3D Item Representation for Online Concierge Order Fulfillment
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Solution Overview
Problem
Existing online concierge systems face challenges in effectively communicating the characteristics of items to customers, particularly when descriptions are subjective, leading to potential dissatisfaction upon receipt of items.
Innovation Solution
The system generates and displays a three-dimensional image of an item to customers during order fulfillment, allowing multiple images from different angles to be captured and combined into a 3D representation, which includes dimensions and colors, and can be viewed interactively on a client device.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If a single photograph of an item is sent to the customer, then the communication speed is fast and the process is efficient, but the customer cannot fully appreciate the characteristics of the item such as size, color, and imperfections
Solution Approach 1:
The patent transforms 2D photographs into a 3D virtual representation of the item. This dimensional transformation allows customers to view the item from multiple angles and perspectives, fully appreciating characteristics like size, color, and imperfections that are invisible in single 2D photos. The 3D model enables rotation and zooming, providing comprehensive visual information without requiring multiple separate images.
2Productivity
If the customer is asked to respond quickly to item approval, then the order fulfillment productivity is improved, but the customer may not have adequate time to examine the item characteristics
Solution Approach 1:
The system performs preliminary action by generating and sending the 3D virtual representation of the item to the customer before the fulfillment process completes. This allows the customer to examine the item characteristics thoroughly in advance, making an informed approval decision without feeling rushed. The customer can rotate, zoom, and inspect the 3D model at their own pace, eliminating the pressure to respond quickly while maintaining productivity.
3Loss of information
If multiple photographs from different angles are sent to the customer, then the item characteristics are better communicated, but the communication process becomes more complex and time-consuming
Solution Approach 1:
The patent merges multiple photographs from different angles, positions, and lighting conditions into a single integrated 3D virtual representation. This consolidation combines all the visual information that would otherwise require multiple separate images into one comprehensive model. The customer can then explore all angles and perspectives by interacting with the single 3D model, reducing communication time while maintaining complete information about item characteristics.
Data Source
AI summary
An online concierge system receives multiple images of an item from a first client device associated with a shopper associated with the online concierge system, in which each of the images of the item is captured from a different angle and/or position and the item is included among an inventory of a warehouse associated with a retailer associated with the online concierge system. Based in part on the images of the item, the online concierge system generates a three-dimensional image of the item, in which the three-dimensional image of the item includes a dimension of the item and/or a color of the item. The online concierge system then sends the three-dimensional image of the item to a second client device associated with a customer of the online concierge system, in which a perspective of the three-dimensional image is modifiable within a display area of the second client device.