Adaptive Email Reminder Timing for Auction Purchase Deadlines
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Solution Overview
Problem
Existing electronic mail sending systems for product purchase deadlines often fail to send reminders at optimal times, leading to user hesitation in applying for purchases, as the timing of these reminders does not effectively encourage timely action.
Innovation Solution
An electronic mail sending device and method that adjusts the send time of reminders based on user access times and purchase history, sending earlier if access is late and purchase deadline is near, and later if access is early and deadline is far, to encourage timely consideration and action.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If the remind mail is sent at a fixed predetermined time before the application deadline, then the sending system is simple and easy to operate, but the mail may not be sent at an adequate timing that encourages users to apply for purchase
Solution Approach 1:
The patent applies dynamics by making the send time of the remind mail adjustable and adaptive rather than fixed. The system dynamically determines the send time based on user access patterns to the product information page, allowing the timing to adapt to individual user behaviors while still encouraging timely purchase applications.
Solution Approach 2:
The patent implements feedback by using access information about when users view product information to adjust and optimize the remind mail send timing. The system monitors user access patterns and uses this feedback to determine the most effective time to send reminders, improving the likelihood of encouraging purchase applications.
2Loss of time
If the remind mail is sent too early relative to the application deadline, then users have ample time to consider purchase, but users may hesitate or delay their application decision
Solution Approach 1:
The system dynamically adjusts the timing balance by calculating optimal send times based on observed user access patterns. Rather than using a fixed early timing that causes hesitation, the system adapts the send time to match when users are most likely to act, optimizing both consideration time and application timeliness.
Solution Approach 2:
The patent changes the timing parameter of the remind mail based on empirical data about user behavior. By analyzing when users access product information and adjusting the send time parameter accordingly, the system optimizes the balance between giving users sufficient consideration time and encouraging timely application before the deadline.
3Productivity
If the remind mail is sent too close to the application deadline, then users are encouraged to act quickly, but users may not have sufficient time to access product information and make informed decisions
Solution Approach 1:
The system uses feedback from user access information to determine appropriate send timing. By monitoring when users actually access product information pages, the system calculates send times that ensure users have adequate time to view product details and make informed decisions, while still maintaining timeliness relative to the deadline.
Solution Approach 2:
The patent applies preliminary action by sending reminders at optimally calculated times before the deadline, based on observed user behavior patterns. This allows users sufficient advance time to access product information and make decisions, while still ensuring timely application submission. The system performs the reminder action in advance at the most effective moment.
Data Source
AI summary
An electronic mail such as a remind mail is sent at a timing which encourages bidding on an auction to apply to purchase a product. An electronic mail sending device sends a first electronic mail which notifies a user of a terminal device of a first application deadline in a transaction for which the first application deadline to purchase a product is set, and which includes link information to a webpage which lists information about the product to be traded, decides whether or not the application information is received by the first application deadline, compares the access time to the webpage and the reference time, and when the access time comes later than the reference time, makes a relative send time of a second electronic mail to be sent next come earlier than a relative send time of the first electronic mail which has already been sent.