various embodiments described in this disclosure are illustrative for the purpose of clearly explaining the technical concept of this disclosure and are not intended to limit it to specific embodiments. The technical concept of this disclosure includes various modifications, equivalents, alternatives, and embodiments selectively combined from all or part of each embodiment described in this disclosure. Furthermore, the scope of the technical concept of this disclosure is not limited to the various embodiments presented below or the specific descriptions thereof.

[0031] Terms used in this disclosure, including technical or scientific terms, may have the meaning generally understood by those skilled in the art to which this disclosure pertains, unless otherwise defined.

[0032] Expressions used in this disclosure, such as “comprising,” “may compose,” “possessing,” “possessing,” “having,” and “possessing,” mean that the subject feature (e.g., function, operation, or component, etc.) exists and do not exclude the existence of other additional features. That is, such expressions should be understood as open-ended terms implying the possibility of including other embodiments.

[0033] Singular expressions used in this disclosure may include the meaning of the plural form unless otherwise indicated by the context, and this applies likewise to singular expressions described in the claims.

[0034] Expressions such as "first," "second," or "first," "second," etc. used in the present disclosure are used to distinguish one object from another when referring to a plurality of objects of the same kind, unless otherwise indicated in the context, and do not limit the order or importance of the objects. For example, pages according to the present disclosure may be distinguished from one another by being expressed as "first page," "second page," "third page," and "fourth page," etc., areas according to the present disclosure may be distinguished from one another by being expressed as "first area," "second area," ..., "twelfth area," etc., pop-up windows according to the present disclosure may be distinguished from one another by being expressed as "first pop-up window" and "second pop-up window," etc., and icons according to the present disclosure may be distinguished from one another by being expressed as "first icon," "second icon," ..., "sixth icon," etc.

[0035] Expressions used in this document such as “A, B, and C”, “A, B, or C”, “A, B, and / or C”, “at least one of A, B, and C”, “at least one of A, B, or C”, “at least one of A, B, and / or C”, etc., may mean each of the listed items or all possible combinations of the listed items. For example, “at least one of A or B” may refer to (1) at least one A, (2) at least one B, and (3) at least one A and at least one B.

[0036] The expression “based on” as used in this disclosure is used to describe one or more factors affecting an act or action of a decision or judgment described in the phrase or sentence containing this expression, and this expression does not exclude additional factors affecting said act or action of a decision or judgment.

[0037] As used in the present disclosure, the expression that a certain component (e.g., a first component) is "connected" or "connected" to another component (e.g., a second component) may mean that the certain component is not only directly connected or connected to the other component, but is also connected or connected through a new other component (e.g., a third component).

[0038] As used in this disclosure, the expression "configured to" may have meanings such as "set to," "capable of," "modified to," "made to," or "capable of." This expression is not limited to the meaning of "specifically designed in hardware." For example, a processor configured to perform a specific operation may mean a generic-purpose processor capable of performing that specific operation by executing software, or a special-purpose computer structured through programming to perform that specific operation.

[0039] The term "platform" as used in this disclosure may refer to a tangible or intangible space that serves as the basis for user usage by integrating and managing services of the same or similar purposes, and may be referred to interchangeably with "software," "application," "program," "tool," or "solution" comprehensively, although there may be differences in specific meanings.

[0040] Hereinafter, various embodiments described in this disclosure will be explained with reference to the attached drawings. In the attached drawings and the description thereof, identical or substantially equivalent components may be given the same reference numerals. Furthermore, in the description of the various embodiments below, the description of identical or corresponding components may be omitted, but this does not mean that such components are not included in the embodiments.

[0041] FIG. 1 illustrates an environment in which a device according to one embodiment of the present disclosure may be applied. The device (100) and the user terminal (200) may be connected to each other and communicate through a network.

[0042] The device (100) may be a server device that provides the management of orders performed through a delivery application, the aggregation of sales, and the analysis of sales to a user terminal (200). That is, the device (100) may be a device operated under the management of the operator of an online delivery service performed online through a delivery application. The device (100) may process orders through the delivery application from other devices or terminals, and, upon the determination that the processing of the order is completed, aggregate and analyze the achieved sales.

[0043] The device (100) may be a server device for providing order processing, sales settlement, sales analysis, etc., to a store registered in the delivery application. The device (100) may analyze the sales of a store registered in the delivery application and provide the analysis results. The device (100) may provide marketing means through the delivery application to a user, thereby providing an effective means for increasing sales to a user who manages delivery orders through the delivery application, and may provide aggregated sales information based thereon. In one embodiment, the device (100) may generate one or more pages for displaying sales information of a store registered in the delivery application and transmit them to a user terminal (200).

[0044] The device (100) may be a server device for managing marketing means performed through a delivery application. Here, the marketing means may include any means for promoting the user's store through the delivery application. In one embodiment, the marketing means may include advertising the user's store, providing financial benefits, etc. In another embodiment, the marketing means may further include specific benefits provided to selected stores through the delivery application. Here, the stores selected through the delivery application may be stores that satisfy certain conditions requested by the device (100) through the delivery application and perform order management, settlement, sales aggregation, etc. through the delivery application or delivery management application. Hereinafter, the delivery application or delivery management application is collectively referred to as the delivery application. The device (100) may provide such marketing means to the user through the delivery application and propose marketing means to increase sales to the user. In one embodiment, the device (100) may determine the marketing means to propose to the user based on the sales growth rate according to the marketing means provided through the delivery application.

