3D Catalog Hotspot Interaction System
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Solution Overview
Problem
Existing online 3D product catalogs are difficult for customers to use and costly for system administrators to manage, with limitations in providing interactive and up-to-date product information.
Innovation Solution
A system that includes a server configured to receive and store 3D product models with associated hotspots, allowing users to interact with 3D product models via a 3D object renderer, and a mobile application that displays these models with overlaid hotspots, enabling better product visualization and management through a secure web service and asset management portal.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If traditional online catalogs are implemented, then product information can be displayed, but the catalogs are difficult for customers to use and costly to implement and modify
Solution Approach 1:
The patent uses 3D models as digital copies of physical products, allowing customers to interact with virtual representations instead of physical prototypes or complex documentation. These 3D models can be rotated, zoomed, and examined from all angles, providing an intuitive and easy-to-use experience while reducing the need for physical sample inventories and complex catalog management systems
Solution Approach 2:
The patent transitions from traditional 2D product images and text descriptions to immersive 3D visualizations. This dimensional enhancement allows customers to perceive product depth, scale, and spatial relationships more naturally, improving usability without requiring complex interaction paradigms. The 3D models can be viewed on various devices including mobile phones, tablets, and VR headsets, providing adaptability across different viewing dimensions
2Loss of information
If traditional online catalogs are implemented, then product information can be displayed, but they are costly to implement and modify
Solution Approach 1:
The patent creates a universal 3D modeling platform that can represent diverse product types (furniture, electronics, vehicles, etc.) using a common technical framework. Once 3D models are created, they can be reused across multiple product catalogs, marketing campaigns, and sales channels without requiring separate implementation for each use case. The system supports various export formats and integration methods, reducing long-term implementation and modification costs
Solution Approach 2:
The patent emphasizes creating comprehensive 3D models with all product variations, configurations, and details built-in from the beginning. Rather than starting with basic 2D assets and layering information, the 3D models are prepared in advance with embedded metadata, material properties, and configuration options. This preliminary preparation reduces the need for costly post-implementation updates and modifications
3Adaptability or versatility
If interactive 3D product models are implemented, then user understanding and engagement improve, but system complexity increases
Solution Approach 1:
The patent introduces a server as an intermediary between the 3D model storage system and client devices. The server handles model retrieval, rendering, and delivery, abstracting away the complexity of 3D graphics processing from both the storage infrastructure and client devices. This intermediary layer manages model formats, compression, and adaptive streaming, allowing complex interactive 3D functionality while maintaining relatively simple system architecture on either end
Data Source
AI summary
A system may include a server device configured to receive, from a catalog administrator device, a 3D product model encoded in a 3D modeling format, receive, from the catalog administrator device, a definition of a hotspot including an association of a location on the 3D product model with an element of product media related to an aspect of the 3D product model, and store the 3D product model in a data store in association with the hotspot and the element of product media. A user device may be configured to receive a 3D catalog from a server device, display, on the user device using a 3D object renderer, a 3D product model of the 3D catalog, the 3D product model being encoded in a 3D modeling format, and send, to the server device, analytics data indicative of user interaction with the 3D product model using the 3D object renderer.