Augmented Broadcast Content Processing via Reference Signal Analysis
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Solution Overview
Problem
Conventional augmented broadcasting services require manual updating of augmentation regions and increase transmission data, making them inefficient for accurately displaying augmented content associated with specific objects.
Innovation Solution
An apparatus and method using an analysis algorithm based on a reference signal to automatically update augmentation regions and reduce transmission data, by identifying target objects in broadcast content and compositing augmented content into determined regions, with optional control of augmented content movement based on user video image analysis.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If manual updating of augmentation regions is used, then augmented content can be displayed, but the work efficiency is low and accuracy is difficult to maintain
Solution Approach 1:
The system enables self-service by allowing the broadcast receiver to automatically determine and update augmentation regions through image analysis algorithms. The receiver analyzes broadcast content to identify target objects and automatically calculates augmentation regions, eliminating the need for manual updating while maintaining high accuracy through algorithmic object recognition and spatial analysis.
2Reliability
If conventional augmented broadcasting methods are used, then augmented content can be transmitted, but the transmission data amount increases
Solution Approach 1:
The patent extracts and transmits only the essential reference signal information needed for augmentation region determination, rather than transmitting complete augmentation region data or extensive metadata. The broadcast receiver uses this compact reference signal combined with local image analysis to reconstruct the full augmentation information, significantly reducing transmission data while maintaining display reliability.
3Measurement precision
If automatic object identification is implemented, then augmentation region accuracy improves, but processing complexity increases
Solution Approach 1:
The patent introduces a reference signal as an intermediary that carries essential object identification information from the broadcast transmitter to the receiver. This reference signal acts as a mediator that simplifies the processing complexity by providing pre-extracted key features, allowing the receiver to perform accurate object identification without implementing complex analysis algorithms locally.
Data Source
AI summary
An apparatus and method for processing augmented broadcast content. The apparatus includes: a broadcast content receiving unit configured to receive broadcast content and a first reference signal from a broadcast content provider, the first reference signal including information used to recognize a target object in the broadcast content and composite the broadcast content and augmented content associated with the target object; an object identifying unit configured to identify the target object in the broadcast content by analyzing the broadcast content using an image or sound analysis algorithm with reference to the first reference signal; an augmented content acquiring unit configured to acquire the augmented content associated with the target object; and an augmented content compositing unit configured to composite the acquired augmented content into an augmentation region determined based on the first reference signal.