[0045] The user terminal (200) may be a terminal device that displays a page obtained from the device (100) on a display (not shown) of the user terminal (200). As another example, the user terminal (200) may be a terminal device that renders display information used to display a page obtained from the device (100) and displays it on a display of the user terminal (200). The user terminal (200) may display a page transmitted by the device (100) by executing a delivery application installed on the user terminal (200). In this case, the user terminal (200) may communicate with the device (100) through user input via the delivery application. The user terminal (200) may be implemented as a terminal capable of transmitting and receiving to and from the device (100) via a network. For example, the user terminal (200) may be implemented as a computer, a laptop, a portable communication terminal (smartphone, etc.), a portable multimedia device, a POS terminal, etc. However, the type of user terminal (200) is not limited thereto, and the user terminal (200) may be any device capable of communicating with the device (100) or other devices or modules through a network, including an input / output interface capable of outputting information.

[0046] The user terminal (200) can provide information obtained from the device (100) to the user, obtain input from the user, or transmit the obtained input to the device (100). Input obtained from the user may include various forms of input, such as clicking with a mouse, touching with a touchpad or touchscreen, voice recognition, and other electronic inputs. The user terminal (200) may communicate with the device (100) or other electronic devices, terminals, or modules through a network. For example, the device (100) and the user terminal (200) may communicate with each other by being connected through a network that provides a connection path to transmit and receive packet data. The network may be implemented as any type of wired or wireless network, such as a Local Area Network (LAN), a Wide Area Network (WAN), a Mobile Radio Communication Network, or a Wireless Broadband Internet (Wibro).

[0047] FIG. 2 is a block diagram of a device according to one embodiment of the present disclosure. The device (100) may include one or more processors (110) and / or one or more memories (120) as components. Additionally, in one embodiment, at least one of the components of the device (100) may be omitted, or other components may be added to the device (100). In one embodiment, additionally or alternatively, some components may be implemented as a single or multiple entities. In the present disclosure, one or more processors (110) may be referred to as processors (110). Unless the context clearly indicates otherwise, the expression processors (110) may mean a set of one or more processors. In the present disclosure, one or more memories (120) may be referred to as memories (120). Unless the context clearly indicates otherwise, the expression memories (120) may mean a set of one or more memories. In one embodiment, at least some of the internal / external components of the device (100) may be connected to each other via a bus, GPIO (General Purpose Input / Output), SPI (Serial Peripheral Interface), or MIPI (Mobile Industry Processor Interface), etc., to exchange information (data, signals, etc.).

[0048] In one embodiment, the device (100) may further include a communication circuit (130). The device (100) may communicate with a user terminal (200) through the communication circuit (130). That is, the communication circuit (130) may be configured to perform wireless or wired communication between the device (100) and the user terminal (200). For example, the communication circuit (130) can perform wireless communication according to methods such as eMBB (enhanced Mobile Broadband), URLLC (Ultra ReliA / Ble Low-Latency Communications), MMTC (Massive Machine Type Communications), LTE (Long-Term Evolution), LTE-A (LTE Advance), NR (New Radio), UMTS (Universal Mobile Telecommunications System), GSM (Global System for Mobile communications), CDMA (Code Division Multiple Access), WCDMA (Wideband CDMA), WiBro (Wireless Broadband), WiFi (Wireless Fidelity), Bluetooth, NFC (Near Field Communication), GPS (Global Positioning System), or GNSS (Global Navigation Satellite System). For example, the communication circuit (130) can perform wired communication according to methods such as USB (Universal Serial Bus), HDMI (High Definition Multimedia Interface), RS-232 (Recommended Standard-232), or POTS (Plain Old Telephone Service). In one embodiment, the device (100) may be implemented by being integrated with another device.In this case, the communication circuit (130) can function as a connection circuit or interface connecting the device (100) and the other device.

[0049] The processor (110) can control at least one component of the device (100) connected to the processor (110) by running software (e.g., instructions, programs, etc.). Additionally, the processor (110) can perform various operations related to the present disclosure, such as computation, processing, data generation, and processing. Furthermore, the processor (110) can load data, etc. from memory (120) or store it in memory (120). Moreover, the processor (110) can transmit and receive various information to and from a user terminal (200) through a communication circuit (130). In one embodiment, the processor (110) can control the communication circuit (130) to transmit various information to the user terminal (200) in various forms.

[0050] The memory (120) can store various information (data). The information stored in the memory (120) is information acquired, processed, or used by at least one component of the device (100), and may include software (e.g., instructions, programs, etc.). The memory (120) may include volatile and / or non-volatile memory. In the present disclosure, instructions or programs are software stored in the memory (120) and may include an operating system for controlling the resources of the device (100), an application, and / or middleware that provides various functions to the application so that the application can utilize the resources of the device (100). In one embodiment, the memory (120) may store instructions that cause the processor (110) to perform calculations when executed by the processor (110). The memory (120) may store at least a portion of information received from the user terminal (200) through the communication circuit (130) and / or information transmitted to the user terminal (200) through the communication circuit (130). For example, the memory (120) may store sales information aggregated through a delivery application, information used to create a page used to display sales information, etc., but is not limited thereto.

[0051] FIG. 3a illustrates a portion of a first page displayed on a user terminal according to one embodiment of the present disclosure, and FIG. 3b illustrates the remainder of a first page displayed on a user terminal according to one embodiment of the present disclosure. A first page including at least a first area (210) and a second area (220, 230, 240) may be displayed on a user terminal (200) through a display, etc.

