AR Region Value Evaluation System for Dynamic Pricing
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Solution Overview
Problem
There is a lack of effective methods for evaluating the value of regions in augmented reality (AR) spaces for displaying advertisements, making it difficult for business operators to set appropriate prices when selling these regions.
Innovation Solution
A region value evaluation system that assesses the value of regions in AR spaces by considering their position in the corresponding reality space, using an evaluation information acquisition unit to gather data and an evaluation unit to aggregate this information for pricing purposes.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of manufacture
If no evaluation method is used for AR space regions, then pricing cannot be determined, but this makes it impossible to sell regions to third parties
Solution Approach 1:
The patent applies parameter changes by evaluating region value based on multiple parameters including position information, user presence, and display characteristics. The evaluation unit calculates region values by aggregating these parameters, enabling dynamic pricing strategies that reflect actual advertisement effectiveness in different AR space locations.
2Device complexity
If region value is evaluated without considering position information, then evaluation is simpler, but the evaluation does not reflect actual advertisement effectiveness
Solution Approach 1:
The patent implements feedback by using position information of the information processing device to determine region values. The evaluation unit continuously receives position information and adjusts region value evaluations based on where users are located in the AR space, creating a feedback loop that reflects actual advertisement exposure and effectiveness.
3Measurement precision
If multiple parameters are aggregated for region value evaluation, then evaluation accuracy improves, but processing complexity increases
Solution Approach 1:
The patent applies segmentation by dividing the evaluation process into distinct functional units: an evaluation information acquisition unit that collects position information, and an evaluation unit that processes this information. This segmentation allows complex multi-parameter evaluation to be broken down into manageable steps, improving processing efficiency while maintaining evaluation accuracy.
Data Source
AI summary
A region value evaluation system is a system evaluating the value of a region to which display information to be displayed is allocated, in a virtual space that is used for a display in an information processing device and corresponds to a reality space in a position, and includes an evaluation information acquisition unit acquiring evaluation information including position information indicating the position in the reality space of the information processing device performing a display using the virtual space, and an evaluation unit performing aggregation based on the evaluation information acquired by the evaluation information acquisition unit to evaluate the value of the region on the basis of an aggregation result.


