SYSTEM FOR INCREASING CAMPAIGN INTERACTION

Abstract

This invention relates to a system (1) that enables the customer to suddenly see content on their phone screen thanks to SIM technology and to go to the service’s marketed page or URL with a single click.

Description

1 TARIFF SYSTEM FOR INCREASING CAMPAIGN INTERACTION Technical Area This invention, thanks to SIM technology, allows something to be suddenly displayed on the customer's phone screen. content and, with a single click, the service's target page or URL for marketing. It is related to a system that enables travel. Previous Tech 10 The digital web is among the marketing strategies for mobile applications that engage with customers in different ways. There are various methods of interaction. These include methods such as email and SMS. is being used, but customers are not aware of the information and links sent through these channels. 15 applications that remained indifferent to did not reach the desired click-through rate. It is stated. In order for the operator to introduce its applications to its customers in a more focused way, the customer one of the powerful tools available in your phone is the SIM card technology. These methods are thought to yield better results. For this reason, SIM technology was developed in 2020. by clicking on the campaign suggestions presented to customers' phone screens A new system is needed that allows direct transfer to the relevant marketing page. It is heard. United States Act No. US2011294475, regarding the known state of the art. patent document on managing an application embedded in a telecommunications device A system is being discussed that is the subject of the patent document in question. The invention is for managing an application embedded in a telecommunications device. It offers a method. The telecommunications device consists of a SIM card and a Mobile Information Device. It includes a Push Registry as defined by Profile® specifications. 30 The application displays a specific incoming link associated with the application in the Push Registry. 2 It is designed to be identified and recorded. The SIM card, the application to activate and establish a local communication channel between the SIM card and the application. To establish this, a local connection is required on a specific incoming connection. This method ensures that applications are installed securely and effectively on telecommunications devices. It ensures that it is managed. 5 Brief Description of the Invention The aim of this invention is to allow the customer to see the instantaneous changes on their phone screen thanks to SIM technology. The displayed content and with a single click, you can go to the page where the service is intended to be marketed or 10 The goal is to create a system that allows users to navigate to a specific URL. Detailed Description of the Invention To achieve the purpose of this invention, "Campaign Interactions 15" were carried out. The "Increase System" is shown in the attached figure; Figure 1. Schematic view of the system described in the invention. The parts shown in the figure are individually numbered, and the corresponding numbers represent 20. given below: 1. System 2. Electronic device 3. Server 25 D: External server Thanks to SIM technology, content that is suddenly displayed on the customer's phone screen and 30 One-click navigation to the service's target page or URL. The system that provides the subject of the invention (1); 3 -Enables the insertion and reading of a SIM card. at least one electronic device (2) that enables the presentation of campaign offers to customers, - Product marketing intended to be presented to the customer via electronic device (2) fetching campaign data from an external server (D), campaign data SIM card 5 allows the customer to be transferred to the web browser with a single click. use of technology and electronic devices (2) with this technology at least one server configured to allow the browser to open directly (5) It includes. Communication between the electronic device (2) and the server (3) in the system that is the subject of the invention 10 in order to exchange data with the server (3) is structured. In the preferred arrangement of the invention, the electronic device (2) a device used by the customer that allows network service to be obtained by inserting a SIM card. It is a device in the form of a smartphone or tablet computer that provides electronic devices (2). customers should receive notifications regarding campaign offers, and they should click on the notification within 15 days. a web browser that provides access to campaign content with a single click They should also be able to view and receive campaign offers. It is structured to provide at least one interface