[0052] The device (100) can generate different pages to be transmitted to the user terminal (200) based on whether the user's store has been selected for the delivery application. In one embodiment, the device (100) can generate a first page based on the determination that the user's store has not been selected for the delivery application. The device (100) can generate a second page based on the determination that the user's store has been selected for the delivery application. In one embodiment, the device (100) can provide the generated first page through the delivery application based on the determination that the user's store has not been selected for the delivery application. The device (100) can provide the generated second page through the delivery application based on the determination that the user's store has been selected for the delivery application. Here, the first page or the second page may be displayed to the user through the delivery application installed on the user terminal (200) and may function as an interface connecting the user terminal (200) and the device (100).

[0053] The device (100) can determine whether the user's store is a store selected for the delivery application in response to user input received through the delivery application. The device (100) generates a first page based on the determination that the user's store is not selected for the delivery application. In response to user input, the device (100) can obtain first sales information regarding the sales of the user's store achieved through the delivery application during a predetermined first time interval. In one embodiment, the first time interval may be set to a period such as one day, one week, or one month, but is not limited thereto. When the device (100) processes an order received through the delivery application (e.g., delivery completed), it can aggregate the sales achieved through the order. That is, the device (100) aggregates the sales achieved through the delivery application on a daily basis and can generate first sales information based on this.

[0054] In one embodiment, the first page may include a first area (210) in which first sales information is displayed. The device (100) may generate a first page that displays first sales information. The device (100) may generate text displaying first sales information or a graph showing changes in sales during a first time interval. The device (100) may generate a first page for displaying the first sales information generated in the form of text or a graph on a user terminal (200).

[0055] In one embodiment, the first page may include a second area (220, 230, 240) that displays marketing means provided by the delivery application. The device (100) may generate a first page that displays marketing means provided by the delivery application. The device (100) may generate a first page for displaying marketing means provided by the delivery application on the user terminal (200) based on the determination that the user's store is a store not selected by the delivery application. Through this, the device (100) according to one embodiment of the present disclosure provides first sales information to a user of a store not selected by the delivery application (e.g., franchise owner, etc.) and simultaneously displays marketing means through the delivery application, thereby enabling the user to enjoy the effect of increased sales through marketing means provided by the delivery application.

[0056] In one embodiment, the first area may be displayed above the second area. By doing so, the device (100) according to one embodiment of the present disclosure can intuitively recognize sales during the first time interval by exposing sales information through a delivery application above it. Through this, the user recognizes the need for sales growth and is more likely to use marketing means through the second area (220, 230, 240) described below.

[0057] In one embodiment, the first page may further include an area (245) that displays in a floating form whether the user's store has been selected for the delivery application. The area (245) that displays in a floating form whether the user's store has been selected for the delivery application can intuitively indicate whether the user's store is currently selected for the delivery application through an icon and the text "Wow Store Not Applied" displayed within the icon. Additionally, in response to user input regarding at least a portion of the area (245) that displays in a floating form whether the user's store has been selected for the delivery application, the bottom area of ​​the first page may be displayed on the user terminal (200).

[0058] FIG. 4 illustrates an area where first sales information is displayed according to one embodiment of the present disclosure. In one embodiment, the first sales information may be displayed in a first area (210) included in a first page.

[0059] The first page may include a first area (210) in which first sales information is displayed. The first area (210) may include at least one area (201, 202) for obtaining user input. For example, area (201) may display 'sales growth' as ​​text, and area (202) may display 'settlement' as text. In one embodiment, the first page may display first sales information based on user input for at least a portion of area (201). In another embodiment, the first page may display a page capable of performing settlement of sales achieved through a delivery application based on user input for at least a portion of area (202). Here, through the page capable of performing settlement, the user may perform deposit of the sales amount achieved through the delivery application, settlement of commissions for the delivery application, etc. The page displayed through FIG. 3 may be a page that displays first sales information based on user input for at least a portion of area (201).

[0060] In one embodiment, the first area (210) may include an area (204) that displays first sales information as text. The first sales information may include information about sales achieved by the user's store through a delivery application during a predetermined first time interval. For example, if the predetermined first time interval is set to one week, the area (204) that displays first sales information as text may display information about sales achieved by the user's store through a delivery application during one week. In this case, the area (204) that displays first sales information as text may display the first sales information to the user as text through text such as 'weekly sales' and '12,345,600 won' indicating that it is sales information during the first time interval.

[0061] In one embodiment, the area (204) displaying the first sales information as text may display the result of a comparison between the third sales information in the second time interval, which is the time interval prior to the first time interval, and the first sales information in the first time interval as text. In this case, the area (204) displaying the first sales information as text may display the result of the comparison between the first sales information and the third sales information to the user as text through text such as 'It increased by +300,000 won compared to last week'.

[0062] In one embodiment, the first area (210) may include an area (205) that displays a graph of the change in sales during a first time interval. For example, during the first time interval, the sales achieved by the user's store through the delivery application may change due to various causes. The user terminal (200) intuitively recognizes the change in sales during the first time interval (e.g., sales aggregated on a daily basis), thereby increasing the likelihood of selecting various marketing means to increase sales. The area (205) that displays a graph of the change in sales during the first time interval may display a continuous graph in which the horizontal axis corresponds to time and the vertical axis corresponds to the sales amount. Additionally, in one embodiment, the area (205) that displays a graph of the change in sales during the first time interval further displays that the 'total average order amount' is '15,200' won and the 'total number of orders' is '1,234' cases, thereby enabling the user to effectively recognize information regarding the average order amount and the total number of orders.

