AI Content Alignment System for Marketing Text Conversion

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Solution Overview

Problem

Current content alignment systems are inefficient, inaccurate, and not scalable, requiring manual effort and time to convert marketing text into email-compatible formats, which is labor-intensive and prone to errors, lacking quantitative validation of layout and formatting consistency.

Innovation Solution

A content alignment system utilizing artificial intelligence components such as data segmenters, image classifiers, and modelers to automatically convert and validate marketing text into HTML format, identifying object boundaries, image data, and display traits, and generating a content creation model to ensure accurate alignment and formatting.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Manufacturing precision

If manual creation and validation of email compatible files is performed, then formatting and layout accuracy can be maintained, but time consumption and labor intensity increase significantly

Engineering Contradiction:
Improveformatting accuracyVSAvoidtime consumption
Core Design Contradiction:
Manufacturing precisionVSLoss of time

Solution Approach 1:

The system creates a digital representation (JSON format) of the marketing text's formatting and layout attributes, which serves as a template for generating email-compatible HTML files. This copying approach preserves the original formatting while enabling automated generation, eliminating manual recreation time while maintaining formatting accuracy.

Inventive Principle:
Principle #26Copying

Solution Approach 2:

The system extracts and validates specific parameters (font size, color, spacing, layout) from the marketing text and transforms them into structured data that can be automatically applied to HTML generation. By parameterizing the formatting attributes, the system enables automated processing while maintaining precision.

Inventive Principle:
Principle #35Parameter changes

2Productivity

If automated systems are used for content alignment, then productivity increases, but measurement precision and validation accuracy decrease

Engineering Contradiction:
Improveprocessing efficiencyVSAvoidvalidation accuracy
Core Design Contradiction:
ProductivityVSMeasurement precision

Solution Approach 1:

The system implements a validation mechanism that compares the generated HTML file against the original marketing text's formatting attributes. This feedback loop identifies and reports discrepancies, ensuring that automated generation maintains the required precision and allowing for corrective actions if validation fails.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system performs preliminary extraction and structuring of formatting attributes from the marketing text before HTML generation. By preparing the data in advance with all necessary formatting parameters captured, the system ensures that validation can be performed accurately against the original requirements.

Inventive Principle:
Principle #10Preliminary action

3Reliability

If detailed manual validation is performed, then quality assurance improves, but the complexity of the process increases

Engineering Contradiction:
Improvequality assuranceVSAvoidprocess complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The validation process is segmented into distinct automated steps: extraction of formatting attributes, generation of HTML with those attributes, comparison of the generated output against original requirements, and reporting of discrepancies. This segmentation simplifies the overall process while maintaining comprehensive quality assurance.

Inventive Principle:
Principle #1Segmentation

4Measurement precision

If manual comparison of marketing text with email compatible file is performed, then quantitative assessment can be achieved, but labor resources and time requirements increase

Engineering Contradiction:
Improvequantitative assessmentVSAvoidvalidation speed
Core Design Contradiction:
Measurement precisionVSProductivity

Solution Approach 1:

The system replaces manual mechanical comparison with automated computational comparison. The validation module programmatically compares formatting attributes between the original marketing text and generated HTML file, providing quantitative assessment results instantly without human intervention, thus achieving both precision and high productivity.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Data Source

PatentUS11556610B2Content alignment
Publication Date: 2023.01.17 ACCENTURE GLOBAL SOLUTIONS LTD
  • US11556610B2 patent drawing
  • US11556610B2 patent drawing
  • US11556610B2 patent drawing

AI summary

Examples of a content alignment system are provided. The system may receive a content record and a content creation requirement. The system may implement an artificial intelligence component to sort the content record into a plurality of objects and for identifying an object boundary for each of the plurality of objects. The system may identify a plurality of images and implement a first cognitive learning operation to identify an image boundary for each of the plurality of images. The system may identify a plurality of exhibits and implement a second cognitive learning operation to identify a data pattern associated with each of the plurality of exhibits. The system may implement a third cognitive learning operation for determining a content creation model by evaluating the plurality of objects, the plurality of images, and the plurality of exhibits. The system may generate a content creation output to resolve the content creation requirement.