that prevents this from happening. Communication between the server (3) and the electronic device (2) in the system (1) which is the subject of the invention 20 to establish and exchange data with electronic devices (2) through this established communication It is structured to carry out. Server (3), marketing teams The target customer determined by MSISDN (Mobile Subscriber_Identity Module) – Enable the retrieval of cellular phone number data from the external server (D). It is configured accordingly. The server (3) complies with Article 25 of the KVKK before sending the application. It is configured to control marketing permissions. Server (3), The application uses SIM (Subscriber Identity Module) technology. The service that will generate the SIM Tool Kit (STK) commands to be used can be called. to enable the creation of application security definitions It is being configured. Server (3), Launch Browser (opening URL in web browser) 30 The STK command can be used to configure byte instruction sequences and offsets (different types of data structure). 4 How many bytes do we need to advance from the starting point to reach the fields? Byte module containing (data specifying) STK instructions or responses (to encode or a special service for (a low-level data format used for decoding) to create it and enable it to be called by providing a web service to the outside It is being configured. Server (3), target 5 before the STK command is generated. MSISDN checks NGO permissions and the data sent from the customer's SIM card. It is configured to prevent messages from being sent if the user does not have permission to receive them. Server (3) uses dynamic or static services when creating messages with the STK application. It is configured to use the message content in the dynamic service. Server (3) 10 to send each time the application wants to reach the customer It is being configured. Server (3), STK with byte module going to SIM card. commands, message text, to a specific page of an application or website or a deeplink, which is a URL that provides direct access to a feature. How to send a message to the SIM card by determining its offsets according to the (connection) lengths. to create it in a way that it will understand how to solve it and by calculating it dynamically 15 It is configured to send. The server (3) is configured to send the customer's message in the Static service. A deeplink uses a byte module to execute STK commands and messages with a predetermined text. The text is sent to the SIM card by determining the offsets of the deeplinks based on their lengths. to create it in a way that it can understand how to solve it, embedding it in a static service database and is configured not to perform dynamic calculations. The server (3) provides the client with 20 The application that wants to send a message needs to call one of these two services to create its message. It is structured to provide. The server (3) is created by the NGO application. To encrypt binary SIM commands, OTA (over-the-air) SIM cards (a technology that enables its updating and management) to send It is being configured. The server (3) decodes the OTA command and sends the MSISDN data 25 to control it at the base and encrypt it with the relevant keys SMSC (SMS plays a critical role in the transmission, storage, and management of messages. It is configured to send data to servers (a network system that plays games). Server (3) sends the SIM command to the SIM as binary SMS from the SMSC servers. It is configured to send via cellular network. Server (3), 30 The binary SMS that reaches the SIM is processed and decrypted using the encryption key embedded in the SIM. then the STK applet (Java-based applications that run inside the SIM) uses byte commands. It solves the directory by offsetting and then processes a text command first. In the next step, the browser is commanded to open the deep link embedded in the service. It is configured to call the Server (3), the proactive Launch of the NGO applet. By calling the browser command, it opens the deeplink embedded in the byte module. It is being structured. Industrial Application of the Invention The system in question (1) allows access to the service on the phone screen thanks to SIM technology. The message opens instantly upon sending, requiring a single click from the user to confirm it. the application's deeplink can be accessed via the browser opened by the SIM card It provides. Around these fundamental concepts, the subject of the invention is “Enhancing Campaign Interactions 15”. It is possible to develop a wide variety of applications related to the System (1)”, and the invention This cannot be limited to the examples described here, but is primarily stated in the claims. It is like that.

