Messaging App AR Object Name Display Selection

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Messaging systems lack an efficient method to facilitate the creation and selection of augmented reality content within messaging applications, particularly in displaying object names associated with captured images.

Innovation Solution

A messaging application that identifies objects in a captured image and selects the object with the largest number of available augmented reality content items by comparing object attributes with predefined attributes, then displays the names of all identified objects with the selected object last, along with the corresponding augmented reality content.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If the messaging application displays all identified objects with their names, then the user can see comprehensive object information, but the display complexity and information overload increase

Engineering Contradiction:
Improveobject information completenessVSAvoiddisplay complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent extracts only the most relevant object information (names and selected AR content) from the complete set of identified objects, displaying them prominently while keeping other object data available but less prominent. This selective extraction reduces display complexity while maintaining information completeness.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The patent applies different display qualities to different objects based on their relevance. The selected object with the most AR content receives enhanced display treatment (larger text, prominent positioning), while other objects are displayed with standard quality, creating a hierarchical information presentation that reduces overall complexity.

Inventive Principle:
Principle #3Local quality

2Ease of operation

If the messaging application automatically selects augmented reality content based on object attributes, then the ease of operation improves, but the system complexity increases

Engineering Contradiction:
ImproveAR content selection easeVSAvoidsystem complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The system performs self-service by automatically comparing object attributes with predefined AR content attributes and selecting the most relevant AR content without requiring manual user intervention. This automation improves ease of operation while the systematic approach keeps complexity manageable.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent changes the parameter of content selection from manual user choice to automatic algorithmic selection based on attribute matching. This parameter change enables automated AR content selection that improves ease of operation while maintaining controlled system complexity through structured comparison logic.

Inventive Principle:
Principle #35Parameter changes

3Measurement precision

If the messaging application identifies multiple objects and compares their attributes with predefined attributes, then the accuracy of AR content selection improves, but the processing time increases

Engineering Contradiction:
ImproveAR content matching accuracyVSAvoidprocessing time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The patent performs partial comparison by focusing on key attributes that are most relevant to AR content matching rather than comparing all possible attributes. This partial action maintains high matching accuracy while reducing the overall processing time required.

Inventive Principle:
Principle #16Partial or excessive action

Solution Approach 2:

The system performs preliminary organization of object attributes and predefined AR content attributes before the actual matching process. This preliminary sorting and structuring enables faster comparison and selection, reducing processing time while maintaining high accuracy in the final matching result.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS20250095361A1Displaying object names in association with augmented reality content
Publication Date: 2025.03.20 SNAP INC
  • US20250095361A1 patent drawing
  • US20250095361A1 patent drawing
  • US20250095361A1 patent drawing

AI summary

Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for displaying object names in association with augmented reality content. The program and method provide for receiving, by a messaging application running on a device, a first request to identify plural objects based on an image captured by a camera of the device; identifying, in response to receiving the first request, the plural objects based on the image; for each of the plural objects, determining at least one attribute of the object, and calculating a number of augmented reality content items, from plural augmented reality content items, corresponding to the at least one attribute of the object; selecting, from the plural objects, an object with a largest calculated number of corresponding augmented reality content items; and displaying a name for each of the plural objects based on the selecting.