Adaptive Advertisement Information Conversion for Time Lag Reduction
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Solution Overview
Problem
Existing technologies for transmitting advertisement information often result in a time lag between presenting advertisements and user operations due to the same amount of data being transmitted regardless of operational status, leading to inefficiencies and system instability.
Innovation Solution
An information processing apparatus with a transmitting unit, receiving unit, and converting unit that reduces the amount of advertisement information by converting it based on received operation information, ensuring efficient data transmission and minimizing delays during user interactions.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Device complexity
If the same amount of advertisement information is transmitted regardless of operational status, then the advertisement data transmission is simplified, but a time lag occurs between presenting the advertisement and performing the operation
Solution Approach 1:
The patent applies dynamics by making the advertisement information transmission adaptive rather than static. The transmitting unit dynamically adjusts the amount of advertisement information transmitted based on real-time operational status received from the terminal device. When operations are detected, the system transmits only relevant advertisement information, reducing data volume and eliminating time lags between user actions and advertisement presentation.
2Loss of time
If operation information is received and advertisement information is converted accordingly, then the time lag is reduced, but the system complexity increases
Solution Approach 1:
The patent implements universality by designing the information processing apparatus to perform multiple functions within a single system. The transmitting unit not only sends advertisement information but also receives operation information, processes conversion requests, and dynamically adjusts transmission based on operational context. This multi-functionality reduces the need for separate specialized components, thereby managing system complexity while achieving real-time adaptive transmission.
3Productivity
If the amount of advertisement information is reduced through conversion, then the transmission efficiency is improved, but the advertisement information quality may be compromised
Solution Approach 1:
The patent applies local quality by selectively transmitting advertisement information based on specific operational contexts. Instead of uniformly reducing all advertisement data, the system analyzes operation information to determine which advertisement elements are relevant and transmits only those portions. This selective transmission maintains the quality and completeness of relevant advertisement information while reducing overall data volume for improved transmission efficiency.
Data Source
AI summary
An information processing apparatus includes a transmitting unit, a receiving unit, and a converting unit. The transmitting unit transmits advertisement information to an apparatus provided for presenting an advertisement. The receiving unit receives operation information from the apparatus. The converting unit performs conversion after the receiving unit receives the operation information, the conversion leading to reduction of an amount of the advertisement information. The transmitting unit transmits, to the apparatus, the advertisement information having undergone the conversion performed by the converting unit.