Claims

6 REQUESTS 1. Thanks to SIM technology, what is suddenly displayed on the customer's phone screen content and with a single click, the service can be marketed on the desired page or 5 that allows you to go to the URL. -Enables the insertion and reading of a SIM card. at least one electronic system that enables the presentation of promotional offers to customers. device (2), - Product marketing intended to be presented to the customer via electronic device (2) campaign data will be retrieved from an external server (D), campaign 10 With a single click, the customer can access the web browser where their data is located. SIM card technology is used for the transfer and with this technology to enable the scanner to open directly on the electronic device (2) a system characterized by having at least one server (5) configured for (1).

2. Communicating with server (3) and exchanging data with server (3) characterized by an electronic device (2) configured to perform A system like the one in Request 1 (1).

3. Network service provided by the customer by inserting a SIM card. 20 a device in the form of a smartphone or tablet computer that enables the purchase a system such as in Claim 1 or 2 characterized by an electronic device (2) (1).

4. Customers should receive a notification regarding campaign offers, and the received 25 The notification is accessible with a single click, and the web page where campaign content is presented is available. They also need permission to view their browser and receive campaign offers. to provide at least one interface that enables or denies granting the above characterized by the structured electronic device (2) a system like any of the requests (1). 30 7 5. To communicate with the electronic device (2) and through this communication configured to exchange data with electronic device (2) in any of the above requests characterized by the server (3) such a system (1).

6. Target customer identified by marketing teams: MSISDN (Mobile Subscriber_Identity Module – External (cellular phone number) data. the server (3) is configured to ensure that the data is received from the server (D) a system like any of the above characterized claims (1). 10 7. Check GDPR marketing permissions before sending the application. the above characterized by the server (3) configured to provide a system like any of the requests (1).

8. Application SIM (Subscriber Identity Module) will create STK (SIM Tool KIT) commands that will use its technology Application security definitions must be made in order for the service to be called. the above characterized by the server (3) configured to provide a system like any of the requests (1). 20 9. Launch Browser (opening URLs in a web browser) using STK command and byte command. indexes and offsets (for accessing different fields in the data structure) (data specifying how many bytes to advance from the starting point) byte module (for encoding or decoding STK instructions or responses) 25 to create a dedicated service for (a low-level data format used) and configured to be called by providing a web service to the outside. in any of the above requests characterized by the server (3) such a system (1). 8 10. Before creating the STK command, the STK permissions of the target MSISDN must be met. to check and if the customer does not have permission to receive messages sent from the SIM card. characterized by the server (3) configured to prevent sending. a system like any of the above-mentioned requests (1).

11. Dynamic or static services when creating messages with the NGO application. the above characterized by the server (3) configured for use with the above a system like any of the requests (1).

12. In dynamic service, the message content is the application that wants to reach the customer. 10 with the server (3) configured to send each time a system like any of the above characterized claims (1).

13. The byte module that will go to the SIM card will receive STK commands, the message text, a 15 to a specific page or feature of the application or website a deeplink is a URL that provides direct access How to send a message to a SIM card by determining their offsets based on their lengths by creating it in a way that it will understand how to solve it and by calculating it dynamically. The above 20 is characterized by the server (3) configured to send. a system like any of the requests (1).

14. In a static service, the client's deeplink and text are predetermined, and the byte module with NGO commands, message text, and deeplinks according to their lengths. 25 By determining its offsets, it will understand how to decode the message on the SIM card. to create, embed in a static service database and dynamic characterized by the server (3) which is configured not to calculate a system like any of the above requests (1).

15. The application that wants to go to the customer can call one of these two services by 30 with the server (3) configured to generate its message 9 a system like any of the above characterized claims (1).

16. Encrypting the binary SIM command generated by the STK application. OTA (allowing remote updating and management of SIM cards) characterized by a server (3) configured to send to (a technology). a system like any of the above-mentioned requests (1).

17. Checking the MSISDN in the database after the OTA command has been decoded and by encrypting with the relevant keys SMSC (transmission of SMS messages, 10 a critical role in their storage and condition management server (3) configured to send to network system) servers a system like any of the above characterized claims (1).

18. SMSC servers transmit the SIM command to the SIM as binary SMS over the cellular network. characterized by the server (3) configured to enable sending with a system like any of the above-mentioned requests (1).

19. Processing the binary SMS that reaches the SIM and with the password embedded in the SIM 20. After it was resolved, the NGO applet (Java-based running within the SIM) (to applications) execute the byte instruction sequence by decoding it with offsets, first... The next step in processing the text command is to embed it inside the service. the browser is configured to call the command to open the deep link 25 in any of the above requests characterized by server (3). such a system (1).

20. The STK applet proactively calls the Launch Browser command, thereby releasing bytes. with the server (3) configured to open the deeplink embedded in the module A system like any of the above-mentioned described requirements 30 (1).

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