Interactive A/B Testing Data Compression for Real-Time Analysis

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Solution Overview

Problem

Traditional A/B testing systems are inefficient and resource-intensive, requiring large amounts of data and processing resources, and often lack interactive capabilities, making it difficult for data scientists to analyze tests in real-time without engineer intervention.

Innovation Solution

An interactive testing platform that compresses data using algorithms like sparse linear algebra and matrix sum operations, allowing users to interact with tests during execution, reduce data volume, and present intermediate results, enabling data scientists to analyze tests independently with minimal resources.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If traditional A/B testing systems process large amounts of data using distributed computing systems, then measurement precision and reliability are improved, but processing resource usage and device complexity increase significantly

Engineering Contradiction:
Improvetest result accuracyVSAvoiddistributed computing system complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent extracts and removes unnecessary data from the processing pipeline by implementing selective data loading that only retrieves data required for specific statistical tests. This eliminates the need to process entire large datasets, reducing computational complexity while maintaining test accuracy.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The system dynamically changes data processing parameters based on the specific test being executed. By adjusting which data columns are loaded and processed according to the test type, the system optimizes resource usage while preserving measurement precision for each specific testing scenario.

Inventive Principle:
Principle #35Parameter changes

2Measurement precision

If traditional A/B testing systems use comprehensive data processing algorithms, then measurement precision is improved, but processing time and loss of time increase

Engineering Contradiction:
Improvestatistical test accuracyVSAvoidtest execution time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The patent segments the data processing workflow into distinct phases: data identification, selective loading, compression, and test execution. This segmentation allows the system to process only necessary data portions through each phase, reducing overall processing time while maintaining statistical accuracy.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system performs preliminary actions by pre-identifying and compressing only the necessary data portions before test execution. This preliminary data preparation eliminates the need for time-consuming processing of irrelevant data during the actual test run.

Inventive Principle:
Principle #10Preliminary action

3Reliability

If traditional testing systems process complete datasets, then reliability of results is improved, but processing resource usage increases

Engineering Contradiction:
Improvetest result reliabilityVSAvoidcomputing resource consumption
Core Design Contradiction:
ReliabilityVSUse of energy by moving object

Solution Approach 1:

The patent extracts only the essential data elements required for reliable test results, eliminating unnecessary data processing. This extraction approach maintains result reliability by preserving all data needed for statistical validity while removing redundant computations that consume computing resources.

Inventive Principle:
Principle #2Taking out (Extraction)

4Measurement precision

If traditional A/B testing systems require engineer intervention for data analysis, then measurement precision is maintained, but ease of operation decreases

Engineering Contradiction:
Improvedata analysis accuracyVSAvoiduser independence
Core Design Contradiction:
Measurement precisionVSEase of operation

Solution Approach 1:

The patent implements self-service capabilities that allow data scientists to independently execute and analyze tests without engineer intervention. The system automatically handles data loading, processing, and result generation, enabling users to perform comprehensive statistical analysis independently while maintaining measurement precision.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS11275677B2High efficiency interactive testing platform
Publication Date: 2022.03.15 NETFLIX INC
  • US11275677B2 patent drawing
  • US11275677B2 patent drawing
  • US11275677B2 patent drawing

AI summary

The disclosed computer-implemented method includes accessing data that is to be used as part of a test implementation that has multiple potential outcomes. The method also includes determining that the test implementation is to be carried out using specified testing algorithms that test for at least one of the potential outcomes. The method next includes identifying portions of the accessed data that are to be used in the specified testing algorithms, and compressing the identified portions of the accessed data to remove portions of the accessed data that are unused in the specified testing algorithms. The method also includes executing the test implementation using the specified testing algorithms with the compressed accessed data. Various other methods, systems, and computer-readable media are also disclosed.