Membership benefit information providing method and device

The method and apparatus clearly display membership benefits alongside non-member information, addressing the challenge of user understanding and encouraging membership usage by highlighting perks even when not logged in.

WO2026127213A1PCT designated stage Publication Date: 2026-06-18COUPANG CORP

Patent Information

Authority / Receiving Office
WO · WO
Patent Type
Applications
Current Assignee / Owner
COUPANG CORP
Filing Date
2025-03-14
Publication Date
2026-06-18

Smart Images

  • Figure KR2025003287_18062026_PF_FP_ABST
    Figure KR2025003287_18062026_PF_FP_ABST
Patent Text Reader

Abstract

The present disclosure provides a membership benefit information providing method performed by at least one processor. The method comprises the steps of: with respect to a user account accessing an application associated with a delivery service of an item to be provided to a user terminal, determining whether the user account is logged in; and when the user account is not logged in, outputting, on a first page, first information about an item corresponding to a general member who has not subscribed to membership and second information about an item corresponding to a membership member who has subscribed to the membership together.
Need to check novelty before this filing date? Find Prior Art

Description

Method and device for providing membership benefit information

[0001] The present disclosure relates to a method and apparatus for providing membership benefit information.

[0002] With the advancement of e-commerce, applications that allow users to search for and purchase items on various online platforms are widely used. Users can install applications provided by service providers on their devices, such as smartphones or tablets, and use them to easily search for and purchase desired items. These applications offer various features to maximize user convenience, and each service provider can offer a unique user experience through their own applications.

[0003] Service providers may operate membership programs to promote and encourage the use of their services. Service providers may offer various benefits to members who sign up for the membership. However, there is a problem in that it is difficult for non-members to intuitively understand what benefits they can receive through the membership.

[0004] The present disclosure provides a method and apparatus (system) for providing membership benefit information to solve the above-mentioned problems.

[0005] The present disclosure may be implemented in various ways, including a method, an apparatus (system), or a computer program stored on a readable storage medium.

[0006] A method for providing membership benefit information according to one embodiment of the present disclosure may include, for a user account connected to an application associated with an item delivery service provided to a user terminal, a step of determining whether the user account is logged in, and if the user account is not logged in, a step of outputting together on a first page first information regarding an item corresponding to a general member who has not joined the membership and second information regarding an item corresponding to a membership member who has joined the membership.

[0007] According to one embodiment of the present disclosure, the second information may include at least one of whether the item is delivered for free, an immediate discount amount, whether there is a discount coupon, or information regarding membership benefits.

[0008] According to one embodiment of the present disclosure, the first information may include delivery cost information for an item.

[0009] According to one embodiment of the present disclosure, the second information is placed adjacent to the first information on the first page, and the output form of the first information may be different from the output form of the second information.

[0010] According to one embodiment of the present disclosure, the first page includes a first area for a store associated with a membership, and the step of outputting on the first page may include the step of outputting second information to the first area.

[0011] According to one embodiment of the present disclosure, a first page includes a first area for a store associated with a membership and a second area different from the first area, and the step of outputting on the first page may include the step of outputting second information to the second area.

[0012] According to one embodiment of the present disclosure, the second information may be output on the first page in the form of at least one of a badge, tag, popup, or banner.

[0013] According to one embodiment of the present disclosure, the step of outputting on a first page may include receiving a user input that filters stores associated with a membership, and in response to the user input, outputting a list of one or more stores associated with the membership along with second information.

[0014] According to one embodiment of the present disclosure, the method may further include the step of determining whether the user account is a membership member when the user account is logged in, and the step of outputting the first information and the second information together on a second page when the user account is a general member who is not a membership member.

[0015] According to one embodiment of the present disclosure, the method further comprises the step of outputting third information associated with membership benefits on a third page when the user account is a membership member, and the second information includes the third information, and the third page may be different from the second page.

[0016] According to one embodiment of the present disclosure, the method may further include the step of determining whether the user account is a membership member when the user account is logged in, and the step of outputting a fourth information guiding the benefits of the membership when the user account is a general member who is not a membership member.

[0017] According to one embodiment of the present disclosure, the fourth information may be output in a popup form.

[0018] According to one embodiment of the present disclosure, the method may further include the steps of receiving a user input selecting second information, switching to a fourth page for proceeding with the login of a user account in response to the user input, and outputting the second information on the fourth page.

[0019] A computer-readable, non-transient recording medium may be provided that records instructions for executing a method according to one embodiment of the present disclosure on a computer.

[0020] According to one embodiment of the present disclosure, the communication module, memory, and at least one processor connected to the memory and configured to execute at least one computer-readable program included in the memory may include instructions for determining whether a user account is logged in for a user account connected to an application associated with an item delivery service provided to a user terminal, and if the user account is not logged in, for outputting together on a first page first information regarding an item corresponding to a general member who has not joined a membership and second information regarding an item corresponding to a membership member who has joined a membership.

[0021] According to one embodiment of the present disclosure, the benefits of the membership can be intuitively checked even when the user is not logged in. Accordingly, the user may be encouraged to actively use the service or the membership of the service.

[0022] According to one embodiment of the present disclosure, a user can easily check the benefits provided to membership members compared to general members.

[0023] According to one embodiment of the present disclosure, by informing users who have not signed up for membership of the benefits of membership, users may be encouraged to sign up for membership.

[0024] The effects of the present disclosure are not limited to those mentioned above, and other unmentioned effects will be clearly understood by a person skilled in the art to which the present disclosure pertains (referred to as "person skilled in the art") from the description in the claims.

[0025] Embodiments of the present disclosure will be described with reference to the accompanying drawings described below, wherein similar reference numerals indicate similar elements, but are not limited thereto.

[0026] FIG. 1 illustrates an example of a method for providing membership benefit information according to one embodiment of the present disclosure.

[0027] FIG. 2 is a schematic diagram showing a configuration in which an information processing system is connected to communicate with a plurality of user terminals to provide a membership benefit information provision service according to one embodiment of the present disclosure.

