Adcopy Wizard System for TV Ad Validation
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Current systems for presenting advertisements by television providers face errors and inconsistencies due to separate order management and traffic/billing systems handling different adcopy information, entered at different times by different users with varying business rules.
Innovation Solution
An adcopy wizard system is introduced to communicate and validate adcopy instructions by allowing users to access and enter adcopy information, which is then validated against business rules from both order management and traffic/billing systems, ensuring consistency and accuracy before submission.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If separate order management systems and traffic/billing systems are used to present advertisements, then system functionality and operational independence are improved, but data consistency and accuracy deteriorate due to different business rules and entry methods
Solution Approach 1:
An adcopy wizard system is introduced as an intermediary between the order management system and traffic/billing system. This mediator validates adcopy instructions against business rules from both systems, ensuring data consistency while maintaining the functional independence of the separate systems. The wizard system acts as a bridge that reconciles differences in business rules and data formats.
Solution Approach 2:
The adcopy wizard system performs preliminary validation of adcopy instructions before they are submitted to the traffic/billing system. By checking for errors and inconsistencies in advance, the system prevents bad data from entering the billing system, thereby maintaining data accuracy without requiring changes to the core functionality of the separate systems.
2Ease of operation
If adcopy information is entered into different systems at different times by different users, then operational flexibility and ease of operation are improved, but error rates and data quality deteriorate
Solution Approach 1:
The adcopy wizard system provides real-time feedback to users during the adcopy entry process. As users input adcopy information, the system validates it against business rules and provides immediate feedback on errors or inconsistencies. This feedback mechanism maintains operational flexibility while improving data quality by catching errors before submission.
Solution Approach 2:
The validation system operates autonomously, automatically checking adcopy instructions against business rules without requiring manual intervention from users or administrators. This self-service validation maintains the ease of operation for users while ensuring consistent data quality through automated error checking.
3Manufacturing precision
If validation against multiple business rules is performed, then data accuracy and reliability are improved, but processing time and system complexity increase
Solution Approach 1:
The validation process is segmented into distinct validation steps, each checking specific aspects of adcopy instructions against different business rules. The adcopy wizard system divides the complex validation into manageable segments, making the overall process more manageable and less complex while maintaining comprehensive data accuracy checking.
Data Source
AI summary
Embodiments disclosed herein relate to a system and method for validating adcopy instructions. A user selection of an advertising client may be received. One or more advertising orders associated with the advertising client are identified in an order management system. A selection of an advertising order is received from the user. A set of adcopy instructions to be associated with the selected advertising contract is received from the user. The set of adcopy instructions are validated based on one or more rules associated with each of the order management system and a traffic and billing system. When the adcopy instructions are validated, the adcopy instructions are stored in a database associated with the traffic and billing system.