AI Perception-Insight Comparison for Data-Driven Decisions

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Solution Overview

Problem

Decision makers often rely on intuition rather than data-driven insights, leading to biased and misinformed decisions, despite the availability of useful data, and there is a need to quantify and mitigate these biases to enhance data-driven decision making.

Innovation Solution

A system utilizing artificial intelligence to generate contextual insight and perception data structures, compare them for structural variance, and determine a delta using a predetermined metric, generating recommendations to align decision maker perceptions with objective data.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Speed

If decision makers rely on intuition, then decision making is faster and requires less data processing, but decision accuracy and data-driven insights deteriorate

Engineering Contradiction:
Improvedecision making speedVSAvoiddecision accuracy
Core Design Contradiction:
SpeedVSMeasurement precision

Solution Approach 1:

The system provides feedback to decision makers by comparing their perception data structures with objective contextual insight data structures, highlighting divergences and providing recommendations to align perceptions with actual data-driven insights

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system introduces an intermediary layer (AI-based data structure comparison system) between decision makers and raw data, automatically generating and comparing data structures to bridge the gap between intuitive decision making and data-driven insights

Inventive Principle:
Principle #24Intermediary (Mediator)

2Measurement precision

If more data is processed to improve decision accuracy, then decision quality improves, but system complexity and data processing requirements worsen

Engineering Contradiction:
Improvedecision accuracyVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system segments the complex data processing task into distinct components: generating perception data structures from user inputs, generating contextual insight data structures from objective data, comparing the two structures, and providing recommendations based on divergences

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system transforms qualitative perception data into quantitative perception data structures that can be directly compared with objective contextual insight data structures using predetermined metrics, enabling automated divergence measurement

Inventive Principle:
Principle #35Parameter changes

3Measurement precision

If perception data is compared with objective data to identify divergences, then decision quality improves, but processing time and computational resources worsen

Engineering Contradiction:
Improvedecision qualityVSAvoidprocessing time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system performs preliminary actions by pre-defining the structure of perception data structures and pre-establishing comparison metrics, enabling efficient automated comparison without requiring complex real-time analysis

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system replaces manual data comparison with automated AI-based comparison mechanisms that use predetermined metrics to quantify divergences between perception and objective data structures

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Data Source

PatentUS12412158B2Data-driven decision enhancement
Publication Date: 2025.09.09 INTERNATIONAL BUSINESS MACHINE CORPORATION
  • US12412158B2 patent drawing
  • US12412158B2 patent drawing
  • US12412158B2 patent drawing

AI summary

Enhancing data-driven decision making can include generating a contextual insight data structure using a first artificial intelligence system operating on information data structures selected based on a context of a programmatically defined action. A perception data structure can be generated using a second artificial intelligence system that performs natural language processing of programmatically defined action communications. The perception data structure and the contextual insight data structure can be compared, and in response to detecting a structural variance, the perception data structure can be populated with one or more data items selected from the information data structures. A delta can be determined between the contextual insight data structure and the perception data structure based on a predetermined metric that measures a quantitative difference between the contextual insight object and the perception object. An electronic recommendation based on the delta can be generated and delivered to a user via a user device.