[0028] FIG. 3 is a block diagram showing the internal configuration of a user terminal and an information processing system according to one embodiment of the present disclosure.

[0029] FIG. 4 is a drawing showing an example of membership benefit information being displayed on a page according to one embodiment of the present disclosure.

[0030] FIG. 5 is a drawing showing an example of membership benefit information being displayed on a page according to one embodiment of the present disclosure.

[0031] FIG. 6 is a drawing showing an example of membership benefit information being displayed on a page according to one embodiment of the present disclosure.

[0032] FIG. 7 is a drawing showing an example of membership benefit information being output according to one embodiment of the present disclosure.

[0033] FIG. 8 is a drawing showing an example of a login page according to one embodiment of the present disclosure.

[0034] FIG. 9 is a drawing showing an example of a page after login according to one embodiment of the present disclosure.

[0035] FIG. 10 is a flowchart illustrating an example of a method for providing membership benefit information according to one embodiment of the present disclosure.

[0036] Hereinafter, specific details for implementing the present disclosure will be described in detail with reference to the attached drawings. However, in the following description, specific descriptions regarding widely known functions or configurations will be omitted if there is a risk that the gist of the present disclosure may be unnecessarily obscured.

[0037] In the attached drawings, identical or corresponding components are assigned the same reference numerals. Additionally, in the description of the following embodiments, the description of identical or corresponding components may be omitted. However, even if a description of a component is omitted, it is not intended that such component is not included in any embodiment.

[0038] The advantages and features of the disclosed embodiments and the methods for achieving them will become clear by referring to the embodiments described below in conjunction with the accompanying drawings. However, the present disclosure is not limited to the embodiments disclosed below but may be implemented in various different forms, and the embodiments provided are merely to make the present disclosure complete and to fully inform those skilled in the art of the scope of the invention.

[0039] The terms used in this specification will be briefly explained, and the disclosed embodiments will be described in detail. The terms used in this specification have been selected to be as generally used as possible, taking into account their functions in this disclosure; however, these terms may vary depending on the intent of those skilled in the art, case law, the emergence of new technologies, etc. Additionally, in specific cases, terms may be arbitrarily selected by the applicant, and in such cases, their meanings will be described in detail in the relevant description of the invention. Therefore, the terms used in this disclosure should be defined not merely by their names, but based on their meanings and the content throughout this disclosure.

[0040] In this specification, singular expressions include plural expressions unless the context clearly specifies them as singular. Additionally, plural expressions include singular expressions unless the context clearly specifies them as plural. Throughout the specification, when a part is described as including a certain component, this means that, unless specifically stated otherwise, it does not exclude other components but may include additional components.

[0041] Additionally, the terms 'module' or 'part' as used in the specification refer to software or hardware components, and the 'module' or 'part' performs certain roles. However, the meaning of 'module' or 'part' is not limited to software or hardware. The 'module' or 'part' may be configured to reside in an addressable storage medium or configured to run on one or more processors. Thus, as an example, the 'module' or 'part' may include components such as software components, object-oriented software components, class components, and task components, and at least one of processes, functions, attributes, procedures, subroutines, segments of program code, drivers, firmware, microcode, circuits, data, databases, data structures, tables, arrays, or variables. The components and the functions provided within the 'module' or 'part' may be combined into a smaller number of components and 'modules' or 'parts', or further separated into additional components and 'modules' or 'parts'.

[0042] According to one embodiment of the present disclosure, a ‘module’ or ‘part’ may be implemented as a processor and memory. The term ‘processor’ should be broadly interpreted to include a general-purpose processor, a central processing unit (CPU), a microprocessor, a digital signal processor (DSP), a controller, a microcontroller, a state machine, etc. In some environments, the term ‘processor’ may refer to an application-specific integrated circuit (ASIC), a programmable logic device (PLD), a field programmable gate array (FPGA), etc. The term ‘processor’ may also refer to a combination of processing devices, such as, for example, a combination of a DSP and a microprocessor, a combination of multiple microprocessors, a combination of one or more microprocessors combined with a DSP core, or any other combination of such configurations. Additionally, the term ‘memory’ should be broadly interpreted to include any electronic component capable of storing electronic information. 'Memory' may refer to various types of processor-readable media, such as Random Access Memory (RAM), Read-Only Memory (ROM), Non-Volatile Random Access Memory (NVRAM), Programmable Read-Only Memory (PROM), Erasable-Programmable Read-Only Memory (EPROM), Electrically Erasable PROM (EEPROM), Flash Memory, Magnetic or Optical Data Storage Devices, Registers, etc. If a processor can read information from memory and / or write information to memory, the memory is said to be in an electronic communication state with the processor. Memory integrated into a processor is in an electronic communication state with the processor.

[0043] In the present disclosure, the 'system' may include at least one of a server device and a cloud device, but is not limited thereto. For example, the system may be composed of one or more server devices. As another example, the system may be composed of one or more cloud devices. As yet another example, the system may be configured and operated with both a server device and a cloud device.

[0044] In the present disclosure, 'display' may refer to any display device associated with a computing device, for example, any display device capable of displaying any information / data controlled by or provided by the computing device.

[0045] In the present disclosure, 'each of a plurality of A' or 'each of a plurality of A' may refer to each of all components included in a plurality of A, or each of some components included in a plurality of A.

[0046] In the present disclosure, 'user' may refer to a user utilizing the application or a user account of the application. Here, a user account may represent an account created and utilized by a user within the application or data associated therewith. Additionally, a user account may include an account temporarily granted to a user who is not logged in to the application.

[0047] In the present disclosure, "membership" may refer to a qualification or status that allows one to receive special benefits provided by a certain service (e.g., an e-commerce service). By requesting a user to sign up for membership in a predetermined manner (e.g., payment of a monthly fee), the user may be subject to the membership of the said service. A user who has signed up for membership in this manner may receive the special benefits of the membership.

[0048] In the present disclosure, 'page' may refer to an interface provided by an application. Additionally, 'A is output on a page' may include A being displayed in a portion of the page, being displayed so as to overlap with at least a portion of the page, and / or A being displayed so as to overlap with an area on the page where B, which is different from A, is displayed.

