AR Content Positioning for Print Media
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Solution Overview
Problem
Conventional systems that combine augmented reality with print media often block or replace primary content, leading to a negative user experience due to the lack of intelligent timing and positioning of augmented content.
Innovation Solution
The system intelligently positions augmented reality content related to print media over portions not of interest to the user by identifying user preferences through a media guidance application and using image processing to analyze the print media content.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If augmented reality content is displayed over print media, then user engagement with supplemental content is improved, but the primary content may be blocked or replaced
Solution Approach 1:
The system applies different treatments to different regions of the print media by identifying articles of interest versus non-interest and selectively augmenting only the non-interest regions. This local differentiation allows supplemental content to be displayed without blocking primary content that the user wants to read.
Solution Approach 2:
The print media page is segmented into multiple articles, and the system individually analyzes each article to determine user interest levels. By dividing the content into discrete segments, the system can apply augmented reality enhancements selectively to specific articles rather than uniformly across the entire page.
2Reliability
If conventional systems replace outdated articles with updated content, then information currency is improved, but user confusion and distraction increase
Solution Approach 1:
The system introduces an intermediary approach by placing supplemental content in non-interest regions rather than directly replacing content in interest regions. This intermediary positioning allows the system to provide updated information without directly interfering with the user's reading of articles they find interesting, thus avoiding confusion and distraction.
Solution Approach 2:
The system performs preliminary analysis of the print media content to identify which articles are of interest to the user before displaying augmented reality content. By pre-identifying non-interest articles, the system can strategically place supplemental content in those regions, ensuring that information updates do not disrupt the user's reading experience.
3Quantity of substance
If augmented reality devices are used to enhance print media, then content enrichment is improved, but blocking of primary content occurs
Solution Approach 1:
The system enriches content locally by adding augmented reality elements only to specific non-interest articles rather than uniformly across the entire print media. This localized enrichment increases content quantity in appropriate areas without encroaching on the display area of primary content that users want to read.
Solution Approach 2:
The system adds supplemental content in another dimension by using augmented reality to overlay digital content in the spatial dimension above the physical print media. By utilizing the vertical/z-axis dimension rather than competing for horizontal screen space, the system enriches content without blocking primary content in the user's field of view.
Data Source
AI summary
Systems and methods are provided for displaying supplemental content for print media using augmented reality. A user profile for a user of an augmented reality device is determined. Content of the print media is searched to identify a first portion of the print media that matches the user profile and a second portion of the print media that does not match the user profile. Supplemental content is obtained based on content of the first portion of the print media. A display of the supplemental content is positioned over the second portion of the print media.