3D Virtual Shopping Platform for Avatar-Based Social Commerce

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Solution Overview

Problem

Conventional e-commerce systems lack immersive, interactive shopping experiences that integrate real-time merchandise data, user-specific visual customization, and multi-user participation, limiting the simulation of in-person browsing and social interaction.

Innovation Solution

A virtual shopping system that generates immersive, interactive shopping environments with user-specific visual customization and multi-user participation, integrating real-time merchandise data, allowing users to create customized avatars, select and visualize merchandise, and facilitate real-time purchase transactions within a shared virtual space.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If conventional e-commerce systems use standard 2D user interfaces, then system complexity is kept low, but immersive shopping experience and social interaction are limited

Engineering Contradiction:
Improveimmersive shopping experienceVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent transitions from traditional 2D e-commerce interfaces to a 3D virtual environment where users can browse merchandise and interact with avatars. This dimensional expansion creates immersive shopping experiences by allowing users to navigate virtual store spaces, view products from multiple angles, and engage in social interactions, thereby resolving the contradiction between simplicity and immersion.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Solution Approach 2:

The patent introduces avatars as intermediary representations of users in the virtual environment. These avatars enable social interaction and personalized shopping experiences by mediating between the user and the virtual marketplace, allowing users to engage with each other and with merchandise in a more natural, human-like manner while maintaining system manageability.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If conventional e-commerce systems provide limited customization features, then ease of operation is maintained, but user-specific visual customization and personalization are insufficient

Engineering Contradiction:
Improveuser-specific visual customizationVSAvoidease of operation
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The patent implements preliminary action by allowing users to create and customize their avatars before entering the virtual shopping environment. Users can configure appearance, clothing, and other visual attributes in advance, which then persist throughout their shopping experience. This pre-customization approach provides extensive personalization options while maintaining ease of operation during the actual shopping process.

Inventive Principle:
Principle #10Preliminary action

3Adaptability or versatility

If conventional e-commerce systems operate without multi-user simulations, then device complexity is reduced, but social interaction and collaborative shopping are limited

Engineering Contradiction:
Improvesocial interactionVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent applies universality by designing the virtual environment to support multiple users simultaneously with identical functional capabilities. Each user can create an avatar, browse merchandise, add items to cart, and interact with others. This multi-functional design enables rich social interaction and collaborative shopping experiences while maintaining consistent ease of use across all user sessions.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS20250378485A1Customized e-commerce social platform
Publication Date: 2025.12.11 LIPMAN ALEXANDRA
  • US20250378485A1 patent drawing
  • US20250378485A1 patent drawing
  • US20250378485A1 patent drawing

AI summary

A virtual shopping system and method are disclosed that enable users to interact with a three-dimensional virtual shopping environment populated with merchandise from multiple online stores. The system includes a store manager configured to retrieve merchandise information, an environment generator that renders a virtual environment based on user preferences, a cart manager that allows users to select merchandise and associate items with their source stores, and an avatar generator that displays selected items on a customizable avatar representing the user. The system allows for real-time item visualization, multi-user interaction, and the transmission of purchase orders directly to the appropriate online stores.