[0049] FIG. 1 illustrates an example of a method for providing membership benefit information according to an embodiment of the present disclosure. As illustrated, a user may use an application installed on a user terminal (110). Here, the application may provide a service for operating a membership. For example, a membership may be operated for a composite service that combines an e-commerce service, a content streaming service, an item delivery service, and the aforementioned services, and a user account that has joined the membership may receive multiple benefits from the service.

[0050] The service provided by the application described below may be an item delivery service, but is not limited thereto. For example, the service provided by the application may be a composite service that combines e-commerce services, content streaming services, etc. In the case of the item delivery service, the membership of said service may provide at least one benefit among a discount on item delivery costs or an additional discount on items.

[0051] In one embodiment, the user may receive all relevant information through an application installed on the user terminal (110). Referring to FIG. 1, a first page (120) provided by an application associated with an item delivery service may be displayed through the display of the user terminal (110). Additionally, the user may receive information associated with membership through the first page (120). For example, the user may receive information associated with benefits available through membership through the page. In one embodiment, the first page (120) may be a main page or a gateway page that is displayed first when the application is launched.

[0052] In one embodiment, a processor (e.g., at least one processor of an information processing system described later in FIG. 2) can determine whether a user account is logged in for a user account connected to an application associated with an item delivery service provided to a user terminal (110). Here, the user account may include an account temporarily granted to a user connected to an application associated with an item delivery service. In other words, the user account may include an account granted to a user regardless of whether or not they are a member. Additionally, if the user account is not logged in, the processor may output together on a first page (120) first information (130) regarding an item corresponding to a general member who has not joined the membership and second information (140) regarding an item corresponding to a member who has joined the membership. The first page (120) may represent a page on an application associated with an item delivery service provided to a non-logged-in user account. An example of such a first page (120) will be described in detail later with reference to FIG. 4 through 7.

[0053] In one embodiment, the first information (130) may include delivery cost information for an item. Specifically, the first information (130) may include delivery cost information for a general member who has not signed up for membership. Accordingly, the user can check the delivery cost for an item corresponding to a general member who has not signed up for membership on the first page (120).

[0054] In one embodiment, the second information (140) may include at least one of whether the item is free to deliver, an immediate discount amount, a discount coupon, or information regarding membership benefits. Additionally, the second information (140) may include a plurality of membership benefit information. For example, the user can check free delivery information through the first membership benefit information (142). As another example, the user can check immediate discount information through the second membership benefit information (144). Accordingly, the user can check membership benefit information for the item corresponding to the member who has signed up for the membership on the first page (120).

[0055] In one embodiment, the second information (140) may be placed adjacent to the first information (130) on the first page (120). Additionally, the second information (140) may be displayed on the first page (120) in the form of at least one of a badge, tag, popup, or banner. The display form of the first information (130) may be different from the display form of the second information (140). Alternatively, the display form of the first information (130) may be the same as the display form of the second information (140).

[0056] In one embodiment, the first page (120) may include a first area (150) for a store associated with the membership. In this case, the user can view an image (152) associated with an item displayed in the first area (150) and second information (140). For example, the user can view free delivery and instant discount amounts through third membership benefit information (146) displayed in the first area (150).

[0057] In one embodiment, the first page (120) may include a second area (160) that is different from the first area (150) for the store associated with the membership. In this case, the user can check the second information (140) displayed in the second area (160). For example, the user can check the guidance on membership benefits through the fourth membership benefit information (148) displayed in the second area (160). Additionally, the user can switch to the login page by selecting the "Go to Order" button (162) via touch input or the like. Alternatively, the user can switch to the list page of stores associated with the membership by selecting the "Go to Order" button (162) via touch input or the like.

[0058] In one embodiment, when a user account is logged in, the processor can determine whether the user account is a membership member. If the user account is a general member rather than a membership member, the processor can output the first information (130) and the second information (140) described above together on a second page (not shown). That is, even if the user account is not logged in or is a general member, the user can check information related to membership benefits.

[0059] In one embodiment, if the user account is a membership member, the processor may output third information associated with the benefits of the membership on a third page (not shown). Here, the second information (140) may include the third information. That is, the second information (140) may include information provided to the membership member. Additionally, the third page may be different from the second page. Furthermore, the third page may be different from the first page (120).

[0060] With this configuration, users can intuitively check membership benefits even when they are not logged in. Accordingly, users can be encouraged to actively use the service or the service's membership.

[0061] FIG. 2 is a schematic diagram showing a configuration in which an information processing system (230) is connected to communicate with a plurality of user terminals (210_1, 210_2, 210_3) to provide a membership benefit information provision service according to one embodiment of the present disclosure. As illustrated, the plurality of user terminals (210_1, 210_2, 210_3) may be connected to an information processing system (230) capable of providing a membership benefit information provision service through a network (220). Here, the plurality of user terminals (210_1, 210_2, 210_3) may include a user terminal receiving the membership benefit information provision service.

[0062] In one embodiment, the information processing system (230) may include one or more server devices and / or databases capable of storing, providing, and executing computer-executable programs (e.g., downloadable applications) and data associated with providing membership benefit information services, or one or more distributed computing devices and / or distributed databases based on cloud computing services.

[0063] The membership benefit information provision service provided by the information processing system (230) can be provided to the user through applications, web browsers, web browser extensions, etc. installed on each of the multiple user terminals (210_1, 210_2, 210_3).

[0064] Multiple user terminals (210_1, 210_2, 210_3) can communicate with an information processing system (230) through a network (220). The network (220) can be configured to enable communication between the multiple user terminals (210_1, 210_2, 210_3) and the information processing system (230). Depending on the installation environment, the network (220) may be configured as a wired network such as Ethernet, Power Line Communication, telephone line communication device and RS-serial communication, a mobile communication network, a Wireless LAN (WLAN), Wi-Fi, Bluetooth and ZigBee, or a combination thereof. The communication method is not limited and may include not only communication methods utilizing communication networks that the network (220) may include (e.g., mobile communication network, wired internet, wireless internet, broadcasting network, satellite network, etc.) but also short-range wireless communication between user terminals (210_1, 210_2, 210_3).