[0063] FIG. 5 illustrates a first sub-region according to one embodiment of the present disclosure. In one embodiment, the first sub-region (220) may be included in a second region displayed below a first region (210) included in a first page.

[0064] In one embodiment, the first sub-region (220) may indicate one or more conditions required for a store not selected for the delivery application to be selected for the delivery application. When a user's store is selected for the delivery application, it may receive various benefits provided by the delivery application. For example, the user may advertise the user's store through the delivery application or provide financial benefits to customers through the delivery application. To do this, the user may need to satisfy one or more conditions required by the delivery application. In one embodiment, a store selected for the delivery application may be collectively referred to as a 'Wow Store'.

[0065] First, the first sub-area (220) may include an area (221) that displays information indicating that sales can grow when the store is selected for a delivery application. For example, through text such as 'sales growth method', the user can intuitively recognize that sales can grow if one or more conditions displayed in the first sub-area (220) are met.

[0066] In one embodiment, the first sub-area (220) may indicate whether the user's store has been selected for the delivery application through an icon and text. For example, the area (222) indicating whether the user's store has been selected for the delivery application may indicate whether the user's store is currently selected for the delivery application by displaying an icon displaying the English name of the aforementioned Wow store, 'WOW', text such as 'Wow Store', and text such as 'Applying'. For example, if the user's store is selected for the delivery application, the area (222) indicating whether the user's store has been selected for the delivery application may display the text 'Applying', and if the user's store is not selected for the delivery application, the area (222) indicating whether the user's store has been selected for the delivery application may display the text 'Not Applied'.

[0067] In one embodiment, the first sub-area (220) may include an area (223) that displays one or more conditions required by the delivery application. The area (223) that displays one or more conditions required by the delivery application may display a detailed description of each of the one or more conditions in text. For example, in order for a user's store to be selected by the delivery application, conditions such as 'business hours', 'menu prices', and 'order completion rate of 95%' may be achieved. In the case of the 'business hours' condition, a specific description for achieving the condition may be displayed in text such as 'Please observe the store business hours and peak time business hours promised to customers'. To achieve the 'business hours' condition, the user may be required to operate the store during the business hours (opening and closing times) announced to customers through the delivery application, and may be required to operate during peak times (e.g., lunch and dinner times). As another example, in the case of the 'menu prices' condition, a specific description for achieving the condition may be displayed in text such as 'Please set menu prices so that they are not expensive compared to other delivery apps'. To meet the 'menu price' condition, the user may not need to set a price higher than the price of menus sold on other delivery applications. As another example, for the '95% order completion rate' condition, the explanation for meeting the condition may be displayed as text such as 'Please accept as many orders as possible and avoid cancellations.' To meet the '95% order completion rate' condition, the user may need to maintain a ratio of processed orders to orders received from customers through the delivery application at 95% or higher.

[0068] In one embodiment, the first sub-area (220) may further include an area (224) that displays detailed conditions for a user's store to be selected for a delivery application. In response to user input regarding at least some of the area (224) that displays detailed conditions for a user's store to be selected for a delivery application, a page displaying detailed conditions for a user's store to be selected for a delivery application may be displayed.

[0069] FIG. 6 illustrates a first sub-region according to another embodiment of the present disclosure. In one embodiment, the first sub-region (220) may be included in a second region displayed below a first region (210) included in a first page.

[0070] In one embodiment, the first sub-area (220) may display information about one or more benefits that a store selected for the delivery application can receive through the delivery application.

[0071] First, the first sub-area (220) may include an area (221) that displays information indicating that the store can grow sales for the selected store on the delivery application. For example, through text such as 'sales growth method', the user can intuitively recognize that sales can grow through one or more benefits displayed in the first sub-area (220).

[0072] In one embodiment, the first sub-area (220) may indicate whether the user's store has been selected for the delivery application through an icon and text. For example, the area (222) indicating whether the user's store has been selected for the delivery application may indicate whether the user's store is currently selected for the delivery application by displaying an icon displaying 'WOW', the English name of the aforementioned Wow store, text such as 'Wow Store', and text such as 'Applied' or 'Not Applied'. For example, if the user's store is selected for the delivery application, the area (222) indicating whether the user's store has been selected for the delivery application may display the text 'Applied', and if the user's store is not selected for the delivery application, the area (222) indicating whether the user's store has been selected for the delivery application may display the text 'Not Applied'.

[0073] In one embodiment, the first sub-area (220) may include an area (223) that displays one or more benefit information that a store selected for the delivery application can receive through the delivery application. When a user's store is selected for the delivery application, the delivery application may provide one or more benefits to the user. The area (223) that displays one or more benefit information may display detailed descriptions of each of the one or more benefits using icons and text. For example, a store selected for the delivery application may recognize the benefits provided by the delivery application through an icon containing the text "instant discount" and text such as "exclusive badge and discount amount display." In this case, the user's store may attract customer attention by displaying an instant discount badge and a discount amount in the store list of the delivery application, indicating that the store provides an instant discount, which is a monetary benefit for the order. As another example, a store selected for the delivery application may recognize the benefits provided by the delivery application through a magnifying glass icon and text such as "reflect display order." The display order of a user's store may change on pages showing customer search results via a delivery application and on pages displayed through other delivery applications. In such cases, the user's store can encourage customer orders by being displayed at the top of the pages shown to customers. As another example, a store selected for a delivery application can recognize the benefits provided by the application through a 'List' icon and text such as 'Exclusive List'. In this case, the user's store can be displayed to customers in response to an input searching for a list of stores offering 'Wow+ Instant Discount'.Since customers are highly likely to search for stores offering 'instant discounts' to receive benefits on their order amounts, displaying a user's store on such lists can encourage customer orders. As another example, selected stores on delivery applications can recognize the benefits provided by the app through an 'instant discount' icon and text such as 'exclusive filter provided.' In such cases, the user's store can realize that it will be displayed to customers via filter functions on search results and category pages.

