Actionable Push Notifications for Online Games

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Solution Overview

Problem

Existing multiplayer online computer games require users to interact with game interfaces to perform actions, which can be cumbersome and interrupt gameplay, especially when social interactions or in-game actions need to be performed outside of the active game session.

Innovation Solution

The system provides actionable push notifications on user devices that allow players to perform game-related actions, such as social interactions or gameplay modifications, without launching the game application, by presenting contextual information and user-selectable action elements that can be executed directly from the notification.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If users interact with game interfaces to perform actions, then game actions can be performed, but user effort and interactive friction increase

Engineering Contradiction:
Improveease of performing game actionsVSAvoidtime required to perform actions
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The patent extracts the action execution capability from the traditional game interface and relocates it to push notifications. Action elements are extracted from the game application and embedded within notification messages, allowing users to perform game actions without launching or interacting with the full game interface. This extraction directly reduces user effort and interactive friction by providing a simplified, direct path to action execution.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The push notification system acts as an intermediary between the game system and the user device. Instead of requiring direct interaction with the game application, the notification serves as a mediator that carries action elements and facilitates game actions through a simplified interface. This intermediary approach reduces the complexity of user interaction while maintaining full action functionality.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If users launch the game application to perform actions, then complete game functionality is available, but device computational load increases

Engineering Contradiction:
Improveavailability of game functionalityVSAvoiddevice computational load
Core Design Contradiction:
Adaptability or versatilityVSUse of energy by moving object

Solution Approach 1:

The patent extracts the essential action execution capability from the full game application and implements it within push notifications. By removing the requirement to launch the complete game application, the system maintains necessary game functionality while significantly reducing device computational load. The action elements within notifications contain only the essential information and commands needed to execute specific actions, eliminating the need to load the entire game environment.

Inventive Principle:
Principle #2Taking out (Extraction)

3Reliability

If users interact with game interfaces, then actions can be performed with full context, but interactive friction increases

Engineering Contradiction:
Improveaction execution reliabilityVSAvoidinteractive friction
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The patent extracts action execution from the game interface context and embeds it directly within push notifications. This extraction maintains action execution reliability by preserving the necessary contextual information within the notification while eliminating the need for users to navigate through the game interface. The action elements are designed to be self-contained, ensuring reliable execution without requiring additional contextual setup or interface navigation.

Inventive Principle:
Principle #2Taking out (Extraction)

Data Source

PatentUS11904237B2Actionable push notifications for computer-implemented games
Publication Date: 2024.02.20 ZYNGA INC
  • US11904237B2 patent drawing
  • US11904237B2 patent drawing
  • US11904237B2 patent drawing

AI summary

A online gaming system provides for presentation on a user device of actionable game-related push notifications. The push notification is presented outside of a game interface and includes both contextual information about a particular game event and one or more action elements. Responsive to selection of a particular action element, a corresponding game-related action is performed with launching or switching to a game application for the game on the user device. Thus, the push notification mechanism provides for performance of a game-related action without receiving user input via a game-specific user interface provided by a corresponding game application executed by the user device.