[0065] In FIG. 2, a mobile phone terminal (210_1), a tablet terminal (210_2), and a PC terminal (210_3) are illustrated as examples of user terminals, but are not limited thereto. The user terminals (210_1, 210_2, 210_3) may be any computing device capable of wired and / or wireless communication and capable of installing and running applications or web browsers, etc. For example, user terminals may include an AI speaker, a smartphone, a mobile phone, a navigation system, a computer, a laptop, a digital broadcasting terminal, a PDA (Personal Digital Assistants), a PMP (Portable Multimedia Player), a tablet PC, a game console, a wearable device, an IoT (Internet of Things) device, a VR (Virtual Reality) device, an AR (Augmented Reality) device, a set-top box, etc. Additionally, FIG. 2 illustrates three user terminals (210_1, 210_2, 210_3) communicating with an information processing system (230) through a network (220), but is not limited thereto, and may be configured so that a different number of user terminals communicate with an information processing system (230) through a network (220).

[0066] FIG. 3 is a block diagram showing the internal configuration of a user terminal (210) and an information processing system (230) according to an embodiment of the present disclosure. The user terminal (210) may refer to any computing device capable of executing applications, web browsers, etc., and capable of wired / wireless communication, and may include, for example, the mobile phone terminal (210_1), tablet terminal (210_2), PC terminal (210_3) of FIG. 2. As illustrated, the user terminal (210) may include a memory (312), a processor (314), a communication module (316), and an input / output interface (318). Similarly, the information processing system (230) may include a memory (332), a processor (334), a communication module (336), and an input / output interface (338). As illustrated in FIG. 3, the user terminal (210) and the information processing system (230) may be configured to communicate information and / or data through the network (220) using their respective communication modules (316, 336). Additionally, the input / output device (320) may be configured to input information and / or data to the user terminal (210) or output information and / or data generated from the user terminal (210) through the input / output interface (318).

[0067] The memory (312, 332) may include any non-transient computer-readable recording medium. According to one embodiment, the memory (312, 332) may include a permanent mass storage device such as ROM (read-only memory), a disk drive, a solid-state drive (SSD), or flash memory. As another example, a permanent mass storage device such as ROM, an SSD, flash memory, or a disk drive may be included in the user terminal (210) or information processing system (230) as a separate permanent storage device distinct from the memory. Additionally, an operating system and at least one program code may be stored in the memory (312, 332).

[0068] These software components may be loaded from a computer-readable recording medium separate from memory (312, 332). This separate computer-readable recording medium may include a recording medium that can be directly connected to the user terminal (210) and the information processing system (230), for example, a computer-readable recording medium such as a floppy drive, disk, tape, DVD / CD-ROM drive, or memory card. As another example, the software components may be loaded into memory (312, 332) via a communication module (316, 336) rather than a computer-readable recording medium. For example, at least one program may be loaded into memory (312, 332) based on a computer program installed by files provided through a network (220) by developers or a file distribution system that distributes installation files for the application.

[0069] The processor (314, 334) may be configured to process instructions of a computer program by performing basic arithmetic, logic, and input / output operations. Instructions may be provided to the processor (314, 334) by memory (312, 332) or a communication module (316, 336). For example, the processor (314, 334) may be configured to execute instructions received according to program code stored in a recording device such as memory (312, 332).

[0070] The communication module (316, 336) may provide a configuration or function for the user terminal (210) and the information processing system (230) to communicate with each other via the network (220), and may provide a configuration or function for the user terminal (210) and / or the information processing system (230) to communicate with another user terminal or another system (e.g., a separate cloud system). For example, a request or data generated by the processor (314) of the user terminal (210) according to program code stored in a recording device such as memory (312) may be transmitted to the information processing system (230) via the network (220) under the control of the communication module (316). Conversely, a control signal or command provided under the control of the processor (334) of the information processing system (230) may be received by the user terminal (210) via the communication module (316) of the user terminal (210) through the communication module (336) and the network (220).

[0071] The input / output interface (318) may be a means for interfacing with an input / output device (320). As an example, the input device may include a device such as a camera including an audio sensor and / or an image sensor, a keyboard, a microphone, or a mouse, and the output device may include a device such as a display, a speaker, or a haptic feedback device. As another example, the input / output interface (318) may be a means for interfacing with a device in which the configuration or function for performing input and output is integrated into one, such as a touchscreen. For example, when the processor (314) of the user terminal (210) processes instructions of a computer program loaded in memory (312), a service screen configured using information and / or data provided by an information processing system (230) or another user terminal may be displayed on a display through the input / output interface (318). In FIG. 3, the input / output device (320) is depicted as not being included in the user terminal (210), but is not limited thereto and may be configured as a single device with the user terminal (210). Additionally, the input / output interface (338) of the information processing system (230) may be a means for interfacing with a device (not shown) for input or output that is connected to the information processing system (230) or that the information processing system (230) may include. In FIG. 3, the input / output interface (318, 338) is shown as an element configured separately from the processor (314, 334), but is not limited thereto, and the input / output interface (318, 338) may be configured to be included in the processor (314, 334).

[0072] The user terminal (210) and the information processing system (230) may include more components than those of FIG. 3. In one embodiment, the user terminal (210) may be implemented to include at least some of the input / output devices (320) described above. Additionally, the user terminal (210) may include other components such as a transceiver, a GPS (Global Positioning System) module, a camera, various sensors, a database, etc. For example, if the user terminal (210) is a smartphone, it may include components that are generally included in a smartphone, and may be implemented to include various components such as an accelerometer, a gyroscope, a microphone module, a camera module, various physical buttons, buttons using a touch panel, input / output ports, and a vibrator for vibration.

