Augmented Reality Placard Personalization via Virtual Copying
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Solution Overview
Problem
Physical placards in the real world cannot be customized for individual viewers based on cultural, linguistic, or other factors, limiting their effectiveness in conveying information.
Innovation Solution
A system comprising a mobile computing device and a server computing device that captures images of placards, extracts their features, and replaces them with related placards in augmented reality, using configuration data to select more relevant versions for display, such as language-specific or culturally tailored alternatives.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If physical placards are used in the real world, then information can be displayed to viewers, but the placards cannot be customized for individual viewers based on cultural, linguistic, or other factors
Solution Approach 1:
The patent creates virtual copies of physical placards in the augmented reality environment. These digital replicas can be dynamically replaced with customized versions tailored to individual viewers' preferences, languages, and cultural contexts, while the physical placard remains unchanged. This copying approach enables personalization without modifying the original physical object or requiring multiple physical variants.
Solution Approach 2:
The system introduces an augmented reality intermediary layer between the viewer and the physical placard. This AR layer acts as a mediator that can overlay customized virtual placards on top of or in place of physical ones, allowing personalization without directly altering the physical environment. The intermediary enables flexible adaptation while keeping the physical infrastructure simple.
2Loss of information
If multiple versions of placards are created for different viewers, then relevance and engagement are enhanced, but the complexity of managing and displaying appropriate versions increases
Solution Approach 1:
The system creates a universal virtual placard repository that serves multiple functions: storing original placard designs, generating customized variants, and delivering personalized content. This multi-functional approach consolidates what would otherwise require separate systems for each placard version, reducing overall complexity while enabling comprehensive personalization.
Solution Approach 2:
The placard display system transitions from static physical placards to dynamic virtual placards that can change in real-time based on viewer characteristics. The system dynamically selects and swaps placard versions without physical replacement, allowing information relevance to adapt while management complexity remains centralized and software-based rather than physically distributed.
Data Source
AI summary
A computer-implemented method for presenting placards in augmented reality includes receiving, from a mobile computing device via a network, an indication of an image of at least a portion of a first placard captured in an environment. A placard matching the indication is then identified in a data store storing information related to a plurality of placards. Images of further placards related to the matching placard are retrieved from the data store. Based on configuration data, one of the images of further placards is selected. The selected one of the images of further placards for display in augmented reality is sent to the mobile computing device via the network. Other related methods, systems, and computer-readable media are also disclosed.