Anonymous Permission-Based Communication System
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Solution Overview
Problem
The modern Internet poses significant privacy and security risks due to extensive user tracking and surveillance, leading to unwanted targeted advertising and mistrust among consumers, as existing technologies fail to ensure user anonymity and control over their data.
Innovation Solution
A computerized anonymous permission-based communication system that allows users to create micro-catalog entries for network-addressable content, defining permissions for third-party interactions, ensuring anonymity and privacy while enabling authorized communications.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If user tracking and surveillance technologies are implemented to enable targeted advertising and marketing, then advertising effectiveness and customer acquisition are improved, but user privacy and anonymity are compromised
Solution Approach 1:
The patent introduces an intermediary system that acts as a mediator between advertisers and users. This system allows advertisers to reach potential customers without directly accessing or tracking user personal information. The intermediary validates advertising requests against user-defined permissions and facilitates communication while preserving user anonymity, thus resolving the contradiction between advertising effectiveness and privacy protection.
Solution Approach 2:
The patent segments the advertising system into distinct functional components: user permission settings, advertiser request submission, intermediary validation, and controlled communication. By dividing the system into these separate modules with clearly defined interfaces, it enables targeted advertising to occur through permission-based interactions rather than surreptitious tracking, maintaining both effectiveness and privacy.
2Measurement precision
If extensive user data collection and profiling are performed to identify consumer intentions, then marketing targeting precision is improved, but user trust and perceived security are reduced
Solution Approach 1:
The patent implements a self-service mechanism where users actively define their own permission parameters for advertising interactions. Instead of the system collecting and inferring user intentions through surreptitious tracking, users themselves specify what types of communications they are open to receiving. This shifts the system from a surveillance-based model to a user-controlled model, improving trust while maintaining the ability to identify genuine consumer intentions.
3Ease of operation
If traditional hyperlink and user account systems are used to enable navigation and content delivery, then internet functionality is improved, but user anonymity and protection from surveillance are compromised
Solution Approach 1:
The patent creates a functional copy or alternative to traditional user accounts by implementing a permission-based identification system. Instead of requiring users to create and manage detailed personal accounts that expose their identities, the system uses anonymized identifiers coupled with permission parameters that replicate the functionality of accounts for navigation and content delivery purposes while preserving anonymity.
Data Source
AI summary
A computerized anonymous permission-based communications system is provided, including a computing device configured to display in a primary GUI network-addressable content served by a server and to receive, via an alignment GUI, a user input indicating a catalog intention for the content. The catalog intention is transmitted to a micro-catalog server to create a user micro-catalog entry. The user micro-catalog entry is indexed by an index value of the content, and includes a programmatically selected subset of content associated with the content. The computing device is further configured to receive, via the alignment GUI, user inputted permissions associated with the user micro-catalog entry. The permissions define permissible third-party communications associated with the user micro-catalog entry. The computing device is further configured to display, in the alignment GUI, the user micro-catalog entry, and present, via the alignment GUI, a third-party communication authorized by the permissions.