[0073] While a program or application for a membership benefit information provision service is in operation, the processor (314) may receive text, images, video, voice and / or actions, etc. that are input or selected through an input device such as a touch screen, keyboard, audio sensor and / or image sensor, camera, microphone, etc. connected to an input / output interface (318), and may store the received text, images, video, voice and / or actions, etc. in memory (312) or provide them to an information processing system (230) through a communication module (316) and a network (220).

[0074] The processor (314) of the user terminal (210) may be configured to manage, process, and / or store information and / or data received from an input / output device (320), another user terminal, an information processing system (230), and / or a plurality of external systems. The information and / or data processed by the processor (314) may be provided to the information processing system (230) through a communication module (316) and a network (220). The processor (314) of the user terminal (210) may transmit information and / or data to the input / output device (320) through an input / output interface (318) to output it. For example, the processor (314) may output or display the received information and / or data on a screen associated with the user terminal (210).

[0075] The processor (334) of the information processing system (230) may be configured to manage, process, and / or store information and / or data received from a plurality of user terminals (210) and / or a plurality of external systems. The information and / or data processed by the processor (334) may be provided to the user terminals (210) through a communication module (336) and a network (220).

[0076] FIG. 4 is a diagram illustrating an example in which membership benefit information according to one embodiment of the present disclosure is displayed on a page (400). In one embodiment, a user may receive all relevant information through an application installed on a user terminal (e.g., 110 in FIG. 1). Referring to FIG. 4, a page (400) provided by an application associated with an item delivery service may be displayed through the display of the user terminal. Additionally, the user may receive information related to membership through the page (400). For example, the user may receive information related to benefits that can be provided through membership through the page.

[0077] In one embodiment, a processor (e.g., 334 in FIG. 3) can determine whether a user account is logged in for a user account connected to an application associated with an item delivery service provided to a user terminal. If the user account is not logged in, the processor can output together on a page (400) first information (410) regarding an item corresponding to a general member who has not joined the membership and second information (420) regarding an item corresponding to a membership member who has joined the membership. Here, the page (400) may represent a store list page on an application associated with an item delivery service provided to a non-logged-in user account.

[0078] In one embodiment, the first information (410) may include delivery cost information for an item. Specifically, the first information (410) may include delivery cost information for a general member who has not signed up for membership. For example, delivery cost information such as "General member 2,600 won" may be displayed on the page (400). Accordingly, the user can check the delivery cost for an item corresponding to a general member who has not signed up for membership on the page (400).

[0079] In one embodiment, the second information (420) may include at least one of whether the item is free to deliver, an immediate discount amount, whether there is a discount coupon, or information regarding membership benefits. Additionally, the second information (420) may include a plurality of membership benefit information. For example, the user can check free delivery information through the first membership benefit information (422). As another example, the user can check immediate discount information (e.g., delivery cost discount, order cost discount, etc.) through the second membership benefit information (424).

[0080] In one embodiment, the second information (420) may be placed adjacent to the first information (410) on the page (400). For example, by placing the first membership benefit information (422) adjacent to the first information (410), the user can easily compare and verify the membership benefits. Additionally, the second information (420) may be displayed on the page (400) in the form of at least one of a badge, tag, popup, or banner.

[0081] In one embodiment, the page (400) may display a list of stores for an item. For example, the page (400) may include a first area (430) for stores associated with a membership. In this case, the user can view an image (532) associated with the item and second information (420) displayed in the first area (150). For example, the user can view free delivery and instant discount amounts for the corresponding store through third membership benefit information (426) displayed in the first area (430).

[0082] In one embodiment, the page (400) may include a second area (440) that is different from the first area (430) for the store associated with the membership. Here, the second area (440) may be located at the top of the list of stores for items. In this case, the user can check the second information (420) displayed in the second area (440). For example, the user can check the guidance on membership benefits through the fourth membership benefit information (428) displayed in the second area (440). Additionally, the user can switch to a login page to proceed with logging in to the user account by selecting the "Details" button (450) via touch input or the like. The login page will be described in detail later with reference to FIG. 8.

[0083] In one embodiment, the user can filter stores associated with the membership. The user can select a checkbox (460) using touch input or the like. In this case, the user can view a list of one or more stores associated with the membership and second information (420) together. For example, the user can view membership benefit information placed adjacent to the area for each of the one or more stores associated with the membership.

[0084] FIG. 5 is a diagram illustrating an example in which membership benefit information according to one embodiment of the present disclosure is displayed on a page (500). In one embodiment, a user may receive all relevant information through an application installed on a user terminal (e.g., 110 in FIG. 1). Referring to FIG. 5, a page (500) provided by an application associated with an item delivery service may be displayed through the display of the user terminal. Additionally, the user may receive information related to membership through the page (500). For example, the user may receive information related to benefits that can be provided through membership through the page.

[0085] In one embodiment, a processor (e.g., 334 in FIG. 3) can determine whether a user account is logged in for a user account connected to an application associated with an item delivery service provided to a user terminal. If the user account is not logged in, the processor can output together on a page (500) first information (510) regarding an item corresponding to a general member who has not joined the membership and second information (520) regarding an item corresponding to a membership member who has joined the membership. Here, the page (500) may represent a store list page according to a category on an application associated with an item delivery service provided to a non-logged-in user account.

[0086] In one embodiment, the first information (510) may include delivery cost information for an item. Specifically, the first information (510) may include delivery cost information for a general member who has not signed up for membership. For example, delivery cost information such as "General member 2,600 won" may be displayed on the page (500). Accordingly, the user can check the delivery cost for an item corresponding to a general member who has not signed up for membership on the page (500).

[0087] In one embodiment, the second information (520) may include at least one of whether the item is free to deliver, an immediate discount amount, whether there is a discount coupon, or information regarding membership benefits. Additionally, the second information (520) may include a plurality of membership benefit information. For example, the user can check free delivery information through the first membership benefit information (522). As another example, the user can check immediate discount information (e.g., delivery cost discount, order cost discount, etc.) through the second membership benefit information (524).