[0074] In one embodiment, the first sub-area (220) may further include an area (224) that displays information regarding financial benefits provided by a selected store in conjunction with the delivery application. For example, a user may provide financial benefits, such as an 'instant discount,' to a customer in conjunction with the delivery application. The user may determine the financial benefits to be provided to the customer based on input to at least some of the area (224) that displays information regarding financial benefits provided in conjunction with the delivery application. For example, by clicking '1,000 won instant discount' and 'apply,' the user may provide a financial benefit of a '1,000 won' discount to the customer's order collectively in conjunction with the delivery application.

[0075] FIG. 7 illustrates a second sub-region according to one embodiment of the present disclosure. In one embodiment, the second sub-region (230) may be included in a second area displayed below a first area (210) included in a first page.

[0076] In one embodiment, the second sub-area (230) may display marketing means provided by the delivery application. If the user's store is selected for the delivery application, it may receive various marketing means provided by the delivery application. For example, the user may issue coupons, which are one of the means of providing financial benefits to customers through the delivery application.

[0077] First, the second sub-area (230) may include an area (231) indicating that the area can increase sales through the issuance of coupons. For example, through the text 'Coupon', the user may recognize that the area is intended to provide monetary benefits, such as the issuance of coupons, to customers.

[0078] In one embodiment, the second sub-area (230) may include areas (232, 233, 234) for setting up monetary benefits, such as coupon issuance, among the marketing means provided by the delivery application. For example, area (232) may include an area (232a) for issuing the coupon, along with text such as "discount coupon for all customers to quickly increase order volume." As another example, area (233) may include an area (233a) for issuing the coupon, along with text such as "first order discount coupon to attract new customers." As another example, area (234) may include an area (234a) for issuing the coupon, along with text such as "reorder discount coupon to increase regular customers." Through the delivery application, the user can effectively recognize various types of monetary benefits that can be provided to customers and efficiently issue coupons that suit the user's store situation. Through this, users can effectively recognize the need for marketing tools provided by delivery applications, particularly the issuance of coupons.

[0079] FIG. 8 illustrates a third sub-region according to one embodiment of the present disclosure. In one embodiment, the third sub-region (240) may be included in a second region displayed below a first region (210) included in a first page.

[0080] In one embodiment, the third sub-area (240) may display marketing means provided by the delivery application. When a user's store is selected for the delivery application, various marketing means provided by the delivery application may be received. For example, the user may perform advertising, which is one of the means of promoting the user's store to customers through the delivery application.

[0081] First, the third sub-area (240) may include an area (241) indicating that the area can increase sales through advertising settings. For example, through the text 'Advertise', the user may recognize that the area is an area for advertising the user's store through a delivery application.

[0082] In one embodiment, the third sub-area (240) may include an area (242) for setting up advertisements among the marketing means provided by the delivery application. For example, the area (242) may include an area (242a) for setting detailed conditions for an advertisement, along with text such as 'Start advertisement that increases sales by OO times, secret to sales growth, Coupang Eats advertisement'. Through this, the user can effectively recognize the need for the marketing means provided by the delivery application, particularly the need to perform advertisements.

[0083] A device (100) according to one embodiment of the present disclosure may sequentially display a first area (210) displaying first sales information and a second area (220, 230, 240) displaying one or more marketing means provided by the delivery application to a user of a store that has not been selected for the delivery application. By doing so, the device (100) can induce the user's store to be selected for the delivery application by making the user aware of the sales information and indirectly implying that sales can be increased through the marketing means provided by the delivery application.

[0084] The device (100) can determine the area to be displayed higher among the second sub-area (230) and the third sub-area (240) based on the result of comparing the first sales growth rate according to the marketing means displayed in the second sub-area (230) and the second sales growth rate according to the marketing means displayed in the third sub-area (240). In one embodiment, the device (100) can determine the first sales growth rate and the second sales growth rate based on sales information of other stores, excluding the user's store, selected for the delivery application. For example, the device (100) can determine the first sales growth rate based on the result of comparing the sales of another user's store before performing the marketing means displayed in the second sub-area (230), namely coupon issuance, and the sales achieved through coupon issuance. In another example, the device (100) can determine the second sales growth rate based on the result of comparing the sales of another user's store before performing the marketing means displayed in the third sub-area (240), namely advertising, and the sales achieved through advertising. In one embodiment, the device (100) can determine a sales growth rate based on sales information, such as a store of the same or similar business type as the user's store, or another user's store that has achieved a total sales amount similar to the total sales amount of the user's store in a first time interval.

[0085] In one embodiment, the device (100) may generate a first page to display the second sub-area (230) above the third sub-area (240) based on the determination that the first sales growth rate according to the marketing means displayed in the second sub-area (230) is higher than the second sales growth rate according to the marketing means displayed in the third sub-area (240). Through this, the user may recognize the marketing means with a higher sales growth effect at the top, thereby enhancing the motivation to increase sales through the marketing means.

