Generative AI Content Carousels for Relevance and Novelty
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Solution Overview
Problem
Existing systems struggle to efficiently retrieve and arrange content items in a user interface based on relevance and user preferences, often relying on relative relevance scores that lack absolute context and fail to optimize for multiple criteria such as revenue and novelty.
Innovation Solution
A generative AI-based system that generates relevancy-ranked content listings, applies multi-dimensional sorting rules, and uses a rules processing engine to prioritize content items based on predefined criteria, including promoted and novelty slots, ensuring optimal display and revenue maximization.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If relative relevance scores are used to rank content items, then the system can provide a simple ranking mechanism, but the system lacks absolute context and cannot optimize for multiple criteria such as revenue and novelty
Solution Approach 1:
The patent transitions from a single-dimension relative relevance scoring system to a multi-dimensional absolute relevance scoring system that incorporates multiple criteria including revenue potential and novelty. This is achieved by introducing separate scoring dimensions (relevance score, revenue score, novelty score) that can be independently optimized and then combined, allowing the system to handle multiple optimization objectives simultaneously while maintaining structured control over each dimension.
2Productivity
If the system retrieves and displays all retrieved content items, then completeness is achieved, but the user interface becomes cluttered and user engagement decreases
Solution Approach 1:
The patent extracts and separates high-value content items (those meeting predetermined thresholds for relevance, revenue, and novelty scores) from the general content pool and places them in dedicated prominent positions such as promoted slots or featured sections. This extraction allows the majority of standard content to be displayed in conventional layouts without clutter, while the extracted high-value items receive enhanced visibility, thus maintaining interface clarity while preserving content completeness.
3Reliability
If the system uses predetermined thresholds for promoting and novelty slots, then revenue and novelty optimization are achieved, but the system may miss emerging relevant content that doesn't meet initial thresholds
Solution Approach 1:
The patent applies preliminary absolute relevance scoring and threshold filtering to efficiently identify and promote high-value content items that meet established criteria for revenue and novelty. Simultaneously, the system maintains adaptability by allowing dynamic adjustment of thresholds and incorporating feedback mechanisms that can elevate emerging content items that initially fall below thresholds but show promise for future value, thus balancing reliable optimization with adaptability to emerging trends.
Data Source
AI summary
Methods and systems provide content searching and retrieval using generative artificial intelligence (AI) Models. The system is configured to receive a user search for content, media or item listings. The system receives a natural language-based input associated with a client device of a user. The system generates a search criterion for the received natural language-based input. The system, via the generative AI-bases search and retrieval system, generates a relevancy-ranked output listing of content items. The relevancy-ranked output listing content items responsive to the generated search criterion content items having an associated content identifier and a content description. The system generates a carousel display structure definition of the relevancy-ranked content items. The system transmits the carousel display structure definition of the relevancy-ranked content items and the content items to the client device. The client device renders, via a user interface, at least a portion of the relevancy-ranked content items.


