Ancillary Device Content Delivery via Network Intermediary

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Solution Overview

Problem

The traditional sensory work playback experience, such as watching television or listening to music, lacks enhancement despite advancements in technology, with viewers and listeners having limited control over their sensory experience beyond basic navigation and recording functions.

Innovation Solution

A system and method that utilizes ancillary devices, connected to primary devices, to provide additional content related to the sensory work being played, such as information about the program, advertisements, or targeted content, by receiving and presenting information through a network interface and processor, enhancing the user's experience during playback.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If traditional sensory work playback is used, then device simplicity is maintained, but user engagement and content enhancement are limited

Engineering Contradiction:
Improvecontent enhancement capabilityVSAvoidsystem structure
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system divides the playback ecosystem into primary devices (for sensory work playback) and ancillary devices (for content enhancement). This segmentation allows each device to have specialized functions, improving overall system versatility without significantly complicating individual device structures.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

A content delivery network acts as an intermediary between primary and ancillary devices. The CDN receives requests from ancillary devices, retrieves relevant content, and delivers it back, enabling content enhancement capability while keeping the primary device architecture simple and unchanged.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Ease of operation

If ancillary devices are added to provide additional content, then user engagement is improved, but system complexity increases

Engineering Contradiction:
Improveuser engagementVSAvoiddevice architecture
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

Ancillary devices automatically perform content retrieval and delivery without requiring direct user intervention. The device autonomously communicates with the CDN, requests relevant content based on the sensory work being played, and presents it to the user, thereby improving engagement while maintaining operational simplicity.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The ancillary device is designed with multi-functionality, serving both as a content delivery terminal and as a communication interface with the CDN. This universal design improves ease of operation by consolidating multiple functions into a single device rather than requiring separate systems.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Adaptability or versatility

If content information is delivered through network interface, then content delivery capability is enhanced, but data transmission time is increased

Engineering Contradiction:
Improvecontent delivery capabilityVSAvoiddata transmission time
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The system pre-positions content on the content delivery network in advance, so that when an ancillary device requests content, it is already available for rapid delivery. This preliminary action reduces data transmission time while maintaining enhanced content delivery capability through the network interface.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS8095646B2Content ancillary to sensory work playback
Publication Date: 2012.01.10 SONY INTERACTIVE ENTERTAINMENT LLC
  • US8095646B2 patent drawing
  • US8095646B2 patent drawing
  • US8095646B2 patent drawing

AI summary

An ancillary device is used to access content related to a sensory work during the playback of the sensory work. The ancillary device receives information related to the playback of a sensory work on a primary device, prepares content information related to the sensory work using the received information, presents the prepared content information using the ancillary device.