[0086] In another embodiment, the device (100) may generate a first page to display the second sub-area (230) below the third sub-area (240) based on the determination that the first sales growth rate according to the marketing means displayed in the second sub-area (230) is lower than the second sales growth rate according to the marketing means displayed in the third sub-area (240). By doing so, the user may recognize the marketing means with a higher sales growth effect at the top, thereby enhancing the motivation to increase sales through the marketing means.

[0087] The device (100) may display a first sales growth rate and a second sales growth rate in the second sub-area (230) and the third sub-area (240), respectively. For example, according to the first sales growth rate, i.e., the sales growth rate through coupon issuance, the device (100) may generate a first page in at least a part of the second sub-area (230) that includes text such as "The sales growth rate through coupon issuance is OO times!" or an icon to display it. As another example, according to the second sales growth rate, i.e., the sales growth rate through advertising, the device (100) may generate a first page in at least a part of the third sub-area (240) that includes text such as "The sales growth rate through advertising is OO times!" or an icon to display it.

[0088] FIG. 9 illustrates a second page according to one embodiment of the present disclosure, FIG. 10 illustrates a second page according to another embodiment of the present disclosure, and FIG. 11 illustrates a second page according to yet another embodiment of the present disclosure. A second page including at least a first area (210) and a third area (250) may be displayed on a user terminal (200) through a display, etc.

[0089] The device (100) can generate different pages to be transmitted to the user terminal (200) based on whether the user's store has been selected for the delivery application. In one embodiment, the device (100) can generate a first page based on the determination that the user's store has not been selected for the delivery application. The device (100) can generate a second page based on the determination that the user's store has been selected for the delivery application. In one embodiment, the device (100) can provide the generated first page through the delivery application based on the determination that the user's store has not been selected for the delivery application. The device (100) can provide the generated second page through the delivery application based on the determination that the user's store has been selected for the delivery application. Here, the first page or the second page may be displayed to the user through the delivery application installed on the user terminal (200) and may function as an interface connecting the user terminal (200) and the device (100).

[0090] The device (100) can determine whether the user's store is a store selected for the delivery application in response to user input received through the delivery application. The device (100) generates a second page based on the determination that the user's store is not selected for the delivery application. The device (100) can obtain first sales information regarding the sales of the user's store achieved through the delivery application during a predetermined first time interval in response to user input. The first sales information here may be the same information as the first sales information described with reference to FIG. 3.

[0091] In one embodiment, the first page may include a first area (210) in which first sales information is displayed. The device (100) may generate a first page that displays first sales information. The device (100) may generate text displaying the first sales information or a graph showing the change in sales during a first time interval. The device (100) may generate a second page for displaying the first sales information generated in the form of text or a graph on a user terminal (200). In one embodiment, the graph showing the change in sales during the first time interval may display the point in time when the user's store was selected for the delivery application. For example, text such as 'Wow Store Applied' may be displayed on the graph showing the change in sales during the first time interval to indicate that the user's store was selected for the delivery application at that point in time. Through this, the user can effectively recognize the trend of overall sales through selection for the delivery application.

[0092] In one embodiment, the second page may include a third area (250) containing second sales information according to marketing means provided by the delivery application. The device (100) may aggregate sales achieved through each of the marketing means provided by the delivery application and generate a second page that displays second sales information including sales information according to each of the marketing means. By doing so, the device (100) according to one embodiment of the present disclosure provides first sales information to a user of a selected store (e.g., franchise owner, etc.) regarding the delivery application, and at the same time displays second sales information, thereby intuitively displaying sales achieved through marketing means via the delivery application, and has the effect of providing the user with various information necessary for increasing sales.

[0093] In one embodiment, the first area may be displayed above the third area. Through this, the device (100) according to one embodiment of the present disclosure can intuitively recognize sales during the first time interval by exposing the first sales information above it. Through this, the user can grasp the overall sales flow and, by grasping the sales flow according to marketing means through the third area (250) described below, effectively establish a plan for utilizing marketing means according to sales trends.

[0094] First, referring to FIG. 9, the third area (250) may include an area (251) that displays the total sales amount through marketing during the first time interval as text, and an area (252) that displays the sales amount according to each marketing means provided by the delivery application during the first time interval in the form of a continuous graph. In one embodiment, the area (251) that displays the total sales amount through marketing as text may display the total sales amount through each marketing means during the first time interval as text. For example, the area (251) that displays the total sales amount through marketing as text may display text such as 'Weekly sales amount through marketing', '12,345,600 won', and 'Marketing performance is OO times!'. Here, the weekly sales amount through marketing may be the sum of the sales amounts through each marketing means. Additionally, marketing performance may be determined based on the difference between the sum of sales amounts through marketing in the first time interval and the sum of sales amounts in any interval prior to the first time interval where marketing means were not utilized.

[0095] In one embodiment, the area (252) that displays sales revenue according to each marketing means provided by the delivery application during a first time interval in the form of a continuous graph may include a graph that continuously displays sales achieved through the first marketing means, 'Wow + Instant Discount', may include a graph that continuously displays sales achieved through the second marketing means, 'Coupon', and may include a graph that continuously displays sales achieved through the third marketing means, 'Advertisement'. Here, sales achieved through the first marketing means may be the total sum of sales from orders that received a monetary benefit (instant discount) provided by the 'Wow Store', sales achieved through the second marketing means may be the total sum of sales from orders that applied a 'Coupon' issued by a user, and sales achieved through the third marketing means may be the total sum of sales from orders obtained based on user input regarding advertisements through the delivery application. The device (100) can individually manage sales according to marketing means and display a continuous graph showing the trends thereof in a third area. In one embodiment, the graph of sales achieved through each marketing means may be displayed in different colors.

