Apparatus, method and recording medium for performing a / b test

Abstract

An apparatus according to one embodiment of the present invention may include: one or more processors; and one or more memories storing commands to be executed by the one or more processors; and the apparatus may be configured such that, when executing the commands, the one or more processors perform the following: receiving a first request from an external device requesting the return of first target information, the first request being a request transmitted via an SDK provided in the external device; in response to the first request, determining whether the first target information is stored in one or more pre-generated pieces of information, the pre-generated pieces of information including first information and second information, the first information being related to products recommended to users in e-commerce services, and the second information being the first information used to display the recommended products; and, based on the determination that the first target information is stored, returning the first target information to the external device.

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