[0088] In one embodiment, the second information (520) may be placed adjacent to the first information (510) on the page (500). For example, by placing the first membership benefit information (522) adjacent to the first information (510), the user can easily compare and verify the membership benefits. Additionally, the second information (520) may be displayed on the page (500) in the form of at least one of a badge, tag, popup, or banner.

[0089] In one embodiment, the page (500) may display a list of stores for an item. For example, the page (500) may include a first area (530) for stores associated with a membership. In this case, the user can view an image (532) associated with the item and second information (520) displayed in the first area (150). For example, the user can view free delivery and instant discount amounts for the corresponding store through third membership benefit information (526) displayed in the first area (530).

[0090] In one embodiment, the page (500) may include a second area (540) that is different from the first area (530) for the store associated with the membership. Here, the second area (540) may be located at the top of the list of the store for the item. In this case, the user can check the second information (520) displayed in the second area (540). For example, the user can check the guidance on membership benefits through the fourth membership benefit information (528) displayed in the second area (540). Additionally, the user can switch to a login page to proceed with logging in to the user account by selecting the "Details" button (550) via touch input or the like. The login page will be described in detail later with reference to FIG. 8.

[0091] In one embodiment, the user can filter stores associated with the membership. The user can select a checkbox (560) using touch input or the like. In this case, the user can view a list of one or more stores associated with the membership and second information (520) together. For example, the user can view membership benefit information placed adjacent to the area for each of the one or more stores associated with the membership.

[0092] FIG. 6 is a diagram illustrating an example in which membership benefit information according to one embodiment of the present disclosure is displayed on a page (600). In one embodiment, a user may receive all relevant information through an application installed on a user terminal (e.g., 110 in FIG. 1). Referring to FIG. 6, a page (600) provided by an application associated with an item delivery service may be displayed through the display of the user terminal. Additionally, the user may receive information related to membership through the page (600). For example, the user may receive information related to benefits that can be provided through membership through the page.

[0093] In one embodiment, a processor (e.g., 334 in FIG. 3) can determine whether a user account is logged in for a user account connected to an application associated with an item delivery service provided to a user terminal. If the user account is not logged in, the processor can output together on a page (600) first information (610) regarding an item corresponding to a general member who has not joined the membership and second information (620) regarding an item corresponding to a membership member who has joined the membership. Here, the page (600) may represent a store detail page on an application associated with an item delivery service provided to a non-logged-in user account.

[0094] In one embodiment, the first information (610) may include delivery cost information for an item. Specifically, the first information (610) may include delivery cost information for a general member who has not signed up for membership. For example, delivery cost information such as "General member 0 to 2,600 won" may be displayed on the page (600). Accordingly, the user can check the delivery cost for an item corresponding to a general member who has not signed up for membership on the page (600).

[0095] In one embodiment, the second information (620) may include at least one of whether the item is free to deliver, an immediate discount amount, whether there is a discount coupon, or guidance on membership benefits. Additionally, the second information (620) may include a plurality of membership benefit information. For example, the user can check free delivery information through the first membership benefit information (622). As another example, the user can check immediate discount information (e.g., delivery cost discount, order cost discount, etc.) through the second membership benefit information (624). Additionally, the user can check free delivery and an immediate discount amount through the third membership benefit information (626).

[0096] In one embodiment, the second information (620) may be placed adjacent to the first information (610) on the page (600). For example, by placing the first membership benefit information (622) adjacent to the first information (610), the user can easily compare and verify the membership benefits.

[0097] In one embodiment, the second information (620) may be displayed on the page (600) in the form of at least one of a badge, tag, popup, or banner. For example, the third membership benefit information (626) may be displayed in the form of a banner, and the fourth membership benefit information (628) may be displayed in the form of a popup at the bottom of the page (600). Additionally, the user may switch to a login page by selecting this second information (620). For example, the user may switch to a login page by selecting the "Details" button (630) via touch input or the like. As another example, the user may switch to a login page to proceed with logging in to a user account by selecting the third membership benefit information (626) via touch input or the like. An example of a login page will be described in detail later with reference to FIG. 8.

[0098] FIG. 7 is a diagram illustrating an example of membership benefit information being output according to an embodiment of the present disclosure. The first image (710) is an example of first information (712) regarding an item corresponding to a member who has not joined the membership and second information (714) regarding an item corresponding to a member who has joined the membership being output. In one embodiment, the first information (712) may include delivery cost information for the item. Specifically, the first information (712) may include delivery cost information for a general member who has not joined the membership. For example, delivery cost information such as "General Member 2,600 Won" may be output on the page.

[0099] In one embodiment, the second information (714) may include at least one of the following: whether the item is free to deliver, an immediate discount amount, whether there is a discount coupon, or information regarding membership benefits. For example, free delivery information such as "Free delivery for membership members" may be displayed on the page. Here, the second information (714) may be placed in a different area from the first information (712). Additionally, the second information (714) may be placed adjacent to the first information (712).

[0100] The second image (720) is an example in which first information (722) regarding an item corresponding to a member who has not joined the membership and second information (724) regarding an item corresponding to a member who has joined the membership are displayed. In one embodiment, the first information (722) may include delivery cost information for the item. Additionally, the second information (724) may include at least one of whether the item is free to deliver, an immediate discount amount, whether there is a discount coupon, or guidance on membership benefits.

[0101] In one embodiment, the area where the first information (722) is output and the area where the second information (724) overlaps may partially overlap. Specifically, the first information (722) may be output within the area where the second information (724) is output for easy comparison of delivery costs. For example, the first information (722) may include delivery cost information of "3,600 won," and the second information (724) may include free delivery information of "0 won for membership members." In this case, the second information (724) may be displayed in contrast to the first information (722), such as "3,600 won -> 0 won."

[0102] With this configuration, users can easily check the benefits provided to membership members compared to regular members.

[0103] FIG. 8 is a diagram illustrating an example of a login page (800) according to an embodiment of the present disclosure. In one embodiment, a user can proceed with logging in to a user account on the login page (800). The user can proceed with logging in to a user account by selecting one of a plurality of login methods (810) using touch input or the like. For example, the user can perform a login by linking an application related to an application related to an item delivery service, or log in using the user account of the application related to the item delivery service itself. An example of a page after login will be described in detail later with reference to FIG. 9.

