AI Dynamic Content Blocker for Information Overload
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Solution Overview
Problem
Users face challenges in efficiently navigating and filtering relevant information across various websites and applications on mobile devices, as existing systems require learning different interfaces and are overwhelmed by non-interesting content, including advertisements, leading to information overload and reduced user experience.
Innovation Solution
A personalized app or webpage using AI to segment and categorize information into 'of interest' and 'of non-interest' items, with dynamic content blocking and customizable features such as font size, layout, and background, along with AI-driven filtering and notifications, to present only relevant information in a consistent format.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If a user accesses multiple different websites and applications, then the user can access diverse information sources, but the user must learn different navigation interfaces which consumes time and energy
Solution Approach 1:
The patent creates a universal interface layer that works across multiple different websites and applications. This personalized webpage serves as a multi-functional access point that consolidates content from various sources (news, social media, email, documents) into a single consistent interface, eliminating the need to learn different navigation systems for each source.
Solution Approach 2:
The system introduces an intermediary personalized webpage that sits between the user and multiple information sources. This mediator translates and standardizes content from various sources into a unified format, allowing users to access diverse information without directly interacting with each source's native interface.
2Quantity of substance
If a website displays all available content, then the user can access comprehensive information, but the user experiences information overload from non-interesting content and advertisements
Solution Approach 1:
The system extracts and separates interesting content from non-interesting content and advertisements. The AI algorithm identifies and extracts only the relevant information from each website, removing unwanted elements while preserving comprehensive access to valuable content through the personalized webpage.
Solution Approach 2:
The system applies different quality filters to different portions of content based on user interest. Rather than uniformly displaying or hiding content, the AI dynamically adjusts which parts of each website's content are displayed, creating a personalized view that maintains comprehensive information access while filtering out non-interesting portions.
3Ease of operation
If a personalized webpage filters and reorganizes content, then the presentation becomes consistent and tailored to user preferences, but the system complexity increases due to AI algorithms and dynamic content blocking
Solution Approach 1:
The system implements self-service through automated AI algorithms that independently analyze user behavior, categorize content, and dynamically adjust the personalized webpage without requiring manual configuration. The AI learns from user interactions and automatically optimizes content presentation, reducing the need for complex manual setup and maintenance.
Solution Approach 2:
The system performs preliminary content analysis and categorization before the user views the personalized webpage. The AI pre-processes and organizes content from multiple sources in advance, so that when the user accesses the webpage, the content is already filtered and arranged according to their preferences, reducing the perceived complexity during actual use.
Data Source
AI summary
A method and apparatus comprising generating a dynamic content blocker. An image, which may be comprised of words, symbols and pictures, is segmented into items. Each item is analyzed by an artificial intelligence algorithm. Items can be determined by the AI algorithm to be of non-interest. The dynamic content blocker consists of a blocking image, which is dynamically placed over the items of non-interest, as determined by the AI. If the AI determines that the items are of interest, then these items will remain visible to the user. This will therefore generate a more eye-appealing image for the user and improve the presentation of imagery to a user.


