In-Vehicle Audio Ad Recognition for Navigation Prompting
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Solution Overview
Problem
Vehicle-based media systems often lack the ability to provide additional or alternative information to vehicle occupants beyond what is encoded in the radio broadcast, particularly for secondary content like advertisements, which can limit user engagement and interaction.
Innovation Solution
The system captures audio content played in the vehicle, identifies reference audio content with a threshold similarity using audio fingerprinting, and retrieves associated geographic locations to prompt navigation to relevant locations, enhancing user interaction with advertisements.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If the vehicle-based media system only processes information encoded in the radio broadcast, then the system complexity remains low, but the user engagement and information availability are limited
Solution Approach 1:
The patent combines multiple information sources (radio broadcast, internet-based information, audio fingerprinting data) into a unified media system that processes and presents integrated content. The system merges traditional radio reception with modern digital information retrieval to provide comprehensive information about advertised products and services.
Solution Approach 2:
The media system performs multiple functions: receiving radio broadcasts, capturing audio content, identifying advertisements through audio fingerprinting, retrieving additional information from external sources, and presenting integrated content. This multi-functional approach allows the system to go beyond simple radio playback and provide enriched user experiences.
2Adaptability or versatility
If the system captures and processes audio content through microphones and speakers, then additional information about advertisements can be provided, but the device complexity increases
Solution Approach 1:
The system uses the vehicle's existing audio output infrastructure (speakers and microphones) to capture and re-process the same audio content it plays out. This self-service approach allows the system to identify advertisements and retrieve additional information without requiring separate dedicated capture devices, thereby reducing overall system complexity.
3Productivity
If the system retrieves and processes additional information from external sources, then user engagement increases, but the processing time and energy consumption increase
Solution Approach 1:
The system performs audio fingerprinting and information retrieval operations in the background as the radio broadcast is playing. By initiating these processes preliminarily and continuously, the system prepares additional information ahead of user requests, minimizing perceived processing delays and maintaining smooth user interaction.
Data Source
AI summary
In one aspect, an example method to be performed by a vehicle-based media system includes (a) receiving audio content; (b) causing one or more speakers to output the received audio content; (c) using a microphone of the vehicle-based media system to capture the output audio content; (d) identifying reference audio content that has at least a threshold extent of similarity with the captured audio content; (e) identifying a geographic location associated with the identified reference audio content; and (f) based at least on the identified geographic location associated with the identified reference audio content, outputting, via the user interface of the vehicle-based media system, a prompt to navigate to the identified geographic location.