[0104] In one embodiment, the user can view membership benefit information (820) on the login page (800). Here, the membership benefit information (820) may include guidance on membership benefits. Additionally, the membership benefit information (820) may be placed at the top of the login page (800), but is not limited thereto.

[0105] FIG. 9 is a diagram illustrating an example of a page (900) after login according to one embodiment of the present disclosure. In one embodiment, a processor (e.g., 334 in FIG. 3) can determine whether the user account is a membership member who has signed up for membership when the user account is logged in. If the user account is a general member who is not a membership member, the processor can output membership benefit information (910).

[0106] In one embodiment, after a user account corresponding to a general member logs in, membership benefit information (910) may be displayed on the page (900). Here, the membership benefit information (910) may be displayed in a popup form, but is not limited thereto. Additionally, the membership benefit information (910) may include information (920) that guides the benefits of the membership. The user may switch to a page related to membership registration by selecting the "Sign up and receive benefits" button (930) via touch input or the like.

[0107] With this configuration, users who have not signed up for membership can be encouraged to sign up for membership by informing them of the membership benefits.

[0108] FIG. 10 is a flowchart illustrating an example of a method (1000) for providing membership benefit information according to an embodiment of the present disclosure. In one embodiment, the method for providing membership benefit information (1000) may be performed by at least one processor (at least one processor of a user terminal or an information processing system). The method for providing membership benefit information (1000) may be disclosed by the processor determining whether the user account is logged in for a user account connected to an application associated with an item delivery service provided to the user terminal (S1010). If the user account is not logged in, the processor may output first information regarding an item corresponding to a general member who has not joined the membership and second information regarding an item corresponding to a membership member who has joined the membership together on a first page (S1020).

[0109] In one embodiment, the first information may include delivery cost information for an item. Additionally, the second information may include at least one of guidance on whether delivery for the item is free, an immediate discount amount, whether a discount coupon is available, or membership benefits. Here, the second information may be placed adjacent to the first information on the first page.

[0110] In one embodiment, the second information may be displayed on the first page in the form of at least one of a badge, tag, popup, or banner. Additionally, the output form of the first information may be different from the output form of the second information. Alternatively, the output form of the first information may correspond to the output form of the second information.

[0111] In one embodiment, the first page may include a first area for a store associated with a membership. In this case, the processor may output second information to the first area.

[0112] In one embodiment, the first page may include a first area for a store associated with a membership and a second area different from the first area. In this case, the processor may output the second information to the second area.

[0113] In one embodiment, the processor may receive user input for filtering stores associated with a membership. Additionally, in response to the user input, the processor may output a list of one or more stores associated with the membership along with second information.

[0114] In one embodiment, the processor can determine whether the user account is a membership member when the user account is logged in. If the user account is a general member who is not a membership member, the processor can output the first information and the second information together on the second page.

[0115] In one embodiment, if the user account is a membership member, the processor may output third information associated with the benefits of the membership on a third page. Here, the second information may include the third information. Additionally, the third page may be different from the second page.

[0116] In one embodiment, the processor can determine whether the user account is a membership member when the user account is logged in. If the user account is a general member rather than a membership member, the processor can output fourth information guiding the benefits of the membership. Here, the fourth information may be output in the form of a popup.

[0117] In one embodiment, the processor may receive user input selecting second information. In response to the user input, the processor may switch to a fourth page for proceeding with the login of a user account. Additionally, the processor may output the second information on the fourth page.

[0118] The method described above may be provided as a computer program stored on a computer-readable recording medium for execution on a computer. The medium may continuously store a program executable by a computer, or temporarily store it for execution or download. Additionally, the medium may be various recording or storage means in the form of a single or multiple hardware components combined, and may not be limited to a medium directly connected to a computer system but may exist distributed over a network. Examples of media may include magnetic media such as hard disks, floppy disks, and magnetic tapes; optical recording media such as CD-ROMs and DVDs; magneto-optical media such as floptical disks; and media configured to store program instructions, including ROM, RAM, and flash memory. Furthermore, other examples of media may include recording or storage media managed by app stores that distribute applications or sites and servers that supply or distribute various other software.

[0119] The methods, operations, or techniques of the present disclosure may be implemented by various means. For example, these techniques may be implemented in hardware, firmware, software, or a combination thereof. Those skilled in the art will understand that the various exemplary logical blocks, modules, circuits, and algorithmic steps described in connection with the disclosure herein may be implemented in electronic hardware, computer software, or a combination of both. To clearly illustrate such interchangeability between hardware and software, various exemplary components, blocks, modules, circuits, and steps have been generally described above in terms of their functional aspects. Whether such functions are implemented in hardware or in software depends on the design requirements imposed on the specific application and the overall system. Those skilled in the art may implement the functions described in various ways for each specific application, but such implementations should not be construed as departing from the scope of the present disclosure.

[0120] In a hardware implementation, the processing units used to perform the techniques may be implemented in one or more ASICs, DSPs, GPUs, digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays (FPGAs), processors, controllers, microcontrollers, microprocessors, electronic devices, other electronic units designed to perform the functions described in this disclosure, computers, or a combination thereof.

[0121] Accordingly, the various exemplary logic blocks, modules, and circuits described in connection with the present disclosure may be implemented or performed by any combination of general-purpose processors, DSPs, ASICs, FPGAs or other programmable logic devices, discrete gate or transistor logic, discrete hardware components, or those designed to perform the functions described herein. A general-purpose processor may be a microprocessor, but alternatively, the processor may be any processor, controller, microcontroller, or state machine. The processor may also be implemented as a combination of computing devices, for example, a DSP and a microprocessor, a plurality of microprocessors, one or more microprocessors coupled with a DSP core, or any other combination of configurations.

