Membership management method and device for e-commerce platform

TWI941930BActive Publication Date: 2026-10-11COUPANG CORP
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Patent Information

Application Number
TW113109215
Authority / Receiving Office
TW · TW
Patent Type
Patents
Current Assignee / Owner
Priority Date
2023-10-10
Filing Date
2024-03-13
Publication Date
2026-10-11
Estimated Expiration
2044-03-12

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Abstract

This invention relates to a method and apparatus for managing membership on an e-commerce platform. One embodiment of the method, implemented via an electronic device, may include the following steps: providing a first page (which includes input fields for the settlement amount and settlement information of one or more goods) to a user terminal (the first page further includes an input field for the user to input whether to join a membership); receiving the input of whether to join a membership from the user terminal; and, in response to receiving the input of whether to join a membership, providing a second page to the user terminal, the second page including information on applying one or more membership benefits.
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Claims

1. A method implemented via an electronic device, comprising the steps of: comparing a membership discount amount with a membership subscription fee; providing a first page to a user terminal including a settlement amount and settlement information input field for one or more goods, wherein when the membership discount amount is greater than or equal to the membership subscription fee, an input field for the user to input whether to join the membership is displayed on the first page, and wherein when the membership discount amount is less than the membership subscription fee, the input field is not displayed; receiving the input of whether to join the membership from the user terminal; and in response to receiving the input of whether to join the membership, providing a second page to the user terminal, the second page including information on applying one or more membership benefits.

2. The method of Request 1 further includes the following steps: processing membership based on the above settlement information; and processing settlement based on the above settlement information; and the above steps of processing membership and processing settlement are processed together by the user's single action input to the user terminal.

3. The method of Request 1 further includes the following steps: retrieving membership benefits associated with one or more of the above-mentioned products (the above-mentioned membership benefits include at least one of the above-mentioned membership discount, accumulative amount, midnight delivery, same-day delivery, and free return); determining whether the above-mentioned membership benefits retrieved include the above-mentioned membership discount; and in response to determining that the above-mentioned membership discount is included, including the information of the above-mentioned membership discount on page 1.

4. The method of request item 1, wherein the step of providing the aforementioned first page further includes the following steps: obtaining the user's purchase history; determining the attributes of the goods purchased by the user based on the purchase history; determining a personalized product list based on the determined attributes of the goods; determining personalized membership benefits information applicable to the personalized product list; and including the determined personalized membership benefits information in the aforementioned first page for provision.

5. The method of request item 4, wherein the step of making the aforementioned personalized membership benefits information included on the aforementioned page 1 further includes the following steps: providing the aforementioned personalized membership benefits information in the form of a pop-up window or the bottom page of the aforementioned page 1.

6. The method of request item 2, wherein the step of processing the membership based on the above settlement information further includes the following steps: automatically generating the above membership information based on the above settlement information.

7. The method of request item 1 further includes the following steps: querying the membership joining history of the aforementioned user; and in response to determining that the aforementioned membership joining history exists, including the membership subscription fee in the settlement amount.

8. The method of request item 3 further includes the following steps: determining whether the retrieved membership benefits include at least one of the above-mentioned midnight delivery and the above-mentioned same-day delivery; as it is determined that at least one of the above-mentioned midnight delivery and the above-mentioned same-day delivery is included, calculating the estimated arrival time information of the delivery; and including the calculated estimated arrival time information in the above-mentioned page 2.

9. The method of request item 8 further includes the following steps: determining the priority among the retrieved membership benefits; and including the information of the membership benefits on the above-mentioned page 1 according to the determined priority.

10. The method of claim 2, wherein the step of processing settlement based on the aforementioned settlement information further includes the following steps: retrieving the user's pre-stored settlement method information; in response to determining that the aforementioned pre-stored settlement method information is not found, providing the user terminal with a page for inputting a settlement method; and receiving settlement method information from the user terminal through the aforementioned page for inputting the settlement method.

11. The method of request item 1, wherein the second page mentioned above includes, in at least a portion, a notification that the aforementioned membership benefits have been applied.

12. The method of request item 11, wherein the notification includes at least one of informing that the total amount of the more than one item has been discounted and informing that the delivery time has been changed.

13. The method of claim 2 further includes the steps of: determining whether the electronic device has received the input of the single action from the user terminal; in response to determining that the input of the single action has been received, processing the settlement and the membership registration together; and, during the processing, providing the user terminal with a third page informing them that the processing is in progress.

14. The method of request item 2 further includes the following steps: confirming that the above settlement and the above membership joining process have been completed; based on the above confirmation of completion, providing the user terminal with a fourth page informing them that the above settlement and the above membership joining have been completed (the above fourth page includes the total settlement amount settled by the user).

15. An electronic device comprising: One or more processors; one or more memory stores commands to be executed by the one or more processors; the electronic device is configured such that, when the commands are executed by the one or more processors, the one or more processors perform the method of any one of claims 1 to 14.

16. A non-transitory computer-readable recording medium recording commands that, when executed by one or more processors, cause the one or more processors to perform actions, the commands being configured to cause the one or more processors to perform the method of any one of claims 1 to 14.

Citation Information

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