[0096] Additionally, in one embodiment, the area (252) that displays sales revenue according to each marketing means provided by the delivery application during the first time interval in the form of a continuous graph may display sales achieved through the first marketing means, 'Wow + Instant Discount', as text such as 'Wow + Instant Discount', '411,000 won', sales achieved through the second marketing means, 'Coupon', as text such as 'Coupon', '411,000 won', and sales achieved through the third marketing means, 'Advertisement', as text such as 'Advertisement', '411,000 won'. By doing so, the device according to one embodiment of the present disclosure can help in establishing marketing strategies for increasing sales by visually providing the user with changes in sales according to each marketing means.

[0097] In one embodiment, the device (100) may generate a second page to display a third area (250) including a recommendation area (not shown) that recommends using a marketing means not used by the user's store among the marketing means provided by the delivery application. In this case, the device (100) may display the type of marketing means not used by the user's store and the sales growth rate according to said marketing means in the recommendation area. Here, the method by which the device (100) determines the sales growth rate may be the same as the method by which the first sales growth rate and the second sales growth rate are determined.

[0098] Referring to FIG. 10, as another embodiment of the present disclosure, an area (251) may be included to display sales revenue according to each marketing means provided by the delivery application during a first time interval in the form of a bar graph. That is, sales achieved through the first marketing means, 'Wow+Instant Discount', sales achieved through the second marketing means, 'Coupon', and sales achieved through the third marketing means, 'Advertisement', may be displayed through a single bar graph. In this case, the largest sales among the sales according to the first marketing means, the sales according to the second marketing means, and the sales according to the third marketing means may be displayed from the left, and the bar graph may be displayed in descending order of sales. In one embodiment, each bar graph area may be displayed in a different color. Additionally, an area (252) may be further included to display the sales revenue according to each marketing means and the ratio that the sales revenue accounts for in the total sales revenue through the marketing means as text.

[0099] Likewise, referring to FIG. 11, as another embodiment of the present disclosure, an area (251) may be included to display sales revenue according to each marketing means provided by the delivery application during a first time interval in the form of a circular graph. That is, sales achieved through the first marketing means, 'Wow+Instant Discount', sales achieved through the second marketing means, 'Coupon', and sales achieved through the third marketing means, 'Advertisement', may be displayed through a single circular graph. In one embodiment, in the circular graph, the area occupied by the sales revenue according to each marketing means may vary based on the ratio that the sales revenue according to each marketing means occupies of the total sales revenue through the marketing means. Additionally, an area (252) may be further included to display the sales revenue according to each marketing means and the ratio that the sales revenue occupies of the total sales revenue through the marketing means as text.

[0100] FIG. 11 is a step flowchart according to one embodiment of the present disclosure. A method according to one embodiment of the present disclosure may include steps S1210 to S1250. The steps described below may be understood to be performed by a device comprising one or more processors and one or more memories in which instructions to be executed by one or more processors are stored.

[0101] In step S1210, the device (100) can obtain first sales information during a first time interval. In one embodiment, the first time interval may be set to a period such as one day, one week, or one month, but is not limited thereto. In one embodiment, the first sales information may include information about sales achieved by the user's store through a delivery application during the first time interval.

[0102] In step S1220, the device (100) can determine whether the user's store is a store selected for the delivery application. In one embodiment, the user's store being selected for the delivery application may mean a store that satisfies a predetermined condition requested by the device (100) through the delivery application and performs all order management, settlement, sales aggregation, etc. through the delivery application or the delivery management application.

[0103] In step S1230, the device (100) may generate a first page to be transmitted to the user terminal (200) based on the determination that the user's store is a store selected for the delivery application. In one embodiment, the first page may include a first area (210) displaying first sales information during a first time interval and a second area (220) displaying marketing means that can be provided through the delivery application.

[0104] In step S1240, the device (100) may generate a second page to be transmitted to the user terminal (200) based on the determination that the user's store is a store selected for the delivery application. In one embodiment, the second page may include a first area (210) displaying first sales information during a first time interval and a third area (250) displaying second sales information according to each of the marketing means available through the delivery application. In one embodiment, the second sales information may be displayed as at least one of a continuous graph, a bar graph, or a pie graph.

[0105] In step S1250, the device (100) can transmit the first page or the second page to the user terminal (200).

[0106] In the flowcharts according to the present disclosure, each step of the method or algorithm is described in a sequential order, but the steps may be performed in any combination other than sequentially. Description of the flowcharts or flowcharts of the present disclosure does not exclude changes or modifications to the method or algorithm and does not imply that any step is essential or desirable. In one embodiment, at least some steps may be performed in parallel, iteratively, or heuristically. In another embodiment, at least some steps may be omitted or other steps may be added.