[0122] In firmware and / or software implementations, techniques may be implemented as instructions stored on a computer-readable medium such as random access memory (RAM), read-only memory (ROM), non-volatile random access memory (NVRAM), programmable read-only memory (PROM), erasable programmable read-only memory (EPROM), electrically erasable PROM (EEPROM), flash memory, compact disc (CD), magnetic or optical data storage devices, etc. The instructions may be executable by one or more processors, and may cause the processor(s) to perform specific aspects of the functions described in this disclosure.

[0123] When implemented in software, the techniques may be stored on a computer-readable medium as one or more instructions or code, or transmitted through a computer-readable medium. Computer-readable media include both computer storage media and communication media, including any medium that facilitates the transmission of a computer program from one place to another. Storage media may be any available medium that can be accessed by a computer. As a non-limiting example, such computer-readable media may include RAM, ROM, EEPROM, CD-ROM or other optical disk storage, magnetic disk storage or other magnetic storage devices, or any other medium that can be used to transfer or store desired program code in the form of instructions or data structures and can be accessed by a computer. Additionally, any connection is appropriately made to the computer-readable medium.

[0124] For example, if software is transmitted from a website, server, or other remote source using coaxial cable, fiber optic cable, twisted pair cable, digital subscriber line (DSL), or wireless technologies such as infrared, radio, and microwave, coaxial cable, fiber optic cable, twisted pair cable, digital subscriber line, or wireless technologies such as infrared, radio, and microwave are included within the definition of a medium. As used herein, disk and disc include CD, laser disc, optical disc, DVD (digital versatile disc), floppy disk, and Blu-ray disc, wherein disks usually play data magnetically, whereas discs play data optically using a laser. The above combinations should also be included within the scope of computer-readable media.

[0125] The software module may reside in RAM memory, flash memory, ROM memory, EPROM memory, EEPROM memory, registers, a hard disk, a removable disk, a CD-ROM, or any other known form of storage medium. An exemplary storage medium may be connected to a processor so that the processor can read information from the storage medium or write information to the storage medium. Alternatively, the storage medium may be integrated into the processor. The processor and the storage medium may exist within an ASIC. The ASIC may exist within a user terminal. Alternatively, the processor and the storage medium may exist as separate components within the user terminal.

[0126] Although the embodiments described above have been described as utilizing aspects of the subject matter disclosed herein in one or more standalone computer systems, the present disclosure is not limited thereto and may be implemented in conjunction with any computing environment, such as a network or a distributed computing environment. Furthermore, aspects of the subject matter in the present disclosure may be implemented in a plurality of processing chips or devices, and storage may be similarly affected across a plurality of devices. Such devices may include PCs, network servers, and portable devices.

[0127] Although the present disclosure has been described in relation to some embodiments, various modifications and changes may be made without departing from the scope of the present disclosure as understood by a person skilled in the art to which the invention of the present disclosure pertains. Furthermore, such modifications and changes should be considered to fall within the scope of the claims appended to this specification.

Claims

1. A method for providing membership benefit information, performed by at least one processor, For a user account connected to an application associated with an item delivery service provided to a user terminal, a step of determining whether the user account is logged in; and If the above user account is not logged in, the step of outputting together on the first page the first information regarding the above item corresponding to a general member who has not joined the membership and the second information regarding the above item corresponding to a membership member who has joined the membership. A method of providing membership benefit information including 2. In Paragraph 1, A method for providing membership benefit information, wherein the second information above includes at least one of whether there is free delivery for the item, an immediate discount amount, whether there is a discount coupon, or guidance on the benefits of the membership.

3. In Paragraph 1, A method for providing membership benefit information, wherein the first information above includes delivery cost information for the item.

4. In Paragraph 1, The second information is placed adjacent to the first information on the first page, and A method for providing membership benefit information, wherein the output form of the first information is different from the output form of the second information.

5. In Paragraph 1, The above-mentioned first page includes a first area for a store associated with the above-mentioned membership, and The step of outputting on the first page above is, Step of outputting the above second information to the above first area A method of providing membership benefit information including 6. In Paragraph 1, The first page above includes a first area for a store associated with the membership and a second area different from the first area, and The step of outputting on the first page above is, Step of outputting the above second information to the above second area A method of providing membership benefit information including 7. In Paragraph 1, A method for providing membership benefit information, wherein the second information is displayed on the first page in the form of at least one of a badge, tag, popup, or banner.

8. In Paragraph 1, The step of outputting on the first page above is, A step of receiving user input to filter stores associated with the above membership; and A step of outputting a list of one or more stores associated with the membership along with the second information in response to the above user input. A method of providing membership benefit information including 9. In Paragraph 1, A step of determining whether the user account is a membership member when the user account is logged in; and If the above user account is a general member rather than a membership member, the step of outputting the above first information and the above second information together on a second page. A method of providing membership benefit information that further includes 10. In Paragraph 9, If the above user account is a member of the above membership, the step of outputting third information related to the benefits of the above membership on a third page. Includes more, The above second information includes the above third information, and The above third page is a method of providing membership benefit information that is different from the above second page.

11. In Paragraph 1, A step of determining whether the user account is a membership member when the user account is logged in; and If the above user account is a general member rather than a membership member, the step of outputting a fourth piece of information guiding the benefits of the above membership A method of providing membership benefit information that further includes 12. In Paragraph 11, The above fourth information is a method for providing membership benefit information, which is displayed in a pop-up form.

13. In Paragraph 1, A step of receiving user input selecting the second information above; A step of switching to a fourth page that proceeds with the login of the user account in response to the above user input; and Step of outputting the second information on the fourth page A method of providing membership benefit information that further includes 14. A computer-readable, non-transient recording medium storing instructions for executing the method according to paragraph 1 on a computer.

15. As a device, Communication module; Memory; and It includes at least one processor connected to the memory and configured to execute at least one computer-readable program contained in the memory, and The above at least one program is, For a user account connected to an application associated with an item delivery service provided to a user terminal, determining whether the user account is logged in, and A device comprising commands for outputting together on a first page, when the above user account is not logged in, first information regarding the above item corresponding to a general member who has not joined the membership and second information regarding the above item corresponding to a membership member who has joined the membership.