Advertising Content Update Timing in Power-Saving Electronics

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Solution Overview

Problem

Existing electronic devices struggle to efficiently update advertising content before its expiration time, particularly in power-saving modes, leading to potential display issues and inefficiencies.

Innovation Solution

The electronic apparatus includes a communication device, memory, and processor configured to acquire and store advertising content, switch operating modes based on expiration times, and update content during power-saving modes to ensure timely display.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Use of energy by moving object

If the electronic apparatus operates in power-saving mode to reduce energy consumption, then energy efficiency is improved, but the ability to update advertising content before expiration deteriorates

Engineering Contradiction:
Improvepower consumptionVSAvoidadvertising content update reliability
Core Design Contradiction:
Use of energy by moving objectVSReliability

Solution Approach 1:

The system performs preliminary actions by setting a predetermined time for mode switching before the advertising content actually expires. This allows the apparatus to wake from power-saving mode in advance to update the advertising content, ensuring the content is refreshed before expiration while still maintaining power-saving operation for most of the time.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system dynamically switches between power-saving mode and active mode based on the expiration time of advertising content. The operating mode is not static but changes according to the temporal characteristics of the advertising content, optimizing the balance between energy consumption and content update reliability.

Inventive Principle:
Principle #15Dynamics

2Loss of information

If the electronic apparatus frequently switches operating modes to update advertising content, then advertising content freshness is improved, but system stability and power efficiency deteriorate

Engineering Contradiction:
Improveadvertising content freshnessVSAvoidpower efficiency
Core Design Contradiction:
Loss of informationVSLoss of energy

Solution Approach 1:

The system calculates and sets a predetermined time for mode switching that is earlier than the actual expiration time of advertising content. This preliminary timing allows the system to update content efficiently without unnecessary frequent mode switches, reducing energy waste while maintaining content freshness.

Inventive Principle:
Principle #10Preliminary action

3Use of energy by moving object

If the electronic apparatus waits until advertising content expiration to update, then power consumption is minimized, but display reliability and user experience deteriorate

Engineering Contradiction:
Improvepower consumptionVSAvoiddisplay reliability
Core Design Contradiction:
Use of energy by moving objectVSReliability

Solution Approach 1:

The system performs the mode switching and content update action in advance before the advertising content actually expires. By setting a predetermined time for switching to active mode, the system ensures content is updated proactively, maintaining display reliability while minimizing the duration of high-power operation.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system provides a time cushion by setting the mode switching time earlier than the content expiration time. This cushion period ensures that even if there are delays in the update process, the advertising content will still be updated before expiration, preventing display failures.

Inventive Principle:
Principle #11Beforehand cushioning (Prior cushioning)

Data Source

PatentUS20250378469A1Electronic apparatus and control method therefor
Publication Date: 2025.12.11 SAMSUNG ELECTRONICS CO LTD
  • US20250378469A1 patent drawing
  • US20250378469A1 patent drawing
  • US20250378469A1 patent drawing

AI summary

An electronic apparatus comprising a communication device to communicate with an external device; a memory; and at least one processor to acquire information about advertising content through the communication device and store, in the memory, the advertising content corresponding to the information. The at least one processor sets a preset time at which an operating state of the electronic apparatus is switched to update advertising content based on an expiration time of the advertising content and the operating mode of the electronic apparatus being switched to a power saving mode.