[0107] Various embodiments according to the present disclosure may be implemented as software on a machine-readable storage medium. The software may be software for implementing the various embodiments described in the present disclosure. The software may be inferred from the various embodiments described in the present disclosure by programmers skilled in the art to which the present disclosure pertains. For example, the software may be a program containing machine-readable instructions (e.g., instructions, code, or code segments). The machine may be a device capable of operating according to instructions called from the storage medium, for example, a computer. In one embodiment, the machine may be a computing device according to the various embodiments described in the present disclosure. In one embodiment, the processor of the machine may execute the called instruction to cause the components of the machine to perform functions corresponding to the instruction. The storage medium may mean any type of recording medium in which data is stored that can be read by the machine. The storage medium may include, for example, ROM, RAM, CD-ROM, magnetic tape, floppy disk, optical data storage device, etc. In one embodiment, the storage medium may be implemented in a distributed form on a networked computer system, etc. In this case, the software may be stored and executed in a distributed manner on the computer system, etc. In another embodiment, the storage medium may be a non-transitory storage medium. A non-transitory storage medium refers to a tangible medium that exists regardless of whether data is stored semi-permanently or temporarily, and does not include a signal that propagates transitorily.

[0108] Although the technical concept according to the present disclosure has been described by various embodiments above, the technical concept according to the present disclosure includes various substitutions, modifications, and alterations that can be made within the scope of understanding of a person skilled in the art to which the present disclosure pertains. Furthermore, it should be understood that such substitutions, modifications, and alterations may be included within the scope of the appended claims.

Claims

Claim 1 A device comprising: one or more processors; and one or more memories storing instructions to be executed by the one or more processors, wherein, upon execution of the instructions, the one or more processors, in response to user input, acquire first sales information regarding sales of the user’s store achieved through a delivery application during a first time interval, determine whether the user’s store is a store selected for the delivery application, generate a first page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user’s store is a store not selected for the delivery application, generate a second page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user’s store is a store selected for the delivery application, and transmit the first page or the second page to a user terminal. Claim 2 A device according to claim 1, wherein the first page comprises a first area where the first sales information is displayed and a second area where marketing means provided by the delivery application are displayed. Claim 3 In paragraph 2, the device comprises a first area including an area for displaying the first sales information as text and an area for displaying the change in sales during the first time interval as a graph. Claim 4 In paragraph 3, the area displaying the first sales information as text is a device that displays the result of a comparison with the third sales information in the second time interval, which is the time interval preceding the first time interval, as text. Claim 5 In paragraph 2, the device wherein the second area comprises a first sub-area indicating one or more conditions necessary for a store not selected for the delivery application to be selected for the delivery application. Claim 6 In paragraph 5, the first sub-area is a device that displays information regarding financial benefits provided in conjunction with the delivery application when the user's store is selected for the delivery application. Claim 7 In paragraph 2, the device comprises a second area and a third area, each displaying a marketing means provided by the delivery application. Claim 8 In claim 7, the second sub-area is a device that displays information regarding financial benefits applicable to an order for a user’s store, which is available in the delivery application. Claim 9 In claim 7, the third sub-area is a device that displays information regarding the progress of the user's store advertisement through the delivery application. Claim 10 A device according to claim 7, wherein one or more processors determine a first sales growth rate according to a marketing means displayed in the second sub-area and determine a second sales growth rate according to a marketing means displayed in the third sub-area, and determine an area to be displayed at the top of the second sub-area and the third sub-area based on a comparison result between the first sales growth rate and the second sales growth rate. Claim 11 In claim 10, the device is configured such that the one or more processors determine the first sales growth rate and the second sales growth rate based on the difference between the sales amount included in the sales information of one or more stores selected for the delivery application and the sales amount according to the marketing means provided by the delivery application of one or more stores selected for the delivery application. Claim 12 In claim 1, the device comprises a second page including a first area where the first sales information is displayed and a third area where the second sales information according to the marketing means provided by the delivery application is displayed. Claim 13 In claim 12, the first area includes an area for displaying the first sales information as text and an area for displaying the change in sales during the first time interval as a graph, and the area for displaying the change in sales during the first time interval as a graph displays the point in time when the user's store is selected for the delivery application. Claim 14 In claim 12, the third area is a device that displays sales revenue according to each marketing means provided by the delivery application during the first time interval in the form of a bar graph. Claim 15 In paragraph 12, the third area is a device that displays sales revenue according to each marketing means provided by the delivery application during the first time interval in the form of a pie chart. Claim 16 In claim 12, the above-mentioned third area further includes a recommendation area that recommends using a marketing means provided by the delivery application that is not used by the user's store. Claim 17 A method performed by a device comprising one or more processors and one or more memories storing instructions to be executed by said one or more processors, comprising: a step of obtaining first sales information regarding sales of said user’s store achieved through a delivery application during a first time interval in response to user input; a step of determining whether said user’s store is a store selected for said delivery application; a step of generating a first page displaying said sales information and marketing means provided by said delivery application in accordance with the determination that said user’s store is a store not selected for said delivery application; a step of generating a second page displaying said sales information and marketing means provided by said delivery application in accordance with the determination that said user’s store is a store selected for said delivery application; and a step of transmitting said first page or said second page to a user terminal. Claim 18 A non-transient computer-readable recording medium having a computer program to be executed by one or more processors, wherein the computer program is configured to, in response to user input, acquire first sales information regarding sales of the user’s store achieved through a delivery application during a first time interval, determine whether the user’s store is a store selected for the delivery application, generate a first page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user’s store is a store not selected for the delivery application, generate a second page displaying the first sales information and marketing means provided by the delivery application based on the determination that the user’s store is a store selected for the delivery application, and transmit the first page or the second page to a user terminal.