Adaptive Message Delivery System for Traffic Shaping
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Solution Overview
Problem
Existing digital message sending systems face issues such as blocked messages due to quota exceedance or receiver domain downtime, leading to inefficient delivery and potential blacklisting, exacerbated by the challenge of distinguishing between legitimate and illegitimate senders amidst high volumes of unwanted messages.
Innovation Solution
A method and system that adaptively manage message traffic by using message delivery disposition information and internal system performance metrics to adjust outbound traffic shaping parameters, allowing for suspension or abandonment of message delivery, and employing an automated Rule-set for real-time updates and alerts.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If digital messages are continuously sent to recipient domains, then message delivery volume is maintained, but delivery success rate decreases due to quota exceedance and receiver downtime
Solution Approach 1:
The system implements feedback by monitoring delivery disposition information from recipient domains and using this information to dynamically adjust traffic shaping parameters. When negative feedback (delivery failures, rejections) is detected, the system automatically modifies sending behavior to avoid further failures, thereby maintaining high delivery success rates while preserving overall productivity.
Solution Approach 2:
The patent applies dynamics by making traffic shaping parameters adjustable and adaptive rather than static. The system dynamically modifies sending rates, timing, and volume based on real-time delivery performance and feedback from recipient domains, allowing it to respond to changing conditions such as quota limits and receiver availability.
2Loss of energy
If traffic shaping parameters are rigidly controlled, then resource utilization is reduced, but delivery flexibility and adaptability decrease
Solution Approach 1:
The system resolves this contradiction by implementing dynamic traffic shaping parameters that automatically adjust based on delivery performance. Rather than rigidly controlling resources, the system adapts sending behavior in real-time, reducing resource utilization during poor performance while maintaining flexibility to increase utilization when conditions improve, thus achieving both efficiency and adaptability.
Solution Approach 2:
The patent changes traffic shaping parameters (such as sending rate, timing, and volume) based on delivery disposition information. This allows the system to optimize resource utilization by adjusting parameters dynamically rather than maintaining fixed settings, thereby reducing waste while preserving the ability to adapt to different delivery conditions.
3Extent of automation
If automated Rule-set updates are implemented, then real-time responsiveness to negative feedback is improved, but system complexity increases
Solution Approach 1:
The system implements self-service through automated Rule-set updates that modify traffic shaping parameters based on delivery feedback without requiring manual intervention. The system monitors its own performance, detects negative feedback, and automatically adjusts its behavior, thereby achieving real-time responsiveness while keeping the automation mechanism relatively simple and self-contained.
Data Source
AI summary
A system and method for automatically adapting digital message traffic flow evaluates message delivery disposition, latency and performance metrics such that the system operates more optimally in terms of both overall throughput as well as with respect to system sending reputation. Reputation is in the context of maintaining message flow within limits that are acceptable for a given destination, such that the sender behavior avoids being flagged as abusive or otherwise undesirable.